asean business outlook survey 2016
TRANSCRIPT
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In coopera*on with: AmChams in Cambodia, Indonesia, Malaysia, Philippines, Thailand, and Vietnam, AmCham chapters in Laos and Myanmar, and the U.S. Embassy in Brunei
Report compiled by: AmCham Singapore & the U.S. Chamber of Commerce
ASEAN Business Outlook Survey 2016
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73%
24%
2% 1%
67%
30%
3% 1%
66%
29%
3% 2%
More Important Remained about the Same Less Important Don'ʹt Know
Importance of ASEAN Markets in Terms of Worldwide Revenues over the Next 2 years
2013 2014 2015
Importance of ASEAN Markets
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Trade and Investment in ASEAN
91%
7% 1%
89%
10% 2%
86%
13% 1%
Increase Remain about the Same Decrease
Expected Level of Level of Trade/Investment in ASEAN over the Next 5 Years 2013 2014 2015
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Profit Outlook Compared to 2014
59%
17%
67% 59%
8%
64%
33%
60% 67%
56% 66%
76%
25%
100%
84%
31%
75%
60%
81% 83% 70%
84%
ASEAN Brunei Cambodia Indonesia Laos Malaysia Myanmar Philippines Singapore Thailand Vietnam
ASEAN Profit Outlook in 2015 & 2016, Compared to 2014
2015 Increase 2016 Increase
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Top Target Countries for Business Expansion
35% 41%
37% 30% 31%
21% 28%
13% 18%
7%
18%
32% 31% 31% 24% 21% 20% 20%
12% 12% 5%
26%
Myanmar Indonesia Vietnam Thailand Malaysia Cambodia Philippines Laos Singapore Brunei None
Into Which ASEAN Country or Countries, If Any, Does Your Company Plan to Expand?
2014 2015
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27%
27%
33%
34%
41%
Competitive Production Costs
Availability of Trained Personnel/Efficient Manpower
Improvement in Infrastructure
Regional Integration
Diversification of Customer Base
Top Reasons Companies'ʹ Levels of Trade and Investment Are Expanding in ASEAN
Business Expansion in ASEAN Importance of ASEAN Integration
75% 67%
94%
75% 77% 77% 67%
74% 69% 72% 84%
25% 33%
6%
25% 23% 23% 33%
26% 31% 28% 16%
ASEAN Brunei Cambodia Indonesia Laos Malaysia Myanmar Philippines Singapore Thailand Vietnam
Is ASEAN Integration Important to Helping Your Company Do Business in the Region?
Yes No
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Importance of ASEAN Integration
75% 67%
94%
75% 77% 77% 67%
74% 69% 72% 84%
25% 33%
6%
25% 23% 23% 33%
26% 31% 28% 16%
ASEAN Brunei Cambodia Indonesia Laos Malaysia Myanmar Philippines Singapore Thailand Vietnam
Is ASEAN Integration Important to Helping Your Company Do Business in the Region?
Yes No
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Importance of ASEAN Regional Agreements
63%
70%
66%
58%
31%
23%
24%
31%
6%
7%
10%
11%
Comprehensive Investment Agreement
Framework Agreement on Services
Trade Facilitation Work Program and Strategic Plan of Customs Development
Trade in Goods Agreement
Importance of ASEAN Regional Agreements Important Neutral Unimportant
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51% 42%
78%
47%
31% 43% 40% 45% 45%
57% 65%
49% 58%
22%
53%
69% 57% 60% 55% 55%
43% 35%
ASEAN Brunei Cambodia Indonesia Laos Malaysia Myanmar Philippines Singapore Thailand Vietnam
Does Your Company Have a Regional Strategy Based on the AEC’s Goals?
Yes No
ASEAN Economic Community: Corporate Strategies
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48%
25% 19%
14%
30%
Greater ability to segment regional supply or value
chains
Changes in regional procurement arrangements
Consolidation or centralization of regional
operations
Re-‐‑location of back office operations or other non-‐‑
core functions
Other
How Will the Completion of the AEC Affect the Location of Your Operations?
ASEAN Economic Community: Impact on Location of Operations
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55% 50%
46%
33% 32%
19% 12%
Ability to move key personnel
around the region
Marketing strategies
Reduction in transaction costs
Streamlining or reorganization of
other basic business functions
Opportunities to export from
ASEAN to third markets
Standardization of product lines
Other
Besides Location, What Other Ways Might the AEC Affect Your Regional Operations?
ASEAN Economic Community: Other Impacts
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66% 65% 56%
48% 43% 41% 38%
24% 22% 22%
Future Priority Areas of Work to Enhance Regional Economic Integration
Future Economic Integration Priorities
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Q&A
Data Collection Method: Web-based, self-administered survey. No enforcement on participation.
Data Collection Period: May 11, 2015 to June 8, 2015
Access the full report online: www.amcham.org.sg/aseanoutlook/