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RETHINKING THE HOMEPAGE IN THE CONTEXT OF USER ENGAGEME NT USE CASE FOR +

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Page 1: Ask media

RETHINKING THE HOMEPAGE IN THE CONTEXT OFUSER ENGAGEMENT

USE CASEFOR

+

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YOU HAVE ITA STAND ALONE APPLICATION

IN YOUR DESKTOPKEEP IN TOUCH WITH THE APP,

THANKS TO REALTIME PUSHNOTIFICATIONS

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AN ALGORITHMBRINGS ON THE HOMEPAGE CONTENTS REVEALEDBY USER NAVIGATION

THANKSTO CHARTBEAT DATA

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LET'STRY !

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HOWDOESTHIS ALGORITHM ?WORK

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3 COMPONENTS

INTERESTTIME SPENT ON READINGTHE ARTICLES

POPULARITYTOP PAGES

SOCIAL VALUESHARES ON FACEBOOK,TWITTER, GOOGLE+...

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WHY AN ALGORITHM ?CONTENT IS CLOSER TO THE READERSHIP,WITHOUT ASKING THEMMORE THAN THEY AREALREADY DOING :READ,

SHARE,LIKE

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HOME PAGE

ENHANCE USER EXPERIENCE

PROPOSES SELECTIONMADE BYAS WELL AS BY READERS.

JOURNALISTS

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2013