big data, big expectations

21
Big Data, Big Expectations DR. MARC HOIT, VICE CHANCELLOR FOR INFORMATION TECHNOLOGY AND CIO, NORTH CAROLINA STATE UNIVERSITY A RESEARCH REPORT FROM THE CENTER FOR DIGITAL EDUCATION THE PROMISE & PRACTICALITY OF BIG DATA FOR EDUCATION

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Big Data, Big Expectations

DR. MARC HOIT, VICE CHANCELLOR FOR

INFORMATION TECHNOLOGY AND CIO, NORTH CAROLINA

STATE UNIVERSITY

A RESEARCH REPORT FROM THE CENTER FOR DIGITAL EDUCATION

THE PROMISE & PRACTICALITY OF BIG DATA FOR EDUCATION

© 2

013

e.R

EPU

BLI

C. A

LL R

IGH

TS R

ESER

VED

10

0 B

LUE

RAV

INE

RO

AD

, FO

LSO

M, C

A 9

5630

916.

932.

1300

PH

ON

E |

916.

932.

1470

FA

X

CO

VER

PH

OTO

BY

BR

YAN

REG

AN

3

18 F

inis

hing

the

Job:

V

isua

lizin

g, A

naly

zing

and

Le

vera

ging

Big

Dat

a 20

A P

lace

to P

ut it

All:

Sto

rage

, Ban

dwid

th a

nd C

ompu

ting

Pow

er 23

Sec

urity

and

Priv

acy

in th

e Ag

e of

Big

Dat

a 24

Ove

rcom

ing

Bar

riers

an

d M

akin

g it

Rea

l

INTR

OD

UC

TIO

N

4 B

ig D

ata

Goe

s to

Sch

ool

6 T

he P

rom

ise

of B

ig D

ata:

B

ette

r Stu

dent

Out

com

es a

nd C

aree

r R

eadi

ness

12 L

ayin

g th

e Fo

unda

tion:

G

athe

ring,

Col

lect

ing

and

Cap

turin

g B

ig D

ata

16 C

onne

ctin

g th

e D

ots

Link

ing

Sys

tem

s To

geth

er fo

r Big

Dat

a

RODEL FOUNDATION OF ARIZONA

JERRY SPEIER & THE NATIONAL ACADEMY FOUNDATION HOUSTON INDEPENDENT SCHOOL DISTRICT

CO

NC

LUSI

ON

26 B

ig D

ata

Lead

s to

Big

Res

ultsCO

NTEN

TS

6

1917

2

FROM

THE

PUB

LISH

ER

& VP

OF

STRA

TEGI

C PR

OGRA

MS

BIG

DA

TA IS

, IN

MA

NY

WA

YS

, AB

OU

T S

OM

E V

ER

Y S

MA

LL T

HIN

GS

. Thi

ngs

like

how

one

stu

dent

neve

r tur

ns in

wee

kend

ass

ignm

ents

on

time,

but

is n

ever

late

on

assi

gnm

ents

dur

ing

the

scho

ol w

eek.

Rec

eivi

ng th

is in

form

atio

n in

a ti

mel

y m

anne

r can

ale

rt a

teac

her t

o kn

ow s

he m

ight

nee

d to

giv

e th

at s

tude

nt

the

wee

kend

ass

ignm

ents

ear

lier,

or g

rant

an

exte

nsio

n. B

ig d

ata

can

boil

dow

n to

a s

mal

l thi

ng li

ke m

akin

g

sure

a s

tude

nt is

pla

ced

in th

e rig

ht re

adin

g pr

ogra

m n

ow, i

nste

ad o

f 12

mon

ths

late

r whe

n th

e hi

gh-s

take

s

test

ing

resu

lts c

ome

back

. Or t

he fa

ct th

at a

col

lege

stu

dent

is m

issi

ng a

ll hi

s cl

asse

s fo

r tw

o st

raig

ht w

eeks

and

coul

d be

at r

isk

of d

ropp

ing

out.

Big

dat

a is

n’t a

lway

s ab

out t

he b

ig th

ings

,

such

as

finan

cial

s, g

rant

trac

king

or o

ther

ent

erpr

ise

stat

istic

s. B

ut it

stil

l mak

es

a bi

g di

!ere

nce

whe

n it

shed

s lig

ht o

n ev

en th

e sm

alle

st o

f cha

nges

that

nee

d to

occu

r. W

e ho

pe y

ou e

njoy

this

in-d

epth

look

at b

ig d

ata

in th

is S

peci

al R

epor

t.

