Allama iqbal open university

Maria javed Mba IT

TOPIC what Strategies use in middle-level manager for successful oral communication

MAIN HEADINGS: Introduction to the topic Important sub-topics Practical study of the organization Swot analysis Conclusion recommendation

INTRODUCTION OF ORAL COMMUNICATION

Oral communication is simply the communication that is expressed through words. Oral communication is vital to healthy relationships, businesses and groups.

exchange of information using words Expressing information or ideas through

human language

WHAT IS PROCESS OF EFFECTIVE COMMUNICATION?

Attention - the sender needs to pay attention to what he/she is trying to communicate, and choose the best words and body language to communicate .

Attitude - both sender and receiver need to have a positive attitude. They should want to communicate, and be willing to work to see that communication can take place.

Feedback - both sender and receiver can give feedback to each other, either by using words or by body language. This helps to show whether the communication is being understood correctly or not.

TIPS TO IMPROVE COMMUNICATION

a) Focus on your strength and weaknesses.

b) Phrase your ideas clearly and explain the underline context so others understand why your issue is something they care about.

c) Be confident. Don't assume that what you have to say isn’t worthwhile

ADVANTAGES AND DISADVANTAGES

Saving of Time Saving of Money More Effective Knowledge of

Reaction of Message

Clear Doubts Increase in

Productivity and Efficiency

Lack of Proof of Message

Not Suitable for Future Reference

Not Suitable in Case of Distance

Sometimes, you can not remember each and every point.

PRACTICAL STUDY OF UFONE ADVERTISING

INTRODUCTION:

Ufone company started its business in Pakistan on January 29,2001.

Coverage in Pakistan is more then 10000 and across all major highway.

the ufone was 2nd gsm provider company.

HISTORY: When the Ufone Company entered in the market of

Pakistan there were already three companies existing in the market.

Which were Paktel,Instaphone and Mobilink. Forstanding in the market, it provided low rates

and quality services. Ufone firstly provide coverage in main cities like

Rawalpindi,Islamabad,Karachi and Lahore. Ufone targeted the middle class by introducing

low rates and different packages. For competing with other companies Ufone also

provided convenient connections, Internet services, multimedia messaging and worldwide SMS at flat rate.

MISSION: To become the best Cellular

communication option available in the country for “u”

VISION:

To be the leading telecommunication service provider in Pakistan by offering innovate communication solutions for our customers while exceeding shareholder value & employee expectation.”

ADVERTISEMENT OF UFONE

Ufone has its own advertising departments because its packages change by time to time.

Ufone advertising department is responsible for making ads and promotion.

UFONE ADVERTISING OBJECTIVES

Ufone inform its customer about new or available service

Keep smiling Pakistan Ufone seek to persuade people to

purchase their service or switch their connection from other connections.

STRATEGY USE IN MIDDLE-LEVEL MANAGER FOR ORAL COMMUNICATION

Sincerely listen: pay attention when others are talking; it tells others that they are truly interested in them

compliments: this is a great way to get a conversation started and make someone feel good.

Remember names: When you forget others' names, this tells them they are not that important to you

STRATEGY USE IN MIDDLE-LEVEL MANAGER FOR ORAL COMMUNICATION

 Follow up: Keep your commitments and promises, on a timely basis.   This is the key to building relationships with others.

Learn Different Cultures: Learning how other cultures communicate with each other as well as how they view manners is essential in today's global economic environment

SWOT ANALYSIS

Strength1. Clearly pass personal thoughts and

ideas to another person.2. Other person easily understand that

what are you saying.3. Any misunderstanding clear

immediately.4. Its not only time saying but it also save

money and efforts.

WEAKNESSES1. Lake of retention documentation2. Distortion in passing the message3. No prove in future4. Unsuitable for long message

OPPORTUNITIES1. Education opportunities2. Job opportunities3. Negotiate with international country4. Good communication help increase

productivity

THREATS

1. Lack of qualified people in future2. Gender complex.

CONCLUSION Oral communication play very important

role in middle level-manager. It is a part of every one’s life. with the help of oral communication they can easily share their ideas with other people. They use two ways to communicate with other first is face to face and second is mechanical devices like( call, bell, buzer,etc)

RECOMMENDATION They should increase awareness

program. Use the techniques of clarification or

reflection to confirm what the other person has said.

They should understand the impotence of oral communication.

They should recognize barriers to good communication.