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TRANSCRIPT
Global Solutions for Supply Chain ROI
MAKE AN iMPACT
SUPPLY CHAIN
LOGISTICS
Product Lifecycle
Product Lifecycle
Integration
PURC
HASI
NG
SOURCING
SOUR
CIN
GRISK MANAGEMENT GLOBAL
SCM
Fulfi
llmen
t
PAYMENT
FULL
FILL
MEN
TOrder/Demand Capture
Order/Demand Capture
Continuing Education
Process Improvement
Customer Relationship Management
STRATEGYPLAN
NIN
G
Best Practices
CUSTOMER
RELATIO
NSH
IP M
AN
AGEMEN
T
Decision Support
Professional Development
TECHNOLOGY
INFRASTRUCTURE
INTEGRATION
SOLUTIONS
PROCUREMENT
PURC
HASI
NG
2 0 1 5 M E D I A K I T
March 2014
Global Solutions for Supply Chain ROI
©
BONUS PULLOUT: Global Enabled Supply & Demand Chain Map, Version 27
Pro to Know of the Year: Ryan Verbecken, The Kroger Co.p.14
The Conflict Minerals Rule:
What You Need to Knowp.8
Crossing the Border:
NAFTA and Shipping to and from Mexico p.38
www.SDCExec.com
NOMINATION DEADLINE: MARCH 24The SDCE 100 spotlights successful and innovative supply chain projects that deliver bottom-line value to small, medium and large enterprises in the industry today. Visit our web site for a nomination form.
SDC_1_0314.indd 1 3/5/14 8:53 AM
Global solutions for supply chain ROISupply & Demand Chain Executive is the only magazine and website in our industry covering the entire end-to-end global supply chain in every vertical. And we do it all in a solutions-based format!
CONTENT MARKETING & NATIVE ADVERTISING
Content marketing and native advertising are today’s hot business tactics, responding to consumers who tune out traditional advertising, but increasingly consume genuine, customer-focused information.
Our creative content marketing opportunities position your valuable information so it enhances the editorial content in which it appears.
Look for these tags within this media kit.
AUDIENCE
Digital
Online
Social
CONTACTS
Editorial
Sales
DIGITAL
Responsive Design
Online Display Ads, Native Ads
Buyers Guide
Email f Email Blasts f E-newsletter Sponsorships
f E-Product Showcase
f E-Video Showcase
Video & Apps f Sound Bites Video f Video Channel f Custom video f Custom apps
Digital Ad Rates & Specs
Editorial Calendar
Print Ad Rates & Specs
Magazine Options f Cover treatments: Wrap, belly band, false cover, gatefold, barn door, corner snipe, sticky note
f Inserts f Polybag your print piece with our magazine
f Special supplement f Advertorial f Regional distribution f Article reprints
Terms & Conditions
LEAD GEN
Buyers Guide Sponsorship
Commissioned Special Report
Customs: Content, Publication, Direct Mail, Newsletter, E-Book, Mobile App, Video
Custom Surveys
Custom Web Seminars
Educational Web Seminar Series
Pay-Per-Lead Program
Podcasts
Social Media Programs
Sponsored Research Lead-Generation Program
Video & Apps
RESULTS
Email Reports
Lead Report: Print, Digital, Online
Total Audience Profile
DEVELOP THE RELATIONSHIP Content marketing & native advertising
BUILD BRAND, DRIVE SALES Display advertising
YOU NEED BOTH! Let’s create a plan.
OVERVIEW
MAGAZINE ALSO PUBLISHED AS AN ONLINE DIGITAL EDITION AND IPAD APP.
