augmented reality
TRANSCRIPT
February 17, 2015
Augmented Reality
Augmented reality (AR) is a live direct or indirect view of a physical, real-world
environment whose elements are augmented (or supplemented) by
computer-generated sensory input such as sound, video, graphics or GPS data.
February 17, 2015
Google Glass, the futuristic eyewear that made everyday people look like cyborgs, has been discontinued as
the team behind the technology goes back to the drawing board.
February 17, 2015
Last year, we explored QR codes. Augmented reality doesn't work out as well when the information that you want to share is primarily text-
based.
QR code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-
dimensional barcode) first designed for the automotive industry in Japan.
February 17, 2015
Difference Between QR Codes and Auras• Objects can be used as targets• Placement - QR codes limited to
where you can place them - Auras are limited to your imagination
• Interact with reality vs. just linking information
• QR codes have no identifiers as to content
• Auras amaze
February 17, 2015
Vocabulary• Target, Trigger Image - image,
item, or other that you want to embed media on
• Overlay, Floating video - media that is seen when viewing the target in Aurasma
• Aura - combination of target and overlay - the experience of Aurasma