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AudienceSummary

B2Digital

April1,2020-June30,2020

CrossChannelReport

Tradingat:BTDG

B2SocialMediaNetworkTotalConnectionsReportApril1,2020throughJune30,2020

Web TotalItem FaceBook YouTube Twitter Instagram Traffic ConnectionsPage Likes 53,800 - - - - 53,800 New Page Likes - - - - - - Total Reach/Inst Profile Reach 185,300 - - 3,209 - 188,509 Post Reach WEB Sessions 152,000 - - - 5,817 157,817 Eng. Users WEB Users 16,700 - - - 5,571 22,271 Total Clicks 22,400 - - - - 22,400 Page Views 9,330 - - - - 9,330 Web Page Views/Inst Prof Impressions 307,900 - 4,146 8,342 8,874 329,262 Instagram Profile Views - - - 1,312 - 1,312 Post Impressions 230,600 - - - - 230,600 Posts 5 - - - - 5 Visitor Posts 8 - - - - 8 Comments/Inst Comments 296 - - - - 296 Reactions 1,403 - - - - 1,403 Post Unlikes 11 - - - - 11 Shares 232 813 - - - 1,045 Video Views 22,800 220,604 - - - 243,404 Reviews 15 - - - - 15 Checkins 92 - - - 92 Mentions 65 - - - 65 Messages 198 - - - 198 Minutes Watched - 105,413 - - - 105,413 Watched Duration - 105,413 - - - 105,413 New Videos/Inst New Videos - - - - - Likes/Inst New Likes - 758 77 961 - 1,796 Dislikes - 87 - - - 87 Playlists Added - 1,343 - - - 1,343 New Subscribers - 533 - - 533 Subscribers/Twitter Followers - 7,485 4146 - - 11,631 Twitter& Instagram New Followers - - - - Total Videos - 2,386 - - - 2,386 Following/Inst Total Followers - - 1533 12,369 - 13,902 Inst Total Following - - - 9,140 - 9,140 Tweets - - 7 - - 7 Mentions - - 75 - - 75 Inbound DMs - - 2 - - 2 RTs by Me - - 0 - - - RTs of Me - - 0 - - - Quotes - - - - - Favorites - - - - - Lists - - 77 - - 77 Reach - - - - - - Replies - - 0 - - - Media Reach 2257 2,707 4,964 Media Impressions 3,711 3,711 New Photos 24 24 Total Uploaded Media 6,369 6,369 Total 1,003,155 444,835 12,320 48,144 20,262 1,528,716

B2SocialMediaNetwork-SocialMediaConnectionsChannelBreakoutData

FACEBOOKYOUTUBECHANNELSTWITTER

INSTAGRAMWEBTRAFFIC

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CrossChannel

AudienceGrowthByChannel

Channel AudienceGrowth(Net) GrowthRate TotalAudience

Facebook 307 0.57% 53,781

Instagram 107 0.87% 12,369

Twitter -64 -1.52% 4,146

YouTube 365 5.13% 7,485

715 0.92% 77,781

AudienceGrowthOverTime

YouTube Facebook Twitter Instagram TotalAudience(Followers,Fans,Friends)

Apr1

Apr3

Apr5

Apr7

Apr9

Apr11

Apr13

Apr15

Apr17

Apr19

Apr21

Apr23

Apr25

Apr27

Apr29

May1May3May5May7May9May11

May13

May15

May17

May19

May21

May23

May25

May27

May29

May31

Jun2

Jun4

Jun6

Jun8

Jun10

Jun12

Jun14

Jun16

Jun18

Jun20

Jun22

Jun24

Jun26

Jun28

Jun30

0

10

20

30

40

50

70k

72k

74k

76k

78k

80k

YouTubeaccountedforthemostaudiencegrowth,with365newfriendsadded,andalsowasyourfastest-growingchannel,with5.13%friendgrowth.

AudienceGrowthTotals

307

107

-64

365

Facebook

Instagram

Twitter

YouTube

AudienceGrowthRate

0.6%

0.9%

-1.5%

5.1%

Facebook

Instagram

Twitter

YouTube

AudienceHistorically

15%

9%

64%

11%

Instagram Twitter Facebook YouTube

AudienceThisPeriod

15%

9%

65%

11%

Instagram Twitter Facebook YouTube

https://trajectsocial.com/external.htm?id=5662d211-ca1a-4b48-907c-a8a6cd8402a0#Facebook-Summaryhttps://trajectsocial.com/external.htm?id=5662d211-ca1a-4b48-907c-a8a6cd8402a0#Instagram-Summaryhttps://trajectsocial.com/external.htm?id=5662d211-ca1a-4b48-907c-a8a6cd8402a0#Twitter-Summaryhttps://trajectsocial.com/external.htm?id=5662d211-ca1a-4b48-907c-a8a6cd8402a0#YouTube-Summary

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Audience3MonthNetworkComparison

12,295

4,202

53,566

6,888

12,341

4,193

53,743

7,308

8,394

4,160

53,775

7,431

April May June

Instagram

Twitter

Facebook

YouTube

0k 5k 10k 15k 20k 25k 30k 35k 40k 45k 50k 55k 60k

AudienceAge

0.0%

0.2%

8%

39%

31%

15%

4%

2%

0.3%

13 13-17 18-24 25-34 35-44 45-54 55-6465 Unknown

AudienceGender

66%

26%

8%

Male Female Unknown