AUDIENCE
DIGITAL
LEAD GEN
RESULTS
CONTACTS
OVERVIEW
63.1%Corporate management
46,260 57,15327,780
36.9%Supply chain logistics/operations management
*BPA Brand Report December 2014 (49,250 print subscribers; 4,754 digital subscribers)
**Publisher’s own data Q4 2014 + Google Analytics January 2015
54,004Total qualified
circulation*
Email recipients** E-newsletter distribution**
SDCExec.com unique visitors/month+
ff Automotive/aircraft/transportation equipmentff Computer and electronic productsff Distributor/wholesale tradeff Electrical equipment, appliances and componentsff Fabricated metal productsff Food, beverage, tobaccoff Governmentff Machineryff Medical equipment and supplies
ff Primary metal productsff Professional, scientific and technical servicesff Retail tradeff Transportation/logistics servicesff Wood products, paper, printingff Other manufacturing, business or educational services
VIEW SUBSCRIBER SNAPSHOT
Target by business & industry**
AUDIENCE
AUDIENCE
DIGITAL
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
3MAbbott LaboratoriesAdvanced Auto Parts Advanced Micro ComponentsAdvanced Microwave Inc.AESAffiliated Computer Services Affiliated Healthcare SystemsAgco CorporationAir Products And Chemicals AlcoaAmerican ExpressAmerican International ToolingAmgenAramarkArrow ElectonicsAvery DennisonAvon ProductsBaker HughesBank Of AmericaBaxter International The Boeing Co.Boston ScientificBristol-Meyers SquibbBurlington Northern Santa FeC.H. Robinson WorldwideCampbell SoupCardinal Health Caterpillar Ch2m HillChevronCisco SystemsCitigroupCloroxCMS Energy Corp.Coca-ColaCommerical & Industrial Elec.Commercial Aerospace Support
Commercial Business MachinesCommercial Crating Co.Commercial Equipment & SalesCommercial Landscape & SuppliesCommercial Metals CompanyCommercial Petroleum Corp.Commercial Vehicle GroupCommunity Health CtrCommunity Health Plan Of WACommunity Health Systems Inc.Computer Sciences Corp.Conagra FoodsConsolidated Container LpConsolidated Instrument Inc.Consolidated Laboratories Inc.Consolidated PipeConstellation Energy GroupContinental AirlinesContinental IndustriesContinental Meat & Sausage Continental MidlandContinental Refrigerated Srv.Continental Services Inc.Corning, Inc.Costco WholesaleCummings Inc.CVS CaremarkDana Holding CorporationDanaher Corp.Darden RestaurantsDean Foods CompanyDeere & CompanyDellDollar Tree Stores Inc.Dominion ResourcesDomtar Inc.Dover Corporation
Dow ChemicalEastman KodakEaton EcolabEmc CorporationEmerson ElectricEnergy Future HoldingsExelon CorporationFPL GroupingGannett Co.Gap Inc.Gilead Sciences Inc.GoodrichGoodyear Tire & RubberHalliburtonHewlett Packard Honeywell InternationalHPIBMIllinois Tool WorksInternational PaperITTJ.C. PenneyJohnson & JohnsonJohnson ControlsJP Morgan ChaseKBR, Inc.Kellogg CompanyKimberly-ClarkKinder MorganKraft FoodsKrogerL-3 Communications Microdyne Lear Corp.Limited BrandsLockheed MartinLowesMacy’s
McDonald’s Corp.McKessonMeadwestvacoMedtronicMerckMetlife Inc.Mgm MirageMicrosoftMohawk IndustriesMonsanto Morgan StanleyMotorolaNash Finch CompanyNational Oilwell VarcoNationwide Beauty & BarberNationwide Distribution ServicesNewell RubbermaidNike NordstromNorthrop GrummanOfficemaxOmnicareOwens & Minor Inc.Owens Illinois Inc.Paccar Inc.Parker HannifinPepsi Bottling GroupPepsi Co.PetsmartPfizerPilgrims PridePPG IndustriesProcter & GambleProgressive Auto Progressive FoundryProgressive Health CarePrudential FinancialRaytheon
Ross StoresSafewaySAICSara LeeSears HoldingsShaw GroupStaplesStrykerSun MicrosystemsSupervaluSyscoTargetTenet Health CareTexas InstrumentsTextronThe Home DepotThe Mcgraw-Hill Companies The PNC Financial Services GroupThe Shaw GroupThe Sherwin-Williams CompanyThermo Fisher ScientificTime WarnerUnion PacificUnited States Chamber of CommerceUnited TechnologiesUnitedhealth GroupUPSVF CorporationViacomVisteon CorporationWalMart StoresWalt Disney Parks & ResortsWestern Digital Corp.Whole Foods MarketXerox Corp.
Here are some of the companies we reach.SUBSCRIBER SNAPSHOT
AUDIENCE SNAP
DIGITAL
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
RESPONSIVE DESIGNContent and ads automatically adjust to each user’s device — no special apps needed.
DYNAMIC PAGE LOADSRelated content is continually delivered as the user scrolls.
TARGETED, IN-VIEW ADVERTISINGReach your specific audience based on our content-specific channels. Pay only when users see your ad. Your ad is integrated with editorial content, not relegated to the left or right column. Includes “first-view” banner ads and daily newsletter.
ONLINE DISPLAY & NATIVE ADSBanner display ads grab attention with their high-visibility and branding, while native ads are designed to integrate in the editorial space as “sponsored” content.
BUYER’S GUIDE Our online Buyer’s Guide features products, services, SaaS and cloud-based solutions and companies that supply the logistics and supply chain management industries. With a Category Sponsorship you receive prominent ad positions in your selected Buyer’s Guide category and subcategories, as well as on search results throughout the site.
+ Google Analytics January 2015 compared with January 2014
Content-specific channels
300 x 250 online native ad
OEM.COM
SDCEXEC.COMResponsive design supports surge in mobile use
3:16135% minutes average session duration+
increase in mobile + tablet sessions+
DEMAND MGMT GLOBAL SCM
INTEGRATION/ERP PAYMENT
SOURCING/PROCUREMENT RISK MGMT
BUYER'S GUIDEWMS/LOGISTICS
SPONSORED BY COMPANY
IMAGE: 285 x 135
YOUR HEADLINE HERE TWO LINES AVAILABLEApproximately 75 characters of copy and URL link for the rest of the content …
AUDIENCE
DIGITALOnlineEmailVideo & TabletSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
OVERVIEW
Reach your customers with e-newsletters and targeted e-blast programs. With our extensive database, you can target based on specific behaviors, industry categories, job titles or locations.
