anna barošová, michal Šusták (omd czech – tým 2)
TRANSCRIPT
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50%OFCZECHSDIEOFCARDIOVASCULARDISEASESALTHOUGHWEKNOWRISKFACTORSANDWECANAVOIDTHEM.
Whyisthisstatisticssohighthen?
HEALTHCAREAFFECTSHUMANHEALTHONLYFROM20%,80%CONSISTSFROMGENETICCODE,LIFESTYLEANDOTHERS.
PEOPLEHAVETOCHANGETHEIRLIFESTYLEBYTHEMSELVESANDAVOIDCVD.WECANINFLUENCETHEMBYPUBLICHEALTH
AnnaBarošová,MichalŠusták
#mámISSUE
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AnnaBarošová,MichalŠusták
#mámINPUTS
OURTG
Technology adopters
Take care of themselves and want to make the most of their lives
Content SHARING
BiohackersBuild social capital
Information addicted but comfortable
Life hacks
Tools for everything
Have PASSIONS
AnnaBarošová,MichalŠusták
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WEALLHAVEHEARTWE’REDRIVENBYPASSIONSBUTOURHEARTSBEATFORDIFFERENTPASSIONS
ANDWHATDOESYOURHEARTBEATSFOR?
WEWILLLETPEOPLEBEDRIVENBYTHEIRPASSIONS.
SHAREYOURPASSION SPREADAWARENESS
HASHTAG: #mamsrdce
AnnaBarošová,MichalŠusták
#mámINSIGHT
#mám
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SOCIALMEDIA+APPS+WEBSITE
AnnaBarošová,MichalŠusták
#mámSTRATEGY
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AnnaBarošová,MichalŠusták
#mámSTRATEGY
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AnnaBarošová,MichalŠusták
#mámSTRATEGY
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AnnaBarošová,MichalŠusták
#mámMOTIVATION
…ANDWHATABOUTHARDCOUCHPOTATOESWHODON’TUSELIFESTYLEAPPS?
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AnnaBarošová,MichalŠusták
#mámMOTIVATION
THEIRROLEMODELSWILLREINFORCETHEIRMOTIVATION
ACTIVATIONOFDIGITALCELEBRITIES
YOUTUBERS&BLOGGERSWHOHAVEHEARTS
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AnnaBarošová,MichalŠusták
#mámFLOW
MEDICS
LIFESTYLEAPPUSERS
+AMBASSADORS
THEIRCOMMUNITIES
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START 29/9– INTERNATIONALDAYOFHEART
EVENTS ST.VALENTINESDAY1st MAYMOTHERSDAY…
BUDGET WE’LLUSEBUDGETFORPROMOTINGPOSTSONSOCIALNETWORKSDURINGSPECIALEVENTS
OTHEREXPENDITURES:
PARTNERSHIP/BARTER/PROBONO
AnnaBarošová,MichalŠusták
#mámCONCLUSION