an artistic taste

Geraldine AybarCarlos Estremera

GRA 4800 - 2498

This semester Geraldine Aybar, production manager, and Carlos Estremera, designer, were partnered up for the mid-term project. The tesk is to help spread awareness through promotional media for an upcoming catering company named An Artistic Taste (AAT). Aybar, as production man-ager, will gather all the information needed to create the projects. She will also create a schedule and deadline that these projects would have to meet. Estremera will be cre-ating a menu and website for AAT and he will also design the logo needed for the chef jackets. The menu is created based on the seasons, so every year there will be 4 dif-ferent menus made. The chef jackets will only be made once unless more people get hired after we’ve made our orders. And the website will developed using a Content Management System and will be mobile compatible. All projects must be done by November 1st in order to start before the Winter season.

Geraldine Aybar Carlos EstremeraGRA 4800 - 2498

Production Items

Website

Menu

Chef ’s Jacket


Website

0 Managed using Joomla! CMS Version 2.5 (LTS)o Framework RocketTheme’s Gantry v4 Template Framework for Responsive Layout and Design0 Hosted on a PHP v5 Web Server0 Data managed by a MySQL v5 Database Server0 Hosting/Database/Server Solution: 1&1 Internet Inc.

960px Desktop

480pxMobile


Menu

0 Seasonal Menuso Printed via PrintPlace0 9.5x6.75” Flat; Finished 4.75x6.75”; Bifold; 4/4; 10pt Cover; Gloss 2 sides; Aqueous Coating

Cocktails and Appetizers

CantoneseShishitoTequila

Sea Scallopswith Calamansi, Avocado and Corn

Prime Rib Sliderwith Caramelized Onions and Fontina

Foie Graswith Sweet Potate and Quince Marmalade

Prosciutt owith Marinated Figs and Vincotto

FrozenWater�elonMargarita

PineappleCilantroSerrano

SummerBloomsCocktail

Main Entrées

Prime Hanger Steakwith Garlic Braised Kale, Carrot and Fennel

Foie Gras Touchonwith Strawberry Compote

Lamb Shankwith Flageolet Beans and Broccoli Rabe

Prime Steakwith Seared Foie Gras

Filet of Bisonwith Foie Gras and Perigord Black Truffl es

Grilled Arctic Charwith Roasted Root Vegetables and Shrimp

Free RangeChicken

GrilledPork Chop

Long IslandDuck

MaineLobster

PinkSnapper

RubyShrimp

Smoked HamTortellini

Soups and Desser�s

Aut�mn Apple

Bliniwith Creme Fraiche

Diced PeachesRasberry Puree

Baked Appleswith Pecans and Raisins

Chevrewith Fig and Honey

Broiche BananaBread Pudding

ApricotVacherin

Chantenay Carrot Roasted Butt ernut Chicken Terrine


Chef ’s Jacket

0 Embroidered Design0 Printed via NYC Embroidery, Bronx, NY0 PMS Threads: Salmon: Pantone 714 C Green: Pantone 576 C


RFP for Menu

MENUSPECS NOV - 12 COMMENTSFinished Pieces 11/1/2012Units 80Pages 4Finish Size 4.75 x 6.75”Flat Size 9.75 x 7”Stock 10 pt CoverColors 4/4Bind BifoldRepro CTP/Portal

Finishing AqueousRun/on 20


RFP for Chef ’s Jacket

CHEF’S JACKETSPECS NOV - 12 COMMENTSFinished Pieces 11/1/2012Units 9Logo Size 3.5 x 2.75”Embroidery Colors SALMON PMS 714 C

GREEN PMS 576 CThread Provided by PMS

ThreadsStyle 12 Button, 3/4

Sleeve Chef’s Jacket

Fabric 7 oz TwillCollar Stand up collarCuff Vented cuffs w 3/4

length sleevePockets NoneFabric 65% Polyester; 35%

Combed cottonTreatment Pre-shrunk

Permanent Press


RFP for Website

WEBSITESPECS NOV - 12 COMMENTSFinished Pieces 11/1/2012Pages 10Host 1&1 Internet, Inc. Database Server:

