bamboo labs, bangkok, thailand

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BAMBOO LABS Digital Advertising Agency

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Page 1: Bamboo labs, Bangkok, Thailand

BAMBOO LABS

Digital Advertising Agency

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ABOUT US_

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ABOUT US

We are a team made up of different cultural backgrounds, ages, nationalities.

Thailand

England

Germany

CzechRepublic

Slovakia

India

China

Syria

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ABOUT US

We have been on the digital advertising map in Bangkok since2014.

Our passion is to solve commercial problems through the useof social media and digital advertising. We love coming up withcreative and unique ideas formed from good old fashionedadvertising principles.

Although our office is based in Bangkok our client portfoliosees our work span the globe, from the US, Europe, UnitedArab Emirates and closer to home here in South East Asia.

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ABOUT US

Where our campaigns are running

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WHAT WE DO_

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OUR CORE SKILLS

Social Media Management

Email Marketing

Photography

Video Production

E-Commerce

Social Media Advertising

Search Engine Marketing

Content Marketing

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SOCIAL MEDIA MANAGEMENT

Managing Social Media communication forms the core of our craft.

Our team has been formed in order to manage social platforms and produce tailor-made content that is “Social Media centric”.

While managing one platform, the work is distributed between:

• Customer Account Manager• Creative Director• Operations Manager• Profile Manager

• Content production – photography, video• Development – applications

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WEB DESIGN

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E-COMMERCE

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SOCIAL MEDIA ADVERTISING

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EMAIL MARKETING

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CONTENT MARKETING

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PHOTOGRAPHY

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VIDEO PRODUCTION

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EXAMPLES_

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BELLE’S ROOM

Brief: To create a highly visual, conceptual website that reflects the two personalities of a high end cocktail bar

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BELLE’S ROOM

Services used: Concept creation. Casting. Photography. Web Design.

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MARIE ANTOINETTE - 7 DEADLY SINS

The Client - Belle’s room. Without doubt one of Bangkok’s finest mixology bars. The interior is an ornate and eloquentblend of eras from the French Renaissance to Victorian England with a few twists in between. It oozes casual elegance.Belle’s Room has two distinct personalities, by day a place for tea, coffee, girly chit-chats and light heartedness. By nightthings get darker allowing for something a little more mischievous and devilish. Strong cocktails that inspire passion,love and lust are served up by the bars main protagonist and award winning mixologist “Chacha”. To create Belle’s roomwebsite, we faced a more complicated task than usual – we needed to ground the content and visual style in a clearlydefined concept. Our challenge was to choose one particular visual style to feature in a conceptual photo-shoot whilstreflecting Belle’s room’s two distinct day/night personalities ina digital environment.

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

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SATIRA

Brief: To build and engage an audience interested in spa treatment products, with the aim of turning fans to

consumers

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SATIRA

Services used: Social Media Management. Content Marketing. Social Media Advertising

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SATIRA

Satira is a Thai cosmetics brand founded in 1999. Their foundation is built on the long Thai tradition of preparing naturalskin remedies from local herbs. The word Satira means longevity in Thai, forming the basis of the brand claim “Longevityof Happiness”.Our task was to secure the Social Media, in particular Facebook communication for the brand – building an audience,engaging it and responding to its needs and demands. The brand is targeting high-income level customers, expats, andtourists, thus we communicate in both English and Thai. As the cultural backgrounds, experiences and demands of theThai consumers significantly differ to Western users, our posts are not a direct translation of each other, but separate bi-lingual communicationthat stresses different product features and addresses different triggers inbothaudiences.

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SATIRA – FACEBOOK MANAGEMENT

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SATIRA – FACEBOOK MANAGEMENT

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SATIRA – FACEBOOK MANAGEMENT

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PKF INTERNATIONAL

Brief: 1st unify the global network to ‘get closer’ to each other. From Sydney to London to New York, PKF is unified.

2nd Present PKF’s knowledge and expertise.

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PKF INTERNATIONAL

Services used: Social Media Management. Content Marketing. Social Media Advertising

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PKF INTERNATIONAL

PKF gave us our second opportunity to work on a global level. PKF provides audit, accounting,tax, and business advisory services and is an organization with offices in 440 cities, operating in150 countries across our 5 regions.In response to the demand, we defined specialist PKF Twitter channels as tools todemonstrate the level of PKF skills within the tax, accounting and legal industries, andestablished a Facebook Page “PKF People” that focused on the human side of PKF –international cooperation, life within the company, life stories of PKF employees, CSR andgood causes carried out by various PKF teams. The PKF People Page was to totally go againstthe typical corporate look and feel of similar companies operating in the industry – nocorporate jargon, no phrases, no industry talk.

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PKF INTERNATIONAL

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PKF INTERNATIONAL

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PKF INTERNATIONAL

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CRAFT

Brief: To build and engage an audience interested in craft beer, with the aim of to turning fans into consumers

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CRAFT

Services used: Social Media Management. Content Marketing. Social Media Advertising

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CRAFT

When we were approached by Craft, they were a small, newly established, pop up craft beer bar with one location. Wewere tasked withgrowing botha local and curious market, along witha more knowledgeable expat market.

To achieve this we set about establishing and managing three social platforms: Facebook, Instagram and Twitter. Weused all three platforms to create a strong sense of brand, build a strong presence and educate a rapidly growing fanbase in the craft beer movement. The challenge was to justify the high price point of the craft beers on offer and toencourage curious fans to visit the establishment to sample the beers.

This project was a huge success, which allowed our client to open up a further two venues within Thailand andspawned the birthof a number of competing craft beer bars.

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CRAFT

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CRAFT

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CRAFT

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CRAFT

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CRAFT

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Facebook.com/BambooLabsTH

www.bamboolabs.com

twitter.com/BambooLabsTH

[email protected]

Thank you