How did you attract/address your audience?

Question 5

Front Cover

Front Cover

Masthead – my masthead appeals to the target audience because of the size, font and colour scheme. It is white on a black background which makes it stand out more. The font is bold which draws the eye contact of the reader towards that. It is called “BEAT”. This have relations to music because it is like the “beat” of the music.

Front Cover Colour Scheme – my colour scheme for the

front cover is mainly black and white. This makes the cover lines stand out and anchors them to the main image. I also chose to have a yellow circle with a promotion inside it, this emphasises the promotion and draws eye contact towards the offer. As well as this I have a red menu strip, this breaks up the page and also draws attention to it so it doesn’t fade into the background.

Front Cover

Font Styles & size – The hierarchy of text is very important because it shows the reader which is the most important section of the magazines. It also helps to anchor the image that the cover line is related to. The font I chose for the masthead was a graffiti style. This is to keep with the genre and style of the magazine.

Contents

Contents

Font – I chose to use the same masthead font as on the front cover to try and show continuity. The font I used for the cover lines was small but not so small that the reader would have to look close to read it. For the font of the cover lines I chose to have a simple font so that it didn’t detract to much attention from the images and also to give it a sense of formality.

Contents

Colour Scheme – I chose to go with the usual convention with the colour scheme which is red, white and black. I chose this because I have seen several popular music magazines such as The Word, Q and NME.

Double Page Spread

Double Page Spread

Watermark – the watermark is a large central piece of my double page spread. It makes it stand out more and relates to the artist because his name is “O-Bee”. It also breaks the page up so there isn’t just an interview on the right hand page.

Double Page Spread

Images – I chose to have two images of the artist who is being interviewed with one overlapping the other. In one of the images he is laughing and in the other he looks upset, these are contrasting and might make the reader want to find out why his emotions are changing during the course of the interview.

Double Page Spread

Pull Quotes – I chose to have the pull quotes on the same page as the images, this is so that when the reader is looking at the images they will read the pull quotes as well. This means they will read the best sections of the interview first and then be intrigued by it so hopefully read the whole thing.