B.A.S.I.C METHOD FOR

MEMBERSHIP RETENTION

MEMBERSHIP ACTION COMMITTEE

Committee Members

Sophie Diaz – ChairpersonTony Andreasen, Rikkita Hughes, Joe Jarrett,

Larry Kuhlman, Jim Markwood, Ian Muth, Linda Stough, Humberto Vela

OBJECTIVE

• Review lack of Membership Retention• Gathered Fresh Ideas to assist with Membership Retention• Implement New/Fresh Ideas • Share Outcome with DEC Membership• Review/Follow up with Survey in 3 months• 360 Follow up

BASIC METHOD

BEST PRACTICES

• Newcomers Packet at Meeting• Assign a Mentor “immediately”• Perform a Assessment/Evaluation with

Membership• Heavily involve the VP Membership• Ensure the DCP is explained clearly to

Membership• List Officers on the Agenda

ACTION

1.CLUB OFFICERS TAKE ACTION2.GET EVERY MEMBER INVOLVED3.DON’T WAIT FOR A CRISIS4. DON’T LET MEETING QUALITY SLIP

SUGGESTIONS

1. SUGGESTIONS ARE IMPORTANT• How Important Are They?• Encourage Members To Make

Suggestions• Empower Members

2. How Did I React? • Suggestion Number 1• Suggestion Number 2

3. WHAT WERE THE RESULTS?4. MORAL OF THE STORYORTANT ARE THEY?

NOVEMBER 8, 2013

INVOLVE

1. Before2. During3. After

COMMITMENT

1. Communication with other clubs• More Area conferences• Encourage members to attend contests• Area open houses - have reps from each club & direct

people to the club that suits them best• Area happy hour or meeting

2. Keep members engaged• Make sure they are learning, CC, CL, etc.• Ensure they know they are missed when they don't attend• Keep table topics interesting• Immediate Recognition

3. Plan a Reunion meeting• Yearly club party• Open house• Awards banquet

INTERACTIVE SESSION

• Divide into Groups – 5 mins• Explanation of Activity – 5 mins• Activity – SKIT Prep Time – 10 mins• Presentation of Skit – 5 mins each group

360° FOLLOW-UP

SUMMARY

• COMMUNICATE, COMMUNICATE, COMMUNICATE

• KEEP MEMBERS HAPPY, ENGAGED AND INFORM

• HAVE FUN CREATIVE MEETINGS• CONSTANT FEEDBACK, ENCOURAGEMENT

AND MOTIVATION• REACH OUT TO THRIVING CLUBS• SEEK TRIO FOR SUPPORT, ASSISTANCE

AND ADVICE• HAPPOY MEMBERS = HAPPOY

CLUBS=BLISSFUL MEMBERSHIP/RETENTION

THANK YOU!

Q & A