ba (hons) management programme brochure

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UNDERGRADUATE COURSE GUIDE 2012 ABERDEEN BUSINESS SCHOOL•ROBERT GORDON UNIVERSITY•ABERDEEN MANAGEMENT Management Management with Human Resource Management Management with Marketing International Business Management

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Page 1: BA (Hons) Management Programme Brochure

UndergradUate COUrse gUide 2012ABERDEEN BUSINESS SCHOOL•ROBERT GORDON UNIVERSITY•ABERDEEN

MANAgEMENT– Management– Management with Human resource Management– Management with Marketing– International Business Management

Page 2: BA (Hons) Management Programme Brochure

Management 2 What and when: course overview 6 …and course detail 8

Management with Human Resource Management 10 What and when: course overview 12 …and course detail 14

Management with Marketing 16 What and when: course overview 18…and course detail 20

International Business Management 22 What and when: course overview 26…and course detail 28

Placements 30 Scholarships 32

How will I be taught? 34Key facts 35What next? 36

Page 3: BA (Hons) Management Programme Brochure

Choosing a course isn’t straightforward. There’s loads of detail you need to know. Where will I study? What topics are covered? How will I be assessed? Plus you also want to gain a ‘feel’ for things – ideally, directly and honestly from some current or recent students. In this brochure we’ve combined both of these: hard facts with real views. And we’ve tried to keep things short and clear, so you don’t get put off by more information than you need.

Our aim is to give you a quick, genuine and useful insight into our courses. If there’s anything more you’d like to know, please don’t hesitate to get in touch.

Page 4: BA (Hons) Management Programme Brochure

MANAgEMENT BA (Hons) UCAS N201

2

iNTrODUCTiON:

Page 5: BA (Hons) Management Programme Brochure

Fiona JarvieBa (hOns) management

… had tried another university before coming to RGU. “Here the staff are approachable and helpful. This makes a huge diff erence to the learning experience. Even on my fi rst day I felt I could ask for help or information – quite a contrast to the stuff y ‘us and them’ attitude of many other universities! The campus is wonderful and modern with excellent facilities, and I’ve already got so much out of a short space of time here.”

“The modules are not only really interesting and useful; I can also see their relevance to daily life – which is very motivating!”

3

Page 6: BA (Hons) Management Programme Brochure

4

PLACEMENTS:

MANAgEMENT BA (Hons) UCAS N201

Page 7: BA (Hons) Management Programme Brochure

5

Dick LeitchOperatiOns COaCh, shell UK explOratiOn and prOdUCtiOn

… always aims to give students responsibilities and projects throughout their year. “Through these, ABS students have shown motivation and dedication, delivering results on par with a full-time, experienced employee. The students tell us they thoroughly enjoy the challenge. And there are many other opportunities they benefit from, including networking throughout the company to help open doors. All the students have gone onto full-time employment in the oil and gas industry in something related to their placement.”

“For six years, we’ve had an RGU placement student. Every year, the team has been refreshed and impressed, with each intake bringing new ideas and enthusiasm.”

Page 8: BA (Hons) Management Programme Brochure

yEAr 1 yEAr 2

management BA (Hons) UCAS N201 whAT & whEN:

COUrSE OvErviEw…

6

Every student on the Management Programme studies the same modules in year 1.

This ensures you have the necessary foundation before more advanced study. It also gives you a chance to move courses within the Management Programme, if you decide you want to.

You will be introduced to the key business functions of:

> Marketing > Finance > Accounting > Human Resource Management

You also learn about International Management, Management Concepts, Business Strategy, Economics, and Business Ethics.

As well as these areas, you develop the intellectual and practical skills you’ll need throughout your degree – and future career. This comes via the Management Development Programme, that runs throughout year 1.

You continue to develop essential skills throughout each module, and within further professional development activities in years 2 and 3.

In semester 1 of year 2, you choose whether to:

> continue your studies here

> spend a semester on an approved course at one of our Partner Universities in Europe, USA or Canada

If you choose to study abroad, you’ll be taught and assessed in English, but will also have the opportunity to learn the local language.

If you stay at ABS, you:

> Learn about planning, organising and controlling the activities that produce the goods or services of an organisation in our Operations Management module

> Discover more about the challenges of international business and organisations in our Globalisation module

> Learn about the factors that influence the behaviour and motivation of people in the workplace in our Organisational Behaviour module

> Our Personal and Business Finance module includes an introduction to the Stock Exchange

Page 9: BA (Hons) Management Programme Brochure

yEAr 2 yEAr 3 yEAr 4

7

All students return to ABS for semester 2 of year 2, to study subjects including:

> Business Law, where you learn about the legislation and precedent governing business activities

> Entrepreneurship and Intrapreneurship: Foundation, where you learn about business start-ups

> Consumer Behaviour, where you study the decision-making process of consumers and consumer trends to learn how to develop eff ective marketing strategies

> Business Economics, where you delve deeper into the fi eld of economics as you develop the skills required to understand and analyse key business economic issues in this module

If you plan to take up a placement in year 3, then during this semester our dedicated Placement Office supports you in securing a suitable placement.

