Ashridge Psychometrics

Instruments and services

ContentsAbout Ashridge Psychometrics

About our instruments and services

The Ashridge Inventory of Management Skills 360° (AIMS)

Customising an AIMS 360° questionnaire for a client organisation

The AIMS 360° Elements Series

AIMS 360° Feedback

Other Ashridge products

Self and respondent feedback questionnaires

Experiential exercise for teams

Feedback and familiarisation training

Bureau Service

Questionnaires for individuals and teams

Accreditation qualifications

Data protection

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About Ashridge Psychometrics Ashridge Psychometrics, part of Ashridge

Business School, provides a service of

administration, scoring and information gathering,

training and research for all psychometric

instruments used at Ashridge.

Ashridge Psychometrics can also supply

psychometric instrument administration and

feedback to individuals and organisations for

one-to-one or team development.

In addition, its Bureau Service can provide

instruments and test administration to clients who

have their own trained feedback staff.

Our instruments and servicesInstruments available through Ashridge

Psychometrics include a range of questionnaires

and experiential learning exercises which we

have designed and then validated by rigorous

research. Their aim is to develop individuals as

well as the broader organisation.

Ashridge Psychometrics can also supply a wide

range of other suppliers’ questionnaires and team

building exercises through our Bureau Service.

These include Myers-Briggs Type Indicator Step

1 and 2, FIRO-B and FIRO-Business, CPI, 16PF,

SDI, OPQ, Belbin, Thomas-Kilmann Conflict

Mode Instrument, Saville Wave, Insights, Kolb

Learning Styles and Career Anchors.

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Customising an AIMS 360° questionnaire for a client organisation Our substantial database of validated competences and behaviours also allows us to customise 360° questionnaires based around a client’s competency framework, or work with a client to create a competency framework.

Development charges for customising a questionnaire by mapping competences and behaviours onto a client’s own competency framework start at a one off charge of £4,200.

There are no additional administration costs or yearly licence charges to an organisation to use AIMS. All administration charges (sending out the email links to the individual, chasing returns, collating the data and preparing the final report) are included in the charge of £150 per individual.

If you would like to discuss customisation of an AIMS 360° for your organisation please contact Alex Davda. Tel: +44 1442 841099 or email: alex.davda@ashridge.org.uk

AIMS 360° is an online instrument used extensively on Ashridge’s open and tailored executive education programmes and with a wide range of clients and organisations through our Bureau Service. Each AIMS 360° questionnaire is customised to the specific subject areas covered during the programme or mapped onto an organisation’s existing competency framework. This enables participants to identify their perceived strengths and weaknesses and put together a personal development plan.

An AIMS 360° questionnaire gives the opportunity for an individual to gain feedback from two line managers and up to sixteen peers and direct reports. Respondents also have the opportunity to add free text comments regarding the individual’s demonstrated skills and suggest future development. The resulting report, together with a Self Managed Workbook, is then fed back to an individual by an Ashridge accredited feedback coach.

The 360° report, with quantitative and qualitative data, costs £150 per individual.

The Ashridge Inventory of Management Skills (AIMS) 360°

The AIMS 360° Elements Series The AIMS Elements Series is a collection of

generic 360° questionnaires which are based

around a wide range of management

competences and behaviours and rated on

a range of skills descriptors using a five point

Likeart scale and developed into a 360°

questionnaire. Clients and organisations may

use any of the AIMS Element series off the shelf,

and feedback is given to an individual either by

an Ashridge accredited feedback coach or by

an AIMS accredited feedback giver within the

individual’s own organisation.

Questionnaires in the AIMS 360° Element Series are:

The Business and Leadership ElementCompetences include Business Awareness, Communication Skills, Decision Making, Developing Others, External Orientation and Relationships, Financial Awareness, Influencing, Leadership, Managing Change and Uncertainty, Marketing Awareness, Performance Management, Personal Effectiveness, Political Sensitivity, Process Management, Self Development and Learning, Self Management, Strategic Thinking, Sustainable Thinking, Team Working.

The Coaching for Performance ElementCompetences include Challenge and Focus, Emotional Awareness, Honesty and Integrity, Listening and Reflecting, Providing Feedback, Questioning, Rapport and Empathy, Structure, Supporting.

The Complex and Virtual Teams ElementCompetences include Awareness of Others, Change Catalyst, Commitment and Self Discipline, Communication, Conflict, Developing Others, Director, Emotional Awareness, Facilitator, Feedback, Improviser, Influencing Effectively, Information Sharing, Involvement, Managing Resources, Managing the Politics, Measuring Progress, Orchestrator, Problem Solving, Reviewing, Self Control and Self Awareness, Setting Outcomes, Understanding the Organisation.

