1. 1. World of Apps 2014-15 By Hemant Chadda
2. 2. 1999 2000 2003 2007 2010 2010 2010 2012 2014 Blackberry Windows Mobile Android IOS Bada Symbian Windows Phone Firefox Tizen RIM Windows Google Apple Samsung Nokia Windows Mozilla Samsung Operating System Year OS Company 2
3. 3. Number of Apps Platformwise 1 Million 9 Lac 4 Lac OS Application Count 3
4. 4. Apps Share 41% 12% 47% 4
5. 5. Publi PublisherPublisher App Publishers 75,000 34,000 90,000 Nos. of Publisher Apps Under Devlopment 1,17,000 37,000 1,67,000 5
6. 6. 45 Days 30 Days 2 Month OS Update Cycle 6
7. 7. App Review Cycle Review Cycle 16 Days 13 Days 18 Days 7
8. 8. App Devloper Update/day App DevloperApp DevloperApp Devloper 2341 500 806 8
9. 9. Death Applications 41% 69% 65% Applications Not Used 9
10. 10. Google App Revenue Trending 18% 32% 49% Other Gaming App 10
11. 11. Reference Links http://venturebeat.com/2013/08/26/700k-of-the-1-2m-apps-available-for-iphone-android-and-windows-are-zombies/ http://bgr.com/2014/04/02/windows-windows-phone-app-stores-400000-apps/ http://home.quixoticmarketing.com/mobile-app-marketing/ http://www.business-standard.com/article/management/the-mobile-advertising-dilemma-114072700609_1.html http://telecom.economictimes.indiatimes.com/news/web/internet/app-downloads-in-india-likely-to-cross-9-billion-by-2015- study/39245032?utm_source=Mailer&utm_medium=ET_batch&utm_campaign=ettelecom_news_2014-07-30 11
12. 12. By Hemant Chadda Thank You Details Consolidated from varios search, websites and slide shares on digital media