For many students, the industrial placement in year 3 is a highlight of their course.

The placement is an exciting and challenging time. It’s an opportunity to consolidate and apply the learning you gained in years 1 and 2, and to acquire real-world business experience that further develops essential professional skills and business acumen.

During your placement you can expect to work in a real job, either in the UK or abroad, and report to a manager who will assess your performance on a regular basis.

You also continue with academic study via:

> A distance-learning module in Research Methods, delivered via our online ‘Campus’

> Completing placement-related academic reports

As an alternative to the placement, you can choose either to:

> stay at ABS for a third year of academic study, or

> study abroad for a year at one of our Partner Universities in Europe, USA or Canada on an approved course

Year 4 is the pinnacle of your course.

You study core modules in Business Strategy, Corporate Ethics and Quality Management, and undertake a significant piece of independent research in the form of a thesis. For this, you receive guidance and support from a dedicated thesis supervisor.

You also get to choose from a range of optional modules. These can either extend your knowledge from earlier years, or cover a new and specialised area of business and management such as Project Management, Entrepreneurial Studies, Quality Management, E-Business or Leadership.

Page 10: BA (Hons) Management Programme Brochure

Semester one

Semester Two Semester Two

Semester one

> Business Ethics > Management Concepts > Management Development

Programme > Marketing > The Financial Environment

> International Management > Introductory Economics > Introduction to Management

Accounting > Management Development

Programme > People Management

If you left now, you’d have…

If you left now, you’d have…

Certificate of Higher Education Management

> Globalisation > Operations Management > Organisational Behaviour > Personal and Business Finance

or study abroad at an overseas university

> Business Economics > Business Law > Consumer Behaviour > Entrepreneurship and

Intrapreneurship: Foundation

Diploma of Higher Education Management

yEAr 1 yEAr 2

management BA (Hons) UCAS N201 …& COUrSE detail

8

Page 11: BA (Hons) Management Programme Brochure

Semester Two

Semester Two

Semester Two

Semester Two

Semester one

Semester one

Semester one

Semester one

If you left now, you’d have…

If you left now, you’d have…

If you left now, you’d have…

> Management in Practice > Placement > Research Methods

> Management in Practice > Placement > Research Methods

No exit award at this stage

> Business Strategy > Quality Management > Thesis

Plus oNE option:

> Business Creativity > Employment Law for Managers > European Economy > The Economics of Business > International HRM

> Corporate Ethics > Thesis

Plus TWo options:

> Collective Employment Law

> Cultural Aspects of International Management

> Digital Marketing (e-Business) > Logistics Management > Strategic Marketing Mgt.

> Employee Relations and Reward > International Marketing

> Entrepreneurial Studies

> Leadership

Only oNE module can be chosen from each section.

yEAr 3 yEAr 4

> Corporate Governance > Law of Business Associations > Personal Selling and

Sales Management > Research Methods

> Management of Change > Managing Projects > New Business Project (30 credits)

or study abroad at an overseas university

BA Management

BA (Hons) Management

Placement route Direct Entry

> Corporate Governance > Law of Business Associations > Personal Selling and

Sales Management > Research Methods

or study abroad at an overseas university

> Management of Change > Managing Projects > New Business Project (30 credits)

or study abroad at an overseas university

Taught route (continuing students)

BA Management

9

Page 12: BA (Hons) Management Programme Brochure

MANAgEMENT wiTh hUMAN rESOUrCE MANAgEMENT BA (Hons) UCAS N2N6

PrOSPECTS:

MANAgEMENT wiTh hUMAN rESOUrCE MANAgEMENT BA (Hons) UCAS N2N6

PrOSPECTS:

10

gETTiNg ThE BEST OF PEOPLE

Page 13: BA (Hons) Management Programme Brochure

this course explores the theoretical and practical aspects of human resource management.

The emphasis is firmly on the vital contribution to business success made by the people in an organisation.

Career options

This course equips you for a human resource management or managerial career in industry or the public sector.

You can prepare to be either a Generalist, gaining exposure to a range of HR issues and areas, or a Specialist in a particular area such as recruitment or training.

potential roles

> HR Business Partner, developing, advising on, and implementing policies for the effective deployment of an organisation’s human resources

> Recruitment Consultant, working to recruit and select the right workforce for a range of organisations

> Training & Development Officer, working to identify the training needs of staff within an organisation and subsequently devising strategies and training methods to meet these

> HR Consultant, working on a project basis to provide HR solutions to a wide range of organisations

11

Page 14: BA (Hons) Management Programme Brochure

yEAr 1

Every student on the Management Programme studies the same modules in year 1.

