assalamu alaikum! · assalamu alaikum! sumaira afzal outreach training session for the mudarrisahs...
TRANSCRIPT
![Page 1: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/1.jpg)
Assalamu Alaikum!Sumaira Afzal
Outreach Training Session for the Mudarrisahs
August 2019
1
![Page 2: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/2.jpg)
How to market your Neighbornet
Let’s start with the first thing first
![Page 3: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/3.jpg)
Ambassadors!
![Page 4: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/4.jpg)
“Quotations are commonly
printed as a means of
inspiration and to invoke
philosophical thoughts
from the reader.
4
![Page 5: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/5.jpg)
Components of the Training
⬗ Assessing demographics of area.
⬗ Course outline.
⬗ Marketing techniques.
⬗ Role of Muddaraseen in publicity.
⬗ Diversifying our audience.
⬗ Resume building
5
![Page 6: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/6.jpg)
BIG CONCEPT6
![Page 7: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/7.jpg)
You can use any of the steps
7
Five Critical Steps to Developing a
Marketing Plan
● Step 1: Define Your BusinessGoals.● Step 2: Conduct a Marketing SWOT
and Set Goals & Budget.● Step 3: Define Your Target
Personas.● Step 4: Create Your Execution Plan.● Step 5: Organize and Measure.
Stages in Marketing
1. Market Research and analysis of customer data.2. Demand Analysis.3. Competitor Analysis.4. Evaluation of Resources
![Page 8: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/8.jpg)
8
![Page 9: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/9.jpg)
Types of Promotional Strategies
1: Personal Selling
2: Direct Marketing
3: Public Relation
4: Sales Promotion
9
![Page 10: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/10.jpg)
Assessing Demographics/Getting Granular
Location
Age
Interest
Education Level
Language
Family Dynamics
Motivation
Concerns
Job
.
10
![Page 11: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/11.jpg)
Resource Guide for Mudarrisah/Role of Mudarrisah
11
![Page 12: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/12.jpg)
Customer’s Journey through your Sales Funnel
12
![Page 13: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/13.jpg)
Want big impact?Use big image.
13
![Page 14: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/14.jpg)
Marketing Plan Template
Whoa! That’s a clear plan, aren’t you at ease?
14
![Page 15: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/15.jpg)
Approach customers with a personalized warm welcome
Probe politely to understand all the customer’s needs
Present a solution for the customer to take home today
Listen for and resolve any issues or concerns
End with a fond farewell and an invitation to return”
15
Excellent Customer Service
![Page 16: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/16.jpg)
![Page 17: Assalamu Alaikum! · Assalamu Alaikum! Sumaira Afzal Outreach Training Session for the Mudarrisahs August 2019 1. How to market your Neighbornet Let’s start with the first thing](https://reader034.vdocuments.net/reader034/viewer/2022051809/6013923d9aea010f0f6554a1/html5/thumbnails/17.jpg)
17
Jazakum Allahu Khairun!
Any questions?