EMAIL BLASTSSponsored exclusively by YOU, e-blasts feature your content and branding delivered to our extensive database. Use an e-blast to drive leads, generate traffic to your website, share a white paper or case study, and build brand awareness.
E-PRODUCT OR E-VIDEO SHOWCASE Get the immediacy of email at an affordable rate. Send your product or service promotion, along with several selected advertisers, directly to the inbox of industry decision makers. Kick it up a notch by adding video to grab attention and generate response.
E-NEWSLETTER SPONSORSHIPSEach weekday, Supply & Demand Chain Executive delivers to our dedicated subscribers an email newsletter with news for supply chain ROI. Include your marketing message in a display ad or text ad.
†SDCE Reader Survey 2014
EMAIL SELLS
79%
70%of surveyed subscribers rated our e-newsletter quality above average†
of surveyed subscribers read one or more SDCE e-newsletters/week†
AUDIENCE
DIGITALOnlineEmailVideo & TabletSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
OVERVIEW
Bring your brand to life! Increase customer engagement by adding video and app products to your marketing plan!
SOUND BITES VIDEOTell your story through a 60-second “elevator pitch” video. Our expert video production team can make it happen.
VIDEO CHANNELMarket your products in action! A Video Channel on SDCExec.com allows you to leverage the power of video to highlight your competitive advantages, showcase your customers using your products and announce exciting new products or services coming to the market.
CUSTOM VIDEOOur production team can create a state-of-the-art video. Contact us to discuss your shoot!
CUSTOM APPS Mobilize your company’s assets with on-demand product information for your clients and potential clients who are on the go. Let us help you create your company’s own app for smartphone and tablet users. Call for details and pricing.
VIDEO
VIDEO & TABLET APPSAUDIENCE
DIGITALOnlineEmailVideo & TabletSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
OVERVIEW
WEBISTE ADVERTISING RATES / MONTH
970 X 250 BILLBOARD Includes a 970 x 90, 728 x 90 and 300 x 50, which allows ads to be delivered responsively on mobile devices
$5,230
970 X 90 SUPER LEADERBOARD Includes a 728 x 90 and 300 x 50, which allows ads to be delivered responsively on mobile devices
$4,550
300 X 600 HALF PAGE $3,400
300 X 250 MEDIUM RECTANGLE $3,650
PAGE PEEL 75 X 75 / 500 X 500 $5,225
WALLPAPER 1658 X 1058 $5,730
WELCOME AD 550 X 480 $5,330
SPONSORED 300 X 250 NATIVE AD Request proposal
BUYER’S GUIDE SPONSORSHIP (12-month minimum) RATES / MONTH
TIER 1 $4,725
TIER 2 $2,625
TIER 3 $1,260
E-NEWSLETTER SPONSORSHIP RATES / MONTH
TOP LEADERBOARD 600 X 100 $4,550 / 1x / week
TOP MEDIUM RECTANGLE 300 X 250 $3,570 / 1x / week
SECOND MEDIUM RECTANGLE 300 X 250 $2,220 / 1x / week
BOTTOM LEADERBOARD 600 X 100 $1,700 / 1x / week
TEXT AD – logo, title, 100-character description $1,000 / each
JUMBO TEXT AD – logo, title, 300-character description $1,530 / each
WEBSITE CHANNEL SPONSORSHIP (monthly per channel, 3-month minimum)
RATES / MONTH
DEMAND MANAGEMENT WMS/LOGISTICS GLOBAL SCM
INTEGRATION/ ERP PAYMENT PLM
SOURCING/PROCUREMENT RESHORING RISK MANAGEMENT
(All channels include a Tier One Online Buyer’s Guide sponsorship at no additional cost.)
100% Share of Voice
50% Share of Voice
WITH WEEKLY E-NEWSLETTER $2,800 $1,900
WITHOUT WEEKLY E-NEWSLETTER $2,300 $1,600
VIDEO RATES
SOUND BITES (60-second “elevator pitch” format) $770
MEDIA CENTER $1,720
CUSTOM VIDEO Request proposal
PODCASTS $3,500 / event
EMAIL RATES
E-BLAST $3,820 / deployment
E-PRODUCT or E-VIDEO SHOWCASE (1 of 6 sponsors) $995 / deployment
PRINT PLUS (E-Product or E-Video Showcase bundled with a print ad) $375 / deployment
WEB SEMINARS RATES
CUSTOM WEB SEMINARS $12,000-15,600 / event
EDUCATIONAL WEB SEMINAR SERIES $5,000 per event / per sponsor
CUSTOM PROGRAMS RATES
COMMISSIONED SPECIAL REPORT Request proposal
CUSTOM E-PUBLICATION Request proposal
CUSTOM MOBILE APP Request proposal
CUSTOM SURVEY Request proposal
SPONSORED RESEARCH Request proposal
SOCIAL MEDIA CUSTOM PROGRAM Request proposal
DIGITAL AD SPECS & RATES
ALL RATES ARE NET.
