annual report 2016 - aia canada · 2017-05-18 · annual report 2016 | 1 we worked hard to be...

Automotive Industries

The Automotive Aftermarket ischanging.

So are we.

ANNUAL REPORT2016

Association of Canada

Message from the President ..................................................................................1

Message from the Current & Incoming Chairs ..................................................2

AIA Canada - Board of Directors .........................................................................3

AIA Canada - Staff ..................................................................................................4

Financial Snapshot ...................................................................................................5

The Aftermarket Industry in Numbers ...................................................................6

AIA Canada in Numbers .......................................................................................7

Business Intelligence ................................................................................................8

Market Research ......................................................................................................9

Knowledge Management ......................................................................................9

Advising Government ............................................................................................12

Automotive Labour Market Intelligence .............................................................13

AWAKE Needs Assessment Report ...................................................................13

Be Car Care Aware ..............................................................................................14

Canadian Collision Industry Forum (CCIF) ......................................................15

I-CAR Canada ........................................................................................................15

Canadian Collision Industry Accreditation Program (CCIAP) ......................15

Congratulations ......................................................................................................16

Thank You .................................................................................................................16

Communications at AIA ........................................................................................17

New at AIA .............................................................................................................17

AIA High FIves for Kids Foundation ....................................................................18

Grants and Scholarships ...................................................................................... 20

Thanks to our Sponsors .........................................................................................21

Table of Contents

The automotive aftermarket industry is ripe for disruption!

Annual Report 2016 | 1

We worked hard to be innovative, inclusive, open, and transparent in a fast changingindustry.”

“I am proud and humbled by the many successes AIA Canada had in 2016, which are a direct result of the passion and commitment of our volunteers and staff across the country. From the release of the ‘2016 Outlook Study’ and ‘E-tailing: Online Shopping Habits of Canadian Car Owners’; the re-birth of our British Columbia Division and the Automotive Service Provider Council; the launch of the Canadian Collision Industry Accreditation Program; to the successes of I-CAR training and the growing adoption of Gold Class in the collision sector - these are some of the successes we can boast about.

We worked hard to be innovative, inclusive, open, and transparent in a fast changing industry and our members are telling us we are on the right track. We began to review our strategic framework, and as a result, will continue to develop our capacity in knowledge, advocacy and engagement to be an effective voice and resource to the automotive aftermarket.

To our members, volunteers, Board and staff, I would like to extend my thanks for your on-going support and your commitment to our automotive aftermarket industry.”

Message from the President

Jean-François Champagne, CAEPresident – AIA Canada

“This is both an exciting and dynamic time for our industry, where the pace of change continues to test and re-shape traditional business models in the automotive aftermarket sector. I have had the opportunity to speak with so many of our industry leaders who see a bright future ahead and share a common vision for our industry. An openness and ability to drive and manoeuvre through change will be key for each of us to be in a position to capture significant value in this new world.

The mission and relevance of AIA Canada has never been more important to our industry as we work together to secure our future footing in the Canadian economy. There will certainly continue to be many potential disruptors to our market both domestically and beyond our borders that will require us to bring our very best game in the years to come. AIA Canada represents our collective industry voice and it is with AIA that we will be well-positioned to influence and direct our future.

I am truly honoured to be serving as your Chairman in 2017 and looking forward to serving and supporting our industry. I would call upon all industry participants to become actively involved in our association and help to shape our future together.”

“In this increasingly changing and complex industry, it can be very difficult to navigate the best way forward. The market research and constant updates on emerging trends that AIA Canada provides, allow companies to better shape their business model and strategies to meet the challenges that lie ahead. Ultimately, this ensures that the businesses continue to be relevant to their client base.”

Messages from the Current & Incoming Chairs

Doug Reevey, Chair President/Owner — Autotec Inc.

Dave Fifield, Incoming Chair President — Wakefield Canada Inc.

2 | Annual Report 2016

AIA Canada - Board of Directors

Executive Committee

DOUG REEVEYChair of the BoardAutotec (1995) Inc

DAVE FIFIELDFirst Vice ChairWakefield Canada Inc.