This ensures you have the necessary foundation before more advanced study. It also gives you a chance to move courses within the Management Programme, if you decide you want to.

You will be introduced to the key business functions of:

> Marketing > Finance > Accounting > Human Resource Management

You also learn about International Management, Management Concepts, Business Strategy, Economics, and Business Ethics.

As well as these areas, you develop the intellectual and practical skills you’ll need throughout your degree – and future career. This comes via the Management Development Programme, that runs throughout year 1.

You continue to develop essential skills throughout each module, and within further professional development activities in years 2 and 3.

In semester 1 of year 2, you choose whether to:

> continue your studies here

> spend a semester on an approved course at one of our Partner Universities in Europe, USA or Canada

If you choose to study abroad, you’ll be taught and assessed in English, but will also have the opportunity to learn the local language.

If you stay at ABS, you:

> Learn about planning, organising and controlling the activities that produce the goods or services of an organisation in our Operations Management module

> Discover more about the challenges of international business and organisations in our Globalisation module

> Learn about the factors that influence the behaviour and motivation of people in the workplace in our Organisational Behaviour module

> Our Personal and Business Finance module includes an introduction to the Stock Exchange

yEAr 2

management with hUman resOUrCe management BA (Hons) UCAS N2N6 whAT & whEN:

COUrSE OvErviEw…

12

Page 15: BA (Hons) Management Programme Brochure

All students return to ABS for semester 2 of year 2, during which you:

> Delve deeper into the field of HRM, exploring current and topical issues in our Contemporary HRM module

> Develop the skills and knowledge necessary to implement and manage change in organisations in our Management of Change module

> Cover aspects of Employment Law such as contracts of employment in Business Law

> Learn about business start-ups in our Entrepreneurship & Intrapreneurship: Foundation module

If you plan to take up a placement in year 3, then during this semester our dedicated Placement Office supports you in securing a suitable placement.

For many students, the industrial placement in year 3 is a highlight of their course.

The placement is an exciting and challenging time. It’s an opportunity to consolidate and apply the learning you gained in years 1 and 2, and to acquire real-world business experience that further develops essential professional skills and business acumen.

During your placement you can expect to work in a real job, either in the UK or abroad, and report to a manager who will assess your performance on a regular basis.

You also continue with academic study via:

> A distance-learning module in Research Methods, delivered via our online ‘Campus’

> Completing placement-related academic reports

As an alternative to the placement, you can choose either to:

> stay at ABS for a third year of academic study, or

> study abroad for a year at one of our Partner Universities in Europe, USA or Canada on an approved course

Year 4 is the pinnacle of your course.

You will undertake a significant piece of independent research in the form of a thesis. For this, you receive guidance and support from a dedicated thesis supervisor.

As a Management with HRM student, your thesis will focus on an HRM aspect of your choosing.

You’ll also study key areas central to HRM including:

> Employee Resourcing > Employee Reward > Employee Development > Employee Relations > International HRM

Additionally you‘ll develop extensive knowledge of Employment Law. This is an area that graduate employers consistently identify as crucial for a successful career in HRM.

yEAr 2 yEAr 3 yEAr 4

13

Page 16: BA (Hons) Management Programme Brochure

Semester one

Semester Two Semester Two

Semester one

> Business Ethics > Management Concepts > Management Development

Programme > Marketing > The Financial Environment

> International Management > Introduction to Management

Accounting > Introductory Economics > Management Development

Programme > People Management

If you left now, you’d have…If you left now, you’d have…

Certificate of Higher Education Management

> Globalisation > Operations Management > Organisational Behaviour > Personal and Business Finance

or study abroad at an overseas university

> Business Law > Contemporary Human Resource

Management > Entrepreneurship and

Intrapreneurship: Foundation > Management of Change

Diploma of Higher Education Management

yEAr 1 yEAr 2

management with hUman resOUrCe management BA (Hons) UCAS N2N6 …& COUrSE detail

14

Page 17: BA (Hons) Management Programme Brochure

Semester Two

Semester TwoSemester Two

Semester Two

Semester one

Semester one

Semester one

Semester one

If you left now, you’d have…

If you left now, you’d have…

If you left now, you’d have…

> Management in Practice > Placement > Research Methods

> Management in Practice > Placement > Research Methods

No exit award at this stage

> Employee Resourcing and Development

> Employment Law for Managers > International Human Resource

Management > Thesis

> Collective Employment Law > Employee Relations and Reward > Leadership > Thesis

yEAr 3 yEAr 4

> Corporate Governance > Fundamentals of

Employment Law > PR Strategy and Specialisms > Research Methods

> Contemporary Human Resource > Management of Change > New Business Project

Management

or study abroad at an overseas university

BA Management with Human resource Management

BA (Hons) Management with Human resource Management

Placement route Direct Entry

> Corporate Governance > Fundamentals of

Employment Law > PR Strategy and Specialisms > Research Methods

or study abroad at an overseas university

> Management of Innovation > Managing Projects > New Business Project (30 credits)

or study abroad at an overseas university

Taught route (continuing students)

