becoming an intermediary
TRANSCRIPT
Artful Life Creating : Becoming
an Intermediary
Jeonghwan Jeon Jeju Center for Creative Economy & Innovation @ Jeju, South Korea
June 14th, 2016 @ HKU
My Chronology of Becomings
1971
1983
1990
1997
2006
2011
2015
Tech & Engineering Art & Culture
Apple Computer Kid
Theatre Club in ‘Alternative Culture’B.S of Computer Science
in Seoul National University
Developing Font Editor Win a Best Engineer Prize from Government
Head of Front-‐End Technology & Local Services in Daum
B.A. of Arts Management in K-‐ARTS
Unit Manager of Business Support
CEO of Jeju CCEI
1
2
3
5
6
Team Manager of Management Information System
4
1st-‐becoming an Apple Computer Kid
I met a Apple Computer at SEWOON Electronics Plaza
in the heart of Seoul, the capital of South Korea 1983 (12 years old)
2nd-‐becoming Artistic
Theatre Club in the ‘Alternative Culture’
Art Education
Where is my way?
when I graduated the university
Colleagues of the theatre group are becoming
musicianmovie director actor architect …
3rd-‐becoming an engineer
for user experience designers
Font Editor HCI(Human-‐Computer Interaction)
Front-‐end Technology Location-‐based Service
reorganization (more hiearchically)
in charge of more than 130 people
put down all titles by myself (retreat)
saw the falling of the company
4th-‐becoming an (chief) cultural officer
(with european artistic intervention leaders )
What’s the problem with the company?
What’s the problem of myself as a leader?
Why can’t we make sustainable innovations?
Experimenting Artistic Interventions for the organisation
Learning CoP, creative economy, … Joyful-‐Study Group
Prof. Suhwan Jeon
Majoring Arts Management in K-‐ARTS
and doing more artistic interventions
-‐ Internal Venture Incubation Program -‐ Theatre Discussion Leadership Program (200 people -‐ all team leaders -‐ performed) -‐ Building the creative space for workers.
work
life
inside outsideHOTSPOTinterspace
work
life
inside outsideHOTSPOTinterspace
Creator
Cultural Immigrants
IoT Club
Contents Producer
Designer Ventures
Users
Photo Club
Music Club
Author
Artists
Developer
inside outside
work
life
HOTSPOT
CHANGE
sustainability
<Case 1> Joyful-‐Study Group
& Internal Venture Incubation Program in Daum
(2012~2013)
Mission of Daum Communications Corp. “Bringing joyful change to the world”
1995 two founders
Park, Geonhi : photographer Lee, Jaewoong : computer programmer
• community with different departments
• people inside & outside
• meeting with performance, presentation, and discussion
• Finding and solving problems together
Joyful-‐Study Group
but, are we joyful? what we make is joyful?
…… what on earth is ‘joyful’?
Jeonghwan Suhwan
C.H. Min
J.J. Lee
B.H. Jeong
Y.S. Paek
I.W. Kim
Y.C. Kim
I.S. Noh
2012 Joyfulness-‐Study Group (Pilot Test)
Y.E. Kwon
Engineer
Engineer
Engineer
Marketer
Musician
Performer
Staff, ARCOM
Photographer, ARTE
Professor K-‐ARTS
Cultural Strategist
Tango Class -‐ Every Wednesday Evening
Daum Internal Venture Incubation Idea Pitching (2013) Opening Performance
Jenghwan Suhwan
C.H. Min
J.J. Lee
B.H. Jeong
Y.S. Paek
I.W. Kim
Y.C. Kim
I.S. Noh
2013 Joyful-‐Study Group (Expanding)
Y.E. Kwon
Engineer
Engineer
Engineer
B.A. Arts Management
Musician
Performer
Staff, ARCOM
Photographer, ARTE
Professor K-‐ARTS
B.A. Arts Management
J.H. SeoPh.D.
Arts Management
…
<Case 2> Artistic Interventions through webtoon
[humanities study club + webtoon author]
Presented at the K-‐ARTS Arts Education Class in 2013
Daum Webtoon ‘Mi-Saeng(Incomplet Life)’ Author, Taeho Yoon
Humanities Study Club ‘Tong-tong-bae(motorboat)’Every Wednesday Evening
Best Clips of “Mi-Saeng(Incomplete Life)” and My Life at Work
<Case 3> Artisitc Interventions through
Leadership Program using Theatre
Presented at the classes of
K-‐ARTS Arts Management Corporates and Arts&Culture Class (2013)
Cultural Industries (2014)
“Art is one way whereby human being seek to understand the world.”