BRENT HESJESecond Vice ChairFountain Tire

TONY CANADEImmediate Past ChairAssured Automotive

Directors at Large

JASON BESTSpectra Premium Industries Inc.

SUSAN HITCHONSchrader Performance Sensors

ANNIE HOTTEUni-Select Inc.

ERIC KNOGLERSutherland Automotive

PAULA SAYERSCanadian Tires Corp.

STUART SULSMr. Lube Canada

JEFF VANDESANDEBestbuy Distributors Ltd.

SIMON WELLERNAPA Canada


AIA Canada - Staff

Chris Amaro, Collision Sector CoordinatorRosa Azizi, Operations CoordinatorJean-François Champagne, PresidentSara Chenier, Senior Communications CoordinatorErin Chreptyk, Government Relations CoordinatorFrance Daviault, Senior Director - Stakeholder RelationsMichelle Davis, Collision Sales & Marketing Coordinator - Collision SectorCourtney DeLaura, Communications CoordinatorChanel Ghazzawi, Manager - Research & PolicyRoger Goudreau, Executive Director - QuebecNermin Ibrahim, Project Coordinator - Labour Market IntelligenceCayla Ireland, Collision Sales & Marketing Coordinator - Collision Sector (on leave)Patty Kettles, Senior Manager - Member RelationsDidina Kyenge, Executive Assistant to the PresidentRachel Leduc, Project Coordinator - QuebecValerie Miles, Collision Sector CoordinatorIgor Minic, Membership & Programs CoordinatorTawny Myers, Events CoordinatorLuciana Nechita, Director - Public AffairsBrigitte Pesant, Director - Collision ProgramsShamsia Quraishi, Knowledge Transfer SpecialistIbtihal Ridha, Senior Manager - FinanceTanya Scheidl, Collision Sector CoordinatorMireille Schippers, Manager - Collision SectorAndrew Shepherd, Senior Director - Industry Programs; Executive Director, I-CARAnn Stearns, Finance Coordinator

Check out the fun side of AIA staff on the website!aiacanada.com/who-we-are/our-staff/


Financial Snapshot

AUTOMOTIVE INDUSTRIES ASSOCIATION OF CANADA

2016 2015 2014 2013Assets 3,570,239 3,025,004 1,584,193 1,259,433Capital Assets 404,206 227,091 531,666 560,945TOTAL ASSETS 3,974,445 3,252,095 2,115,859 1,820,378

Liabilities 1,471,709 904,952 833,634 794,746Net Assets 2,502,736 2,347,143 1,282,225 1,025,632TOTAL LIABILITIES AND EQUITY 3,974,445 3,252,095 2,115,859 1,820,378

Statement of Operations – year ended December 31, 2016

REVENUE 2016 2015 2014 2013

Programs 4,040,866 3,378,747 3,569,072 2,101,797

Membership Fees 1,208,394 1,220,184 1,171,741 1,126,016

Other Income 468,611 1,521,271 286,060 186,089

Strategic Partnership 34,058 54,738 1,013 3,869

TOTAL REVENUE 5,751,929 6,174,940 5,027,886 3,417,771

EXPENSES

Programs and Projects 2,471,036 2,208,168 2,310,841 1,216,468

Administration 2,302,361 2,061,411 1,890,195 1,678,743

Operations and Services 734,945 801,137 523,346 445,206

Committees 87,994 39,306 46,911 24,947

TOTAL EXPENSES 5,596,336 5,110,022 4,771,293 3,365,364

EXCESS OF REVENUE OVER EXPENSES 155,593 1,064,918 256,593 52,407

Statement of Financial Position as at December 31, 2016

The Aftermarket Industry in Numbers

The automotive aftermarket industry in Canada is worth $21 billion.

388,100CANADIANS EMPLOYED

LIGHT VEHICLE STATISTICS 9.6 yearsAVERAGE AGE

1.90 millionUNITS SOLD

25.6 millionREGISTERED

1.55 millionORPHANED*

WHAT’S IMPACTING THE INDUSTRY?

Aftermarket employees account for nearly half of those employed in the Canadian

automotive sector.

*“Orphaned” vehicles are classified as vehicles whose parent brand no longer operate or exist in the market.

4,656automotive parts and accessories and tire

store retailers

23,050general maintenance, collision, glass, and

other specialist outlets

Ride sharing

Autonomous vehicles

Telematics/ Connected cars

Electric vehicles

3D printing

Sources: ‘2016 Outlook Study’ and ‘The Changing Automotive Landscape: An Introduction’


835

20111

160+2,000+

AIA Canada in Numbers

B.C N. AB

S. AB SK MB

ON

QC Atlantic Provinces

We will be celebrating our 75th Anniversary in style on November 24th, 2017 at the Westin Hotel in Ottawa in what promises to be a sold-out affair with distinguished guests from the automotive aftermarket sector from across Canada.

AIA turns 75!

Member companiesof which 75% belong to the wholesaler category

Member companieshave been AIA members for the past 15-20 years

Councils and committees with approximately115 volunteers

Attended 11 professional and networking events

8AIA divisions across

Canada with83 divisionvolunteers

Sponsors supported AIA Canada events and programs


Building Your Knowledge Association

AIA Canada invests in obtaining data that is beneficial to the industry and provides members with comprehensive business intelligence information. Market and consumer research, identifying trends and recommending strategies to consider when planning for the future – all part of the AIA’s value proposition.

To share this important data, trends and forecasts with stakeholders, AIA is setting the foundation for a knowledge management framework to be developed in 2017. With a focus on exchanging knowledge in a quick, meaningful way, a series of events, e-communications, infographics, and other materials will also be developed.

Business Intelligence

One of AIA’s mandates is to educate members in areas that impact the growth and prosperity of the industry. With that in mind, AIA continues to create surveys, compile data and reach out to the best consulting companies to provide members with reliable and practical facts they can use in their business planning activities.

Market Research

Knowledge Management

AIA’s knowledge transfer strategy involves the interpretation and analysis of research reports in order to develop targeted communication materials that ensure the information is easy to understand and share. Communication tools such as one-page factsheets, customized social media messaging and iconography are used to make the information exciting and bite-sized for easy consumption. This strategy adds value to the members and stakeholders by increasing engagement and enhancing AIA’s position as a knowledge source.2016 Outlook Study

The Outlook Study provides AIA members with an overview of the current aftermarket industry, as well as forecasts and trends that will impact the aftermarket in the future.

The Trans-Pacific Partnership and the Automotive Aftermarket

AIA prepared a special spotlight research piece on the Trans-Pacific Partnership agreement and its possible impact on the automotive aftermarket.

AIA’s report on e-tailing provides a closer look at this channel, billed as one of the fastest growing retail sectors in the automotive aftermarket.

Factsheets Infographics

Analysis Social Media

The View from Here

Released in 2016, The View from Here: 2015 Productivity Benchmarks in the Canadian Automotive Service Sector is a survey of 572 Automotive Service Providers (ASPs), with a view to assessing the size, sales performance and intentions of the service sector.

E-tailing Report


AIA’s proactive approach to government relations centers around a fundamental understanding of the government’s priorities and trends, knowledge of industry needs and concerns, and an engaged membership that is willing to participate in meetings, events and consultations with the government.

AIA Canada continues to ensure that the aftermarket is an active participant and vocal partner when advocating for consumer choice and access to service and repair information as new technologies emerge.

AIA Canada continues to push forward and deliver key messages during government meetings in order to support the growth and prosperity of the aftermarket, specifically, addressing skills development, workforce needs, the impact of innovation on the industry, the environment, consumer choice, and the participation of women in the aftermarket.

One of the most successful lobbying activities in 2016 was focused on advocating for an asbestos free industry that resulted in a national ban on the import and the use of asbestos and asbestos products.

Advising Government

3rd Annual Holiday Reception at Queen’s Park on November 30, 2016

& other activities


With the assistance of the Government of Canada’s Sectoral Initiatives Program, AIA Canada set the groundwork for the Aftermarket Labour Market Intelligence (ALMI) project research phase in 2016. AIA recognizes the importance of having access to useful and timely labour market information to support changes in the automotive landscape; the project will lead in the development of an online tool that will track labour in the industry. The Government of Canada’s Sectoral Initiatives Program funded AIA $562,605.00 for this project.