BA Management with Human resource Management

15

Page 18: BA (Hons) Management Programme Brochure

PrOSPECTS:gAiN vALUABLE EXPEriENCE…

MANAgEMENT wiTh MArKETiNgBA (Hons) UCAS N2N5

16

PrOSPECTS:

rachel hunterBa (hOns) management with marKeting

“At school I spent a lot of time reading prospectuses and attending university open days across the UK. After reading about and visiting RGU, I found the high graduate employment rate, the great placement opportunities and the structure of the course itself extremely appealing. Now having completed my degree, I would highly recommend Aberdeen Business School to anyone wishing to pursue a career in the business world.

Aberdeen Business School to anyone wishing to pursue a career in the business world.

The wide variety of modules gives students an opportunity to expand their knowledge in many areas of management. Each module is delivered through lectures and tutorials which really do encourage interaction, which can be very enjoyable, bearing in mind the majority of lecturers even have a sense of humour!”

The wide variety of modules gives students an opportunity to expand their knowledge in many areas of management.

through lectures and tutorials

interaction, which can be very

the majority of lecturers even

“The teaching staff at The Robert Gordon University are all extremely supportive and go out of their way to help students in any way they can.”

yOUr CAMPAigN STArTS hErE

Page 19: BA (Hons) Management Programme Brochure

marketing is an exciting and dynamic aspect of business.

This stimulating course explores both the theoretical and practical aspects of marketing products and services.

Throughout, we focus firmly on the ultimate consumer – and in so doing, reflect the way marketing operates in real life.

Career options

This course equips you for a marketing or managerial career in industry or the public sector.

There are also specialist careers in direct marketing and market research, plus advertising, promotion and PR.

potential roles

> Marketing Executive, developing product brands using marketing and promotional campaigns

> Advertising Account Executive, working for an advertising agency, acting as a link between the agency and its clients, and co-ordinating campaigns

> PR Co-ordinator, working to establish and maintain a high public profile for an organisation via media coverage

17

Page 20: BA (Hons) Management Programme Brochure

yEAr 1

Every student on the Management Programme studies the same modules in year 1.

This ensures you have the necessary foundation before more advanced study. It also gives you a chance to move courses within the Management Programme, if you decide you want to.

You will be introduced to the key business functions of:

> Marketing > Finance > Accounting > Human Resource Management

You also learn about International Management, Management Concepts, Business Strategy, Economics, and Business Ethics.

As well as these areas, you develop the intellectual and practical skills you’ll need throughout your degree – and future career. This comes via the Management Development Programme, that runs throughout year 1.

You continue to develop essential skills throughout each module, and within further professional development activities in years 2 and 3.

In semester 1 of year 2, you choose whether to:

> continue your studies here

> spend a semester on an approved course at one of our Partner Universities in Europe, USA or Canada

If you choose to study abroad, you’ll be taught and assessed in English, but will also have the opportunity to learn the local language.

If you stay at ABS, you:

> Discover more about the challenges of international business and organisations in our Globalisation module

> Learn about the factors that influence the behaviour and motivation of people in the workplace in our Organisational Behaviour module

> Study the role, function and structure of the advertising industry in our Advertising Communication module

> Our Personal and Business Finance module includes an introduction to the Stock Exchange

yEAr 2

whAT & whEN:COUrSE OvErviEw…

management with marKetingBA (Hons) UCAS N2N5

18

Page 21: BA (Hons) Management Programme Brochure

All students return to ABS for semester 2 of year 2, during which you:

> Delve into the field of corporate and public relations, learning the related concepts, principles, processes and techniques in our Public Relations module

> Study the decision-making process of consumers and consumer trends to learn how to develop eff ective marketing strategies in our Consumer Behaviour module

> Learn of the legislation and precedent governing business activities in our Business Law module

> Learn about business start-ups in our Entrepreneurship & Intrapreneurship: Foundation module

If you plan to take up a placement in year 3, then during this semester our dedicated Placement Office supports you in securing a suitable placement.

For many students, the industrial placement in year 3 is a highlight of their course.

The placement is an exciting and challenging time. It’s an opportunity to consolidate and apply the learning you gained in years 1 and 2, and to acquire real-world business experience that further develops essential professional skills and business acumen.

During your placement you can expect to work in a real job, either in the UK or abroad, and report to a manager who will assess your performance on a regular basis.

You also continue with academic study via:

> A distance-learning module in Research Methods, delivered via our online ‘Campus’

> Completing placement-related academic reports

As an alternative to the placement, you can choose either to:

> stay at ABS for a third year of academic study, or

> study abroad for a year at one of our Partner Universities in Europe, USA or Canada on an approved course

Year 4 is the pinnacle of your course.