We accept ads in .GIF, .JPEG and Rich Media formats. Other formats must be tested and approved on a case-by-case basis. Expandable options are available on Leaderboard and Medium Rectangle.
Complete DIGITAL TECHNICAL SPECS are available on our Marketing Resource Center at SDCExec.com/advertise.
DIGITALADS
AUDIENCE
DIGITALOnlineEmailVideo & TabletSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
OVERVIEW
Global Solutions for Supply Chain ROI
©
June 2014
www.SDCExec.com
Check Out Our Responsive New SiteWe’ve changed SDCExec.com—especially how the site looks and operates. This new design, launched early this month, changes the flow of content you see on the screen as you resize your window. The content fits in whatever view you currently have, from three columns down to one, and translates very well to other devices, like iPads, tablets and smart phones.
Five Sources of Strategic Risk and How to Manage Them p.42
Seeking the BestA five-step process to
finding the top tech talent in supply chain
p.38
The Dynamic InventoryBreak down those individual
silo walls to create connected, automated processes
p.35
Painting a Brighter Future:
SDCE 100 Winners Lead
the Wayp.8
SDC_1_0614 cover.indd 1 6/12/14 11:38 AM
Avoiding DisasterA poor risk management program can leave you vulnerable. Help is here, starting on page 8
Developing a Risk Management Strategy p.31
Holistic Risk Management p.29
Security in the Supply Chain p.15
alphaspirit/iStock/Thinkstock
Global Solutions for Supply Chain ROI
©
May 2014
www.SDCExec.com
Meet the 2014 Pros to Know Honoring the best and brightest in supply chain—providers, practitioners and teams—who are making a difference in keeping supply chains flowing smoothly. Visit our web site to read about the innovative approaches taken by these men and women.
This Issue Focuses Entirely on Risk Management in the Supply Chain
Global Solutions for Supply Chain ROI
©
June 2014
www.SDCExec.com
Check Out Our Responsive New SiteWe’ve changed SDCExec.com—especially how the site looks and operates. This new design, launched early this month, changes the flow of content you see on the screen as you resize your window. The content fits in whatever view you currently have, from three columns down to one, and translates very well to other devices, like iPads, tablets and smart phones.
Five Sources of Strategic Risk and How to Manage Them p.42
Seeking the BestA five-step process to
finding the top tech talent in supply chain
p.38
The Dynamic InventoryBreak down those individual
silo walls to create connected, automated processes
p.35
Painting a Brighter Future:
SDCE 100 Winners Lead
the Wayp.8
SDC_1_0614 cover.indd 1 6/12/14 11:38 AM
Essential to the mix. CONSIDER ONE OF OUR MANY PRINT OPTIONS:
f Cover treatments: Wrap, belly band, false cover, gatefold, barn door, corner snipe, sticky note
f Custom publication: Establish your company as a thought-leader
f Insert
f Polybag your print piece with our magazine
f Special supplement
f Advertorial
f Regional distribution
f Article reprints
EDITORIAL TEAM
Barry Hochfelder, EditorHochfelder joined the Supply & Demand Chain Executive in January 2011 and is responsible for the editorial content and production for the magazine and its web site. He has more than 30 years of experience in research, writing and editing and holds degrees from Kendall College and Arizona State University.
Carrie Mantey, Associate EditorMantey joined the Supply & Demand Chain Executive team in August 2013. She has worked in the business-to-business field for eight years, spanning the automotive aftermarket, product design and development, chemical processing and supply chain management industries, and holds a writing degree from the University of Wisconsin-Whitewater.
Eric Sacharski, Assistant Editor Sacharski has over 15 years or writing and editing experience and worked in the farming and manufacturing industries prior to joining the Supply & Demand Chain Executive editorial team. His knowledge of the global supply and demand chain continues to expand and he is always looking for new ways to deliver the critical information to executives in the sector using the many resources in our expanding digital portfolio.
71.9% of surveyed subscribers took specific action
based on a seeing an ad†
Surveyed subscribers voted Supply & Demand Chain Executive the most useful of the industry magazines they read for work†
†SDCE Reader Survey 2014
DIGITAL EDITION ALSO AVAILABLE ONLINE AT SDCEXEC.COM
DIGITAL
PRINTEditorial TeamPrint Editorial CalendarOnline Editorial CalendarSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
Dates and topics are subject to change. *Based on 2014 distriubution; subject to change.
