ask media
DESCRIPTION
TRANSCRIPT
RETHINKING THE HOMEPAGE IN THE CONTEXT OFUSER ENGAGEMENT
USE CASEFOR
+
YOU HAVE ITA STAND ALONE APPLICATION
IN YOUR DESKTOPKEEP IN TOUCH WITH THE APP,
THANKS TO REALTIME PUSHNOTIFICATIONS
AN ALGORITHMBRINGS ON THE HOMEPAGE CONTENTS REVEALEDBY USER NAVIGATION
THANKSTO CHARTBEAT DATA
LET'STRY !
HOWDOESTHIS ALGORITHM ?WORK
3 COMPONENTS
INTERESTTIME SPENT ON READINGTHE ARTICLES
POPULARITYTOP PAGES
SOCIAL VALUESHARES ON FACEBOOK,TWITTER, GOOGLE+...
WHY AN ALGORITHM ?CONTENT IS CLOSER TO THE READERSHIP,WITHOUT ASKING THEMMORE THAN THEY AREALREADY DOING :READ,
SHARE,LIKE
HOME PAGE
ENHANCE USER EXPERIENCE
PROPOSES SELECTIONMADE BYAS WELL AS BY READERS.
JOURNALISTS
2013