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Download Autolib’ in Paris -   Service des Dplacements DIRECTION DE LA VOIRIE ET DES DEPLACEMENTS Autolib’ in Paris IMPACTS 11th International Conference Berlin 3 - 5 juin 2009

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  • 1

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib in Paris in ParisIMPACTS

    11th International Conference

    Berlin 3 - 5 juin 2009

    Session 5: ElectromobilityShowcase

    Patrick LEFEBVRE- Head Manager of Mobility Dpartment

    Short trips, complementarily with alternative transport

    Self-service cars : no reservation + easy to use

    One-way : pick-up and drop-off anywhere in the city

    Autolib = fleet of carbon-neutral hire cars

    AutolibAutolib

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

  • 2

    AutolibAutolibDifferent from ridesharingDifferent from ridesharing

    ridesharing is connecting commuters, or travelers going the same way ;

    and from car sharingand from car sharing

    with car sharing, you have to make a reservation, and to pick-up and drop-off the car at the same station ;

    no car sharing service with an entire carbon-neutral fleet.

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib OperatingOperating principleprinciple

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Availability 24h/24, 7j/7,No booking,Reserved parkings,One-way.

  • 3

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Dense network Dense network ofof stationsstations

    AutolibAutolib OperatingOperating principleprinciple

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib Stations Stations in Paris in Paris

    Dense Network of stations (APUR Study for Paris),

    On-streets : 4 parking-slot,Off-streets : 10 parking-slot,

    Specific design for furnishing, identification of stations,

    Network complementary to PT stations, Vlib stations

    700700TOTALTOTAL

    500On-streetsparking

    200

    Number of stations

    Off-streetsparking area

    Paris

    AutolibAutolib OperatingOperating principleprinciple

  • 4

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib for Autolib for thethe SuburbSuburb ::Dense Network of stations in suburb as in Paris: lots of small stations

    On-street parking: 6 parking-slot

    900 stations

    Perform the intermodality: connection to bus, metro, RER,Transilien stations

    Autolib Autolib OperatingOperating principleprinciple

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    LookingLooking for a station:for a station:

    AutolibAutolib Operating principleOperating principle

  • 5

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    When an user pick-up the car, the user should book the pick-off destination ;Real-time monitoring of vehicles ;Car parks to stock cars, waiting for readjustment;Many stations to maximize the opportunity to find a free station ;In the last resort, employees move car from full stations to empty stations.

    Suggestion: different ways to overseeing the Suggestion: different ways to overseeing the dispersaldispersal

    AutolibAutolib Operating principleOperating principle

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib OperatingOperating principleprincipleAim of the computerized systemAim of the computerized system

    Access to vehicles: pick-up and drop-off points ;Monitoring vehicles use ;Booking drop-off destination ;Technical Management of the fleet ;Contact with users ;Geolocalisation of the whole scheme,Management of saturation/ resupply,Imputing consumption.

  • 6

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Marketing Marketing StudyStudy

    30% 43% 13% 12% 3%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Trs favorable Plutt favorable Plutt pas favorable Pas favorable du tout NSP

    Opinion poll (1 000 Parisians)Opinion poll (1 000 Parisians)

    Very strong interest of Parisians for Autolib: 73% favorable opVery strong interest of Parisians for Autolib: 73% favorable opinioninion

    Opinion poll (1 238 Suburban)Opinion poll (1 238 Suburban)

    Interest of Interest of SuburbansSuburbans for Autolib: 39% favorable opinionfor Autolib: 39% favorable opinion10% 29% 23% 36% 2%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Trs intress Plutt intress Plutt pas intress Pas intress du tout NSP

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Marketing Marketing StudyStudy

    SUBURB

    63%

    20%

    4%

    9%3%

    Hors cible Automobilistes avec changement de comportementAutomobilistes sans changement de comportement Non automobilistes avec rsolution des problmesNon automobilistes sans rsolution des problmes

    43%

    19%

    7%

    21%

    11%

    PARIS

    Main Autolibs targets:

    For the suburb: people who own a car For Paris: people who dont own a car

  • 7

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Marketing Marketing StudyStudy

    Expectations of Parisians about the Autolib features:

    Guaranteed parking,

    Vehicles availability,

    Clean vehicles,

    Size of the boot.