The Emotional ElementCompetences include Adaptability, Caring and Supportive, Change Agent, Communicator, Conflict Management, Emotional Control, Emotional Resilience, Empathy and Rapport, Feelings Aware, Influencer and Persuader, Integrity, Leadership Versatility, Managing Diversity, Others’ Awareness, People Enabler, Self Awareness, Team Builder and Developer, Trustworthy.

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The Influencing ElementCompetences include Adaptability, Awareness of

Others’ Needs, Communication Skills, Conflict,

Impact, Networking, Personal Approach,

Persuasiveness, Political Sensitivity, Self

Awareness, Visioning.

The Leadership ElementCompetences include Balanced Lifestyle, Clarity

of Thinking, Decision Making, Empowerment,

Influencing, Interpersonal Skills, Leadership,

Managing Change, Managing Cultural

Differences, Performance Management,

Personal Effectiveness, Political Sensitivity,

Problem Analysis, Resilience, Self Development

and Learning, Strategic Focus, Team Working.

The Performance ElementCompetences include Coaching for

Development, Communicating the Vision,

Creating Engagement with Others, Delegating

for Results, Delivering Effective Feedback,

Delivering Performance through Change, Drive

for Success, Encouraging and Motivating

Others, Focusing on Outcomes, High

Performance Teams, Leading for Performance,

Managing Difficult Performance Conversations,

Personal Leadership Approach, Self

Management of Change, Supporting People

through Change, Team Communication, Trust

and Collaboration, Understanding Others,

Understanding the Impact of Change on Others,

Understanding of Change.

The Project Management ElementCompetences include Builds Relationships,

Builds the Project Team, Commercial

Awareness, Creates Structure, Delivers Results,

Ensures Communication, Ensures Quality,

Financial Control, Generates Change, Manages

Performance, Manages Stakeholders, Motivates

Others, Remains Informed, Self Development.

The Relationship ElementCompetences include Assertiveness, Caring

and Supporting, Communication Skills,

Developing Rapport and Empathy, Emotional

Management, Feelings Awareness, Honesty

and Integrity, Listening and Questioning, Mutual

Respect, Others’ Awareness, Self Awareness,

Trustworthy.

The Sales Leadership ElementCompetences include Business Awareness,

Commercial Awareness, Communication Skills,

Financial Awareness, Leadership, Marketing

Awareness, Negotiating and Influencing,

Performance Management, Personal

Effectiveness, Planning and Organising, Political

Sensitivity, Strategic Thinking, Team Working.

The Strategic HR ElementCompetences include Business Awareness,

Change Adviser, Change Leader, Change

Manager, Conflict Management, Emotional

Resilience, Employee Focus, Ethical Champion,

General Management Awareness, HR

Management, Impact, Leadership, Leading

Continuous Improvement, Learning and

Self Direction, Networking, Organisational

Conscience, Persuasiveness, Process

Management, Strategic Awareness,

Teambuilding/Team Working.

For more information on any of these

questionnaires please contact Alex Davda:

Email: alex.davda@ashridge.org.uk

Tel: +44 1442 841099 or visit our website at:

www.ashridge.org.uk/aimselements

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AIMS 360° Feedback At Ashridge we believe that everyone who completes a 360° questionnaire should be given the opportunity to receive feedback from a trained professional. Indeed, we would not supply 360° questionnaires or the resulting reports if feedback were not part of the process.

• Feedback provided by Ashridge• Or if preferred, Ashridge can train individuals

in your organisation to carry out the feedback sessions.

Ashridge accredited feedback givers can carry out group and/or one-to- one feedback sessions with your staff either at your organisation or at a venue organised by you. We recommend a format of a halfday group session (maximum 20 individuals) or five or six one-hour one-to-one sessions per day. During the feedback session individuals receive a copy of their completed report together with a Self Managed Workbook to enable them to set their own personal development plan and continue their development back in the organisation.

Group or one-to-one feedback is charged at

£2,800 per day or £350 per hour plus travel and

accommodation expenses.

Ashridge is also willing to run a half-day Train

the Trainer session to familiarise clients’ and

organisations’ talent/training teams to enable

them to feed back the reports themselves within

the organisation rather than using external

feedback givers. The session covers all aspects

of the report, provides learning feedback tips

for group or one-to-one sessions and works on

case studies to identify key areas for feedback.