MARCH MAY JUNE SEPTEMBER DECEMBER
AD CLOSE 02-09-2015 04-14-2015 05-14-2015 08-04-2015 10-29-2015
MATERIALS DUE 02-12-2015 04-17-2015 05-19-2015 08-07-2015 11-03-2015
FEATURES
Procurement in the public sector
Global Enabled Supply Chain Map
EXCLUSIVE FOCUS: THE CHANGING
WORLD OF PROCUREMENT
Strategic supplier relationships with shared risk/reward
RISK MANAGEMENT: HAVE WE LEARNED ANYTHING?
Global Enabled Supply Chain Map
Product lifecycle management
ON THE FLOOR Racking and slotting in the warehouse
AS/RS (automated storage & retrieval systems)
The Green Warehouse
INDUSTRY FOCUS Transforming manufacturing: Robotics and 3D printing
CPG: The rise of demand-driven supply chains
Food: Track & trace technology Holiday supply chain
GLOBAL FOCUS Near Shoring: A trend or still anecdotal?
Running a supply chain in global hotspots
Ports update
Conflict minerals update
EU update
PROFESSIONAL DEVELOPMENT
Staff development strategies The importance of change management
A view from the C-Suite Mergers & acquisitions: are they keeping you up at night?
ROI CASE STUDIES BEST PRACTICES
Automating the warehouse Inventory management Transportation and finding & keeping drivers
Developing the sustainable supply chain
BONUS DISTRIBUTION*
MODEXCI Energy Group
SITLMarcus Evans - CPO
CI Energy Group Public Procurement
WERCNuclear Supply Chain
IQPCSupply Chain & Logistics
ExchangeIQPC Exchange
FEI: Supply Chain InnovationIIR
Logistics & Supply Chain ForumCargo Week Americas -
Expo CargoGrupo Fidalex
WERCNuclear Supply Chain
IQPCSupply Chain Logistics
ExchangeIQPC Exchange
FEI: Supply Chain InnovationIIR
Logistics & Supply Chain ForumCargo Week Americas - Expo
CargoGrupo Fidalex
Cold Chain BioLogistics SummitIQPC
Interlog CI Energy Group
3rd Annual Supply Chain Contracts for Energy
Marcus Evans - 3rd Conflict Minerals Reporting and
Supply Chain Transparency ConferenceTOC Europe
M2M EvolutionConsumer Returns
ProcureCon Indirect West LogiPharma
WBRUSC Marshall Center for Global
SCM3rd Annual USC Global SC
Excellence SummitQuartz Events
SCOPE FallCPO Exchange
IQPCProcureCon Pharma
Logistics & Supply Chain ForumLogiChem
ProcureCon for Digital & Marketing ServicesDefense Logistics
American Supply Chain SummitSource to Pay S2P
2015 PRINT EDITORIAL CALENDAR
CALENDAR
Global Solutions for Supply Chain ROI
DIGITAL
PRINTEditorial TeamPrint Editorial CalendarOnline Editorial CalendarSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
Dates and topics are subject to change.
JANUARY FEBRUARY APRIL JULY AUGUST OCTOBER NOVEMBER
FEATURES NEW YEAR'S RESOLUTIONS
Reverse logistics
THE TECHNOLOGY OF OMNI-CHANNEL
DRIVING STRATEGIC ALIGNMENT
Location optimization for your DC
THE LATEST IN S&OP TRADE AGREEMENTS AND THE SUPPLY
CHAIN
3PL UPDATE BUSINESS INTELLIGENCE IN THE
SUPPLY CHAIN
ON THE FLOOR Pallets: What’s New? RFID and barcoding trends
Powering the Warehouse
Conveyors
INDUSTRY FOCUS Transportation: The volatility of fuel prices
Automotive and aerospace
Pharmaceuticals: Rules, regulations
and the cost of distribution
Healthcare Global supply chain finance
Corporate social responsibility in the global supply chain
Contract management
GLOBAL FOCUS Vietnam: The new China?
India: Where's the infrastructure?
Brazil: How desirable?
Global supply chain finance
Global supplier performance management
Serving the growing Chinese market
Smart sourcing in a global market
PROFESSIONAL DEVELOPMENT
College supply chain programs
Mentoring in the supply chain
Training in the warehouse
Online supply chain training programs
Where are the supply chain jobs?
Using professional associations
Developing procurement professionals
ROI CASE STUDIES BEST PRACTICES
Logistics Sourcing Wholesale/ distribution
Using social media Freight audits Demand planning Using ERP
FEBRUARY APRIL JUNE AUGUST OCTOBER DECEMBER
RISK MANAGEMENT PROCUREMENT RISK MANAGEMENT PROCUREMENT RISK MANAGEMENT PROCUREMENT
2015 ONLINE EXCLUSIVES CALENDAR
2015 WEB SEMINARS SERIES
ONLINE CALENDAR
Global Solutions for Supply Chain ROI
FEATURESHighlight the critical trends affecting the supply chain, including the leading threats and top opportunities for your company’s supply chain, as well as new tools and practices for supply chain transformation, consisting of technologies and processes to give your supply chain a competitive edge.
