anz e*trade value proposition our aim with the anz-e*trade co-branded service is to deliver a...

5
ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer Today: the ability to transfer funds from any ANZ internet banking account into E*TRADE trading account Future developments: - Full integration of accounts (realtime transfers) - View portfolio and accounts from anz.com

Upload: mervyn-little

Post on 11-Jan-2016

214 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

ANZ E*Trade Value Proposition

• Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

• Today: the ability to transfer funds from any ANZ internet banking account into E*TRADE trading account

• Future developments:- Full integration of accounts (realtime transfers)- View portfolio and accounts from anz.com- Integrated margin lending

Page 2: ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

ANZ - Roll Out Programme

• Phase 1 - New account acquisition- ANZ staff- ANZ shareholders- anz.com internet banking customers- ANZ Bank Branches & ATM’s- Statement inserts to retail accounts & card holders

• Phase 2- Specialist banking products- Continued direct marketing to customer base with increased value proposition

Page 3: ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

ANZ share of contract notes (%)

13.00

48.00

55.00

0

10

20

30

40

50

60

Overall February 1-10 March

ANZ share of new accounts (%)

ANZ contribution to E*TRADE alliance (1)

5.53

7.25

9.52

0

2

4

6

8

10

Overall February 1-10 March

Page 4: ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

ANZ share of contract notes (%)

0%

1%

2%

3%

4%

5%

6%

7%

8%

9%

10%

22-O

ct-9

9

5-N

ov-9

9

19-N

ov-9

9

3-D

ec-9

9

17-D

ec-9

9

31-

Dec

-99

14-J

an-0

0

28-J

an-0

0

11-F

eb-0

0

25-F

eb-0

0

10-M

ar-0

0

Week ending

0%

10%

20%

30%

40%

50%

60%

70%

22-O

ct-9

9

5-N

ov-9

9

19-N

ov-9

9

3-D

ec-9

9

17-D

ec-9

9

31-

Dec

-99

14-J

an-0

0

28-J

an-0

0

11-F

eb-0

0

25-F

eb-0

0

10-M

ar-0

0

ANZ share of new registrations (%)

Week ending

ANZ contribution to E*TRADE alliance (2)

Weekly Cumulative

Page 5: ANZ E*Trade Value Proposition Our aim with the ANZ-E*TRADE co-branded service is to deliver a superior, integrated value proposition for the online customer

Major initiatives from anz.com

Last quarter (Oct-Dec 1999)

• Internet banking in NZ• “Pay anyone” functionality

(first of the Big 4)• ANZ Telstra Visa site• Superannuation

information• Annual General Meeting

(shareholders) presented via live webcast

• Internet sales team support extended to 7 days

This quarter (Jan-Mar 1999)

• Multi-insurer quotes online• ANZ funds management prices

and prospectuses• BizSite (small merchant web

enablement)• Personalisation: myANZ powered

by Excite• Internet sales team support

extended to 24 hours• WAP wireless banking trial with

Telstra• Alliance with FreeNet