We’ve worked on the housing side of trade

shows for more than 14 years and have

been producing major services and

solutions for several more.

Continuously expanding —

NHAMobile is adding a trade-

show element to our company to

increase yet another foot hold

within the market place of the

trade show industry as well as

marketing opportunities for our App

clients/exhibitors and last but not

least, a true cost savings to the

Attendees — this comes from our

experience on both sides of the

aisle.

We’re not selling empty spaces. We’re in the mobile marketing business, not the real estate business. So we would like to have a

conversation with you as the potential exhibitor to find out what your marketing objectives are and discuss how our event can help

realize them. Approaching our exhibit sales this way will differentiate us from other trade shows.

Low Risk. Small companies will have big aspirations. By bringing in large, well-known companies as exhibitors, we will show you

we mean business. So that you will not feel like your company is taking such a big risk — especially on a new event.

We must be true to our attendees. It can be very tempting when you have a young event to take in any venue that wants to

court the APPoSHOW. First and foremost, our event is for and about the exhibitors and attendees, not our Sponsors and the

Venue owners. Example: In 2002, we helped produce a mobile and Social fair and have had to move the show completely over to

another venue because of an owner who didn’t support that vision. Hence, why NHAMobile did a complete buyout of the entire

hotel…So that we/you can control the environment, as well as the “EXPERIENCE”.

We must keep in mind that it’s our first year. It’s better to book a smaller venue and sell out our space early than have a half-

empty exhibit. This will give all of us plenty of time to grow.

Our don’t say “no” when you can say “yes” policy. Let’s face it, many exhibitors won’t read their exhibit manual and will miss

deadlines. Our job isn’t to be the enforcer. If there’s any way we can accommodate your request, we must get it done. I had an

exhibitor ask for electric they didn’t order two hours before the doors opened.

We didn’t have to say yes, but we did because we could. They were among the first to sign up the next year.

We’re going to offer exhibitors a registration discount if they take pre-show training. A successful exhibitor is a returning exhibitor.

The more we can do to help you be successful, the better. We are going to give $50 in food and beverage vouchers to all exhibitors

who participate in our free training. It will become worth it, because we know it will cost more than $50 to replace the Exhibitor/You if

they don’t return next year.

We must collect post-show feedback. We’ll have a team in place that will visit with every exhibitor at the end of the show before you

pack up and leave. Have them conduct an in-person survey. Create a list of what our exhibitors liked most, what they liked least and

what they’d want to see us add or do differently. And, most importantly, integrate that feedback into our game plan for the next show.

Remember, as a trade-show producer, we have three types’ of customers: our attendees, our exhibitors and our sponsors. All three will need to be

taken care of, but not at the expense of each other. A room full of happy attendees will make it a great show for everyone. Unfortunately, just

having a room full of happy exhibitors and sponsors won’t do the same.

Exhibitor Room Packages start at: $995.00 All Inclusive: 300sqft. Room ~ Product Placement ~ Marketing ~ Benefits ~ Entertainment Food and Beverages ~ Social Media Exposure ~ More Customers ~ Unique Experiences!

Entertainment Product Placement

• European Pool Party (Unique Experiences) • Your Logo on the Step-n-Repeat

• Funk Music Patio (Special Guest) • A vendor table (placed on the lobby level)

• Press Conference Room (Media Exposure) • Your Standup Banner (placed near entry)

• Model Shows (New Designers)

- Your Logo on monitors - Your samples placed in the swag bags

• Network, Lounge and Bar Areas • After Party 12am -10am

Marketing BENEFITS • PR and Media Partners – Splash of Styles

• Newsletters to Local chambers (Metro Valley) • Social Media Blast to a combined 20,000 locals • Email Campaign: 7,000 Millennials, 3,500

Gen X and 2,000 Baby Boomers

• Push Notification: 2,000 Local subscribers • Social Ad campaigns (naming your markets) • Digital Media Kit sent to 20k Media Outlets

Product and Services Consumers

• New type of consumer (Millennials) • Demographics: Females 21/45 ~ Males 21/33 • App Downloads from the Millennial Market • Viral marketing (Selfies) • Customer Activations • Largest Buying Consumers (LBC) • 20k News partners • It’s Vegas Baby! Let’s Go Global…

Objective 2016

Create an affordable marketing platform for small to medium business owners