beginner session 1: the appropriate ways to connect online
DESCRIPTION
Presented by Erin Pope and Hanna Balla of Nationwide Children's HospitalTRANSCRIPT
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T H E A P P R O P R I A T E W A Y T O C O N N E C T O N L I N E
Truth or Dare? How to Connect with Pros
Erin Pope & Hanna Balla
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truth
Hanna and Erin graduated within the last five years.
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dare
What was the most effective means of communication when we were students?
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When did social media take off?
Between 2004 to 2006
Social networking now accounts for 22% of all time spent online in the US
Countless communicationchannels
Twitter, LinkedIn, Facebook, texting, email, blogs, Google+
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truth
In August 2011, the Pew Internet Survey showed 65% of online adults use social networking sites.
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Users like social media
Positive reinforcement!
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dare
What is the most popular online activity among Internet users?
61% of survey respondents say they use email every day
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Connecting via email
Before you send…
- Introduce yourself
- Ask yourself, what‟s the point of this email?
- Keep it short
- Grammar. Refrain from txt abbreviations
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truth
According to the Pew Research Center, 13% of online adults use Twitter, and half of Twitter users access the service on a cell phone
Number of tweets per second
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Connecting on Twitter
- Appropriate Twitter handle
- Utilize the profile
- „New York Times‟ rule
- In the end, humans want to interact with other humans
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truth
Roughly 50% of the users on LinkedIn have titles such as managers, principals, owners, CEOs or vice presidents
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Connecting on LinkedIn
- Utilize the Professional “Headline”
- Write your own introductory message
- How do I know you?
- Don‟t request a recommendation if you haven‟t worked directly with the contact
- Do not stretch the truth
- Don‟t beg for connections
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truth
At the end of 2011, Facebook had 845 million monthly active users. 485 million are daily active users. This is a 39% and 48% increase respectively, from the end of 2010.
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Connecting on Facebook
- Lines are blurring between personal and professional lives on social media
- Think about who you want to friend on Facebook
- Check your privacy settings- Create different lists- Find groups/organizations
with your professional aspirations
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truth
According to Reppler, 90% of recruiters and hiring managers view a candidate‟s profile on a social network as part of their screening process.
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Other communication channels
Blogs
Have a voice – comment!
Google+
Form circles and stay connected
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Helpful Tips
Don‟t forget your manners – thank you!
Hand-written notes are never looked down upon
Proofread. More than once.
Think before you blog, tweet, Facebook, etc.
Do not use connections to get their contacts
Stay in touch
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• BE YOURSELF
• CONNECT WITH PROFESSIONALS ONLINE
• TAKE RISKS. DON’T BE AFRAID TO GO OUT AND JOIN THE CONVERSATION
• LISTEN, ENGAGE AND LEARN
dare
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Connect with us!
Erin Pope
Nationwide Children‟s Hospital
Columbus, Ohio
@epope
linkedin.com/in/erinpope
Hanna Balla
Nationwide Children‟s Hospital
Columbus, Ohio
@hannaballa
linkedin.com/in/hannaballa