and out in the city - derby...ace hire derby’s bus station is the perfect location for promotional...
TRANSCRIPT
STAND OUT IN THE CITYadvertisING in derby BUS STATION
ADVERTISING IN DERBY
www.derby.gov.uk/advertise 2 [email protected] www.derby.gov.uk/advertise 3 [email protected]
We are offering low cost, high impact advertising at Derby Bus Station which has approximately 11
million passengers a year. That’s nearly one million each month and over 30,000 potential customers
each day!
The bus station is open every day of the year except Christmas Day and New Year’s Day and the standard operating hours are:
• 5.30am to midnight, Monday to Saturday
• 7.15am to midnight on Sundays and bank holidays.
Meaning your advert could be on view to 11 million people for over 18 hours a day, 363 days of the year!
low cost advertising to over 30,000 potential customers every day!
ADVERTISING IN DERBY BUS STATION
live in the city (ONS 2013)250,600
people use the bus station each day including business people, school
children, families, retiree’s and visitors!
30,000 1,000,000 shoppers & workers visit each month
8 million visitors every year contribute £341 million to the local economy
Tourist Hotspot
www.derby.gov.uk/advertise 3 [email protected]
Buses from all parts of the city and surrounding areas use the bus station, in fact approximately 70% of all bus routes in Derby
start or finish at Derby Bus Station. This means we can target your advert to a specific bay to meet your location requirements,
for example:
THAT’S A LOT OF AREAs COVERED! Whether you want one waiting area poster or a whole package of advertising assets we can help reach your potential customers,
just email us at [email protected] for more details and to receive your quote.
Plus! national express coaches travelling across england
Borrowash
Aston on Trent
Ashbourne
Burton on Trent
Belper
Buxton
Bakewell
Alfreton
Chesterfield
Chellaston
Blagreaves
Boulton
Allenton
Alvaston
West HallamWeston on TrentWillington
Uttoxeter
Repton
Stretton
Tutbury
Wirksworth
Ripley
Swadlincote
Shelton LockSinfin
Sunny Hill
Spondon
Sandiacre
Long Eaton
Nottingham
East Midlands AirportFindernHattonHilton
Duffield
Matlock
Darley Abbey
MickleoverMelbourne
Littleover
Normanton
Oakwood
Derwent
Ilkeston
www.derby.gov.uk/advertise 4 [email protected] www.derby.gov.uk/advertise 5 [email protected]
www.derby.gov.uk/advertise 5 [email protected]
WHAT WE OFFER
Large posterS PAGE 06L
f loor GRAPHICS PAGE 07F
EXIT Exit Foamex Panels PAGE 09FP
exit door VinylS PAGE 10
Bay door vinyls PAGE 08
WASHROOM POSTERS PAGE 13WR
Large banner graphicS PAGE 12B
Bay waiting area posterS PAGE 11
Promotional space hire PAGE 14
wifi advertising PAGE x
www.derby.gov.uk/advertise 6 [email protected] www.derby.gov.uk/advertise 7 [email protected]
size 4 sheet portrait (1524 x 1016mm) Artwork can be provided for £50.
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each poster is guaranteed for the duration of the agreement.
Locations Seven sites available - all in prominent places.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£350 + VAT a month, £1,750+ VAT for 6 months or £3,500 + VAT for 12 months.*(*Can change the poster up to 4 times).
£6.80FROM JUST
A DAY!
L LARGE POSTERS
www.derby.gov.uk/advertise 7 [email protected]
size 1220 x 1220mm (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each floor graphic is guaranteed for the duration of the agreement
Locations Four sites available - all in prominent places.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£350 + VAT a month, £1,750+ VAT for 6 months or £3,500 + VAT for 12 months.*(*Can change the poster up to 4 times).
£6.80FROM JUST
A DAY!
FLOOR GRApHICSF
www.derby.gov.uk/advertise 8 [email protected] www.derby.gov.uk/advertise 9 [email protected]
size 2570 x 1260mm Portrait. (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each vinyl is guaranteed for the duration of the agreement.
Locations 17 sites available – pick your bay to suit your location and target audience (see page 3 for more details)
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£400 + VAT a month, £2,000+ VAT for 6 months or £4,000 + VAT for 12 months.*(*Can change the poster up to 4 times).
