Ben Howard

‘Keep your head up’MUSIC VIDEO ANNOTATED

Opening • Element of mystery not

being able to see the figure from this worm shot draws attention for the audience wanting to know more information

• The focus on the bubble shows how detailed the video is, bubbles are usually associated with children blowing bubbles so this shot has a happy atmosphere

Opening“I tried my best to embrace the darkness in which I swim. Oh the darkness in which I swim”

• These are the lyrics sung at this part of the song, with this shot it could represent that the artist has been living in darkness but now he is out of it because the sun is shining.

• Also the title of the song suggests not to give up and keep positive ‘keep your head up’

• The warm colours could be representational of the artists mood, it also shows the audience the video is starting at dawn ‘beginning of the day’.

Quick shots.• There are several shots in this music

video where the image is not clear, for example the three to the left

• This could suggests the artists state of mind, the beginning of the music video is set in the morning so it could reflect the artist’s hazy eyes adjusting to the early morning light

• It could also suggest that the artist is feeling lost or/and confused as this is reflected through his lyrics, for example

“I search for between the sheets. Oh feelin' blind and realise,

all I was searchin‘ for was me”

Journey

• It could also suggest from the lyrics of this song that he’s starting afresh and starting something • “Keep your head up, keep

your heart strong. No, no, no, no. Keep your mind set,

keep your hair long”

Throughout this music video the character Ben Howard plays changes his setting, but focuses on nature. He does this is most of his videos, such as wolves and old pines.

In this specific video he sets it out like a journey collecting things for his destination such as the hay stacks the water and the wood.

This could be a technique the director used to keep the audience interested, they want to know where this journey is leading to.