INDUSTRY FOCUSProvides insights into the latest supply chain developments for specific industry segments.
GLOBAL FOCUSTackles the supply chain challenges and opportunities in a specific region of the globe, or covers a particular trend in the global supply chain.
PROFESSIONAL DEVELOPMENTOffers insights into the critical skills necessary for supply chain executives, with a focus on certifications, university-level educational programs and continuing education opportunities.
ROI CASE STUDIES & BEST PRACTICESSpotlight supply chain best practices in action as we feature companies reaping the benefits of implementing new processes and technologies in their supply and demand chains.
NEW! ON THE FLOORThis new department, launching in early summer, features fork lifts, racking, conveyors, pallets, power sources and related solutions that increase efficiency and ROI in the warehouse.
DIGITAL
PRINTEditorial TeamPrint Editorial CalendarOnline Editorial CalendarSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
CONTRACT AND COPY CONDITIONS Advertisements are accepted upon the representation that the advertiser and its agency have the right to publish the content. Advertisers and agencies agree to indemnify, defend and save harmless the publisher from any and all liability for content of published advertisements whether in print or in electronic format. Publisher reserves the right to refuse any advertisement.
TERMS AND COMMISSIONSNet 30 days. 15% of gross paid to recognized advertising agencies on space, color and position provided account is paid in full within 30 days of invoice date. Publisher reserves the right to hold the advertiser and/or its advertising agency jointly and separately responsible for such monies as are due and payable to the publisher. Publisher will not be bound by conditions, printed or otherwise, appearing in ad orders or copy instructions when such conditions conflict with Publisher’s stated policies.
CONTRACT CANCELLATIONAdvertising canceled after closing date will be charged at earned rate to the advertiser with an additional fee of up to $500 for remake of the page. Publisher will not be bound by conditions, printed or otherwise, appearing in ad order or copy instructions when such conditions conflict with Publisher’s stated policies. Advertisers that fail to achieve contracted number of insertions within the year will be short rated to the applicable frequency on rate card.
PROTECTIVE CLAUSESRates subject to change without notice. Advertiser and advertising agency assume liability for all content of advertisements printed and also assume responsibility for any claims made against the Publisher. The Publisher reserves the right to reject any advertising that it feels is not in keeping with publication standards, policies and practices.
PREFERRED FILE FORMAT: PDF X/1AAds should be created to correct ad size dimensions, including bleed. Choose “PDF X/1a” or “Press Quality” in your job options when creating high resolution PDFs. Send to:
Cindy Rusch, Ad Production Manager [email protected] 800-538-5544 x1240
For files larger than 10MB, follow these steps:
1. Go to: www.hightail.com/u/acbm2. Drag and drop file(s) to upload.3. In the subject field, please include
magazine or brand, issue date, other identifying information.
4. Click “Send.”
AC Business Media will not be held responsible, nor issue any make-goods, for electronic ads that do not follow these guidelines.
TERMS
2015 PRINT DISPLAY AD RATES
MAGAZINE OPTIONS
PRINT AD SPECS
TERMS & CONDITIONS
Four-color print ad rates (net) (include print and electronic versions, and three months of Sponsored Research lead generation for each ad placed)
1X 3X 5X
FULL-PAGE SPREAD $11,033 $10,359 $9,994
1/2-PAGE SPREAD $7,022 $6,633 $6,140
FULL PAGE $6,068 $5,838 $5,667
2/3 PAGE $4,634 $4,242 $4,049
1/2-PAGE ISLAND $4,076 $3,953 $3,696
1/2 PAGE $3,862 $3,738 $3,481
1/3 PAGE $2,979 $2,817 $2,764
1/4 PAGE $2,758 $2,667 $2,507
1/6 PAGE $1,200 Does not include Sponsored Research value add
PREMIUM POSITIONS 1X 3X 5X
BACK COVER $6,620 $6,256 $5,945
INSIDE FRONT COVER $6,422 $6,138 $5,881
INSIDE BACK COVER $6,422 $6,138 $5,881
f Cover treatments: Wrap, belly band, false cover, gatefold, barn door, corner snipe, sticky note
f Custom publication: Establish your company as a thought leader
f Insert
f Polybag your print piece with our magazine
f Special supplement
f Advertorial
f Regional distribution
f Article reprints
LIVE AREA TRIM SIZE BLEED SIZE
FULL-PAGE SPREAD 15" x 10" 15.75" x 10.75" 16" x 11"
FULL PAGE 7" x 10" 7.875" x 10.75" 8.125" x 11"
1/2-PAGE SPREAD 15.125" x 5.25" 15.75" x 5.75" 16" x 5.875"
2/3 PAGE 4.625" x 10"
1/2-PAGE ISLAND 4.625" x 7.375"
1/2-PAGE HORIZONTAL 7" x 4.875"
1/2-PAGE VERTICAL 3.375" x 10"
1/3-PAGE STANDARD 4.625" x 4.875"
1/3-PAGE HORIZONTAL 7" x 3.375"
1/3-PAGE VERTICAL 2.25" x 10"
1/4-PAGE STANDARD 3.375" x 4.875"
1/4-PAGE HORIZONTAL 4.875" x 3.375"
1/6-PAGE 2.25" x 4.875"
All sizes are measured width by height.