LEIL

AN

I CA

UT

HE

NPu

blis

her,

Spec

ial R

epor

ts

Cen

ter f

or D

igita

l Edu

catio

n

ON

E O

F TH

E M

AJO

R T

HE

ME

Sin

our

Spe

cial

Rep

orts

is h

ow te

chno

logy

-

infu

sed

educ

atio

n is

bec

omin

g m

ore

heav

ily re

liant

upo

n bi

g da

ta a

nd d

ata

deliv

ery

syst

ems.

Mak

ing

inst

ruct

ion

and

lear

ning

exp

erie

nces

rele

vant

requ

ires

two

thin

gs: F

irst,

we

mus

t ena

ble

stud

ent a

cces

s to

real

-wor

ld is

sues

and

app

licat

ions

; sec

ond,

we

mus

t pro

vide

con

tent

and

inst

ruct

iona

l met

hodo

logi

es th

at a

re a

s pe

rson

aliz

ed fo

r eac

h st

uden

t as

poss

ible

. Thi

s re

quire

s a

mel

d-lo

ck b

etw

een

back

-o"

ce s

yste

ms

and

the

clas

sroo

m. D

ata-

driv

en d

ecis

ions

have

nev

er b

een

mor

e ne

cess

ary

and

the

tool

s to

ena

ble

them

hav

e ne

ver b

een

mor

e at

han

d. L

earn

ing

man

agem

ent s

yste

ms,

stu

dent

info

rmat

ion

syst

ems

and

all s

orts

of c

ampu

s m

anag

emen

t sys

tem

s pl

ay

a ro

le. A

s w

e in

corp

orat

e m

ore

digi

tal t

echn

olog

y in

to e

very

asp

ect o

f the

sch

ool i

nfra

stru

ctur

e, th

e m

ore

data

we

gene

rate

. The

cha

lleng

e w

ill b

e to

con

vert

that

dat

a in

to ti

mel

y an

d e!

ectiv

e le

arni

ng a

ctio

ns. T

o

mak

e th

is a

real

ity, i

nstit

utio

ns n

eed

polic

ies

and

oper

atio

nal p

lans

that

allo

w fo

r inv

estm

ents

in s

oftw

are,

hard

war

e an

d pr

ofes

sion

al d

evel

opm

ent t

o he

lp m

anag

e th

is d

ata

so s

tude

nts

can

reap

the

rew

ards

. We

hope

this

Spe

cial

Rep

ort o

n B

ig D

ata

will

info

rm a

nd o

!er s

ugge

stio

ns o

n ho

w to

mak

e th

ose

deci

sion

s fo

r

your

sch

ool,

dist

rict o

r ins

titut

ion.

JOH

N H

ALP

INVi

ce P

resi

dent

, Stra

tegi

c Pr

ogra

ms

Cen

ter f

or D

igita

l Edu

catio

n

THE

CE

NTE

R F

OR

DIG

ITA

L E

DU

CA

TIO

N S

PE

CIA

L R

EP

OR

T is

a o

ne-o

f-a-k

ind

publ

icat

ion

that

pr

ovid

es e

duca

tion

lead

ers

with

rese

arch

-rich

con

tent

that

incl

udes

per

spec

tives

from

indu

stry

ex

pert

s an

d pu

blic

sec

tor p

eers

. It c

onso

lidat

es c

urre

nt th

inki

ng, b

est p

ract

ices

, tip

s fo

r suc

cess

ful

impl

emen

tatio

n, p

rofe

ssio

nal d

evel

opm

ent g

uida

nce

and

mor

e —

all

with

in a

sin

gle

sour

ce.

We

hope

you

enj

oy th

is c

urre

nt S

peci

al R

epor

t on

Big

Dat

a. D

on’t

mis

s ou

r rem

aini

ng 2

013

Spec

ial R

epor

ts:

▸ Pe

rson

aliz

ed L

earn

ing

▸ M

obili

ty a

nd C

loud

4

edge

tech

nolo

gies

to si

ft th

roug

h th

is w

areh

ouse

of

dry

fact

s and

crea

ting

pow

erfu

l and

actio

nabl

e ed

ucat

iona

l ins

ight

s. Si

mpl

y pu

t: D

ata w

areh

ouse

s ar

e th

e lo

ck, a

nd b

ig d

ata i

s the

key

.

