anne raudaskoski: circular economy - what goes around comes around
TRANSCRIPT
ANNUAL FOOD WASTE (STILL EDIBLE) IN FINLAND: 330 – 460 MILLION KG
PAPER AND PULP INDUSTRY WASTE STREAMS: 220-‐240M € GROWTH POTENTIAL
GROWTH POTENTIAL 1,5 – 2,5 BILLION €€ BY 2030 GLOBALLY US$ 1TRILLION
90 MILLION TONS OF WASTE, ONLY 54% REUSED
GLOBAL INCREASE OF 3 BILLION CONSUMERS BY 2030
IN 2016 TEXTILE WASTE BANNED FROM LANDFILL
GROWTH
RESOURCES
CIRCULAR ECONOMY
1. ERADICATING WASTE
2. IMPROVING PROCESSES EFFICIENCY
3. BETTER VALUE CIRCLE
INTERNET OF THINGS
MODULARISATION
“REMAN” = RE-‐MANUFACTURING
LEASING
SERVICE VS. PRODUCT
SHARING
DESIGN NEW MATERIALS
DISASSEMBLY
BUSINESS MODEL
RENTING
COLLABORATION PEOPLE
LIFE CYCLE
LIFE CYCLE
CIRCULAR CUSTOMER RELATIONSHIP
MARKETING BRANDING SAVINGS
INDUSTRIAL SYMBIOSIS
REVERSE LOGISTICS
SHARING LEASING VS. OWNERSHIP
IDENTITY & STATUS
FROM SELLING A PRODUCT TO SELLING A SERVICE
“Two years ago, we decided to embed circular-‐economy thinking in our strategic vision and mission, both as a compe11ve necessity and with the conviccon that companies solving the problem of resource constraints will have an advantage. “
– CEO Frans van Houten
Achieving Mission Zero™ Interface’s dedicacon to sustainability has evolved into the company’s Mission Zero™ commitment — our promise to eliminate any negacve impact Interface has on the environment by 2020.
Yhteyscedot:
www.ethica.fi Sähköposc: [email protected]
Puhelin: Paula Fontell (040 768 0160) Anne Raudaskoski (050 341 0881)