annual08 · annual08 simple actions matter.™ one change empowers people to believe that simple...

annual08Simple actions matter.™

One Change empowers people to believe that simple actions matter and to make smart choices that protect the environment.

The non-profit organization began in 2005 when a group of friends decided to make it possible for everyone to take action on climate change and rising energy costs. Since then, we’ve reached millions of people. Our flagship campaign—Project Porchlight—introduced North Americans to the cost and energy savings of switching to compact fluorescent light (CFL) bulbs. But the bulb was just the start. Project Porchlight proved that people’s attitudes can shift when they believe they have the power to take action and make a difference.

One Change has big plans for the future, all of them stemming from making one small change. Simple actions matter.™

08

board

of d

irecto

rs

2008 Project Porchlight New Jersey

President Ralph RickCEO, Must Source Inc.

Vice-President Christine HoganVice President, Policy and PerformanceCanadian International Development Agency

Past President: Elizabeth N. HarveyGovernment Relations, Canadian Marketing Association

Secretary/Treasurer Don SingerExecutive Director, Financial Management Institute

Gabriel Miller, MemberSenior Policy Analyst, Federation of Canadian Municipalities

Christine Adam, MemberAssistant Dean of Arts, Carleton University

Kirstin Grant, MemberMercer Human Resources, New York

Rob Beckers, Member/Scientific AdvisorFounder, Solacity Incorporated, Ottawa

Stuart Hickox Executive DirectorOne Change

Introducing – One Change!

2One Change: Simple actions matter.™

Message froM the PresidentSince becoming a director of Project Porchlight several years ago, my ears are always tuned into environmental news. Almost daily, we hear of new green initiatives and the need to conserve our resources and energy. Realizing we need champions to solve these issues, I’m very pleased to serve as President of an organization with such great potential to change the way people engage each other in positive actions that make a difference every day.

One Change has attracted a diverse and talented Board of Directors with a wide range of skills and expertise. All Directors share a strong commitment to protecting the environment, and each member has a passion for direct community engagement as the catalyst for broad public participation in energy conservation and environmental action.

The Board is also complemented by a growing team of informal advisors. Bright lights from politics, business, science and NGOs who believe in what we are doing and want to lend a hand.

I also want to acknowledge my predecessor, founding President Elizabeth Harvey who delivered the first CFL bulb with Stuart Hickox back in 2004. A sincere thank you is extended to Elizabeth who has been instrumental in helping to build a firm foundation on which to grow.

I never thought I would be leading such a dynamic group of individuals who are working hard to get people to change light bulbs. But that’s just it—we’re not just changing bulbs! One Change has discovered the way to use light bulbs and other simple actions to engage people and transform behaviours. We use light bulbs to change people. People change the world for the better every day.

It is truly a privilege to be involved with Project Porchlight and One Change.

Ralph Rick, President – One Change

senior management

Stuart Hickox Founder and Executive Director

John C. Mulvihill Associate Executive Director

Karin Bond Director, Finance

Matt Carter * Director, Business Development

Patti Laurin * Director, Human Resources

Gail P. Logan * Director, Communications

consulting

Peter Cleveland Cleveland Leadership Group

full time staff

Manon Crôteau Manager of Communications and Outreach

Lisa Hatina Development and Evaluation Manager

Christopher Kelly Development Coordinator

Andrea Thomas Executive Assistant

Dan Walker Systems Administrator

Jason Bourdeau Database and Logistics Coordinator

Melanie Moore * Finance Clerk

Jose Palacios Data Entry Clerk

Karen Powell Payroll and Accounting

Natalia Snajdr Campaigns Organizer

Josh Snider Communications Coordinator

John Wade Database and Logistics Coordinator

Carolyn Wright Finance Clerk

contractors

Lee-Ann R. Hall Graphic Designer

Neil McCallum Communications Assistant

* Joined One Change in 2009

headquarte

rs staff

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Message froM the executive director A few friends – some light bulbs – big changes!

If someone had told me in 2005 that the little energy-saving light bulb program my wife and I were running from our basement would soon employ over 100 people across four provinces and three states, I would have laughed. We just wanted to help our neighbours save some money and soften our impact on the planet. Four years later, I truly believe I have the best job because I have the privilege of working with so many passionate and hard-working people from all walks of life who understand that a simple action like changing one bulb can trigger a major social movement for positive change.