Wha

t typ

es o

f dat

a do

you

col

lect

?

84%

75%

STU

DEN

T IN

FOR

MAT

ION

TEST

ING

/A

SSES

SMEN

TST

AFF

Bre

akin

g D

own

Big

Dat

a

So w

hat d

efine

s bi

g da

ta a

nyw

ay?

data

set

s w

hose

siz

e is

bey

ond

the

abili

ty o

f typ

ical

dat

a so

ftw

are

tool

s to

cap

ture

, sto

re, m

anag

e an

d an

alyz

e.”4 O

ur s

iste

r org

aniz

atio

n, th

e re

cent

Spe

cial

Rep

ort o

n B

ig D

ata,

citi

ng

high

-vel

ocity

and

hig

h-va

riety

info

rmat

ion.

a

num

ber o

f sou

rces

that

com

e in

and

out

of a

n or

gani

zatio

n at

hig

h sp

eeds

.”

100% 90

%

80%

70%

60%

50%

40%

30%

20%

10% 0

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

If you

’ve

atte

nded

a co

nfer

ence

, wat

ched

a w

ebin

ar

or re

ad a

blog

on

educ

atio

n la

tely

, the

n yo

u kn

ow

that

the

educ

atio

n co

mm

unity

is ab

uzz

abou

t th

e co

ncep

t of b

ig d

ata.

Pre

side

nt O

bam

a rec

ently

an

noun

ced

a $20

0-m

illio

n “B

ig D

ata R

esea

rch

and

Dev

elop

men

t Ini

tiativ

e” th

at is

aim

ed, i

n pa

rt, a

t im

prov

ing

educ

atio

n. In

addi

tion

to ac

cele

ratin

g sc

ient

ific r

esea

rch

and

stre

ngth

enin

g na

tiona

l se

curit

y, th

e in

itiat

ive

seek

s to

“tra

nsfo

rm te

achi

ng

and

lear

ning

.”1 Thi

s exc

iting

dev

elop

men

t com

es

as a

resu

lt of

a de

cade

of w

ork

and

hund

reds

of

mill

ions

of d

olla

rs o

f inv

estm

ent i

nto

stat

ewid

e lo

ngitu

dina

l dat

a sys

tem

s (SL

DS)

, as w

ell a

s man

y gr

ound

brea

king

pro

ject

s in

data

war

ehou

sing

and

Scho

ol D

istric

t (H

oust

on IS

D),

belie

ves,

“You

’re

goin

g to

see

a con

verg

ence

of a

lot o

f sys

tem

s tha

t us

ed to

be

stan

d al

one,

like

lear

ning

man

agem

ent

syst

ems,

curr

icul

um m

anag

emen

t sys

tem

s and

te

ache

r das

hboa

rds.

I see

this

conv

erge

nce

of b

ig

data

bec

omin

g a v

ery

pow

erfu

l mec

hani

sm fo

r pa

rent

s, st

uden

ts, p

rinci

pals

and

adm

inist

rato

rs, s

o th

at ev

eryb

ody

now

has

acce

ss to

this

info

rmat

ion.

”2 Tr

acey

Bar

rett,

vic

e pr

esid

ent o

f pro

duct

m

anag

emen

t and

mar

ketin

g at

Hou

ghto

n M

i!in

H

arco

urt’s

Div

isio

n fo

r Inn

ovat

ive

Asse

ssm

ents

and

Info

rmat

ion

Solu

tions

, agr

ees:

“Thi

s shi

ft pu

ts an

em

phas

is o

n us

ing

data

to d

rive

deci

sion

-mak

ing.

