aws apac webinar week - introduction to cloud computing with amazon web services

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aws.amazon.com/webinars/apac/webinar-week | #AWSWebinarWeek

Introduction to Cloud Computing with Amazon Web ServicesAmit SharmaSolutions Architect

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Firstly, let’s do some Introductions

Amit SharmaSolutions Architect

[email protected]

Audience type- Have never used AWS, or just started your journey on cloud- Wanting to understand AWS better- Understand how customers of AWS are using it

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Today’s Agenda

• Introduction to AWS• Benefits of using AWS• AWS Services• Typical Use Cases• Getting Started with AWS• Questions

Introduction to AWS

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History of AWS

• Born from the learnings of running amazon.com

• First launched in 2006• Customer obsession is in

our DNA

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AWS’ History of InnovationAWS has been continually expanding its services to support virtually any cloud workload, and it now has more than 60 services that range from compute, storage, networking, database, analytics, application services, deployment, management and mobile.

2009Amazon RDSAmazon VPC

AWS Auto Scaling

AWS Elastic Load Balancing

2010

Amazon SNSAWS Identity & Access Management

Amazon Route 53

2011

Amazon ElastiCache

Amazon SES

AWS CloudFormation

AWS Direct Connect

AWS Elastic Beanstalk

GovCloud2012

Amazon SWF

Amazon Redshift

Amazon Glacier

Amazon Dynamo DB

Amazon CloudSearch

AWS StorageGateway

AWS Data Pipeline

2013

Amazon CloudTrail

Amazon CloudHSM

Amazon WorkSpaces

Amazon Kinesis

Amazon ElasticTranscoder

Amazon AppStream

AWS OpsWorks

2014

AWS KMS

Amazon Config

Amazon Cognito

Amazon Mobile Analytics

Amazon EC2Container Service

Amazon RDS for Aurora

Amazon Lambda

Amazon WorkDocs

AWS Directory Service

AWS CodeCommit

AWS CodePipeline

2015

Amazon EFS

Amazon API Gateway

Amazon WorkMailAmazon Machine Learning

AWS Device Farm

AWS WAF

Amazon Elasticsearch Service

Amazon QuickSight

AWS Import/Export Snowball

Amazon Kinesis Firehose

Amazon RDS for MariaDB

Amazon Inspector

AWS Database MigrationService

AWS IoT

Amazon EC2 ContainerRegistry

Amazon Kinesis Analytics

AWS Mobile Hub

* As of 30 Nov 15

AWS EMR

Amazon CloudWatchAmazon FPS AWS Import/Export

Trusted Advisor AWS Service Catalog

AWS CodeDeploy

Amazon CloudWatch Logs

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Global Footprint

• Over 1 million active customers across 190 countries

• 900+ government agencies

• 3,400+ educational institutions

• 11 Regions

• 28 Availability Zones

• 53 Edge Locations

Everyday, AWS adds enough new server capacity to support Amazon.com when it was a $7 billion global enterprise.

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Leveraged by Enterprises Around the World

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Trusted by Government Agencies & Educational Institutions Worldwide

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Powering Born-in-the-Cloud and Startups

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An Expansive Ecosystem

5,000+ SIs & Consultants3,000+ ISVs

22 Global Premier Tier partners

6 Enterprise-focused competencies

2,000+ products available for 1-click deployment across 23 distinct product categories

Customers run over 70M hours of software per month

Benefits of Using AWS

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Architected To Meet Your Security Requirements

Certifications and accreditations for workloads that matter

“Based on our experience, I believe that we can be even more secure in the AWS cloud than in our own data centers.”– Tom Soderstrom, CTO, NASA JPL

ISO 27017 – Information Security Controls specific to Cloud services. ISO 27018 – Controls applicable to public cloud Personally Identifiable Information (PII).

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Experience with Operational Reliability

• We have spent over a decade building the world’s most reliable, secure, scalable, and cost-effective infrastructure.

• Service SLAs between 99.9% and 100% availability. Amazon S3 maintains a durability of 99.999999999%.

• Availability Zones exist on isolated fault lines, flood plains, and electrical grids to substantially reduce the chance of simultaneous failure.