You will undertake a significant piece of independent research in the form of a thesis. For this, you receive guidance and support from a dedicated thesis supervisor.

As a Management with Marketing student, your thesis will focus on a marketing aspect of your choosing.

You will also get to study a range of core modules such as Consumer Psychology, Market Research, International Marketing, Strategic Marketing Management and E-Business.

yEAr 2 yEAr 3 yEAr 4yEAr 4

19

Page 22: BA (Hons) Management Programme Brochure

> Business Ethics > Management Concepts > Management Development

Programme > Marketing > The Financial Environment

> International Management > Introduction to Management

Accounting > Introductory Economics > Management Development

Programme > People Management

Certificate of Higher Education Management

> Advertising Communication > Globalisation > Organisational Behaviour > Personal and Business Finance

or study abroad at an overseas university

> Business Law > Consumer Behaviour > Entrepreneurship and

Intrapreneurship: Foundation > Public Relations

Diploma of Higher Education Management

yEAr 1 yEAr 2

management with marKetingBA (Hons) UCAS N2N5 …& COUrSE detail

20

Semester one Semester one

Semester Two Semester Two

If you left now, you’d have…

If you left now, you’d have…

Page 23: BA (Hons) Management Programme Brochure

> Management in Practice > Placement > Research Methods

> Management in Practice > Placement > Research Methods

> Applied Consumer Psychology > Appraisal of Current Market

Research > Thesis

Plus oNE option

> Business Creativity > Business Strategy

> e-Business > International Marketing > Strategic Marketing Management > Thesis

BA (Hons) Management with Marketing

yEAr 3 yEAr 4

> Events Management > Organisational Marketing > PR Strategy and Specialisms > Research Methods

> Consumer Behaviour > Management of Innovation > New Business Project (30 credits)

BA Management with Marketing

> Events Management > Organisational Marketing > Personal Selling and

Sales Management > Research Methods

> Management of Innovation > Managing Projects > New Business Project (30 credits)

BA Management with Marketing

21

Semester one

Semester one

Semester one Semester one

Semester Two

Semester TwoSemester Two

Semester Two

If you left now, you’d have…

If you left now, you’d have…

If you left now, you’d have…

Placement route Direct Entry

Taught route (continuing students)

No exit award at this stage

Page 24: BA (Hons) Management Programme Brochure

iNTErNATiONAL BUSiNESS MANAgEMENT BA (Hons) UCAS N120

PrOSPECTS:

22

Page 25: BA (Hons) Management Programme Brochure

glenn BuchanBa (hOns) management

… has just completed his third year placement – “a really positive and exciting experience.” He sees opportunities throughout the course. “During my first two years I was a student representative, reached the IBM Business Challenge semi finals, worked as an Intern for the Scottish Institute for Enterprise and secured summer placements thanks to continuing University support. I even started my own marketing company: the modules gave me the knowledge and inspiration, and staff helped turn it into a profitable business. I don’t think I could have achieved the same elsewhere, and I thoroughly recommend RGU to anyone.”

the business world is increasingly just that – a world. internationally aware and well rounded managers have never been more vital, or more sought after by employers.

This course can put you at the forefront of the international business world. It contains a unique blend of modules: all of which will contribute to your understanding of the global business environment and equip you with the skills required to succeed within it.

And it also contains a superb opportunity to study abroad as part of your degree.

Career options

This course equips you for a managerial career, either abroad, or in a company that operates internationally.

potential roles

> Business Analysts examine an organisation (particularly its interfaces with IT and external service providers), identifying problems and suggesting solutions

> Investment Bankers specialise in corporate finance mergers and acquisitions; trading of securities and commodities; and analysing stock movements

> Supply Chain Managers organise everything a business needs to do in order to efficiently identify, acquire and distribute goods and information

“The opportunities really set ABS apart from its competitors. They’ve helped improve my CV and developed me professionally. It’s easy to see why ABS has some of the best graduate employment rates in UK.”

23

Page 26: BA (Hons) Management Programme Brochure

24

PLACEMENTS:

iNTErNATiONAL BUSiNESS MANAgEMENT BA (Hons) UCAS N120

PLACEMENTS:PLACEMENTS:PLACEMENTS:PLACEMENTS:PLACEMENTS:

Page 27: BA (Hons) Management Programme Brochure

25

Allison ForemanBa (hOns) management with hUman resOUrCe management

... highlights the year-long placement as vital. “The skills you learn here will be invaluable in your future career, and it will enable you to create a network of friends and colleagues that will help you in many ways – for thesis research, a future reference or perhaps as work colleagues upon graduation. It’s never too late to learn, and ABS defi nitely welcomes students of all ages.”

“As a mature student, returning to education after many years, the thought of University can be very daunting. But RGU’s lecturers and tutors do their best to guide you through the academic minefi eld.”