Th

is is

not

abou

t get

ting

a rep

ort,

putti

ng it

in a

file

cabi

net a

nd n

ever

look

ing

at it

agai

n. T

his i

s a t

ime

whe

n pe

ople

are

real

ly tr

ying

to u

se th

e as

sess

men

t dat

a in

mea

ning

ful w

ays s

o th

ey ca

n be

tter u

nder

stan

d th

e st

reng

th an

d w

eakn

esse

s of

thei

r stu

dent

s.”3

The

impa

ct o

f big

dat

a will

be

equa

lly g

roun

d-br

eaki

ng fo

r hig

her e

duca

tion

inst

itutio

ns. N

ew

tech

nolo

gies

for d

ata a

naly

tics a

re ch

angi

ng th

e fa

ce

of st

uden

t rec

ruitm

ent,

adm

inist

ratio

n an

d ac

adem

-ic

rese

arch

. We’

ve co

llect

ed m

ount

ains

of d

ata o

ver

the

year

s: co

urse

reco

rds,

stud

ent a

ttend

ance

, cla

ss

rost

ers,

prog

ram

par

ticip

atio

n, d

egre

e at

tain

men

t, di

scip

line

reco

rds,

test

scor

es an

d so

on.

But

whi

le

we’

re g

ood

at am

assin

g th

is in

form

atio

n, w

e’ve

pr

evio

usly

lack

ed th

e m

eans

to ap

ply

it to

war

d im

prov

ing

stud

ent o

utco

mes

. In

this

way

, our

vas

t ed

ucat

ion

data

stor

es h

ave

been

sim

ilar t

o th

e 13

7 m

illio

n ite

ms s

tore

d in

the

Smith

soni

an In

stitu

-tio

n. A

lthou

gh th

ese

item

s are

of g

reat

hist

oric

al

impo

rtan

ce, l

ess t

han

2 pe

rcen

t of t

he co

llect

ion

is on

disp

lay

at an

y gi

ven

time.

Ver

y fe

w p

eopl

e w

ill

ever

com

e cl

ose

to e

xper

ienc

ing

even

this

2 pe

rcen

t, le

t alo

ne g

ain

acce

ss to

the

full

colle

ctio

n.

GO

ES T

O

SCH

OO

L

Are

you

exp

erie

ncin

g su

bsta

ntia

l ad

min

istr

ativ

e da

ta g

row

th?

79%

say

yes

!

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

79%

DAT

A G

RO

WTH

NO

GR

OW

TH12

%

NO

T S

UR

E9%

67

FROM

THE

PUB

LISH

ER

your

ow

n de

vice

(BYO

D), p

erva

sive w

irel

ess

netw

orks

and

adva

nced

net

wor

king

that

co

nnec

ts in

stitu

tions

to th

e out

side w

orld

.“W

hen

you

stop

and

thin

k ab

out t

he a

mou

nt

of co

mpu

ter p

roce

ssin

g po

wer

that

stud

ents

hav

e in

the

bott

om o

f the

ir b

ackp

acks

or i

n th

eir h

ip

pock

ets,

it is

the

equi

vale

nt to

wha

t Apo

llo 11

had

w

hen

they

wen

t to

the

moo

n,” s

ays C

lark

. Ins

tead

of

ban

ning

adva

nced

tech

nolo

gy d

evic

es fr

om

the

clas

sroo

m, a

s man

y sc

hool

s do,

Sco

ttsd

ale

has i

mpl

emen

ted

the

exac

t opp

osite

pol

icy.

“We

have

teac

hers

and

tech

nolo

gy tr

aine

rs w

ho

are

goin

g in

to cl

assr

oom

s and

usi

ng m

obile

-bas

ed

audi

ence

pol

ling,

just

like

the

way

you

vot

e fo

r A

mer

ican

Idol

,” Cl

ark

expl

ains

. “Yo

u ca

n ‘v

ote,’

if

you

will

, for

the

corr

ect a

nsw

er o

n a m

ath

prob

lem

that

was

put

on

the

inte

ract

ive

whi

tebo

ard

duri

ng th

e fir

st fi

ve m

inut

es o

f the

clas

s whi

le

the

teac

her i

s tak

ing

atte

ndan

ce. I

nste

ad o

f

sittin

g th

ere

wai

ting

for t

he te

ache

r, th

e st

uden

ts

coul

d be

wor

king

out

the

prob

lem

of t

he d

ay a

nd

subm

ittin

g th

eir a

nsw

ers v

ia sm

artp

hone

.” Th

is so

rt o

f stu

dent

pol

ling

has t

he p

oten

tial t

o en

rich

and

dire

ct d

aily

inst

ruct

ion.

