b2b ecommerce for 2013

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B2B eCommerce brought to you by www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc

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eCommerce offers the flexibility and agility needed to compete in today's worldwide marketplace. Cutting costs, expanding your customer base and growing your business are just the beginning!

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Page 1: B2B eCommerce for 2013

B2B eCommercebrought to you by

www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc

Page 2: B2B eCommerce for 2013

Is this your company?4 People answering phones

2 People filling orders

1 Person updating inventory

1 Print catalog

Page 3: B2B eCommerce for 2013

An eCommerce site is more than just a sales channel and

a customer service portal. Your online store is often

your first impression and your closing handshake.

The goal is to streamline your sales process and cultivate ongoing customer relationships.

Page 4: B2B eCommerce for 2013

eCommercewhat's the deal?

2. eCommerce and B2B

4. Taking the Leap

B2B eCommerce has already overtaken the struggling offline economy.

Let's take a look at what this means for you!

1. The State of eCommerce

3. A Success Story

Page 5: B2B eCommerce for 2013

The State of eCommerceblue skies

Page 6: B2B eCommerce for 2013

The State of eCommerceblue skies

• affordable platforms• lower administrative costs• inventory management• sales & behavior tracking

Page 7: B2B eCommerce for 2013

“Manufacturers are more likely to emerge in a position of

strength from the economic downturn if they put in place

an effective B2B eCommerce strategy.”

Manufacturing Insights, an IDC Company, “Key Strategic Challenges in B2B eCommerce”, May 2010

Page 8: B2B eCommerce for 2013

eCommerce and B2Bmoving beyond sales

Page 9: B2B eCommerce for 2013

eCommerce and B2Bmoving beyond sales

• streamline sales• customer service• low overhead costs• high return on investment

Improving your sales process isn't all eCommerce can do for you!

You can also improve customer retention, increase usability,

encourage brand loyalty, and reduce overall expenses .

Page 10: B2B eCommerce for 2013

Let's get from this...4 People answering phones2 People filling orders1 Person updating inventory1 Printed catalog

...to this!1 Website1 Payment GatewayLive Inventory UpdatesLive Customer Interaction

Page 11: B2B eCommerce for 2013

A Success StoryHow we helped one industrial B2B company

Page 12: B2B eCommerce for 2013

Outquip.comeCommerce for industrial equipment

• administration system• account management• payment processing• search filtering

• mobile/tablet friendly• social media integration• cloud hosted• scalable

With an international market, Outquip needed to be able to offer a seamless online experience for both customers and vendors.

Page 13: B2B eCommerce for 2013

A Success Story: Outquipadministration system

• inventory management• sales tracking analytics• order processing• multi-vendor usability

Page 14: B2B eCommerce for 2013

A Success Story: Outquipaccount management

• buyer accounts• track order history• view order processing• newsletter subscriptions

Page 15: B2B eCommerce for 2013

A Success Story: Outquipcustom search filters

• multiple search criteria• customizable by vendor• user-friendly• scalable

Page 16: B2B eCommerce for 2013

A Success Story: Outquipmobile/tablet friendly

• responsive• intuitive• on-the-go shopping• on-the-ground inventory management

Page 17: B2B eCommerce for 2013

Taking the LeapHow to get started with eCommerce

Page 18: B2B eCommerce for 2013

How do we get started?3 steps to tomorrow

1. Needs Analysis2. Build it

3. Business Growth

Page 19: B2B eCommerce for 2013

Needs Analysiswhat to look for

• ERP, CRM integration• inventory management• distributor account management

• customer types• B2C merchandising• B2C interactive usability

Look for features that will create the best online shopping experience for your customers

Page 20: B2B eCommerce for 2013

There are more than 500 eCommerce systems available for

the mid-market client.

Mid-market means they won't cost you hundreds of thousands of dollars to get up and running.

Page 21: B2B eCommerce for 2013

Build Itour mid-market choice

• the fastest-growing mid-market system• the largest mid-market system• a well-supported developer community• owned by eBay

Page 22: B2B eCommerce for 2013

Business Growththe results

• save on costs• improve credibility• grow active web presence• attain & retain customers• gain competitive advantage

Page 23: B2B eCommerce for 2013

eCommerce offers the flexibility and agility needed to

compete in today's worldwide marketplace.

Cutting costs, expanding your customer base and growing your business are just the beginning!

Page 24: B2B eCommerce for 2013

B2B eCommercebrought to you by

www.chromemedia.com | we write clean, beautiful code for web @chromemedia www.facebook.com/ChromeMediaInc

If you are ready to take the leap, or would like to learn more

call us at 519-746-9855

or email [email protected]