• The AWS Service Health Dashboard provides 24/7 visibility in the real-time operational status of all services around the globe.

Our goal is to make our operational performance indistinguishable from perfect.

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Many Purchase Options to Support Different Needs

On-Demand Pay for compute capacity by the hour with no long-term commitments

Ideal for Development & Test

ReservedMake a low, one-time payment and receive a significant discount on the hourly charge

Ideal for baseline workloads

SpotBid for unused capacity, charged at a Spot Price which fluctuates based on supply and demand

Ideal for Test scenarios, Simulations

DedicatedLaunch instances within Amazon VPC that run on hardware dedicated to a single customer

For highly sensitive or compliance related workloads

Free TierGet Started on AWS with free usage & no commitment

Good for Initial evaluation

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50 Price Reductions Since 2006

Amazon ElasticCache reduces prices for cache nodes by an average of 34%

March 26, 2014

34%Amazon S3 reduces prices for Standard and Reduced Redundancy Storage, by an average of 51%

March 26, 2014

51%

*as of February 10, 2015

Amazon Route 53 lowers prices for both Standard Queries and Latency Based Routing Queries by 20%

July 31, 2014

20%

Increased agility has become the #1 reason businesses use the AWS cloud

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Companies Can’t Afford to be Slow

Add New Dev EnvironmentAdd New Prod EnvironmentAdd New Environment in JapanAdd 1,000 ServersRemove 1,000 ServersDeploy 1 PB Data WarehouseShut down 1 PB Data Warehouse

AWS:Infrastructure in Minutes

Old World:Infrastructure in Weeks

Everything changes with this kind of agility

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A Culture of InnovationExperiment Often & Fail Without Risk

On-Premises

Experiment Infrequently

Failure is expensive

Less Innovation

Experiment Often

Fail quickly at a low cost

More Innovation

$ MillionsNearly $0

AWS Services

Mobile

PushNotifications

MobileAnalytics Cognito Cognito

Sync

Analytics

Kinesis DataPipeline

RedShift EMR

Compute

EC2 ECS Lambda ELB AutoScaling

AWS Global Infrastructure

Your Applications

11 Regions Availability Zones 54 Edge Locations

Network

VPC DirectConnect Route 53

API

Human Interaction

Support

Web Console

Interaction

Command Line

Libraries, SDK’s

Storage

EBS S3 Glacier CloudFront

Database

DynamoDBRDS ElastiCache

Deployment & Management

ElasticBeanstalk OpsWorks Cloud

FormationCode

DeployCode

PipelineCode

Commit

Security & Administration

CloudWatch Config CloudTrail IAM Directory KMS

Enterprise Applications

Workspaces WorkDocs

Application

SQS SWF AppStream

ElasticTranscoder SES Cloud

SearchSNS

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Compute Services

Amazon EC2 Auto Scaling Elastic Load Balancing

Actual

EC2

Elastic Virtual servers in the cloud

Dynamic traffic distribution

Automated scaling of EC2 capacity

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Networking Services

Amazon VPC: AWS DirectConnect Amazon Route 53

Availability Zone B

Availability Zone A

Private, isolated section of the AWS

Cloud 

Private connectivity between AWS and your

datacenter

Domain Name System (DNS) web service.

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Storage Services

Amazon EBS

EBS

Block storage for use with Amazon EC2

Amazon S3

ImagesVideosFilesBinariesSnapshots

Internet scale storage via API

AWS Storage Gateway

S3, Glacier

Integrates on-premises IT and AWS storage

Amazon Glacier

ImagesVideosFilesBinariesSnapshots

Storage for archiving and backup

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Database Services

Amazon RDS Amazon DynamoDB

Managed relational database service

Managed NoSQL database service

DBA

Amazon ElastiCache

In-Memory Caching Service

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Big Data Services

Amazon EMR (Elastic Map Reduce)

AWS Data Pipeline

Hosted Hadoop framework

Move data among AWS services and on-

premises data sources

Amazon Redshift

Petabyte-scale data warehouse service

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Application Services

Amazon CloudFront

distribute content globally

Amazon CloudSearch

Managed search service

Amazon Elastic Transcoder

Video transcoding in the cloud

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Deployment & Administration

Amazon CloudWatch

AWS IAM (Identity &

Access Mgmt)