Together, we have engaged and trained more than 10,000 volunteers from over 2,000 diverse community groups in over 500 communities across North America. More than 2,300,000 energy-saving ENERGY STAR® qualified light bulbs have been delivered and millions more people have been reached.

Our unique approach to public engagement is also a perfect complement to the movement toward a more sustainable economy. Project Porchlight is a green job engine with significant economic spin-off benefits in all the communities we operate. This is particularly relevant to our new programs in the U.S., where we are seen as the missing link between a disengaged public and a new and diverse green economy. One Change’s ability to make environmental action accessible, relevant and personal is what distinguishes us.

We’re needed now more than ever, not just because we are helping people to save money and soften their impact on our planet, but because by helping people to believe that what they do matters, we’re laying the foundation for a fully-engaged and sustainable society.

We’ve come a long way in a very short time. Please join us and help us promote that simple actions matter!

Stuart Hickox, Executive Director – One Change

Individual actions do

make a difference,

and we all have a role

in protecting

the health of our

communities

and reducing

greenhouse gases.

Project Porchlight

is accomplishing

both goals—

one light bulb

at a time.

—David Suzuki


Big Changes in 2008 One Change named United Nations Environment Program (UNEP) partner

• UNEP’sfirstNorthAmerican not-for-profit grassroots partner

In September 2008, UNEP—the voice for the environment in the United Nations system—announced that One Change would become its first North American not-for-profit grassroots partner. Being chosen as a UNEP partner is not only a huge vote of confidence for the One Change model, but it makes it possible to speed up the process of reaching millions of people with the ‘simple actions matter’ message. As One Change launches future campaigns, UNEP will be a valuable partner in reaching international audiences. By combining UNEP’s resources, networks, and international credibility with One Change’s proven approach to mobilizing individual action, both initiatives will be able to engage more people and inspire more lasting change.

Project Porchlight expands to the United States

• 30,000+freeCFLbulbsdeliveredinVermont• 225,000freeCFLbulbsdeliveredinNewJersey

One Change’s reach into the United States began in 2007 when Stuart visited Washington, DC to give a talk on Project Porchlight.OneoftheattendeeswasVermontEnergyInvestmentCorporation(VEIC)representativeChrisGranda.Impressed by One Change’s emphasis on empowering individuals to take action and make smart choices to protect the environment,ChrisapproachedStuartandopenedthedoortoagreatpartnership.VEIC,aleadinginternationalenergyandenvironmentalconsultingfirm,hasbeeninstrumentalinintroducingOneChangetoVermontandNewJerseyresidents.

Project Porchlight named “Top Non-Profit” by ENERGY STAR®

• ProjectPorchlightnamedfourthamongtopfivenationallyranked non-profit organizations

• 14,997,966poundsofgreenhousegasemissionscut• $1,000,000+savedinenergycostsforNewJersey

The United States Environmental Protection Agency’s (EPA) ENERGY STAR® program recently honored organizations whose outstanding support helped drive citizens to sign pledges promising to help save energy and fight global warming. Project Porchlight was honored in fourth place among the top five nationally ranked non-profit ENERGY STAR® pledge driversin2008.AccordingtotheEPA,ourcumulativesavingssofarforNewJerseyinclude14,997,966poundsofgreenhousegasemissionsandatotalofover$1,000,000.

Regional Director of United Nations Environment Programme Regional Office for North America, Amy Fraenkel

5annual08

Project Porchlight CampaignsProject Porchlight Alberta Phase 2 – Calgary/Edmonton (June–December 2008)

Campaign Sponsors:Government of Alberta, EnCana Corporation, The City of Calgary, The City of Edmonton, The City of Medicine Hat

Energy Savings

ElectricitySaving

CO2

Emissions

Greenhouse Gas Emissions

Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Volunteers recruited Community events Bulbs distributed

1,400+ 146 300,000

Project Porchlight Alberta Phase 2 141,000 MWh $14,875,226 111,671 tonnes cut

Project Porchlight Vermont (Greater Burlington Area) (May–September 2008)

Campaign Sponsors:BurlingtonElectricDepartment(BED),VermontEnergyInvestment Corporation(VEIC)

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Volunteers recruited Target Communities Bulbs distributed

400+ 6 30,000

Project Porchlight Vermont, USA

14,103 MWh $240,056 1,860 tonnes not burned

7,111 less tonnes

Alberta Environment is proud to work with Project Porchlight, an award winning organization, to increase environmental stewardship in our province. If all Albertans pledge to commit to one simple act, such as changing just one incandescent light bulb to a compact fluorescent, it can have a huge impact on our environment. Together, we can make a difference.

