april 4-8, 2011 is marketing transformation week
TRANSCRIPT
trans·for·ma·tion !-noun !
A change or alteration, !especially a radical one. !
ON TWITTER: #transform
…the Internet has turned !what used to be a controlled, !one-way message into !
a real-time dialogue !with millions. DANIELLE SACKS THE FUTURE OF ADVERTISING FAST COMPANY, NOVEMBER 17, 2010
“ON TWITTER: #transform
We need to stop interrupting what people are interested in &!
be what people !are interested in.” CRAIG DAVIS CHIEF CREATIVE OFFICER, WORLDWIDE J. WALTER THOMPSON (WORLD’S 4TH LARGEST AD AGENCY)
“ON TWITTER: #transform
If you don’t like change, !
you’re going !to like !irrelevancy !even less.” GENERAL ERIC SHINSEKII, 2003
“ON TWITTER: #transform