“Theatre is the art that comes closest to life as it is lived day by day.”
“Art lifts one above the everyday fray and gives one something like a ‘god-‐eye’ view of experience.”
< Oscar G. Brockett -‐ Essential Theatre >
Discussion Theatre
Rewriting Drama Scenario 유닛장의 책임과 권한 토론한 내용을 바탕으로, 아래 밑줄 부분을 다시 써 주세요.
Scene 1 • Paul : 하겠다는 건가요, 말겠다는 건가요? 그거 코드 몇줄이면 될 것 같은데, (제가 프로그래밍을 한번도 해 보진 않았지만) 저라면 몇시간이면 하겠어요!• John : ___________________________________________________________________________
__________________________________________________________________________________________________________________________________________________________________
• Paul : (Paul의 캐릭터는 견지하되 John의 대사에 맞게 응답)___________________________________________
Scene 2
• Chris : 저는 프로젝트C를 추가적으로 왜 해야 하는지 모르겠어요. 선택과 집중이 중요하다며 프로젝트A에 팀의 주요 리소스를 모두 넣은 상태인데요.• Linda : ___________________________________________________________________________
__________________________________________________________________________________________________________________________________________________________________
• Chris : (Chris의 캐릭터는 견지하되 Linda의 대사에 맞게 응답)___________________________________________
Performer = Audience = Writer
actor scenario
stage
commentator participant
text rewrite
the 4th wallReviewer
moderator
“defamiliarizing and reflecting”
“realizing self-direction”
“learning implicit knowledge from colleagues”
Everybody is a producer
Staff
Participants become moderators next time.
Situated Learning Theory (Lave & Wenger 1991)
core group
active group
peripheral grouplegitimate
participation
“Learning isa process of
moving from outsideto inside
Learning����������� ������������������ Theory
author
moderatorreviewer
participant
observer
<Case 4> Collaboration between artists and employees
[Daum Space.2 Client Committee & Open Ceremony]
Presented at the classes of
K-‐ARTS Arts Management Cultural Industries (2014)
Daum Headquarter Office Relocated to Jeju Island
during 10 years since 2004
Daum Space.1 the Korean-‐Architect-‐award winning masterpiece
of Architect Minsuk Cho (2012)
�)
�)
alpha
work st . Awork st . B
work st . C
work st . Dwork st . E
work st . F
bravo
charlie delta
foxtrot
workshoproom
dothouse
dothouse
bios 2
bios 1
ddam
ddam
echo
Space.2 Client Committee of employees (2012) building finished (2014)
Serendipity Strategy
Opening Party -‐ April 2014 collaboration of employees and artists
But, I failed an innovation.
two weeks after space.2 was opened, Daum was merged
by Kakao.
5th-‐becoming (retreat) an engineer again
codeschool
6th-‐becoming now
April 2015, One year later since merging, I was suggested to be a head of
Jeju Center for Creative Economy & Innovation
I rejected, because … but, …
internal incubation program
creators
artists
startups
big company (Daum)
interspace
Diagram of my experiments in Daum (my 4th becoming)
creators
artists
startups
big company (kakao)interspace (J-‐CCEI)
Diagram of My experiments in Jeju Center (my 6th becoming)
local government & institutes
Nature (UNESCO world heritage)
the Environment of Jeju
13 Millions Inbound TouristsCultural Immigrants & Relocation of IT Companies
VISION of J-‐CCEI
“Creative Island, Jeju through new connections”
Design Creative Life Style
Connect, Community, Co-‐Creation
public -‐
private
platform -‐
entrepreneurs
culture/arts
-‐ IT/tech
native -‐
immigrant
Digital
Nomad
IT
SpaceCulture
Converging
my experiences
Co-‐working space implementing Serendipity Strategy (2015.6 Opened)
Idea Pitching Day -‐ every month @ J-‐Space
Hackathon (2015.10)
People from Jeju, Seoul, and foreign countries(digital nomads)
1 year of Jeju center Talented people are coming to Jeju and connected to each other.
Startup ecosystem has been established.
• incubating 14 startup companies • about 5 million dollars investment to these companies • connecting 11 startup hubs in 7 countries • more than 150 human libraries and 70 communities • attracting remote workers and digital nomads
My Becomings
• 1st -‐ an Apple Kid • 2st -‐ Artistic (art education in my theatre group) • 3rd -‐ an Engineer for UX • 4th -‐ a Cultural Officer • 5th -‐ an Engineer Again • 6th -‐ Jeju Creative economy & Innovation • 7th -‐ (not-‐knowing)
pivoting and converging experiences