Page 28: BA (Hons) Management Programme Brochure

yEAr 1 yEAr 2

Every student on the Management Programme studies the same modules in year 1.

This ensures you have the necessary foundation before more advanced study. It also gives you a chance to move courses within the Management Programme, if you decide you want to.

You will be introduced to the key business functions of:

> Marketing > Finance > Accounting > Human Resource Management

You also learn about International Management, Management Concepts, Business Strategy, Economics, and Business Ethics.

As well as these areas, you develop the intellectual and practical skills you’ll need throughout your degree – and future career. This comes via the Management Development Programme, that runs throughout year 1.

You continue to develop essential skills throughout each module, and within further professional development activities in years 2 and 3.

In semester 1 of year 2, you choose whether to:

> continue your studies here

> spend a semester on an approved course at one of our Partner Universities in Europe, USA or Canada

On this course, students must study abroad at one point in their studies – either now (in semester 1 of year 2), or semesters 1 and 2 of year 3.

When you study abroad, you’ll be taught and assessed in English, but also have the opportunity to learn the local language.

If you stay at ABS, you:

> Discover more about the challenges of international business and organisations in our Globalisation module

> Learn about the factors that influence the behaviour and motivation of people in the workplace in our Organisational Behaviour module

> Study Personal and Business Finance, which includes an introduction to the Stock Exchange

> In the International Business module you develop your understanding of the context and environment of international business, plus its strategies and operations

internatiOnal BUsiness management BA (Hons) UCAS N120 whAT & whEN:

COUrSE OvErviEw…

26

Page 29: BA (Hons) Management Programme Brochure

yEAr 2 yEAr 3 yEAr 4

All students return to ABS for semester 2 of year 2,during which you will:

> Delve deeper into the fi eld of economics, as you develop the skills required to understand and analyse key business economic issues in our Business Economics module

> Study the decision-making process of consumers and consumer trends to learn how to develop eff ective marketing strategies in our Consumer Behaviour module

> Learn of the legislation and precedent governing business activities in our Business Law module

> Learn about business start-ups in our Entrepreneurship & Intrapreneurship: Foundation module

If you plan to take up a placement in year 3, then during this semester our dedicated Placement Office supports you in securing a suitable placement.

For many students, the industrial placement in year 3 is a highlight of their course.

The placement is an exciting and challenging time. It’s an opportunity to consolidate and apply the learning you gained in years 1 and 2, and to acquire real-world business experience that further develops essential professional skills and business acumen.

During your placement you can expect to work in a real job, either in the UK or abroad, and report to a manager who will assess your performance on a regular basis.

You also continue with academic study via:

> A distance-learning module in Research Methods, delivered via our online ‘Campus’

> Completing placement-related academic reports

As an alternative to the placement, you can choose either to:

> stay at ABS for a third year of academic study, or

> study abroad for a year at one of our Partner Universities in Europe, USA or Canada on an approved course

Year 4 is the pinnacle of your course.

You study a core module in Business Strategy, and undertake a significant piece of independent research in the form of a thesis. For this, you receive guidance and support from a dedicated thesis supervisor.

As an International Business Management student your thesis will focus on an international business aspect of your choosing.

You’ll also study key areas central to International Business Management including:

> Business Strategy > International HRM > International Organisations > Cultural Aspects of

International Management > International Marketing or

Logistics Management > International Trade Law or

The Economics of International Business

27

Page 30: BA (Hons) Management Programme Brochure

> Business Ethics > Management Concepts > Marketing > The Financial Environment

> International Management > Introduction to Management

Accounting > Introductory Economics > People Management

Certificate of Higher Education Management

> Globalisation > International Business > Organisational Behaviour > Personal and Business Finance

or study abroad at an overseas university

> Business Economics > Business Law > Consumer Behaviour > Entrepreneurship and

Intrapreneurship: Foundation

Diploma of Higher Education Management

yEAr 1 yEAr 2

internatiOnal BUsiness management BA (Hons) UCAS N120 …& COUrSE detail

28

Semester one Semester one

Semester Two

Semester Two

If you left now, you’d have…

If you left now, you’d have…

Page 31: BA (Hons) Management Programme Brochure

> Management in Practice > Placement > Research Methods

> Business Strategy > International Human

Resource Management > International Organisations > Thesis

> Cultural Aspects of International Management

> Thesis

Plus TWo options

> International Marketing > Logistics Management

> International Trade Law > The Economics of

International Business

Only oNE module can be chosen from each section.

BA (Hons) International Business Management

yEAr 3 yEAr 4

> Management in Practice > Placement > Research Methods

> Corporate Governance > International Trading > IT for Managers > Research Methods

or study abroad at an overseas university

BA International Business Management

> Business Creativity > Management of Change > Management of Innovation > Managing Projects

or study abroad at an overseas university

29

Semester one

Semester one

Semester one

Semester Two

Semester TwoSemester Two

If you left now, you’d have…

If you left now, you’d have…

Placement route Taught route (continuing students)

No exit award at this stage

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Nothing beats real experience. It makes your studies seem real. Tests your understanding of topics. And helps you get an idea of what you might like to do after graduating.

