Barcelona  Open  to  Business,  Open  to  Innova3on  

Chile , October 2014

Barcelona Urban Lab

3 - Defining Value opportunity

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THE NEED - Origins: Some ideas in 2005/2007 ( in 22@Barcelona)

•  Business innovation can be fostered by the Administration? How ? What are the new models?

•  Public Procurement can be a tool to promote innovation? How?

DEVELOPMENT   UPTAKE  /  COMMERCIALITSATION  

PRE-­‐COMMERCIAL  PROCUREMENTS  

FIRST  COMMERCIAL  APLICATION  

IDEA   SOLUTION  DESIGN   PROTOTYPE   FIRST  TEST  

COMMERCIAL  PRODUCT/  SERVICE  

Solution Exploration Prototyping

Original development of a limited volume of first products/services in the form of a test series. Commercialisation of products/services

(may include commercial development activities: e.g. quantity production, customisation, integration, etc).

NO  LO  CONSEGUIM

OS…  

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Barcelona Urban Lab: Main concepts

Barcelona Urban Lab

Concepts: •  Open Innovation •  Public Procurement -> Innovative Public Procurement (for SMEs)

•  22@Barcelona , Innovation District • Barcelona, innovative City • Barcelona Smart City • Barcelona, the city of people, an inclusive City

Economic Promotion Objectives : •  Promoting entrepreneurship, growth and business innovation •  Systematization of innovation within the administration itself •  Attracting investment and brand positioning • Efficiency and transparency in government spending

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Origins: 22@Barcelona The Innovation District (2000)

Barcelona Urban Lab

The Innovation District

55.000      new  jobs  

1500  companies  

and  insItuIons  (45%  of  new  creaIon)  

70%  of  companies  in  5  strategic  sectors   10  universiIes,  

25.000  students  12  R&D  centers    

       

   Urban                                              Economic                                                Social    –                                                                             renewal                                      transforma3on                                promo3on  

Haga clic para modificar el estilo de título del patrón

1.   Ci3zens:   More   and   beXer   products   and   soluIons   for   beXer   municipal  services.    

2.   Businesses:  Real-­‐life   tesIng   space   for  easier  market   access.   Learn,   shorten  Ime  to  market  and    increase  their    compeIIveness.    

3.   Science  and  Technology  :   It’s  a  powerful  tool  for  technology  transfer,  both  locally  and  internaIonally.    

4.   Public   administra3on:   Facilitate   the   introducIon   of   new   soluIons.  InnovaIon   as   a   brand   related   to   Barcelona.   Transparency   and   efficiency   in  public  procurement.    

A  Barcelona  experience:  Urban  Lab  Benefits  Barcelona Urban Lab

CLIENT/TARGETS  &  BENEFITS:    Benefits  for  the  different  targets    

THE  OFFER  /SERVICE  –    The  Barcelona  Urban  Lab:  Defini3on    Defini3on    Urban  Lab  is  a  tool  to  provide  a  space  in  the  Barcelona  to  carry  out  tests  and  pilots  on  products  and  services  that  have  an  urban  impact.    The  idea  is  to  use  of  the  city  as  an  urban  laboratory  .      

A  Barcelona  experience:  Urban  Lab  DefiniIon  

Barcelona Urban Lab

What it IS... /

What it IS NOT ...

What it IS... Ø  a test space for products that have a direct implication

in the operation of the city or in the services provided by Barcelona City Council.

Ø  a test space for hosting projects that provide benefits to the public and that solve unanswered needs.

Ø  a test space for hosting projects that are in line with the objectives, priorities and lines of action of Barcelona City Council.

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What it IS NOT...

Ø  a test space for existing products or services in the market or ones that are already being commercialized (showroom).

Ø  a test space for innovative products that have no direct benefit for the City Council’s administration or for the public.

Ø  a source of funding for innovative projects. Ø  It entails no commitment by Barcelona City Council for the long-term implementation of the solution tested

within the framework of Barcelona Urban Lab.

A  Barcelona  experience:  Urban  Lab  DefiniIon  

Barcelona Urban Lab

THE  OFFER  /SERVICE  –    The  Barcelona  Urban  Lab    

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Defining Value opportunity Other projects

Barcelona Urban Lab

22@ The Innovation District

Barcelona Smart City

Barcelona : i-capital and Innovation Model