arcsoft - arm architecture · 3 © 2014 arcsoft inc. all rights reserved. leaders choose arcsoft®...

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© 2014 ArcSoft Inc. All rights reserved.

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ArcSoft®

GPU Solutions using

ARM Mali

Frison Xu

Shenzhen, China, July 3rd, 2014

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ArcSoft® Company

History

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USA

Ireland

Germany

Japan

Korea

Taiwan

China

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Leaders Choose

ArcSoft®

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It only lists part of ArcSoft customers

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ArcSoft® Partner

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WE WORK TOGETHER

It only lists part of ArcSoft partners

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ArcSoft technologies and

products have been shipped

in several billion devices.

ArcSoft®

Shipping Record

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Image/video technologies

smart phones feature phones DSC projector TV more

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Year 2001

MIPS based PALM PDA

Year 2003

ARM920t based PALM PDA

Year 2010

CortextA8 based smart phone

Year 2014

Mali-T628 GPU based smart phone

JPEG

Decoder Performance

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TESTING DEVICE

Year 2015 and further?

ARM-Mali T760 and …

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The Difference task

Between Processor

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CPU GPU

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Advantages of

Using Mali GPU

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Time to Market (Cost & Risk)

Support full profile Open CL

and latest Open GL ES

Unified memory architecture

Advantages of

Using Mali GPU

Better power consumption

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Demo Video

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ArcSoft GPU Computing

Technology

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ArcSoft® Camera Technologies Overview

Multi-Frame Technologies

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Flawless face technology

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Intelligent Technologies

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Auto scene detection

Auto framing

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Intelligent Technologies

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Panorama Technologies

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3D Technologies

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Multimedia Editing

Image editing

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Multimedia Editing

Video editing

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Summary

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• CPU or GPU?

• ARM Mali GPU computing is the very BIG plus for SW, but it’s a tool, not a

magic bullet.

• ArcSoft invests huge resource for multimedia algorithm and the

optimization work, leveraging both ARM CPU and Mali GPU capability.

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Thanks

[email protected] (Jeff Liao, sales VP)

[email protected] (Tao Chen, Product

Marketing Director)

[email protected] (Frison Xu, VP)

mailto:[email protected]



arcsoft - arm architecture · 3 © 2014 arcsoft inc. all rights reserved. leaders choose arcsoft®...

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