AWAKE Needs Assessment Report

AIA Canada announced the release of the highly anticipated Advancing Women in Automotive Knowledge Exchange (AWAKE) Needs Assessment Report in 2016. The assessment report is based on the results of nation-wide focus groups of women employed in the automotive aftermarket industry and supplemented by an online survey of human resources professionals. The report highlighs the current landscape for women working in automotive and makes recommendations for increasing their participation in the trade.

Assessment Report: March 2016

Automotive Labour Market Intelligence

“A considerable body of research has provided an extensive amount of data supporting the business case for companies to diversify their workforce. This needs assessment report offers a glimpse into where we are as an industry and provides a roadmap to improving the industries’ labour outlook by addressing the low representation of women in the automotive aftermarket.” – France Daviault, Senior Director of Industry Relations, AIA Canada

The needs assessment report makes four (4) key recommendations for employers, the industry and government:

• develop more inclusive workplace cultures;• implement pro-active support measure for women employees;• invest in measures to enhance public awareness of employment opportunities for

women; and• continued support for training and incentive programs as well as communications

programs to raise awareness and interest in the industry among women.

Bilingual Online Labour Market Portal

Ottawa

The portal will show:

• availability of workers by occupation• skill, talent & education level of workers• occupations that are in high demand• information on compensation• demographic projections of labour

Exploratory researchGap AnalysisProduct launch3Phases

of theProject

VE

RITAS,

LIBEROS, FA

CIO

STA

TE INSTITUTEEmployers andEmployees

Governmentpolicymakers

EducationalInstitutions

JobSeekers

Students inthe industry

Internationally trained workers

Useful for:


AIA Canada’s Programs and Activities

The Be Car Care Aware (BCCA) program and its subsequent social media channels aim to build awareness and help Canadian consumers make informed decisions about servicing and maintaining their vehicles. The program seeks to enhance the public image of the aftermarket industry and to build trust between consumers and their service provider of choice. Following the success of the previous year, 2016 continued to see an increase in social media reach and engagement for each of the program’s channels.

For more information on the program, visit www.becarcareaware.ca

Shops, jobbers, and anyone who is involved in the aftermarket industry are welcome to use BCCA material to assist in educating consumers.

13%increase in

Facebook audience

20%increase in

Twitter audience

108,000people reached in two campaigns - May Car Care Month & October

Car Safety Month

The Canadian Collision Industry Forum provides a national venue for all collision industry stakeholders – collision repairers, suppliers, insurers, associations, Original Equipment Manufacturers (OEMs), and educational institutions – to network, share information, and collaborate to develop solutions to common industry issues and challengers.

CCIF meetings take place three times per year, in different provinces from coast to coast, and are open to anyone interested in contributing to the future success and sustainability of the collision repair industry.

To learn more about CCIF, visit www.ccif.ca

I-CAR Canada is a bilingual training and recognition program, run by AIA, which aims to update the skills of management and technicians in the collision repair industry so that they can best repair the Canadian vehicle fleet.

I-CAR Canada’s course releases in 2016 covered everything from the modern vehicle, the modern repair facility to the modern manager. The Vehicle Technology Trends and Diagnostics Overview and the MIG Brazing Hands-On Skills Development courses led on the technical skills front. The new Production Management role saw the release of courses including the Learning Culture Overview and Problem Solving for Workflow Changes. With over 90 courses and 12,000 seats delivered nation-wide, I-CAR Canada grew significantly in 2016.

To learn more about I-CAR Canada, visit www.i-car.ca

The Canadian Collision Industry Accreditation Program (CCIAP) is a national program, managed by AIA Canada. CCIAP was established to accredit collision repair facilities against a collection of core industry standards. The program establishes business, equipment, operational and training standards which are required to perform modern collision repairs in a safe and efficient manner.