As t

he st

uden

ts

are v

otin

g, a

grap

h co

uld

appe

ar at

the f

ront

of t

he

clas

sroo

m th

at sh

ows w

hat p

erce

ntag

e of t

he cl

ass

was

able

to so

lve t

hat p

robl

em co

rrec

tly. I

nste

ad

of w

aitin

g wee

ks to

det

erm

ine w

here

the s

tude

nts

are i

n te

rms o

f mas

tery

of t

he su

bjec

t, th

e tea

cher

ca

n ha

ve th

at d

ata a

t his

or h

er fi

nger

tips i

nsta

nta-

neou

sly. S

o, fo

r exa

mpl

e, if

only

a fe

w st

uden

ts w

ere

able

to so

lve t

he p

robl

em, t

he te

ache

r mig

ht d

ecid

e to

reto

ol th

e ins

truc

tiona

l les

son

right

on

the s

pot.

“We d

on’t

have

to w

ait f

or th

e tea

cher

to ta

ke

hom

e th

e st

ack

of p

aper

s to

grad

e th

at n

ight

to

figu

re o

ut th

at sh

e or

he

may

hav

e m

isse

d an

op

port

unity

ear

lier i

n th

e da

y,” C

lark

says

. “I

t has

lots

of p

oten

tial.”

7

RODEL FOUNDATION OF ARIZONA

THE

PROM

ISE

The st

ory

of b

ig d

ata

star

ts w

ith th

e ne

eds o

f our

stud

ents

. Bef

ore

we

map

out

the

tool

s and

tech

nolo

gy

of b

ig d

ata,

we

need

to p

ut it

s ben

efits

into

hu

man

term

s to

whi

ch w

e ca

n re

late

. Wha

t w

ill it

do

for a

dmin

istr

ator

s, in

stru

ctor

s, co

unse

lors

, adv

isor

s, su

ppor

t sta!

and

— m

ost

impo

rtan

tly —

stud

ents

to im

prov

e ed

ucat

ion?

Stu

dent

Suc

cess

in S

cott

sdal

eD

r. D

avid

Pet

erso

n an

d To

m C

lark

are b

elie

vers

in

the p

rom

ise o

f big

dat

a, an

d th

ey ar

e alre

ady p

uttin

g it

into

actio

n at

Sco

ttsda

le U

nifie

d Sc

hool

Dist

rict

in S

cotts

dale

, Ariz

. Dr.

Pete

rson

is su

perin

tend

ent

for t

he d

istric

t, an

d Cl

ark

is th

e dist

rict C

IO. F

or D

r. Pe

ters

on, b

ig d

ata i

s mor

e tha

n ju

st a

tool

to h

elp

top

adm

inist

rato

rs m

ake d

ecisi

ons.

He b

elie

ves i

t can

po

sitiv

ely i

mpa

ct ev

ery l

evel

of e

duca

tion,

righ

t dow

n to

the c

lass

room

leve

l at t

he m

omen

t of i

nstr

uctio

n.6

“I th

ink

first

and

fore

mos

t, w

e nee

d to

com

e to

that

tr

ue re

aliz

atio

n th

at o

ur k

ids a

re d

igita

l nat

ives

,” sa

ys P

eter

son.

“The

y’re

use

d to

wor

king

with

te

chno

logy

and

elec

tron

ics.

By h

avin

g tec

hnol

ogy

syst

ems i

n pl

ace t

hat c

an co

mpl

ete a

sses

smen

ts,

lear

ning

is o

ccur

ring w

ithou

t the

m ev

en re

aliz

ing

it, b

ecau

se th

ey ar

e so

com

fort

able

with

it.”

Pete

rson

is ta

king

adva

ntag

e of

stud

ents

’ te

chno

logi

cal fl

uenc

y to

atta

ck o

ne o

f the

mos

t en

tren

ched

and

seem

ingl

y un

solv

able

pro

blem

s in

edu

catio

n: H

ow d

o yo

u pr

ovid

e re

med

ial h

elp

with

out s

tigm

atiz

ing

stud

ents

, iso

latin

g th

em

or em

barr

assi

ng th

em in

fron

t of t

heir

pee

rs?