MySQL v5; Web scripting Language: PHP 5

CMS Joomla 2.5 LTS Long Term Support Version

Framework Rockettheme Gantry v4

960px Grid; Responsive Layout for Mobile Compatibility


Menu Schedule

OCTOBER 2012MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY

1 2Gather info for RFP

3Create RFP; maps and logs

4Send RFP to printer and get approval

5

8Production ends

9Review layout and get approval; Change non-approved things; get reprocessed

10Send PDF to Printer

11Print and bind

12Production Ends

15 16 17 18 19

22 23 24 25 26


Chef ’s Jacket Schedule



3Create RFP; customize logo

4Send RFP and process order

5

8 9 10 11 12

15 16 17 18Earliest Receipt of Jackets

19

22 23Latest Receipt of Jackets

24 25 26


Website Schedule



3Create RFP; maps and logs; send to developer

4Send photos for web opti-mization

5

8 9 10 11Approve website

12Run error/de-bug mainte-nance

15 16Second ap-proval phase

172nd Mainte-nance run

18 19Final Approval

22 23Website Launch

24 25 26


Image Log

FILENAME FORMAT PAGEm1c01 TIFF C1m2a02 TIFF C2m2a03 TIFF C2m2a04 TIFF C2m2c01 TIFF C2m2c02 TIFF C2m2c03 TIFF C2m2c04 TIFF C2m3e01 TIFF C3m3e02 TIFF C3m3e03 TIFF C3m3e04 TIFF C3m3e05 TIFF C3m3e06 TIFF C3m3e07 TIFF C3m3e08 TIFF C3m3e09 TIFF C3m3e10 TIFF C3m3e11 TIFF C3m3e12 TIFF C3


Image Log

FILENAME FORMAT PAGEm3e13 TIFF C3m4d01 TIFF C4m4d02 TIFF C4m4d03 TIFF C4m4d04 TIFF C4m4d05 TIFF C4m4d06 TIFF C4m4s01 TIFF C4m4s02 TIFF C4m4s03 TIFF C4m4s04 TIFF C4

Layout MapMAP-2012 November

4 Pages/Self Cover11/01/2012_Version_1



Geraldine Aybar

Carlos Estremera

Conclusion

When I found out I was going to be the production manager of the project I was excited. For the past year NYCCT has been training me to be a production manager. I thought this assignment was going to be easy but I was wrong. Projects are harder when more people are involved. There are disagreements and agreements, negatives and positives. When you work alone you do everything your way and don’t have to consul with anyone. But if you work alone you will never realize what you’re doing wrong unless you have someone else’s opinion. When it comes to working with someone else there needs to be a lot of communication, patience, understanding and responsibility. If you don’t do your part your partner cant do his/her neither. But I can’t complain about my designer, he knew what he was doing and did everything on his part. For me the hardest part was being the production manager for the website. I never had to do an RFP or schedule for anything done electronically. I don’t even know what it takes to create a website. This project made me look into web design and look further than just print. The more you know the better it is for you in the future.

Working on a production task is extremely challenging. Neverthe-less, working within an actual production management workflow in the real world. Time is everything. Time is essential. Balancing per-sonal time, work time and the time I dedicate towards other en-gagements around this project was extremely challenging. I am more interested in the area of design, however I want to be able to dominate all areas of production to guarantee that I am able to reproduce my work while maintaining quality. Working with Geral-dine did facilitate the whole process. She’s a pusher and a stickler but extremely helpful and insightful and I enjoyed working with her.

an artistic taste

Documents

semester geraldine aybar

chef jackets

cgreen pms

pms threadsstyle

flat size

logo size

embroidery colors salmon

chef s jacketchefs jacketspecs