BIBA/BARBARA HULANICKI

BIBA started and was primarily run by the Polish-born Barbara Hulanicki with help of her husband Stephen Fitz-Simon. Biba's early years were rather humble, orders were mostly run through mail order until orders were so high Barbera opened here first store in Abingdon Road in Kensington, in September 1964.The shops' main appeal was that an average girl in London could, for less than 10% of her weekly earnings, share the look of popular icons of the time such as Cathy McGowan, the 'Queen of The Mods' and presenter of Ready, Steady, Go, a popular TV music show. What was seen on TV on Friday night could now be bought on Saturday and worn that night. It made you feel special. As the BiBA style (tight cut skinny sleeves, earthy colours) and logo became more and more recognizable, the more and more people wanted to be seen in it.

BIG BIBA BIBA store moved

about 2 more times.

Opened BIG BIBA in 1974.

Hosted events Had many different

floors and themes Provided more

services than just clothing.

BIBA,NOT JUST A CLOTHING BRAND

BIBA Catalog Ad's and Campaigns

BIBA LOOK CONTINUED

BIBA RELAUNCHES BIBA SPRING 2007/FALL 2007

BIBA RELAUNCHESBIBA SPRING 2008/FALL 2008

BIBA SAVED?House of Fraser acquires BIBA

BIBA HAS INFLUENCED Marc Jacobs Louis Vuitton Yves Saint Laurent

THE FALL OF BIBAThe BIBA image was unfortunately short lived. BIBA

started in 1964 and ended in 1975 due to financial debt. Although there have been revivals, nothing comes close to the glamorous icon BIBA once was.

Barbara Hulanicki

RESOURCES1. Beyond BIBA a Portrait of Barbara Hulanicki. Dir. Price

Louis. Perf. Barbara Hulanicki and Twiggy. November Films,

2009. Online.

2. Gorman, Paul. "THE LOOK – Adventures in Rock and Pop

Fashion:: » Goodbye Biba & Amen." ::: THE LOOK -

Adventures in Rock and Pop Fashion :::. 30 May 2008. Web.

14 Apr. 2011. <http://rockpopfashion.com/blog/?p=63>.

3. Pari. Biba Collection - 60's Vintage Fashion. Nov. 2001.

Web. 12 Apr. 2011. <http://www.bibacollection.co.uk/>.