The CCIAP accreditation logo demonstrates to consumers, insurers, OEMs and suppliers that the facility has met the necessary infrastructure and training to repair modern vehicles accurately and safely. CCIAP has the support of major Canadian collision repair chains and prominent independent collision repairers across the country. To date, over 1,100 collision repairer facilities have registered with the program, and are working towards their accreditation. CCIAP has been created by and for the Canadian collision repair industry.

Visit www.cciap.ca for more information.

90courses available live or online,

with 4 welding certifications required by major manufacturers. 12,000+ seats delivered in 2016

across Canada1,100+

collision repairer facilities from across Canada have

registered with the program

1,200+attendees at three

CCIF events across CanadaToronto | Montreal | Vancouver

Keith Gordon, Canadian Director of Sales, Delphi Product & Service Solutions was awarded the 2016 Young Leader of the Year Award. The award is presented annually to recognize the outstanding leadership and dedication of a young employee in the automotive aftermarket industry.

Keith is actively involved with the aftermarket industry having held positions on numerous AIA committees, including the Ontario Division, the YES Committee, and

the Marketing Committee. As the former Chair of the AIA Ontario Division, Keith assisted with the planning of several regional conferences and charity golf tournaments supporting the aftermarket scholarship program. He is one of the original members of the AIA YES Committee and former Vice-Chair.

Congratulations Keith!

Thank you

In June 2016, AIA Canada said farewell to two well-known and respected staff members of the Quebec Division: Michel Tremblay, Executive Director and Céline Brisebois, Project Coordinator. The activities the duo undertook were diverse and included organizing numerous committee meetings, professional development events, galas, golf tournaments, and many school and career fairs. AIA Canada wishes both Michel and Céline a happy and healthy retirement.

Congratulations

Keith Gordon: Young Leader of the Year Award

Larry Jefferies: AIA Distinguished Service Award

Larry Jefferies, co-founder of CARSTAR Canada, was honoured with the 2016 AIA Distinguished Service Award. The award is presented annually to an AIA member who demonstrates dedication and exemplary leadership in support of the growth and development of the Canadian automotive aftermarket industry.

As a consummate trailblazer, Larry is well-known in the aftermarket and collision industry for his leadership skills, vision and strategic foresight. His determination and a

remarkable understanding of issues facing the collision industry and the actions required to ensure its continued growth have led the way as the collision industry has evolved.

Congratulations Larry!

Michel Tremblay & Céline Brisebois


In 2016, AIA’s communications team worked diligently throughout the year to bring to life a new newsletter format, more engaging social media content and new member communication channels. These new offerings quickly gained momentum with membership and stakeholders and saw a tremendous increase in web, social media and other e-communications reach and engagement.

New at AIA

Communicationsat AIA

Advertisements Monthly Minute

41% increase in Twitter audience

24% increase in Facebook audience

48% increase in Linkedin audience

483,000Website visitors,

over 1.1 million page views and 13,000+ downloads

per month on average

Automotive Service Provider Council

Corporate Social Responsibility

As an established Canadian trade association and a leader for the aftermarket, AIA Canada recognizes the importance of having a robust Corporate Social Responsibility (CSR) framework. AIA believes that for a thriving future of the industry, the environment, workers’ health and safety, and economic sustainability should always be priorities.

With work that started in 2016, such as successfully advocating for a ban on asbestos and researching the aftermarket’s role in the Canadian labour market, AIA set the foundation of its CSR framework. Building on these early successes, a full-fledged framework that will allow members to contribute and give back to their communities will be developed in 2017.

The reinstated Automotive Service Provider (ASP) Council brings together the automotive service provider sector with the aftermarket parts manufacturing and distribution sector. The Council gives ASPs from across the country a seat at the table and a voice with government.

AIA High Fives for Kids Foundation

The AIA High Fives for Kids Foundation assists members and divisions in their efforts to support charities that benefit children and youth. The Foundation offers members the opportunity to have a greater impact in their own communities by providing grants, scholarships and donations that address local needs. Since its inception and through a number of fundraising initiatives by AIA members and divisions, more than $300,000 has been raised, and in the past five years, over $125,000 has been donated to registered charities across Canada.