Each attendee receives a training manual

containing sample PowerPoint presentations,

copies of questionnaires and reports, and

feedback tips to use for future feedback

sessions. It is recommended that the staff who

attend these sessions are BPS Level A and B

qualified, but this is not essential provided they

have experience in analysing and feeding back

data in a classroom and/or one-to-one basis.

The charge for a half day small group

familiarisation session is £1,400 plus expenses.

Ashridge has developed a number of instruments that have been researched and validated by its own faculty. These include:

Self and respondent feedback questionnaires

The Influencing Style Preferences Inventory*

The Influencing Style Preferences Inventory has been

designed to help individuals assess their approach to

influencing. It lists a number of different ways in which

an individual might act towards people when influencing,

and asks them to think about how often they act in each

of these ways. The questions are designed to assess the

styles an individual uses in their influencing relationships at

work and indicate their preferred approach when influencing

and their comfort levels with each of the four styles.

Available in a paper or online format.

The Interpersonal Awareness Questionnaire*

The Interpersonal Awareness Questionnaire identifies your

strengths and weaknesses in interpersonal skills across

all areas of your life – not just work. Completion of this

questionnaire will introduce you to the key interpersonal

skills, will help you develop learning objectives and begin

the process of self-awareness. Available in an online format.

The Consulting and Change Roles Inventory*

The Consulting and Change Roles Inventory measures

preferences of consultants and change agents and has

been designed to help an individual to assess their personal

role and contribution as a consultant.

The inventory distinguishes four different main consulting

roles (or contributions): The Expert, The Facilitator, The

Developer and The Coach. The feedback will show that

in each of these roles the contribution of the consultant is

different. Available in an online format.

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Other Ashridge instruments

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The Ashridge Resilience Questionnaire

How we deal with pressure and stress relates to

how successful, effective and satisfied we are

in our working lives. Resilient people are more

able to not only manage the stress and pressure

they experience but also drive, support, guide

and influence others to get through stressful

situations. Resilience is the way you manage

your reactions and is often defined as “the ability

to bounce back from stress or adversity”. This

questionnaire will assess your resilience and your

perceived ability to cope when responding to a

stressful situation. Available in an online format.

The Learning Attitude and Context Scale

The Learning Attitude and Context Scale

assesses an individual’s attitudes towards

learning and their perception of how their work

environment helps and hinders this learning.

Available in an online format.

These instruments are available online and once

completed produce a narrative report which is

sent in a pdf format via email to the individual.

No formal feedback is necessary for any of

these self-explanatory reports but one-to-one

coaching sessions can be purchased if required.

Prices start at £10 per head for a self report, and

£25 for a respondent feedback report.

*These instruments are also available in a respondent feedback format.

Experiential exercises for TeamsCrime Scene Situation

A team experiential simulation exercise based

on a crime scene investigation; designed to

encourage influencing, decision making and the

use of relevant pieces of information, through a

priority setting challenge.

Feedback and train the trainerAshridge accredited feedback givers can carry out group and/or one-to-one feedback sessions with your staff either at your organisation or at a venue organised by you. We recommend a format of a half-day group session (maximum 20 individuals) or five or six one hour one-to-one sessions per day.

Group or one-to-one feedback is charged at £2,800 per day or £350 per hour plus travel and accommodation expenses.

Ashridge also runs Train the Trainer sessions to familiarise clients’ and organisations’ talent/training teams to enable them to feed back the reports themselves within the organisation rather than using external feedback givers. The session covers all aspects of the report, provides learning feedback tips for group or one-to-one sessions and works on case studies to identify key areas for feedback. It is recommended that the staff who attend these sessions are BPS Level A and B qualified, but this is not essential provided they have experience in analysing and feeding back data in a classroom and/or one-to-one basis.

The charge for a 2-hour small group familiarisation session (maximum eight to ten participants) is £700 plus expenses.

Bureau Service Ashridge Psychometrics can also supply a wide range of questionnaires for individuals and teams and experiential exercises through our Bureau Service.

Questionnaires for individuals and teamsQuestionnaires not requiring accredited feedback

No accreditation or experience is required to purchase, administer or feedback these instruments.• The Influencing Style Preferences Inventory• The Interpersonal Awareness Questionnaire• The Consulting and Change Roles Inventory• The Ashridge Resilience Questionnaire• The Relationship Styles Questionnaire• The Learning Attitude and Context Scale• Crime Scene Simulation• Thomas-Kilmann Conflict Mode Inventory• Career Anchors• Sub Arctic• Honey and Mumford Learning Styles

Questionnaire• Kolb Learning Styles Inventory• Political Intelligence.

