COURSEWORK ASSIGNMENT: PRINTAnalytical Task

Learning Objectives: MUST: understand the analytical task

and notice the key words from the criteria to get the best possible mark.

SHOULD make links between your own work and model answers.

COULD use the key Media terms and imitate the model examples provided in your own coursework assignment.

Coursework task:Analyse the cover pages of two popular magazines. How do the covers appeal to their audiences?

How do I get a Level 6? Look at

assessment criteria for AO2 in your Evernotes. What am I looking for?

Annotate your own copy of Bliss

Include:

•Media Terminology•Camera work•Text/font•Connotations•Target Audience•HOW does it appeal to target audience (Uses and Gratifications Theory)? Why would they buy it?

MASTHEAD: The word Bliss has connotations of relaxing in comfort and being happy and content with life. It is orange which creates connotations of sunshine and warmth and is not the typical girly pink, suggesting a more mature teenage audience.

HIGHLIGHT the features you think would hit each level.

The masthead appears in front of the image. This is unusual as often the image covers some of the masthead. This shows that perhaps this magazine is rebranding its image and needs to audience to get to know its new logo. The font is quite angular and sophisticated and reminds the audience of fashion magazines aimed at older females.

ARTICLES TRAILED: The straplines use colloquial (chatty) language to appeal to the target audience of teenage girls. Words such as ‘spesh’ and ‘lovin’’ bring the audience closer to magazine so that the reader feels as if it speaking directly to them.

PUG: This looks like a sticker stuck on to the magazine. The word ‘sexy’ suggests that this magazine appeals to the more mature or daring teenage girl! It also appeals to the target audience who will communicate with their friends via texts.

FONT: The font used looks like chalk on a blackboard, or certainly handwritten. Only the celebrities first name is used which suggests she is well known and that the audience may relate to her like a friend.

IMAGE:Studio shot of the celebrity looking directly and seductively at the camera. Her body language makes her seem mysterious but also sexy.

ARTICLES TRAILED: These articles will appeal to the target audience of teenage girls as they are interested in ‘lads’ and bands such as JLS who are top of the charts.

A quotation from a real-life story and the sense that ‘you’ can do it too directly addresses the audience.

Budget fashion. Aimed at the target audience who care about their appearance but don’t have much disposable income. ‘193’ makes the audience expect to have lots of choice and want to buy the magazine to read on.

Peer assessmentSwap your Bliss front cover with the person sitting next to you and use the AO2 assessment criteria to give your partner a mark out of 10 and a level.

Imitate ideas from the example and what you have learnt from the peer assessment to work in pairs to annotate the front cover of Kerrang magazine.

Annotate as a class: