analysis of front cover, contents page and double page spread
TRANSCRIPT
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Analysis of R&B Front Covers
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Black and yellow is used throughout as they are distinguishing colours. It also gives the impression that the target audience is both males and females use to the colours being stereotypically unisex
Bright, bold red adds contrast to the grey background . It makes the title stand out and focuses your attention on the name of the magazine
Black suit emphasises power and wealth
Colour
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Red is used extensively, for this reason I believe the target audience is male
The red in the logo blends with the background. The cover is too red for my liking, a variety would have been nice
The writing stands out as its in white
The colour of his attire, yellow, compliments the yellow background effectively
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Green and orange dominate the page
His green clothing compliments the green background
Again there is too much of one colour
The artist name is in a different colour showing that he is the focus of attention
This cover is quiet bright compared to other magazines. Most RnB magazines use dark colours.
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What I Learnt about colour
Importance of using a variety of colours to appeal to females as well as males
Bold colours to make certain words stand out
Background colour to be kept simple
Contrasting colours (e.g. Black and white) works well
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The magazine cover consists of a colour photograph of a well known rapper lil Wayne. Lil Wayne’s music is r&b/rap which suggests that vibe is a magazine which caters to R & B enthusiasts.
Medium shot showing top half of his suit. Hand gesture is his motif.
Denotation
Suit representing wealth and elegance. Contrast to typical ‘gangster’ image
Aggressive facial expression coincides with the association of the R&B genre. Masculine pose
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Facial expression- frustration, annoyance. Readers wonder why.
Feminine Jewellery. Typical gold bling associated with R&B artists
Grillz are popular in R&B culture
Tattoos again suggesting masculinity and coincides with ‘bad boy’ persona the artist has adopted
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Typical accessory
Expensive looking watch- wealth
Direct eye contact with readers
Casual wear makes it look more natural
Manly stance
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What I Learnt
Suit worked well- challenges stereotypes thus stimulating interest and intrigue
The power of using props
Importance of artist making eye contact with prospective readers
Importance of facial expressions
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‘Life and Death’ is highlighted by the different fonts and sizes. Its physically appealing.
Font
Different fonts for different article titles to show that each article has a different identity
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Different thickness of letters- More appealingAnd fun to look at
Mixture of fonts keeps it exciting
Not a lot of text featured compared to other magazine
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Typical accessory
Expensive looking watch- wealth
Direct eye contact with readers
Casual wear makes it look more natural
Manly stance
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What I Learnt about Font
Different size writing and fonts to add variety
More text is better
Importance of making the artist name stand out
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Analysis of R&B Contents Page
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‘Contents’ is split up- interesting looking
One artist featured- no variety, boring
Shirtless-provocative to appeal to female audience
Large jewellery- wealth
Small font, main focus would be on artist
Only red and white used throughout for consistency
Large ‘V’ is a reminder that the magazine is ‘VIBE’. Increases brand awareness
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Masthead behind artist showing that the artist is of great importance dominating the page
Reminder of what magazine
Various images, various shot sizes
Page numbers bold and clearIntroduction
to article to give an insight into what said article is about
Catchy article names to draw readers in
Male and female artists to appeal to both genders
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Piercing eye contact
Close up shot to show extent of aggression
Alternative colours used to draw a barrier between the image and text
One image
A lot of text- too much, overbearing
Magazine name featured
Nice effect
Article names in bold
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What I Learnt
The more images featured the better
Consistency is key
Article names need to stand out
Utilising space effectively (not leaving any blank spaces)
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Analysis of R&B Double-Page Spread
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Colour photograph- natural colour instead of artificial
Victorian font to make the quote stand out
Image of artist in natural surroundings- reader gets an insight into the artists world.
Image dominates entire page.
Casual wear matches surroundings
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Simple and plain colours- matches costumes of artists
Natural opposites black and white utilized
Neutral colours- female and male audience
Quote from artists makes it more personal and the article relatableInterview- questions in bold
Classic gold chain representing power and wealth
‘Gangster’ pose
Aggressive, tough look
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Simple as well as ‘moderness’ achieved with the black and white combination
Back suit compliments colour scheme
Lack of colour allows readers to not be distracted and focus solely on the article
Balloons- celebration of some sort possibly
Looking into the distance- audience wonders what he is looking at
Mirror image- interesting, unique
Equal balance of text and image
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What I Learnt
Black and white very effective- sophisticated, neutral colours that work well with each other
Double page shouldn't have a lot of colour as the focus should be on the article
Cater to those who aren't a fan of reading by having either one large image or several small ones