(Plus it’s a great thing to have on your CV.)

If you enter any of our Management Programme courses in year 1 or 2, you can undertake a 48-week, paid placement during your third year.

How do I find my placement?

Our Placement Office arranges opportunities with a wide range of employers, who then advertise the position using the University’s internal IT system.

You choose which placement opportunities to apply for, and employers decide who to interview and subsequently employ.

Our placements are very popular, and the competitive nature of securing one mirrors the real world – with the key difference that our Placement Office will support, coach and advise you every step of the way.

How will I know how I’m doing on placement?

The employer will assess you, and you’ll be supported by an academic member of staff. They make several visits to monitor your progress during the year.

Can it help beyond my degree?

Absolutely.

Also, at the end of their placement, some students are offered the option to return to the firm after graduation.

PLACEMENTS

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Page 33: BA (Hons) Management Programme Brochure

BA (Hons) Management

> Junior Contracts Analyst > Administration Assistant > Business Development

Administrator > Procurement Assistant > Business Analyst > Commercial Assistant > Operations Assistant

BA (Hons) Management with Human Resources Management

> HR Administrator > Training Coordinator > Trainee Recruitment Consultant > Personnel Logistics Coordinator > Assistant HR Advisor > HR Assistant

BA (Hons) Management with Marketing

> PR Assistant > Account Executive > Events Assistant > Marketing Assistant > Marketing Coordinator > Marketing and

Communication Assistant > Database Marketer

BA (Hons) International Business Management

> International Trade Specialist > International Economist > Import Compliance Specialist > Research Analyst > Assistant Economist > Financial Analyst

TyPiCAL PLACEMENT OPPOrTUNiTiES

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Page 34: BA (Hons) Management Programme Brochure

A number of scholarships are available. Some of these include a placement, plus funding during part or all of your course.

Our scholarships aren’t income related, and exist to encourage academic excellence and support career aspirations.

All our sponsoring organisations look for someone who can demonstrate they’re ambitious, have the drive to succeed and have an interest in gaining experience in a leading organisation.

Receiving a scholarship is a sign of achievement, that helps mark you out from the crowd in the eyes of potential employers.

How to apply

To be considered for these scholarships, you need to apply via The Development Office, and demonstrate your academic and personal abilities.

Full details: www.rgu.ac.uk/scholarships

Sponsored by Pöyry, a global consulting and engineering firm founded in 1958 and employing 8,000 people in 47 countries. The Aberdeen office is part of their Energy Business Group; a major provider of front end and consultancy services to the oil and gas industry. This scholarship is in memory of Fiona Fuller, a former RGU student and Pöyry employee.

www.poyry.com

Which courses are eligible?

This Scholarship is open to third year students on any of our four BA (Hons) Management Programme degrees.

> Management > Management with HRM > Management with Marketing > International Business

Management

What’s available?

> The Fiona Fuller Business Scholarship offers one student an award of £1,000 in their 3rd year and £2,000 in their 4th year

> There is a possibility of summer placements at Pöyry, however it will be subject to terms and conditions as specified by Pöyry

Fiona Fuller Scholarship

SChOLArShiPS

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Page 35: BA (Hons) Management Programme Brochure

Sponsored by KCA Deutag Drilling Ltd, the largest platform drilling contractor in the North Sea UK sector, and internationally one of the largest outside the Americas. A world leader in drilling engineering, drilling facilities engineering, rig design, construction and operation.

www.kcadeutag.com

Which courses are eligible?

This Scholarship is open to third year students on any of our four Management Programme degrees.

What’s available?

> Year 3: a paid one year placement in Aberdeen

> Year 4: £2,500 plus an excellent year-long mentoring programme

> You’ll also be considered for a place on the company’s Graduate Trainee Scheme

The Talisman Management Scholarship

The KCA Deutag Business Scholarship

Sponsored by Talisman Energy (UK) Ltd, part of Talisman Energy Inc; a large, independent oil and gas company, based in Calgary, Canada. In the UK, Talisman is the North Sea’s second-largest oil and fourth-largest gas operator, with extensive expertise in reservoir engineering and drilling technology.

www.talisman-energy.com

Which courses are eligible?

This Scholarship is open to first year students who’ve accepted the offer of a place on any of our four Management Programme degrees.

What’s available?

> Up to £11,000 throughout your studies

> The chance to apply for a paid industrial placement at Talisman during your studies

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Page 36: BA (Hons) Management Programme Brochure

Teaching styles

Each module has weekly lectures and tutorials. Some also involve computer labs, or student-led seminars.