DIGITAL
PRINTEditorial TeamPrint Editorial CalendarOnline Editorial CalendarSpecs & Rates
LEAD GEN
RESULTS
CONTACTS
AUDIENCE
OVERVIEW
thought leadership opportunitiesCOMMISSIONED SPECIAL REPORTDrive brand awareness and lead generation with a single-topic, single-sponsored report delivered to your selected audience via email or included in our print magazine. Our editorial team will develop the content to pair with your marketing message. Available in print or email formats.
CUSTOM: CONTENT, DIRECT MAIL, NEWSLETTER, PUBLICATION, E-BOOK, MOBILE APP Need custom content and/or design? How about distribution to the right audience? We can write, design, print and distribute your custom publications … and create a digital version to email to our database and yours.
CUSTOM SURVEY Find out more about your customers or potential customers with a targeted research survey. We can assist with development of the survey tool, then deploy your survey to our subscriber database via eblast and e-newsletter ads. Real-time reporting is included in the survey offering.
EMAIL f LEARN MORE
CUSTOM WEB SEMINARS Partner with Supply & Demand Chain Executive to reach hundreds of influential business leaders with your message. Our editorial and marketing teams work with you to determine the best way to build the appropriate content for your specific web seminar topic and discuss how to generate audience appeal among our subscribers. Sponsorships include:
f Custom emails and E-newsletter promotions
f Streaming PowerPoint presentations for the event (video and product demonstration capabilities are available as enhancements)
f One-year archiving of the event on our site for additional on-demand viewing
f Print promotional advertising
f Detailed demographic report and contact information of each web seminar registrant, including responses to polling questions and live Q&A
PAY-PER-LEAD PROGRAM Pay for leads based on your criteria and take the risk out of your media buy.
EDUCATIONAL WEB SEMINAR SERIESA less-expensive alternative to Custom Web Seminars, our Educational Web Seminar Series feature our editors as hosts, focusing on a single, high-interest topic. You can be one of several sponsors with benefits that include all of the components of our Custom Web Seminars, including a demographic report and contact information of registrants.
PODCASTS Leverage this news/talk radio concept and the Internet’s delivery capabilities to increase your marketing reach and visibility while building your lead-generation database.
SOCIAL MEDIA CUSTOM PROGRAMSOur editors actively engage with their audiences through multiple social media platforms. Ask about programs to launch your product through our social networks.
SPONSORED RESEARCH LEAD GENERATION PROGRAM Exclusive for print advertisers, this gated-content program generates leads by integrating website, email and print exposure for your white papers, case studies and industry research.
LEADGEN
LEAD GENERATION &
of surveyed subscribers participated in two or more web seminars/year78%
SDCE Reader Survey 2014
AUDIENCE
DIGITAL
RESULTS
CONTACTS
LEAD GEN
OVERVIEW
9/12/14 7:41 AMData Dashboard - Supply & Demand Chain Executive - August 2014
Page 1 of 2http://www.sdcexec.com/report/data_dashboard
DATA DASHBOARDSupply & Demand Chain Executive - August 2014
Archive
General Traffic Metrics
What is My Buyer's Guide Traffic?
How many visits come from mobile and tablet devices?
Where Do My Site Visitors Come From?
Which Content Types are Popular? Which Section (Landing Page) Types are Popular?
Where Do People Enter My Site? Where Do People Exit My Site?
(/)
The Data Dashboard is meant to provide your publishing team with a high-level analysis of the metrics and visitor usage of your website(s). This dashboard will begenerated monthly and reflect data from the previous month. This is an ongoing and evolving analysis and, over time, we're looking to expand this dashboard whenpossible and as necessary. This dashboard isn't a replacement for specific, granular reporting (nor to answer all questions), but rather is a broad view of yourwebsite. We recommend that you bookmark this site for use as an archive. Comments or suggestions? Please email Jacob Bare(mailto:[email protected]).
WEBSITE OVERVIEWAn overview of your website traffic, acquisution sources, and Buyers Guide.
CHANNELS, LANDING PAGES, AND CONTENTDistribution of traffic across the major areas of your site.
What's Viewed the Most on My Site?
ENTRIES AND EXISTSA view of where users enter and exit your website.