£6.80FROM JUST
A DAY!
BAY DOOR VINYLS
www.derby.gov.uk/advertise 9 [email protected]
size 2400 x 930mm Landscape. (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each foamex banner is guaranteed for the duration of the agreement.
Locations Four sites available – two on each exit to the bus station.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£350 + VAT a month, £1,750+ VAT for 6 months or £3,500 + VAT for 12 months.*(*Can change the poster up to 4 times).
EXIT FOAMEX PANELS
£8.20FROM JUST
A DAY!
EXIT
FP
www.derby.gov.uk/advertise 10 [email protected] www.derby.gov.uk/advertise 11 [email protected]
size 850 x 860mm (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each vinyl is guaranteed for the duration of the agreement
Locations Four sites available on the exit doors.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£300 + VAT a month, £1,500+ VAT for 6 months or £3,000 + VAT for 12 months.*(*Can change the poster up to 4 times).
EXIT DOOR VINYLS
£4.90FROM JUST
A DAY!
www.derby.gov.uk/advertise 11 [email protected]
size 1189 x 841mm Portrait. (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each poster is guaranteed for the duration of the agreement.
Locations 22 sites available - pick your bay to suit your location and target audience.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£125 + VAT a month, £625+ VAT for 6 months or £1,250 + VAT for 12 months.*(*Can change the poster up to 4 times).
WAITING AREA POSTERS
£1.80FROM JUST
A DAY!
www.derby.gov.uk/advertise 12 [email protected] www.derby.gov.uk/advertise 13 [email protected]
size 8000mm x 1800mm Landscape. (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each banner is guaranteed for the duration of the agreement.
Locations 1 very prominent site available - situated above the main bays.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£650 + VAT a month, £3,250+ VAT for 6 months or £6,500 + VAT for 12 months.*(*Can change the poster up to 4 times).
LARGE BANNER GRAPHICS
£12.30FROM JUST
A DAY!
B
www.derby.gov.uk/advertise 13 [email protected]
size 210mm x 297mm Portrait. (Artwork can be provided for £50)
Content Full colour; flexible content including logo, web address and other factual detail.
Installation Advertising panel production and fitting included in the advertising fee.
Maintenance Each poster is guaranteed for the duration of the agreement.
Locations 10 sites available – pick whether to focus on male, female or both.
Lead in Time Two weeks from when artwork is received.
Rate Card
Minimum one month booking, longer terms and discounts available.
£75 + VAT a month, £375+ VAT for 6 months or £750 + VAT for 12 months.*(*Can change the poster up to 4 times).
WASHROOM POSTERS
£1.20FROM JUST
A DAY!
WR
www.derby.gov.uk/advertise 14 [email protected] www.derby.gov.uk/advertise 15 [email protected]
PROMOTIONAL SPACE HIRE
Derby’s bus station is the perfect location for promotional stands, whether you wish to promote your business, sell a service or goods, raise funds or advertise an activity. Bay 1 is available for you to hire - just contact us for more information and availability - email [email protected]
Size Rate Card
Size: 3000 x 2000mm £450 + VAT a day.
£1.20FROM JUST
A DAY!
www.derby.gov.uk/advertise 15 [email protected]
OUR ADVERTISING POLICY
Derby City Council is committed to developing appropriate advertising and sponsorship opportunities, to support its core activities either directly or indirectly. It will encourage commercial relationships which do not conflict with the delivery of its strategic goals.
The policy aims to provide helpful advice to prospective advertisers and sponsors on what is, and is not, acceptable form of advertising for the Council.
The policy relates to advertising and sponsorship opportunities connected to the Council’s assets, services, events and other activities that it has responsibility for.
Please read and understand what is, and is not, acceptable for the Council to advertise before you contact us.
Keep an eye on our website, Facebook and Twitter for regular offers and promotions. Or join our mailing list by emailing [email protected]
HOW TO BOOK advertising
www.derby.gov.uk/advertise
Use our online booking forms or contact us at:
[email protected] or call 01332 643427
For details email [email protected] or call 01332 643427
www.derby.gov.uk/advertise
Derby City Council | The Council House | Corporation Street | Derby | DE1 2FS
STAND OUT IN THE CITY