> Lectures: You’ll be in a lecture theatre, listening and note-taking. While there are many students at lectures, they’re often interactive sessions, with an opportunity to contribute and ask questions

> Tutorials: Usually around 16–18 students, who discuss and analyse prepared work. A great chance to ask questions and check you understand difficult areas, as well as take part in lively debate and challenging interactive activities

> Computer Labs: Usually run by a lecturer or tutor, labs may include a business simulation, or working through an IT package that supports learning in that module

> Seminars: Similar to tutorials in number and content, but different in that they’re often student-led. These can include a presentation by students, and discussions run by students with a tutor’s support

How will I be assessed?

We use several methods, including:

> coursework > continuous assessments > examinations > case study work > analysis of empirical research > presentations > taking part in business simulations > group-work

How much work is there?

As a full-time student, expect to devote 35 hours a week to study.

Of this, around 12–14 hours are in the classroom: lectures, tutorial groups or computer lab sessions.

The remaining hours are for private or group study, class preparation, research and writing up notes.

Induction week

The week before your course begins, you get a Course Induction Session. This gives you information essential to your course, and is a chance to meet members of staff and mix with students from your course. You’ll also hear presentations from past and current students about their experiences, and have an opportunity to chat with them.

During the first week of your course, you attend introductory lectures for each module in your first semester. This provides you with an overview of the subject area, and explains the structure, content, delivery and assessment of the module. You also receive further course information during this week. Tutorials begin in week 2.

how will i be taught?

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Enterprise Skills: The Charles P Skene Enterprise Programme

Enterprise skills are critical in every 21st century career; they not only boost your employability, but can also be the key to survival when self-employed. Which is why, at RGU, we now offer all our students real-life experience and tuition in entrepreneurial skills.

The Enterprise Programme introduces all students to enterprise skills through a series of lectures, workshops and master-classes. In addition, it provides access to many other exciting activities including a unique business incubator designed to help students transform embryonic ideas into fully fledged business opportunities.

To find out more visit www.rgu.ac.uk/business-incubator

Page 37: BA (Hons) Management Programme Brochure

Alternative qualifications

Equivalent overseas qualifications and some access programmes will be considered. You may be able to enter year 2 or 3 with a relevant HNC or HND qualification.

Degree link programme

Entry to year 2 of specified courses within the BA (Hons) Management Programme may be possible if you’ve completed an appropriate HNC at one of our partner FE Colleges.

Similarly, entry to year 3 of specified courses within the BA (Hons) Management Programme may be possible if you’ve completed an appropriate HND at one of our partner FE Colleges.

Study options

Full-time: 4 years

Placement

You can undertake an optional 12 month paid work placement in year 3. International placements are available in all Management courses.

Study Abroad

In year 2 or 3, you can take the chance to study with partner institutions in Europe, USA or Canada as part of the Erasmus Programme. You’ll be taught and assessed in English, and will also receive foreign language tuition.

Study abroad is a compulsory part of BA (Hons) International Business Management.

how will i be taught? key facts

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Page 38: BA (Hons) Management Programme Brochure

The next thing to do is talk to us.

We can answer any questions you may have. Simply call us on 01224 262728 or email [email protected]

We also provide a range of opportunities for you to visit us – so you can see what we can offer you first hand.

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This course guide is intended as a guide for applicants for courses delivered by Robert Gordon University. In compiling it the University has taken every care to be as accurate as possible, and the information in this course guide is correct at the time of going to print, but the course guide must be read as subject to change at any time and without notice. The University undertakes to make every reasonable effort to provide the teaching and academic facilities necessary for applicants’ programmes of study. However the University reserves the right, if such action is considered to be necessary, to make variations to fees and/or to vary the content or delivery method of any course at any time. In addition, the University may, at its sole discretion, discontinue or amalgamate any course(s). In these rare cases the University will notify applicants as soon as possible and reasonable steps will be taken to provide a suitable alternative to a discontinued course.

whAT NEXT?

Page 39: BA (Hons) Management Programme Brochure

Open Day

We organise two annual open days in October and November each year. It’s a perfect opportunity to visit us, meet the academic staff, experience the first-class facilities and talk to current students.

For full details of dates and times, and to see a full programme please see www.rgu.ac.uk/openday.

Applicants’ Day

When you apply for any course at ABS, you’ll be invited to one of our course-specific Applicants’ Days.

We realise there’s a lot involved in making your final choice, so we hope to give you all the insight and information you need.

Visit Afternoons

We hold monthly Visit Afternoons. The visit includes a talk by an Education Liaison Officer, a tour of the facilities and a chance to speak to a lecturer about the course you’re interested in.

Page 40: BA (Hons) Management Programme Brochure

Aberdeen Business SchoolRobert Gordon UniversityGarthdee RoadAberdeenAB10 7QE

Talk to us. We can answer any questions or queries you may have.Simply call us on 01224 262728,email UGOffi [email protected] visit us at rgu.ac.uk

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