Our Bureau Service charges for self questionnaires start at £10 per head per questionnaire and include (where required) administration, collation of data and sending of reports to an individual via email. Any courier or Royal Mail Special Delivery charges will be invoiced in addition.

Questionnaires requiring accredited feedback

Feedback for these instruments is required from an accredited feedback giver or coach and evidence of qualification must be provided at the time of booking. Alternatively Ashridge can provide accredited feedback givers at an additional charge.• Myers Briggs Type Indicator (MBTI) Step 1 and 2• FIRO-B and FIRO-Business Reports• 16PF• CPI260• Belbin Team Roles Inventory• Leadership Behaviour/Situational Leadership• Leadership Judgement Inventory

• Saville Wave• Strength Deployment Inventory (SDI)• Hermann Brain Dominance Inventory• Occupational Personality Questionnaire (OPQ)• Strengthscope Multirater.

Our Bureau Service charges for these instruments start at £15 per head and include administration, collation of data and sending of reports to an accredited feedback giver via email. We also hold a number of accompanying booklets which can be used in conjunction with the completed reports and these start at £11 each.

For a full range of titles please contact psychometrics@ashridge.org.uk. Feedback and respondent feedback from an accredited coach starts at £350 per hour.

360° instruments

Feedback for these instruments is required from an accredited feedback giver or coach and evidence of qualification must be provided at the time of booking. Alternatively Ashridge can provide accredited feedback givers at an additional charge.• The Ashridge AIMS Elements Series• Strength Deployment Inventory Feedback

Version• Strengthscope Multirater• The Influencing Style Preferences Inventory

Respondent Feedback Version• The Interpersonal Awareness Questionnaire

Respondent Feedback Version• The Consulting and Change Roles Inventory

Respondent Feedback Version• The Ashridge Resilience Questionnaire

Respondent Feedback Version.Please contact us for additional 360° instruments available through our Bureau Service.

Ashridge is also able to customise and build self or self and feedback, qualitative, or quantitative and qualitative questionnaires and assessments for your organisation. Please contact us for more details and costings.

A full list of available instruments is available on request. If you would like more information regarding our Bureau Service or the instruments we can supply, please visit our website: www.ashridge.org.uk/bureauservice

All prices quoted in this document are exclusive of VAT.10

Accreditation qualificationsWhere instruments are accredited it is essential that the data is fed back by a person who has attended an approved accreditation programme. Ashridge has many accredited faculty and coaches who can provide this feedback for you. Alternatively, Ashridge can supply details of accredited training programmes run by the licensed supplier companies for your organisation to accredit its own staff.

Data protectionAshridge is registered with the Data Protection Act registration number: Z6088279 and therefore has systems in place to protect and secure data. Administrative data is held within a password protected system where only specific users can access the data relevant to their role. This includes information on participants, which is treated as strictly confidential and never distributed. Data is regularly backed up and stored in a secure fireproof remote location. Several layers of antivirus are utilised including an offsite email antivirus scanning service. The Ashridge (Bonar Law Memorial) Trust: Charity number 311096 is registered under the 1998 Data Protection Act and we understand how important it is to safeguard your personal privacy. Please be assured your details will not be passed to a third party.

All information provided by the client will be kept solely within the programme team to ensure confidentiality. In addition, we also do not involve faculty who are working for a competing account.

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Registered as Ashridge (Bonar Law Memorial) Trust.Charity number 311096.

AboutAshridge Business School For over 50 years as a world-class business school, Ashridge has helped many organisations and individuals address a wide range of management and organisation development challenges. We work at several levels throughout the organisation, developing new talent, middle management and senior high potentials.

Over 700 corporate clients a year now use the services of Ashridge to make their organisations and people more effective.

Our range of services includes:• Customised and open executive education • Graduate programmes• Virtual learning• Organisation consulting• Executive coaching• Conference

Our credentialsAshridge is one of the few business schools in the world to be triple accredited by AMBA, EQUIS, and AACSB – the UK, European and US executive education bodies, and is consistently placed in the business school rankings produced by the Financial Times, Business Week and Economist.

AIMS Elements Series www.ashridge.org.uk/aimselementsAshridge Products www.ashridge.org.uk/ashridgeproductsBureau Service www.ashridge.org.uk/bureauservice

AshridgeBerkhamstedHertfordshire HP4 1NSUnited Kingdom

Jayne Burch: +44 (0)1442 841109Alex Davda: +44 (0)1442 841099Email: psychometrics@ashridge.org.ukwww.ashridge.org.uk/psychometrics