assignment 5c fa102

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Movie Reproduction of the Mind Mernielyn Deeds FA102a, Research and Brand Development Movie Reproduction of the Mind Mernielyn Deeds

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Page 1: Assignment 5c  fa102

Movie Reproduction of the Mind Mernielyn Deeds

FA102a, Research and Brand Development

Movie Reproduction of the Mind Mernielyn Deeds

Page 2: Assignment 5c  fa102

Movie Reproduction of the Mind Mernielyn Deeds

Assignment One, Research

“How To Make Movies Of What The Brain Sees”

http://www.kurzweilai.net/how-to-make-movies-of-the-brains-thoughts

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment One, Research

-Reproduction made using functional Magnetic Resonance Imaging (fMRI) and computational models

http://www.kurzweilai.net/how-to-make-movies-of-the-brains-thoughts

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment One, Description of Future Product or Service

Movie Reproduction of the Mind

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Two, Naming Process

1. Selected Words: mind, read, brain, movie, reproduce, dreams, memories, window

2. Generated Names:DreamMindr (created by combining dream and mind)iDRM (created by using acronym for Dream Recorded Movie) Dream Player (created combining dream and play)

“Dream Player”

Literally suggests what the product does ("it replays dreams"), and the words are both visually appealing and easy to play around with (good for puns). Easy to say and remember. Would encourage interest, purchase, and usage.

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Two, Brand Character Diagram

Character/Persona

Playful Insightful

Inspiring Friendly

Tone

Honest Easy

Virtual Direct

Language

Fun Insider

Visual Whimsical

Purpose

Entertain Remind

Inform Read

Dream Player

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Three, Logotype Research, Playful

Playful

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Three, Finished Logotype

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Four, Social Media Branding, Creating Community

Method: Shared the page to a selected few of my facebook friends by sending them the link and a message asking them to ”like” and comment on it.

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Four, Social Media Branding, Facebook Pages

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Four, Social Media Branding, Facebook Pages

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Four, Social Media Branding, Facebook Pages

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Website Layout Research for Wireframes

www.cosmopolitan.com

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Website Layout Research for Wireframes

www.bleacherreport.com

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Wireframe

LogotypeShort description

Photo with tagline text

Buy Now

Sign in/join

Social media linksAbout News

Tech Specs Support

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Homepage Visual Design in a Browser

https://projects.invisionapp.com/console/4615273

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Lower Level Visual Design in a Browser

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Movie Reproduction of the Mind Mernielyn Deeds

Assignment Five, Linked Prototype URL

https://projects.invisionapp.com/share/RBB5I45K#/4615273