audrn project on "promoting indigenous filipino food ingredients through digital 'social...
DESCRIPTION
Presented during the conference, "Discovering Local Knowledge in the 21st Century," conducted May 9-13, 2011 at Miriam College, Philippines . Project documents at: http://smarkideas.com/project-documents/indigenous-food/TRANSCRIPT
![Page 1: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/1.jpg)
Promoting Indigenous Filipino Food Ingredients
through Digital ‘Social Tags’
Project Leader: MARK RAYGAN E. GARCIA Institution: Silliman University, Dumaguete City, Philippines Website: www.smarkideas.comEmail: [email protected]
![Page 2: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/2.jpg)
1. Promote indigenous Filipino food ingredients in modern-day cooking using digital tools (website, YouTube, Facebook)
2. Develop “social tags” on identified indigenous Filipino food ingredients to establish their cultural/historical relevance.
Aims and Objectives
![Page 3: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/3.jpg)
3. Produce instructional videos of cooking demonstrations for online access and availability on discussion platforms.
4. Facilitate the strengthening of the Filipino identity through increased awareness of indigenous Filipino food ingredients.
5. Assist in addressing malnutrition and promoting healthy
eating using indigenous food recipes.
![Page 4: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/4.jpg)
Methodology (1 of 3)
Phase 1Orientation
• Profiling • Expectation-Setting • Identification & Ranking of Indigenous Ingredients • ‘Town Hall’ Discussion on Food as Identity• Tasking
* Documentation; Popularization on Facebook
![Page 5: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/5.jpg)
Phase 1 Implementation
![Page 6: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/6.jpg)
![Page 7: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/7.jpg)
![Page 8: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/8.jpg)
![Page 9: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/9.jpg)
![Page 10: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/10.jpg)
![Page 11: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/11.jpg)
![Page 12: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/12.jpg)
![Page 13: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/13.jpg)
Ingredients Ranking 1 Kalamunggay Nilag-ga 2 Tabyos Nilag-ga 3 Kalabasa Nilubihan 4 Kapayas Atsara 5 Patani Ginisa 6 Talong Torta 7 Sayote Ginisa 8 Okra Nilag-ga 9 Balatong Nilat-an 10 Monggos Ginisa 11 Puso sa Saging Pinirito 12 Tinangkong Nilag-ga 13 Nangka Hinumba
![Page 14: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/14.jpg)
![Page 15: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/15.jpg)
Questions Why do you use these Filipino food ingredients?
If you had the money, would you still use and serve these Filipino food ingredients?
What memories of your childhood can you remember through these Filipino food ingredients?
If your children would refuse to use these Filipino ingredients, how would you feel?
Why do you think young people today, especially those living in urban areas, do not have the same appreciation for these Filipino food ingredients? What can be done about it?
![Page 16: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/16.jpg)
![Page 17: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/17.jpg)
Methodology (2 of 3)
Phase 2Demonstration
• On-site Step-by-Step Preparation & Cooking• Interviews (Instructional; Anecdotal) • Tasting & Critique
* Documentation (using mobile phone & ordinary camera)
![Page 18: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/18.jpg)
Phase 2 Implementation
![Page 19: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/19.jpg)
![Page 20: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/20.jpg)
![Page 21: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/21.jpg)
![Page 22: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/22.jpg)
![Page 23: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/23.jpg)
![Page 24: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/24.jpg)
LOLITA PARTOSADish: Sinakol Age: 45Children: 6Education: Elementary Grad
Docu. Tool: LG KP500
ALICIA TUQUERODish: Tortang Puso Saging Age: 27Children: 3Education: Grade 1
Docu. Tool: Sony Digicam
BLECY ENCILAYDish: Nilubihang Kalabasa Age: 26Children: 3Education: High School Grad
Docu. Tool: Blackberry 8810
![Page 25: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/25.jpg)
ROSALIE ELLORENDish: Tortang Talong Age: 41Children: 3Education: 2nd Year HS
Docu. Tool: Sony Cybershot
ANALIZA GADINGANDish: Ginisang Mongos Age: 34Children: 2Education: College Level
Docu. Tool: Sony Digicam
CANESIA GADINGANDish: Nilat-ang Tabios Age: 21Children: 1Education: -
Docu. Tool: Canon Digicam
![Page 26: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/26.jpg)
JILL HULGUINDish: Humbang Nangka Age: 26Children: 4Education: High School Grad
Docu. Tool: Sony Cybershot
MAHLOU CASTUMBRAS Dish: Ginisang Balataong Age: 25Children: 1Education: 3rd Year HS
Docu. Tool: Nokia 3120 C
![Page 27: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/27.jpg)
Methodology (3 of 3)
Phase 3Packaging
• Transcription & Translation • Nutritional Content Analysis • Video Development • Uploading (Facebook, YouTube,
www.smarkideas.com)
![Page 28: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/28.jpg)
![Page 29: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/29.jpg)
![Page 30: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/30.jpg)
![Page 31: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/31.jpg)
Outcomes1. Promotion of the Maayong Tubig community (livelihood and
resource availability; culture: sense of belonging and oneness; characteristic of resilience).
2. Reinforcement of the value of local Filipino food recipes vis-à-vis sense of pride and identity.
3. “Outsiders’” appreciation for indigenous Filipino food ingredients (“discovery” of what already exists for generations).
4. Widened reference and discussion options.
![Page 32: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/32.jpg)
Applications/Outputs 1. Integration into curriculum/program as a service-learning
activity. (Education, Nutrition and Dietetics, Socio-Anthro, Communication)
2. Utilization as a reference (or subject) for online discussions among students and/or faculty on local knowledge (how seemingly trivial items such as food build identity)
3. Adoption of methodologies as an approach to undertaking IRE-related initiatives.
![Page 33: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/33.jpg)
Conclusions1. Food choices are influenced by at least two things:
(a) availability of resources(b) personal affinity/experience.
1. Food builds up identity; identity roots from what links you to family (clan or generation; ancestry) or a personal experience.
2. Food bridges cultural divide.
* Nothing beats the sincerity of people in grassroots communities.
![Page 34: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/34.jpg)
Recommendations1. Conduct a national (and/or regional) online dialogue on
indigenous food with focus on: (a) extent by which food builds identity (b) interconnectedness [yet distinctness] of localities/
cultures through food ingredients (c) food-related threats (actual and/or potential) to culture
2. Outputs in #1 to be consolidated into an/a I/R/E material. 3. Integration as a service-learning activity. (Twist: SL via the Net)
![Page 35: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/35.jpg)
References
Website: www.smarkideas.com (Project Documents > Indigenous Food)
Facebook: “Indigenous Food Ingredients”
YouTube: www.youtube.com/user/smarkideas
![Page 36: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/36.jpg)
![Page 37: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/37.jpg)
![Page 38: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/38.jpg)
![Page 39: AUDRN Project on "Promoting Indigenous Filipino Food Ingredients through Digital 'Social Tags'"](https://reader037.vdocuments.net/reader037/viewer/2022102901/5559e4d8d8b42a34498b4df6/html5/thumbnails/39.jpg)
Daghang salamat!
Project Leader: MARK RAYGAN E. GARCIA Institution: Silliman University, Dumaguete City, Philippines Website: www.smarkideas.comEmail: [email protected]