AWS Elastic Beanstalk

Monitor resources Manage users, groups &

permissions

Automate resource management

AWS CloudFormation

Web App

Enterprise App

Database

Templates to deploy & manage

AWS OpsWorks

Dev-Ops framework for application

lifecycle management

Typical Use Cases

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Web, Mobile, and Social Apps

Amazon AppStream - Flexible, interactive application streaming service for any device

Captures user input to send back to the cloud Responsive and consistent experience across devices

Web and Mobile Apps

on AWS

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Big Data

Import Export

Glacier

S3 EC2

RedshiftDynamoDB

EMR

Data Pipeline

S3Direct Connect

COLLECT STORE ANALYZE SHAREAW

S BI

G DA

TA

PORT

FOLI

O

Amazon Kinesis - Fully-managed service for real time processing of streaming data, at any scale

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Enterprise Applications

• Amazon RDS for Oracle provides managed Oracle database deployments

• Oracle Applications are fully supported on AWS

• Oracle licenses owned by customers are fully portable to AWS

• AWS is an SAP-certified Global Cloud Services Partner and Global Technology Partner

• Most SAP products are now certified for production deployment on AWS

• Full, licensed Windows Server OS on AWS

• Easily install services that you know - AD, SCOM, SQL, Exchange, SharePoint

• Use your existing MS licenses on AWS using BYOL

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Disaster Recovery

AWS DR ScenariosBackup and Restore

Pilot Light for Simple Recovery into AWS Warm Standby Solution

Multi-site Solution

How Are Companies Getting Started With AWS?

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Strategy 1: Cloud for Development & Test Environments

SAP Oracle Enterprise Applications

SAP

Reduced deployment time from weeks to days

Reduced test environment costs

70% reduction in operational costs

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Strategy 2: Build New Apps in the Cloud

Faster to build

Easier to manage

Less expensive to run

Distributed architecturesfor high availability

Financial record

archiving

Clinical trial simulations

Product Prototyping &

Design

Audience management & creative design

Hotel booking engine

Biological data research

Global web properties

Global deals engine

Video streaming

SIM card credit

News distribution

App streaming

Firmware upgrades

Mobile games

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Strategy 3: Use Cloud to Make On-Premises Apps Better

Corporate Data Centers

App 1

App 2

App 3

App N

Analytics

Backup

AWS Storage Gateway

Amazon S3

Elastic Map Reduce

Amazon Redshift

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Strategy 3: Use Cloud to Make On-Premises Apps Better

Big Data Analytics Oracle Databases Big Data Analytics

Export operational data to AWS for analytics

processing

Automated backup to S3 with

Oracle RMAN

50% cost reduction with 2x faster queries using

Amazon Redshift

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Strategy 4: Cloud Apps that Integrate with On-Premises Apps

On-PremisesData Centers

Hybrid App

AWS serves application content & data

Integration to Samsung data centers for financial transactions

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Strategy 5: Migrate Existing Apps to the Cloud

On-PremisesData Centers

App

1/3 of servers migrated to AWS

Saved £1.5 Million

Migrated 500 web properties in 5

months

New product web sites live in 2 days

vs. 2 weeks

Migrated clinical trials simulations

platform

Simulations in 1.2hrs vs. 60hrs

64% reduction in costs

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Strategy 6: All In

100s of applications

supporting 33M+ global members

10,000s of EC2 instances in multiple

regions & zones

At peak consumes 1/3 of US Internet

bandwidth

Summary

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What Sets AWS Apart?

Building and managing cloud since 2006

40+ services to support any cloud workload

History of rapid, customer-driven releases

11 regions, 28 availability zones, 53 edge locations

50 proactive price reductions to date

8,000+ SIs and ISVs; 2,000+ Marketplace products

Experience

Service Breadth & Depth

Pace of Innovation

Global Footprint

Pricing Philosophy

Ecosystem

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Next steps …• Sign up for an AWS account at aws.amazon.com

• Take advantage of the Free Tier• Start experimenting!

AWS

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