baby beats prenatal bonding project

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Prenatal Bonding Anna Perrella + Jeff Grothe + Jessie Wixom + Kevin Courtney

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Post on 24-Mar-2016

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This team project focused on the relationship with a mother and child before birth.

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PrenatalBonding

Anna Perrella + Jeff Grothe + Jessie Wixom + Kevin Courtney

Goal

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Cold Hard Facts

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60 MillionChildbearing Women

That’s a lot of babies!

It’s Complicated14.5% Experience Complications

Sound Develops First

Bonding BenefitsReduces Complications

Long-Term EffectsEnhanced Well-Being

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Brittany + ScottExperienced Parents, Expecting Another

Encouragement

Absence

Multi-Functional

Amy + TylerInvolved Parents

First-time parents

Inclusion

Story vs. Mission

For the duration of this project, we had many resources for pregnancy�DQG�FKLOG�GHYHORSPHQW�WKRXJK�LW�ZDV�WKURXJK�%ULWWDQ\��6FRWW��$P\��DQG�7\OHU�WKDW�ZH�JDLQHG�WKH�PRVW�LOOXPLQDWLQJ�LQVLJKWV�

Oh Baby!

With a baby expected what is a parent to do? From conception through early \HDUV��SDUHQWV�ÀQG�DVVXUDQFH�LQ�NHHSLQJ�XS�FRQWDFW�ZLWK�WKHLU�RIIVSULQJ�

Sound Machines Monitors

Active

Passive

?

Mind The Gap

There were no shortage of devices that solved singleaspects of the problem at hand - it was in their union that WKH�RSSRUWXQLW\�IRU�LQQRYDWLRQ�OD\�

Comfort Involvement Adaptability

Wearable, Interface, & Docking

The initial prompt revolved around three silo-ed topics, but each had a component value LQ�WKH�GHYHORSPHQW�RI �D�IDPLO\�RI �SURGXFWV��

The Growing Bump

By utilizing a circular, concave form we tackled two goals: the circular geometry of the device facilitated its recognition as a stethoscope or speaker, DQG�DOVR�DOORZHG�IRU�WKH�HYHU�FKDQJLQJ�FLUFXPIHUHQFH�RI �WKH�EHOO\�

So Fresh and So Clean

Though initially intended for a female consumer base, the device takes on PXOWLSOH�XVHUV�WKURXJKRXW�LWV�OLIH�VSDQ��7KLV�FKDQJH�LQ�XVHUV�GLFWDWHG�D�IRUP�ODQJXDJH�JURXQGHG�LQ�WKH�QHXWUDOLW\�RI �VRIW��FOHDQ�OLQHV�

Guts of Glory

A low radiation, non-ionizing chip is used to ensure safety for WKH�GHYHORSLQJ�EDE\��7KH�VSHDNHUV�DUH�FRYHUHG�ZLWK�D�ZDWHUSURRI �VLOLFRQH�PHPEUDQH�MXVW�LQFDVH�LW�GRXEOHV�DV�D�WHHWKLQJ�ULQJ�

ConverseDirect Communication

How can family and friends stay connected?

Talk To Me, Baby

Family and friends can get instant audible KHDUW�UDWH�IHHGEDFN�ZKLOH�GLUHFWO\�WDONLQJ�WR�WKH�EHOO\��

ResponseAudio Recognition

bonoboel toro

black sands

voicemusic recording

respond

How does the device grow with the baby?

No More Tears

After the baby is born, the device acts as a baby monitor and sound machine, responding to the baby’s voice with the songs DQG�VRXQGV�WKH\�KHDUG�ZKLOH�LQ�WKH�ZRPE��

connectconnect

feedbackfeedback

play record mix

audioaudio

call voicemail

response rate development

audio

connect

feedback

ConnectRemote Communication

Home Is Where The Heart Is

In placing a call to the device, an absent loved one is able toremotely communicate with the baby, staying involved in WKH�SUHJQDQF\�ZKLOH�DZD\�

More Than a Powercord

An early realization in this process was that of the role which docking stations RXJKW�WR�SOD\�LQ�WKH�IXWXUH��,W�LV�QR�ORQJHU�HQRXJK�IRU�WKHP�WR�PHUHO\�SURYLGH�SRZHU�WR�PRELOH�WHFKQRORJ\��WKH\�VKRXOG�EH�LQWHUDFWLYH�DQG�XVHIXO�

connectconnect

feedbackfeedback

play record mix

audioaudio

call voicemail

response rate development

time limit volume limitvolumetime

weeks20

AccommodationGestational Adjustment

Cha-Cha-Changes

It was realized the device needed to adapt to the changing needs of the EDE\��$V�WKH�SUHJQDQF\�DQG�FKLOG�GHYHORS��VR�GR�WKH�IHDWXUHV�DQG�IXQFWLRQV�

Flexibility

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All A-Glow

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A Family of Form

With attention paid to form language, both in its physical execution anddigital representation, this system maintains visual neutrality, cleanliness

DQG�GHOLFDWH�IHPLQLQLW\��ZKLOH�SURYLGLQJ�FOLQLFDO�DVVXUHGQHVV�RI �FKLOG�VDIHW\�

For theroad ahead.