andy resume 2017andymathurin.com/.../2017/10/andy_resume_2017_acd.pdf · education pratt institute...

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EDUCATION Pratt Institute | Brooklyn NY BFA Communications Design (Graphic Design) PROFILE Over 7 years leading branding and marketing concepts with career spanning 360 campaigns, broadcast, print, OOH, social, digital, video and experiential across major worldwide brands. Energetic and a creative visionary offering demonstrated expertise in all aspects of branding and strategy, with core focus on delivering business results. An inspirational leader with excellent managing skills that include supervision of daily operations, workload management, impossible deadlines, and budgeting. Strengths are in collaborating with partners to identify and develop profitable business ventures and identifying brand voice, and creatively translating through the art of storytelling. Successes have included winning several accounts for global business which contributed to agency being awarded Global Agency of the Year by AdAge & Adweek. EXPERTISE Creative Strategy Storytelling Storyboarding Art Direction Branding & Identity Graphic Design Management Content Strategy Social Media Management Production A NDY MATHURIN 561.714.1585 [email protected] New York Associate Creative Director 02.11 - 10.11 09.14 Present 10.11 - 9.14 06.11 PROFICIENCY L A N G U A G E S English Creole French Photoshop 96% 85% Acrobat 98% 40% Illustrator HTML 5 95% 80% InDesign Powerpoint 46% 72% Adobe Flash After Effects SOCIAL PROFESSIONAL EXPERIENCE Universal McCann Worldwide | Manhattan, NY ACD + Senior Art Director Hands-on leader of conceptual branding. Champion participant in winning new business pitches. Guiding and advising clients on high-level executions. Brands include: Sony Pictures, GoPro, McCormick, BMW... and more. Johnson & Johnson | Manhattan, NY Senior Art Director + Art Director Reported directly to EVP Global Creative Director, leading custom ideas and strategy, executing exemplary art direction on all projects. Brands include: Acuvue, Clean & Clear, Tylenol, Listerine, Splenda... and more. Demonstrate strong leadership overseeing staff in the day-to-day projects Deliver against demanding brand objectives and develop creative that exceeds business needs, managing projects from concept through completion: timelines, budgets, schedules, etc. Collaborate with Strategy, Partner Programs and Account Leads to develop ground breaking ideas/original content resulting in new business Improve current process by challenging conventional thinking, defended through insights and strategic rationale Spearheaded brand strategy, creating 360 advertising campaigns for print, digital, TV, OOH in support of product launch Managed all internal studio development and oversaw day-to-day needs of creative department Led strategy and concept 35%. Hands-on execution 65%. Expanded corporate Identities, along with re-branding existing sites. Designing UX,UI and rapid prototyping for the I-pad, I-phone, Blackberry, and Google-TV. www.PowInteractive.ne Pow Interactive | Brooklyn, NY UX Art Director - - - - - - - - -

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EDUCATIONPrat t Ins t i tu te | B rook lyn NYBFA Commun ica t ions Des ign (Graph ic Des ign )

PROFILEOver 7 years leading branding and market ing concepts wi th career spanning 360 campaigns, broadcast, pr int , OOH, socia l , d ig i ta l , v ideo and exper ient ia l across major wor ldwide brands. Energet ic and a creat ive v is ionary offer ing demonstrated expert ise in a l l aspects of branding and strategy, wi th core focus on del iver ing business resul ts. An inspi rat ional leader wi th excel lent managing sk i l ls that inc lude superv is ion of dai ly operat ions, work load management, impossib le deadl ines, and budget ing. Strengths are in col laborat ing with partners to ident i fy and develop prof i table business ventures and ident i fy ing brand voice, and creat ive ly t rans lat ing through the art of storyte l l ing.

Successes have inc luded winning severa l accounts for g lobal business which contr ibuted to agency being awarded Global Agency of the Year by AdAge & Adweek.

EXPERTISECreat i ve S t ra tegyStory te l l i ng S to ryboard ing Ar t D i rec t ion Brand ing & Ident i t yGraph ic Des ign Management Conten t S t ra tegySoc ia l Med ia Management Product ion

ANDY MATHURIN

561.714.1585mathur inandy@gmai l .comNew York

A s s o c i a t e C r e a t i v e D i r e c t o r

02.11- 10.11

09.14Present

10.11- 9.14

06.11

PROFICIENCY L A N G U A G E S

EnglishCreoleFrench

Photoshop 96% 85%Acrobat98% 40%Illustrator HTML 595% 80%InDesign Powerpoint46% 72%Adobe Flash After Effects

SOCIAL

PROFESSIONAL EXPERIENCE Universal McCann Worldwide | Manhattan, NY ACD + Sen ior Ar t D i rectorHands-on leader o f conceptua l b rand ing . Champion par t i c ipant i n w inn ing new bus iness p i tches . Gu id ing and adv is ing c l i en ts on h igh- leve l execut ions . Brands inc lude : Sony P ic tu res , GoPro , McCormick , BMW.. . and more .

Johnson & Johnson | Manhattan, NY Sen ior Ar t D i rector + Ar t D i rector Repor ted d i rec t l y to EVP G loba l Crea t i ve D i rec to r, l ead ing cus tom ideas and s t ra tegy, execut ing exempla ry a r t d i rec t ion on a l l p ro jec ts . Brands inc lude : Acuvue , C lean & C lea r, Ty leno l , L i s te r ine , Sp lenda. . . and more .

Demonst ra te s t rong leadersh ip oversee ing s ta f f i n the day- to-day p ro jec ts

De l i ve r aga ins t demand ing b rand ob jec t i ves and deve lop c rea t i ve tha t exceeds bus iness needs , manag ing p ro jec ts f rom concept th rough comple t ion : t ime l ines , budgets , schedu les , e tc .

Co l l abora te w i th S t ra tegy, Par tne r P rograms and Account Leads to deve lop g round break ing ideas/o r ig ina l conten t resu l t i ng in new bus iness

Improve cur ren t p rocess by cha l l eng ing convent iona l th ink ing , de fended th rough ins igh ts and s t ra teg ic ra t iona le

Spearheaded brand s t ra tegy, c rea t ing 360 adver t i s ing campa igns fo r p r in t , d ig i ta l , TV, OOH in suppor t o f p roduct l aunchManaged a l l i n te r na l s tud io deve lopment and oversaw day- to-day needs o f c rea t i ve depar tmentLed s t ra tegy and concept 35%. Hands-on execut ion 65%.

Expanded corpora te Ident i t i es , a long w i th re -brand ing ex is t ing s i tes . Des ign ing UX,U I and rap id p ro to typ ing fo r the I -pad, I -phone, B lackber ry, and Goog le-TV. www.Pow In te rac t i ve .ne

Pow Interactive | Brooklyn, NY UX Ar t D i rector

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