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Marketing Marketing StudyStudy

    High willingness to pay,Ex: monthly subscription 20 and 7 per 30 minutes = 24% of inhabitants

    = 240 000 potential subscribers.

    High level of potential subscribers Ex: monthly subscription 0 and 7 per 30 minutes = 51% of inhabitants, more

    than the technical capacity of Autolib.

    in-between rate = to have many subscribers and to avoid saturation

    15 / 20 per month5 /4 per 30 minutes

    +Special rates for families, companies

  • 8

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib AreaAreaPRINCIPLES:

    Urban territory : 95% of the municipality have to be urbanized + importance of the territorial continuity of the area

    Density and Diversity of places: habitations, employment, shops..

    The size of the area is link to the capacity of the electric vehicles batteries

    The City of Paris suggests to 80 suburbs cities to become memberof the project

    The cities will create a public body (syndicat mixte ) to manage Autolib

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib areaarea

  • 9

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib AreaArea

    Perimeter

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Management ModeManagement Mode

    Public Service Delegation ContractPublic Service Delegation Contract (DSP):(DSP): Equipments, Infrastructures, Exploitation, Maintenance,

    DSP launched by the Syndicat Mixte

    Assurance, Users management, Financing

  • 10

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib Management ModeManagement Mode5 workshops/5 themes with future members on volontarybases:-Appropriative dense network to reduce of risk of system fealures, to find solutions for extension ofthe network over time,..

    - Synergies with others modes of Transports TC, car sharing, taxis, Vlib, commercial vehiclespcific pass, transport package

    - System rgulation to maximize the risk of turnover VE on park station, technical solutions, attractive rates, to limit the incivil behaviour, theft

    - Possibilities for supplementary Services to improve the financial balance of the service and reduce the financial contribution of groups who are members of the union -marketing exposure for the brand name? -Selling statistics related to use? -Supplementary income operational and compatible with Autolibspublic service targets.

    - Vehicle Features to identify vehicle features seen by the union as compulsory to the vehicle and to meet demand- sought for when calling for project tenders are decisive -Several technical solutions can be envisaged in terms of vehicles and recharging points, in line with the different ways of running the operation.

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib

    Think

    Maranello

    Venturi

    Bollor

    Mitsubishi

    Subaru

    Smart

    Peugeot

    Renault

    2007 2008 2009 2010 2011

    Fiat

  • 11

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib BBnnficesficesExpected bbnnfices fices ::

    Reduce the pollution in proximity areaReduce the noise of traffic carsReduce road accidentsIncrease the mobility and the intermodalityAvailability for all type of trip

    Rduce the place of the car1 car in carsharing = 5 owns cars saled

    [tude autopartage Paris, Ville de Paris et Ademe, automne 2007]

    Expected effects :- Decrease of the private park of 22 500 vehicles- Liberation of 18 000 parking places- Reduction of the 22 000 ton CO2 emissions a year

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    Autolib Autolib ConclusionConclusion

    AGENDA:AGENDA:

    Foundation of the Foundation of the SyndicatSyndicat mixtemixte : summer 2009: summer 2009

    Launch of the call for tender by the Launch of the call for tender by the SyndicatSyndicat MixteMixte : : before end 2009.before end 2009.

    Launch of Autolib: 2010/2011Launch of Autolib: 2010/2011

  • 12

    Service des DplacementsDIRECTION DE LA VOIRIE ET DES DEPLACEMENTS

    AutolibAutolib

    ThankThank YouYou for for youryour attentionattention

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