AS A CANADIAN TIRE ASSOCIATE DEALER:

• Become a market leader by engaging in your store’s operations, systems, finances, and human resources.

• Dealers are empowered to select, develop and lead a team of your own employees.

• Be the face of Canadian Tire at the local level. Our Dealers value their customers and look for ways to give back to their community.

Since 1922, Canadian Tire has been cultivating and growing its commitment to serving Canadians. While Canadian presence in the retail landscape dwindles, our position as Canada’s Store, strengthens. With over 490 stores strategically positioned within a fifteen minute drive from 90 per cent of Canadians, we’re one of the most shopped general merchandise retailers.

At Canadian Tire, we understand the commitment to life in Canada and we maintain a unique product assortment that appeal to many and sustains a robust online community. We provide unmatched products and services to customers, from coast-to-coast including Automotive, Living, Playing, Fixing and Seasonal, driving 80 per cent of the population to shop at our stores every year.

We’re a proud leader in retail, automotive, innovation and sustainability and we invite you to join our pledge to keeping Canadian around.

DEALER OWNED AND OPERATED

One of the hallmarks of Canadian Tire’s growth and success has been its unique business model. The 490+ Canadian Tire stores across Canada are run by Associate Dealers. Our Dealers are the driving force behind our brand and the reason Canadian Tire holds a special place in the hearts of Canadians. It is the commitment, understanding and experience of our Dealer community that enables us to bring special moments to Canadians and di�erentiate us from our competitors.

BY PARTNERING WITH CANADIAN TIRE, DEALERS BENEFIT FROM:

• Most recognized iconic brand in Canada.

• One of Canada’s most shopped general merchandise retailers with more than 80% of the population shopping at Canadian Tire stores every year.

• Unique product assortment and private label brand di�erentiation.

• Cutting-edge store design.

• Digital marketing and e-commerce advantage.

• Canada’s most read flyer with 12 million flyers distributed weekly.

• Use of leading-edge customer analytics.

• Award-winning call centre.

• Solid supply chain and state-of-the-art distribution centres connecting Dealers to a number of global suppliers.

• Annual Dealer convention highlighting business strategies, products parade, and recognizing Dealer achievements.

• A strong support system that includes: a first store business coach, a mentor Dealer, an extensive regional team as well a corporate teams who o�er marketing, supply chain, purchasing and financial support.

• Membership with the Canadian Tire Dealers’ Association (CTDA), a non-profit organization dedicated to serving the needs of its members by providing high quality strategic programs and services in a cost-e�ective manner.

• World-class training program for new Dealers providing the skills and knowledge needed to run your store e�ectively. Our program uses a blended approach that includes self-directed learning, instructor-led training, virtual learning sessions and hands-on training in select host-Dealer stores.

YOUR PROFILE

If you are thinking about becoming a Canadian Tire Associate Dealer, it means you are ready to commit, deliver results and continue to grow and learn. Self-motivation is key.

We look for hands-on individuals who will commit to their business full-time. Successful candidates possess exceptional business and financial acumen with a proven track record of success, whether it be in their own business or working for a small or large organization. Candidates must have solid people leadership and interpersonal skills within teams and the community and have a passion for serving our customers. Retail experience is an asset, however, we look for transferable skills that will make you an exceptional retailer.

Your Store. Your Story.Canadian Tire

YOUR STORE. YOUR STORY.

YOUR INVESTMENT

• You will need to inject all of your personal equity into the business (up to 25% of the value of store inventory and fixed assets) to become a Dealer. As part of the selection process, a candidate will be required to submit his or her personal statement of net worth. One hundred percent of this initial investment goes toward the purchase of store’s inventory and assets.

• The first store will be assigned by Canadian Tire Corporation and may be an existing location or a new build.

• Candidates must be willing to relocate to the community in which the store is located. This may be anywhere in English- or French-speaking Canada, depending on your fluency in either language.

• The land and buildings are corporately-owned, and Dealers are charged for license fee as a percentage of sales.

• Dealer e�orts and success are directly recognized with our performance-based mobility system, allowing a Dealer to begin in a small-volume store, and progress to larger volume stores as criteria are met. Dealer mobility is a critical part of Canadian Tire’s success as it inspires Dealers to excellence by rewarding high performers with moves to more profitable stores, invigorating the network and driving sales.

NEXT STEP

If you are ready to partner with a nationally recognized brand and become a Canadian Tire Dealer, apply today by visiting www.canadiantire.ca click careers and look for our Canadian Tire Franchise Opportunities page.

You can also send your questions to dealers@cantire.com.