ankylos ® & xive ® update kevin downs product manager, ankylos ® & xive ®

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ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

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Page 1: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® & XiVE® Update

Kevin Downs

Product Manager, ANKYLOS® & XiVE®

Page 2: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Thank you for your kind attention!

Page 3: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Topics of discussion

• ANKYLOS® & XiVE® new product launches

• Edentulous opportunity

• Solutions for the edentulous patient– ANKYLOS® & XiVE® portfolio

Page 4: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Q4 2013 product launches

Page 5: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® LOCATOR® Abutments

Self-aligning construction - simplifies the insertion of the prosthesis Low height of the functional area compared to ball attachments Defined retention force through colored Retention Replacement Male

ANKYLOS® LOCATOR® Abutments

ANKYLOS® and XiVE® LOCATOR®

Page 6: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® LOCATOR® abutments

Page 7: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® LOCATOR® abutments

Page 8: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® ExpertEaseTM Guided Surgery Solution

Page 9: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE®

Page 10: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Supported implants

XiVE® S Plus– Diameters: 3.0 / 3.4 / 3.8 / 4.5

– Lengths: 8 / 9.5 / 11 / 13 / 15

Page 11: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ExpertEase™ Guide – three options

bone-supported mucosa-supported tooth-supported

Page 12: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Hexagonal closed/open tubes

Page 13: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ExpertEase™ Sleeve-on-Drill™ system

drills with depth stop

- multi use- internal irrigation

Sleeve-on-Drill™

Page 14: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ExpertEase™ Sleeve-on-Drill™ system

Initial insertion position Final depth reached

Page 15: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Unique Selling Points

Simple yet complete and advanced system• Drills with internal irrigation

• Sleeve-on-drill system• No ‘3rd hand’ needed to hold spoon

• Option for Open tubes• Lateral access when limited vertical space

• Guided implant placement

• No stop on implant driver

Page 16: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

What needs to be sold to docs?

• Surgical kit

• Sleeve-on-Drill™ sleeves– These are single patient use items

– Come in two options• Sets

– ND = sleeves for 2.0, 3.0, 3.4, 3.8 (narrow diameter)

– WD = sleeves for 2.0, 3.0, 3.4, 3.8, 4.5 (wide diameter)

• 10 pack (available in ND or WD for each drill)

Page 17: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

2014 product launches

Page 18: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® SynCone® 5°

7.5° angulated abutments allow for precise alignment in the mandible

22.5° and 30° angulated abutments can simplify the handling in particular in the maxilla

All angulations are available in gingiva heights 1.5, 3.0 and 4.5 mm

Page 19: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

New SynCone® caps

SynCone® cap with retention : retentions now flattened on opposite sides save space in small dentures

SynCone® cap without retention : directly used to be bonded into metal frame no modification of cap neccessary

Page 20: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Patient benefits

• Offers patients a removable restoration with the comfort of a fixed bridge, with:– Very high stability

– High chewing comfort

– Improved phonetics

– Optimal hygienic capability

Page 21: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® 6.6mm Implant

Page 22: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® 6.6mm Implant

• Available in A, B & C diameters

• Same TissueCare Connection

• New surgical components with additional depth markings

Page 23: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® 6.6mm Implant

• Anticipated availability in NA – Q3 2014

• Communication to customers – 1/16/14– Due to new markings on

surgical instruments

– Sent to all ANKYLOS® surgical customers

Page 24: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Edentulous opportunity

Page 25: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Edentulous opportunity

• Over 23 million completely edentulous*

• 26% of the adults have lost all their permanent teeth by the age of 74*

• Another 12 million single edentulous arch*( total 35 million)

• A small percentage of edentulous patients have been treated with implants

• ~15% of the edentulous population has dentures created every year*

*ACP data

Page 26: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Edentulous opportunity

• Over 23 million completely edentulous*

• 26% of the adults have lost all their permanent teeth by the age of 74*

• Another 12 million single edentulous arch*( total 35 million)

• A small percentage of edentulous patients have been treated with implants

• ~15% of the edentulous population has dentures created every year*

*ACP data

Page 27: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Edentulous opportunity

• Over 23 million completely edentulous*

• 26% of the adults have lost all their permanent teeth by the age of 74*

• Another 12 million single edentulous arch*( total 35 million)

• A small percentage of edentulous patients have been treated with implants

• ~15% of the edentulous population has dentures created every year*

*ACP data

Page 28: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ClearChoice Dental Implant Centers

• Over 23 centers around the country

• Heavy direct advertising

• One “stop shopping” approach

• Simplified pricing

• However relatively high pricing ( $26,000 an arch)

• Matching networks are being set up my individual specialists

Page 29: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Solutions for the edentulous patient

Page 30: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® Edentulous patient solutions

• Attachment-retained options:– Locator®

– Ball & socket

• Screw-retained options:– MP abutments (SmartFix™ Concept)

– TG implants and abutments

Page 31: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® Edentulous patient solutions

• Attachment-retained options:– Locator®

– Ball & socket

– SynCone®

• Screw-retained options:– Standard abutments

– Balance base abutments (SmartFix™ Concept)

Page 32: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® SmartFix™ components

• Balance base abutment C/, narrow

• Fit on any diameter ANKYLOS implant

• Straight abutments in 4 GH– 0.75, 1.5, 3.0, 4.5

• Angled abutments in 2 GH and 2 angulations– GH 3.0 & 4.5

– 15o and 30o angulations

• Protective cap, analog and copings

Page 33: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® SmartFix™ components

• Balance base abutment C/, narrow

• Fit on any diameter ANKYLOS implant

• Straight abutments in 4 GH– 0.75, 1.5, 3.0, 4.5

• Angled abutments in 2 GH and 2 angulations– GH 3.0 & 4.5

– 15o and 30o angulations

• Protective cap, analog and copings

Page 34: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® SmartFix™ components

• XiVE® MP Abutment

• Fit D3.4 and D3.8 to D5.5 XiVE implants

• Straight abutments in GH 1, 2, 3 & 5

• Angled abutments in 3 GH and 2 angulations– 15o in GH 2, 3 or 5

– 30o in GH 2 or 3

• Protective cap, analog and copings

Page 35: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® SmartFix™ components

• XiVE® MP Abutment

• Fit D3.4 and D3.8 to D5.5 XiVE implants

• Straight abutments in GH 1, 2, 3 & 5

• Angled abutments in 3 GH and 2 angulations– 15o in GH 2, 3 or 5

– 30o in GH 2 or 3

• Protective cap, analog and copings

Page 36: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® SmartFix™ ConceptFeature Benefit

Two-piece abutment design • Secure & stable fit of occlusal screws

• Prosthetic design freedom

Flexible seating instrument • Allows for easier placement of angled abutment into the implant

• Components come securely pre-mounted on the seating instrument

Non-indexed, conical abutment • Provides 360o of flexibility in positioning of the abutment

Horizontal offset design • Implant/abutment interface shifted in a central direction

• Abutment diameter is not wider than implant diameter

• Collision with distal bone can be largely avoided

Page 37: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

ANKYLOS® implantsFeature Benefit

Sub-crestal Placement • Provides more vertical space to develop the emergence profile

• Micro-rough horizontal implant shoulder provides a microstructured base for bone growth

Progressive Thread Design • Designed to transfer load from the cortical bone to cancellous bone

• Reaches primary implant stability at final seating

Conical Connection • No micro-movement & minimized micro-gap

• Prosthetic simplicity and flexibility due to interchangeable implant and abutment sizes

Horizontal offset design • Moves the transition between the implant and abutment to a central position

• Horizontal offset with concave abutment design supports tissue stability

Page 38: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® SmartFix™ ConceptFeature Benefit

Two-piece abutment design • Secure & stable fit of occlusal screws

• Prosthetic design freedom

Flexible seating instrument • Allows for easier placement of angled abutment into the implant

• Components come securely pre-mounted on the seating instrument

Indexed positioning • Integrated hex for ease of positioning angled MP abutments in one of six positions

Platform-switching • Implant/abutment interface shifted in a central direction for the 4.5mm and 5.5mm implants

• Abutment diameter is not wider than implant diameter for the 4.5mm and 5.5mm implants

• Collision with distal bone can be largely avoided

Page 39: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

XiVE® implantsFeature Benefit

Thread Design • Self-tapping apical thread design

• Atraumatic placement in cortical bone with the use of crestal drills

Surgical Flexibility • Single surgical kit for placement of all implants (D3.0, sub-gingival or transgingival)

• Depth stops available

Prosthetic Versatility • Provides easy handling and modular prefabricated abutments

• Offers a comprehensive line of prosthetic components

TempBase • Immediate restoration with a short-term temporary

• TempBase is included and comes premounted

• Fabrication of a temporary crown using pre-fabricated TempBase Cap

Page 40: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Revenue opportunity with the SmartFix™ concept

Page 41: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

2014 SmartFix™ revenue opportunity

• 1 case per month for each DM = 146 cases/month

• Revenue per month = $384,122

• 2014 revenue impact = $5,245,528– Implant & abutments = $4,609,464

– ATLANTIS™ ISUS = $636,064

Page 42: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

The SmartFixTM concept –

Marketing package

Page 43: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Bestellbar unter:Bestell-Nr. 6-701051

SmartFixTM Treatment Concept folder

Page 44: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

SmartFix™ Step-by-Step overviews

Page 45: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

SmartFix on ANKYLOS SmartFix on XiVE

Argumentation guidelines

Internal use only

Page 46: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Animations

Page 47: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

1221592

SmartFix on ANKYLOS SmartFix on ANKYLOSSmartFix on XiVE

Case reports

Page 48: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

Page 49: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

Page 50: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

Page 51: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

Page 52: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

SynCone® LOCATOR®

Page 53: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

SmartFix™SynCone® LOCATOR®

Page 54: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Comprehensive solution

SmartFix™SynCone® LOCATOR®

Page 55: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Quote

“Don’t act like you’re not impressed!”

- Ron Burgundy

Page 56: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Quote

“Don’t act like you’re not impressed, eh’!”

- Ron Burgundy

Page 57: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Summary

• Continue to develop new products

• Opportunities in the edentulous market

• Competitive advantage with SynCone®, SmartFix™ & ExpertEase™

• Provide a comprehensive solution

• Visit me at the Inspiration Center

Page 58: ANKYLOS ® & XiVE ® Update Kevin Downs Product Manager, ANKYLOS ® & XiVE ®

Thank you