Show 10 entries Search:
Showing 1 to 7 of 7 entries
Average Time on Site 7.81
Average Time on Site (Non-Bounced) 11.6
Bounce Rate 33%
Page Views 80068
Page Views per Visit 2.45
Visitors 25736
Visits 32698
Key Metric Value
Show 10 entries Search:
Showing 1 to 3 of 3 entries
Company Pages 1600 699 2.3 54%
Directory Pages 571 52 11 25%
Product Pages 364 154 2.4 42%
Page Group Page Views Visits Pages/Visit Bounce Rate
Show 10 entries Search:
Showing 1 to 2 of 2 entries
Mobile Devices 6314 3774 1.7 30%
Tablet Devices 2142 1340 1.6 44%
Device Page Views Visits Pages/Visit Bounce Rate
DirectEmail DeploymentsSearch EnginesOther Web Sites + Social
Highcharts.com
Show 10 entries Search:
Showing 1 to 2 of 2 entries
Page Views
Other Pages 79828 99.7
Section Pages 240 0.3
Page Group
Value % of Entire Site
47
34
6
6
5
3
Article
News
Other
Whitepaper
Document
Company0 10 20 30 40 50
Page View Percentage
Show 10 entries Search:
Showing 1 to 10 of 13 entries
Page Views
Article 14585 1.9 27173 47.1 33.9
News 10476 1.9 19816 34.4 24.7
Whitepaper 845 3.8 3197 5.5 4
Document 87 31.2 2715 4.7 3.4
Company 699 2.2 1553 2.7 1.9
Video 249 3.7 921 1.6 1.2
Event 182 4.1 748 1.3 0.9
Contact 222 1.6 364 0.6 0.5
Product 154 2.3 361 0.6 0.5
Blog 233 1.5 350 0.6 0.4
PageGroup
Visits Pages /Visit Value % of
Content% ofSite
41
32
11
7
5
5
Home
Other
Global SCM
Sourcing/Procurement
WMS/Logistics
Buyer's Guide0 10 20 30 40 50
Page View Percentage
Show 10 entries Search:
Showing 1 to 10 of 20 entries
Page Views
Home (/home) 2243 6.1 13736 41 17.2
Global SCM (/global-scm)
52 68.5 3564 10.6 4.5
Sourcing/Procurement(/sourcing-procurement)
104 21.4 2221 6.6 2.8
WMS/Logistics(/wms)
30 60.3 1810 5.4 2.3
Buyer's Guide(/directory)
139 11.8 1642 4.9 2.1
Demand Mgmt(/demand-mgmt)
46 33.3 1533 4.6 1.9
Magazine (/magazine) 123 9.8 1207 3.6 1.5
Awards (/awards) 188 5.7 1075 3.2 1.3
Risk Mgmt (/risk-mgmt)
18 56.9 1025 3.1 1.3
Media Center(/media-center)
83 12.3 1021 3 1.3
Page Group Visits Pages/ Visit Value % of
Sections%of
Site
Section : (0.1%)
Other : (99.9%)
Highcharts.com
Section : (0.1%)
Other : (99.9%)
Highcharts.com
State-of-the-art reporting toolsEMAIL REPORTSThird-party email reports display the number of emails delivered, opened and clicked, as well as open and click rates and other deployment details. Delivery by domain also is available.
Heat maps provide a pictorial representation of the links readers clicked to help you fine-tune your design and messaging.
Demographic breakdown details email recipients’ business categories, business sizes and job titles.
LEAD REPORT — PRINT, DIGITAL, ONLINEWhile you receive the leads immediately via email, we can provide a summary lead report for the Buyers Guide, webinars you sponsor, white papers, and other programs that require registration.
TOTAL AUDIENCE PROFILE REPORTReview print and newsletter audience demographics and website user statistics, including visits, unique visitors, pageviews and average time on site.
CUSTOM REPORTSWe can create custom advertising reports based on your advertising program.
Data Dashboard
Email Deployment Report
RESULTS
RESULTS DELIVEREDAUDIENCE
DIGITAL
LEAD GEN
CONTACTS
RESULTS
OVERVIEW
Global Solutions for Supply Chain ROI
201 N. Main StreetFort Atkinson, Wisconsin 53538ACBusinessMedia.com
800.538.5544SALESJOLENE GULLEY, Publisher Sales: West coast, Canada, International [email protected] 480-413-0354
STEPHANIE PAPP, East Sales [email protected] Ext. 1307
TOM LUTZKE National Automotive and Truck Manager [email protected] 630.484.8040
For updated information throughout the year, visit our marketing and advertising online resource at SDCExec.com/Advertise or call your AC Business Media sales associate at 800.538.5544.
EDITORIALBARRY HOCHFELDER, Editor [email protected] 847-749-0379
CARRIE MANTEY, Associate Editor [email protected] Ext. 1238
ERIC SACHARSKI, Assistant Editor [email protected] Ext. 1241
CONTACTS
CORPORATEKRIS FLITCROFT, Executive Vice President [email protected] Ext. 1231
DEBBIE GEORGE, Vice President, Marketing [email protected] Ext. 1300
GREG UDELHOFEN, Vice President, Content [email protected] Ext. 1249
MONIQUE TERRAZAS, Digital Sales Manager [email protected] Ext. 1256
AUDIENCE
DIGITAL
LEAD GEN
RESULTS
CONTACTS
OVERVIEW