best practices in negotiation
TRANSCRIPT
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Chapter 20
By:
Mohd Ithnain Hafizie B Hamzah
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Everyone negotiates, but some are much better than others. Those
who excel in negotiations are more likely to set and reach their goals;
apply for and land better jobs; and obtain higher compensation, larger
raises and more recognition--all while benefiting their companies by
interacting more effectiv
ely with customers,vendors, management
and with those who report to them. In this seminar, learn the best
negotiation techniques for striking better bargains, making lasting
agreements and sustaining positive relationships.
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Learn to recognize your counterpart's tactics; to counter them
effectively; and to launch your own successful strategies. Equally
important, learn to be a savvy consumer when negotiating "big-ticket"
items like your next vehicle or home. You will examine how to:
y identify your "default" negotiating style
y inventory your current strengths and weaknesses
y understand the dynamics in effectively opening negotiations
y implement tactics for "giving and taking"
y resist pressure to make needless concessionsy instantly spot your counterpart's dodges, deceptions and "dirty
tricks"
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World-Class Modern Negotiations Management
Is characterized by a high degree of preparation, planning, analysis
and strategy. It is also favorably impacted by cross-functional
participation, and a speaking with one voice discipline at all levels.
We develop an extensive fact base of internal and external factors to
guide the development of negotiations strategy and objectives. In
particular, the fact base drives the analysis and conclusions regarding
three,very important concepts: MDO,
LAAand B
ATN
A. Furthermore,
to be most effective, the negotiations process must be an integrated
part of a robust strategic sourcing process employed at your company.
(see Chapter 20 slides; 10 best practices in negotiations)
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Speaking with One Voice
Every supply management professional has probably encountered this
challenge repeatedly in his or her career: someone, outside of the
sourcing organization or sourcing process, has unauthorized
conversations with a supplier and weakens or even disrupts the
negotiations plan. World-class companies make it a corporate wide
mantra to speak with one voice in all dealings with all suppliers.
How to achieve that corporate-wide awareness is the challenge? The
presenter shares his experiences, and also will show the audience the
Speaking with One Voice video that he uses - as one element of an overall
program - to create awareness and buy-in throughout an organization.
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Behaviors to Avoid in Negotiations
1. Notputting your agreement in writingPeoples memories fade. Disagreements occurregarding exact points of the negotiation. As soon aspossible, preferably while all parties are still together,put the basics in writing. Clear up any
misunderstandings before they can become dealbreakers later.
2. Not questioningThe more the other side talks the betteryour deal can be. Ask for explanations.
Question the wayvalues were arrived at.You can only determine the other sidesmotivations and true interests throughquestions.Ask, ask, ask.
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4. Making assumptions about others motivators, wants or needsRemember thisyou dont know why people do what they do or exactlywhat they want. The same things that motivate you do not motivateother people. Their needs, wants and desires will differ from yours.(Reflect on your personal relationships if you need proof.) Ask thepeople you are negotiating with what they want or need and ask abouttheir motivation.
3. Not asking for more or less
Shoot for the moon. Know what isreasonable and ask for a little bit more.No, it isnt greedy to ask for more. Younever know when you might get a littleextra. Also, if you dont, you havenothing left to barter with to get you to
what you consider is a reasonableposition.
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5. Believing everything you are told
Yes, it is true. Not ev
erything you hear in thisworld is the truth and not everyonesversion ofthe truth is accurate. Just because information iswritten or produced in a graph, does not make itvalid. If what you are told smells funny, isillogical or does not follow what you have beeninformed before, ask for independent support.Back to the basics: Ask, ask, ask.
6. Over-committing or over-attaching toprocessThis attachment to the process is why some people make bad
deals when purchasing a car. It takes a lot of emotional energy totrade in an existing car, pick the color and model of a new car, anddetermine a price that they can afford. Many buyers findthemselves so entrenched in the purchase process that they willagree to pay more or purchase undesired options rather thanstarting the buying hassle all over again.
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7. Becoming emotionally involved
Emotions can register as excitement, anger or even frustration. The sayingnever let them see you sweat is appropriate. Once any negotiation becomespersonal instead of a business deal, you are in danger of coming out on thepoor end of the agreement. Instead, take a break. Get your emotions undercontrol or send in someone else to negotiate for you.
8. Not holding something back for barter chipDont be surprised when the other party asks for a littlesomething extra at the end. Know what you have that youcan barter with and that is not essential to your position. Ifyou dont have to play that card, you have a bonus. If youdo, it is not unexpected.
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#1: See Yourself from the Other Partys Point ofView
"Empathy" does not mean soft, emotional feelings ofaffection - it means the ability to put yourself in the other
person's shoes, to see the world from his/her point ofview.
Empathy does not require "sympathy," it onlyrequiresunderstanding.
You can agree or disagree with whatever the other party seesor believes, but you will do well to understand it. By understanding it, you will have the advantage in knowinghow to present what you seek as a fair outcome in terms thatthe other party will be able to accept and understand, ratherthan fear.
Negotiations : Success tips
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#2: See the Other Party from Their Point of View
You will be most successful if you can advance your position so the otherparty can still maintain the "ego" beliefs they hold most important.
Tact is the ability to see others as they see themselves - AbrahamLincoln
For example, if the other parties see themselves as "tough negotiators," findways during the process to emphasize their "toughness" - directly or, (betteryet) indirectly - especially when you are making progress in advancing yourposition.
#3: Be Honest, and Get Your Facts Right
You can't negotiate successfully if you lose or lack credibility. Neverknowingly make a false statement or assertion.
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#4: Find Some Objective, Fair StandardsAll Sides Can Agree
Upon
Take the initiative early on to stake out some fair standard againstwhich any final solution can be judged.
Tell the otherparty youwant to come to a fair solution thatmaximizes the outcome for both of you, and propose some
standard against which the results can be measured.
For example, if you are selling your car, you may want to use the KellyBlue Book - especially since Blue Book values tend to be slightly
higher than those found in other such sources, so that this resourcefavors the seller, but is still a recognized, fair standard.
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By setting the standards for final judgment of thesolution, youframe the issuestake greater control of the processframe of the standard to your advantage, as in the BlueBook example
set the stage to win.
Doing all these things wont make youan expert negotiator, but practicing
these negotiation skills will make youstronger and help you learn lessons the
experienced pros have discoveredthrough lots of trial and error.
Good luck!