aoife - nichely does it

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Nichely Does It www.thedailyspud.com | @dailyspud Finding a cosy corner of the internet for your blog

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Page 1: Aoife - Nichely Does It

Nichely Does It

www.thedailyspud.com | @dailyspud

Finding a cosy corner of the internet for your blog

Page 2: Aoife - Nichely Does It

My Niche & Welcome To It

www.thedailyspud.com | @dailyspud image: aoife cox

©

Page 3: Aoife - Nichely Does It

Niche Essentials

www.thedailyspud.com | @dailyspud

Why picking a niche is a good idea

What does a niche look like anyway?

Choosing your niche

Carving it out: 5 things to remember

Page 4: Aoife - Nichely Does It

14,400,000,000pages on the web

(worldwidewebsize.com)

or more

T’Internet: It’s Fairly Big Alright

www.thedailyspud.com | @dailyspud

Page 5: Aoife - Nichely Does It

Set Yourself Apart

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©

Page 6: Aoife - Nichely Does It

Be Different

www.thedailyspud.com | @dailyspud

identifiable accent

easier to be heard

smaller audience

more engaged

Page 7: Aoife - Nichely Does It

Find Your Pond

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©

Page 8: Aoife - Nichely Does It

Decisions, Decisions

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Many different ways to be different:

Subject matter

Writing style, type of post

Breadth of focus

Page 9: Aoife - Nichely Does It

NAME

INDIVIDUAL

COMMITMENT

HOOK

EXPERT

Carving It Out: N.I.C.H.E.

www.thedailyspud.com | @dailyspud

Page 10: Aoife - Nichely Does It

What’s In A Name?

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Your blog name = Your brand name

Can capture what you’re about

Page 11: Aoife - Nichely Does It

‘Net Names

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Get the web domain if you can

www.<yourblogname>.com

Use the same name across all of your social networks

Page 12: Aoife - Nichely Does It

Express Your Individuality

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©

Page 13: Aoife - Nichely Does It

It’s All About Commitment

www.thedailyspud.com | @dailyspud image: 123rf.com

Page 14: Aoife - Nichely Does It

One Is A Lonely Number (for spuds & niche posts)

www.thedailyspud.com | @dailyspud image: aoife cox

©

Page 15: Aoife - Nichely Does It

Before You Start…

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Can you think of 6 months worth of niche-related posts?

image: 123rf.com

Page 16: Aoife - Nichely Does It

The Posts That Don’t Fit(sometimes you gotta post ‘em anyway)

www.thedailyspud.com | @dailyspud image: 123rf.com

Page 17: Aoife - Nichely Does It

A Hook On Which To Hang Your Posts

www.thedailyspud.com | @dailyspud

image: 123rf.com

Page 18: Aoife - Nichely Does It

Use That Hook

www.thedailyspud.com | @dailyspud

Can give you a perspective on all sorts of things

with interesting and sometimes unexpected

results, such as…

Page 19: Aoife - Nichely Does It

The Spud Shake

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image: aoife cox

©

Page 20: Aoife - Nichely Does It

The Electric Spud

www.thedailyspud.com | @dailyspud image: aoife cox

©

Page 21: Aoife - Nichely Does It

Snakes & Spuds

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©

Page 22: Aoife - Nichely Does It

Expert Opinion

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Exploit an expertise you have or cultivate a new one:

Great opportunity to explore and learn

Become a go-to person for your niche

Page 23: Aoife - Nichely Does It

Know Your Onions (or get to know them)

www.thedailyspud.com | @dailyspud image: aoife cox

©

Page 24: Aoife - Nichely Does It

And Remember…

www.thedailyspud.com | @dailyspud

Your niche should fit you

Should be a comfortable place to be

The more specific your niche is, the more universal it can

be