Thank you to the AIA Divisions across Canada for their generous support of the High Fives for Kids Foundation. Special acknowledgement to those who generously raised money and donated to the Foundation on a continual basis:

• Vast Auto Distribution• Uni-Select Inc.• Ideal Supply Co. Ltd.• Specialty Sales & Marketing• The West Coast Classic Golf Tournament• The Sunday Monks Golf Tournament• Hump Day Monks Golf Tournament

• Lynn Cormier, Wakefield Canada• Tony Del Vasto, Vast Auto• Brent Karr, BESTBUY Distributors

In 2016, the AIA High Fives for Kids Foundation recognized the following individuals for their constant support:



• Dreams Take Flight• The Stollery Charitable Foundation• The Children’s Wish Foundation • Health Sciences North• Brandon Salutes• Sun Fund For Kids• HopeSpring Cancer Support Centre• Justin Slade Foundation• YWCA Sheriff King Home• E4C – Kids in the Hall• Lansdowne Children’s Centre Foundation• Big Brothers Big Sisters of Saint John

We support charities that benefit children and youth.

High Fives for Kids Donations 2016:

$50,000+in donations has been directed to

charities in communities across Canada in 2016


Congratulations to our 2016 Scholarship Recipients!

AIA Canada is committed to building a prosperous future for the automotive aftermarket industry and for Canada as a whole.

Grants and Scholarships

Arthur Paulin Automotive Scholarship Award - $700

Annual award for students pursuing careers in the automotive industry.

• Alissa Abramova, Georgian College• Caleb Jolkowski, Georgian College• Calvin Kaartinen, Red River College• Olivier Arsenault, CEP St-Jerôme• Raven Cooke, CEP St-Jerôme• Tobias Donaldson, BCIT• Xiaoling (Angela) Chen, Georgian College

Global Automotive Aftermarket Symposium (GAAS) Scholarship - $1,000

Annual scholarship for students in secondary school or pursuing post-secondary education.

• Aysha Panatch, University of Calgary• Romario R. Waite, Thornlea Secondary School• Gabrielle Viau, CEP St. Jerome• Ajay Kanwar, Georgian College• David S Hulowski, University of Alberta• Angela Xiaoling Chen, Georgian College• Calvin Kaartinen, Red River College

Hans McCorriston Scholarship - $1,000

Annual grant for students enrolled in a college-level machinist training program in Canada.

• Kazan Unrau, Assiniboine College• Maninder Singh Mathoda, BCIT• Matthew Vansickle, Conestoga• Ghislain Cormier, CCNB Bathurst• Megan Albert, NAIT

AIA Canada Divisions

Each year, AIA Canada supports its divisions’ scholarships by providing additional funding of $1,500 to be awarded at their discretion.

Manitoba:• Miguel Cadorna, Tec Voc High School• Bryce Webber, Crocus Plains Reginal• Dwayne Hartley, Assiniboine College• Eden Kagan, Sturgeon Heights collegiate• Emmanuel Kube, Steinbach Regional school• Samir Azizi, Kildonan East Collegiate• Marcus Gering, Lord Selkirk High School• Benoit Michaud, Red River College

Northern Alberta:• Charles DeShane, NAIT• Courtney Hintz, NAIT• Shifraw Selishe, NAIT

Southern Alberta• Stephanie Beland Miller, SAIT

Ontario• Andrew Ackers, Georgian College• Parker H. Harris, Georgian College• Caleb Jolkowski, Georgian College• Andrew Sauter, Georgian College

Quebec:• David Reid, Nova Career Centre• Cvetan Dikov, Centre de formation

professionnelle de Verdun

AIA Canada would like to acknowledge the generous support of the 2016 Maple Leaf sponsors.

Thank you to all of AIA’s volunteers! For a complete list of division/council/committee members, visit www.aiacanada.com.


Automotive Industries Association of Canada180 Elgin Street, Suite 1400 Ottawa ON, K2P 2K3

www.aiacanada.com

Your Success is our Business!

@AIAOFCANADA/AIAOFCANADA

annual report 2016 - aia canada · 2017-05-18 · annual report 2016 | 1 we worked hard to be...

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