azure: retail industry · 2018-03-22 · digital transformation cite evolving customer behaviors...
TRANSCRIPT
Classified as Microsoft Confidential
Azure: Retail Industry Paul Laverty
Intelligent Cloud Business
Classified as Microsoft Confidential
“A mere 20% of respondents are studying the mobile
customer journey.”3
of leaders responsible for digital transformation cite evolving customer behaviors and preferences as primary catalyst.”3
55%
Demographics are changing—on both sides of the counter
“When asked about the biggest strategic/growth
benefits of AI, 57%
… expect that AI will help improve customer
experience and support.“2
“By 2020, 100 million consumers will shop in
augmented reality.”4
Meeting competing expectations to please multiple generations.
The rules of
engagement of
retail have
changed, but
many are still
playing by the
rules of 60 years
ago.”1 “Retail is at the epicentre of disruption…. Examples are emerging
today, but they’ll be mainstream tomorrow, and they’re fundamentally
shifting your customers’ expectations.”5
“
Classified as Microsoft Confidential
Distinguishing
products and
services
Reallocating
resources
Competing
digitally
Meeting the pace of changewhile building for the future
Productively
engaging
customers
Building
strategic
relationships
Classified as Microsoft Confidential
By 2021, more consumers will be doing their online shopping from their smartphones than their desktop or laptop computers.
In 2018, 18 million people will use voice payments through devices such as voice-initiated person-to-person payments and voice-controlled bill payments.
With over 6,700 planned stores closures announced, 2017 beats the previous all-time high of 6,163 store closings set during the financial crisis in 2008.
Classified as Microsoft Confidential
About 79% of retail organizations are expected to adopt IoT technology, and about 77% of retailers said they believe IoT will transform their sector.
100 million consumers will shop via AR by 2020.
Retailers’ spend on artificial intelligence is expected to increase by 53% by 2020.
Globally, 32% of retailers have already adopted public cloud platforms. 71% of retailer software decision makers believe that agility is a critical benefit of moving to cloud-hosted software-as-a-service
Classified as Microsoft Confidential
Demand for personalization
and customization
CG companies selling direct-to-consumer
Buying local
Subscription models
Managing and using big data
Activist investors and consumers
Globally, middle class spending will triple by 2030
New patterns of
consumption
New demands on retailers
Classified as Microsoft Confidential
1
2
Classified as Microsoft Confidential
It is about mastering
the art and science of
customer engagement
to design fresh
experiences, enabled
by technology.”
Global Powers of RetailingDeloitte, 2017
Intelligent things
Internet of Things (IoT)
Natural interfaces
Immersive environments
Blockchain
‟
Explore emerging technology platforms
“Customers are
seeking new and
surprising products
and experiences.”
Global Powers of RetailingDeloitte, 2017
Classified as Microsoft Confidential
A digital customer experience
Continuous App Innovation
Cross-device
Experiences
Open & Hybrid
Cloud
Data-driven
Intelligence
Classified as Microsoft Confidential
The Journey to the Cloud
ContainersContainer Platform
On-PremisesInfrastructure Platform
PaaS/ServerlessApplication Platform
IaaSInfrastructure Platform
“lift & shift”
Classified as Microsoft Confidential
...?
Scenarios for ServerlessScenario’s for Serverless: Anything that needs to respond to event
Classified as Microsoft Confidential
Become an insight-driven organization to differentiate from the competition
Evolve from reactive to proactive to build, monitor, and improve your brand
Keep pace with rapid change and innovate to give customers what they want
SEARCH
Retail App
Jacket
Boots
Dress
$
$
$
TOTAL: $$$
Love these shoes!
#Retailer
WISH LIST
FALL LINE
Customer insight drives inventory/assortment/price
Customer insights drive intelligent operations
Classified as Microsoft Confidential
Embrace disruption to survive in today’s market
ENGAGE YOUR
CUSTOMERS
to provide personal, relevant service across
all touchpoints
EMPOWER YOUR
EMPLOYEES
to deliver differentiated service
and maximizegrowth
OPTIMIZE YOUR
OPERATIONS
to build an agile, insight-driven organization
TRANSFORM
YOUR PRODUCTS
and create new ways to deliver value to
customers
Classified as Microsoft Confidential
Start your transformation journey now:
Learn more about our vision for digital transformation at microsoft.com/retail
Perspectives in blogs, videos and articles
Customer stories
Events & webcasts
Social channels