—The Hon. Rob Renner, Minister of Alberta Environment


funding PartnersOne Change gratefully acknowledges the generous support of our 2008 sponsors:

Project Porchlight Alberta and British Columbia

Project Porchlight Alberta

Project Porchlight British Columbia

Project Porchlight Saskatchewan

Project Porchlight Vermont USA

Project Porchlight New Jersey USA

Project Porchlight British Columbia (August–October 2008)

Campaign Sponsors:BC Hydro Power Smart, EnCana Corporation

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Volunteers recruited Target Communities

500+ 15+Events Attended Bulbs Delivered

50+ 20,000

Project Porchlight BC

1,000,000 KWh $700,000 500 tonnes cut

Making the switch from the old bulbs to the new ones shouldn’t be this much fun. But it is. Neighbours get together, whole communities get on board. Congratulations to the great people at One Change—Project Porchlight really is a bright idea.

—The Hon. Dalton McGuinty, Premier of Ontario

funding reaches record high Funding for operating Project Porchlight campaigns has increased steadily since 2005 from 50K to 3.5 million in 2007 and 7 million heading into 2009.

50K

2005 2006 2007 2008 2009

100K

1M2M3M4M5M6M7M

7annual08

Project Porchlight New Jersey, USA (August–December 2008)

Campaign Sponsors:NewJerseyBoardofPublicUtilities,NewJerseyCleanEnergyProgram

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Volunteers recruited Communities Groups Engaged

850+ 100+Target Communities Bulbs Delivered

49 225,000

Project Porchlight New Jersey

105,750 MWh $6,000,000 73,575,000 tonnes cut

Project Porchlight Saskatchewan (August–November 2008)

Campaign Sponsors:SaskPower Eneraction

Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Energy Savings

ElectricitySaving

CO2

Emissions


Coal Energy Savings

ElectricitySaving

CO2

Emissions


Coal

Project Porchlight Saskatchewan154,000,000 kWh $8,000,000 9,300

tonnes cutVolunteers recruited Communities Groups Engaged

1,100+ 276Events Attended Bulbs Delivered

100+ 200,000+

Project Porchlight brings it home to the individual and helps a person understand climate change where you are and how it affects you, your home, your family, your community. The issues you care about. This energy injected into our city, this great movement, so to speak, has helped to raise the consciousness of the city and helped us gain the momentum we need to meet our very ambitious goals.

—Cory Booker, Mayor of Newark, NJ

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One Change 68 Chamberlain Avenue,Suite 200 Ottawa ON K1S 1V9

tel: (613) 232-5892fax: (613) 232-9504toll free: 866-585-6359onechange.org

conta

ct u

s

Future Initiatives for One ChangeProject Porchlight new Jersey Phase 2 (May–December 2009)

• ProjectPorchlighttodeliver1millionmoreCFLbulbsacrossNewJersey

catalyst awards (April 2009)

• OneChangewillhostinauguralawardscelebratingenvironmentalaction

Puget sound energy and Project Porchlight in Washington (Summer 2009)

• ProjectPorchlighttojoin“RocktheBulb”campaign• 275,000freeCFLbulbstobedeliveredthroughoutWashington

one change: fueL Fuel Efficiency Pilot Campaign in Ottawa (Summer 2009)

• OneChangewillrolloutpilotfuelefficiencycampaign• 13KfreetiregaugestobedeliveredacrossOttawa

one change foundation (Fall 2009)

• OneChangeaimstosecurecharitablestatus,inbothCanadaandtheUnitedStates.

Project Porchlight sustains environmental consensus through face-to-face interaction, and stops the kind of decline in positive attitudes toward environmental action that coincided with the economic downturns of the early 1970s and late 1980s. This is a critical issue as the economy is once again in decline.

— Greg Lyle, Innovative Research Group Inc. (conducts all One Change campaign evaluations)

One Change: Simple actions matter.™

annual08 · annual08 simple actions matter.™ one change empowers people to believe that simple...

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