SPHomeRun.com

Courtesy of

http://www. ITMarketingGuide.com

“B2B Software Companies

with Modest LTVs Need

Smarter Inbound Marketing”(Part 1 of 2)

SPHomeRun.com

Since SP Home Run

Generates About

150 Organic

Inbound Leads

Each Month,

Sponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

And a Whole Bunch

of These Prospects

Are Ready For a

Conversation,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

We Talk To

a Lot of B2B

Software

Companies

Every Month

Sponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

I’d Like To Talk

With You About

the Lifetime Value

(LTV) of Your

Average Client

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

and Why a Modest

LTV Warrants a

Smarter, More

Considered Approach

To Inbound Marketing

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Understanding

Your Ideal Client’s

Lifetime Value

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Navigating

“No Man’s Land”

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Getting the Cost of

Client Acquisition

(COCA) Back

Under Control

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Assuming Prices

Are as High as

the Market and

Software’s

Value Allows,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

The Primary Levers

We Need to

Influence:

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Spending Less

One-on-one Time

With Each

Prospect

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Boosting –

Dramatically –

The Lead to

Client Close Rate

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

You’ve Been

Introduced To the

Importance of Y

our Ideal Client’s

Lifetime Value,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Why Many Software

Companies

Struggle in “No

Man’s Land”,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

And What’s Needed

to Get the Math

Profitably Back

into Balance

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Next Time

We’ll Look at How

You Can Spend

Less Time With

Each Prospect

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

And Select the

Right Inbound

Marketing Tools

Value

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

To Help Your

Sales Staff Work

More Efficiently

and Profitably,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

When Confronted

With a Relatively

Modest Client

Lifetime

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

What Have You

Done to Get a

Better Handle

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

on Your Client

Lifetime Value and

Client Acquisition

Costs?

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

And What Are You Actively

Working On to Lower Your

Client Acquisition Costs

Over Time?

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SPHomeRun.com

Let Us Know Your Thoughts

in the Comments Box

Below

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SPHomeRun.com

IT Channel Inbound Marketing

Planning Guide

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