“We k

now

that

not

ever

y stu

dent

lear

ns in

the

sam

e way

, and

so b

ette

r use

of d

ata w

ill h

elp

us cu

s-to

miz

e som

e of t

he le

arni

ng fo

r stu

dent

s,” sa

ys P

e-te

rson

. “As

we s

ee d

i!er

ent s

tude

nts p

rogr

essin

g at

di!e

rent

leve

ls, w

e can

mak

e adj

ustm

ents

seam

less

ly,

so th

at st

uden

ts d

on’t

even

not

ice w

hat w

e are

doi

ng

to m

axim

ize t

heir

lear

ning

. In

som

e cas

es, w

e can

pr

ovid

e enr

ichm

ent,

and

in so

me c

ases

, we c

an p

ro-

vide

adju

stm

ents

to h

elp

them

mak

e up

or ca

tch

up.”

CIO

Tom

Cla

rk se

es th

e tre

nd to

war

ds b

ig

data

as w

orki

ng h

and-

in-g

love

with

oth

er

tech

nolo

gy in

itiat

ives

that

hav

e dev

elop

ed

over

the p

ast f

ew ye

ars,

incl

udin

g br

ing

Bet

ter S

tude

nt O

utco

mes

and

Car

eer R

eadi

ness

THE

PRO

MIS

E O

F BI

G D

ATA:

Scot

tsda

le U

nifie

d Sc

hool

D

istri

ct b

elie

ves

that

bi

g da

ta c

an b

e us

ed to

po

sitiv

ely

impa

ct e

very

le

vel o

f edu

catio

n, ri

ght

dow

n to

the

clas

sroo

m

leve

l at t

he m

omen

t of

inst

ruct

ion.

6

89

up a

nd w

orki

ng to

geth

er, a

nd th

ey’re

usi

ng

anal

ytic

s and

com

puta

tiona

l tec

hnol

ogy

to

unde

rsta

nd th

e da

ta th

ey a

re c

reat

ing.

”D

r. H

oit’s

exp

erie

nces

at N

C St

ate

show

th

at a

cade

mic

rese

arch

isn’

t the

onl

y fie

ld th

at

bene

fits f

rom

this

sort

of c

olla

bora

tion.

Wor

k at

N

C St

ate

dem

onst

rate

s how

big

dat

a ca

n fo

ster

be

nefic

ial r

elat

ions

hips

bet

wee

n el

emen

tary

and

se

cond

ary

educ

atio

n as

wel

l. D

r. H

oit i

s als

o a

prof

esso

r and

a re

sear

cher

in th

e de

part

men

t of

Civ

il, C

onst

ruct

ion

& E

nvir

onm

enta

l En

gine

erin

g. H

e an

d hi

s tea

m w

ork

with

the

Frid

ay In

stitu

te fo

r Edu

catio

nal I

nnov

atio

n th

at fo

cuse

s on

tech

nolo

gy a

nd K

-12

syst

ems.

In p

artn

ersh

ip w

ith th

e st

ate,

the

Frid

ay

Inst

itute

’s go

al is

“to

stud

y th

e be

nefit

s of

tech

nolo

gy fo

r stu

dent

edu

catio

n fr

om

kind

erga

rten

all

the

way

thro

ugh

thei

r hig

h sc

hool

gra

duat

ion.

” The

pro

cess

invo

lves

the

inte

grat

ion

of in

-use

syst

ems i

n sc

hool

s an

d di

stri

cts,

and

the

colle

ctio

n an

d us

e of

stud

ent d

ata

to im

prov

e pe

rfor

man

ce

and

dete

ct p

oten

tial p

robl

ems.

As D

r. H

oit e

xpla

ins,

“We’

re lo

okin

g fo

r the

sa

me

type

s of t

hing

s in

stud

ents

as i

n bi

osec

urity

or

frau

d de

tect

ion:

ano

mal

ies,

in o

rder

to c

atch

a

prob

lem

bef

ore

it be

com

es u

ncor

rect

able

.” Th

is co

uld

be a

n an

omal

y in

ove

rall

GPA

s, ch

ange

s in

GPA

s for

cour

ses n

eces

sary

for

stud

ents

’ maj

ors,

fluct

uatio

ns in

att

enda

nce

patt

erns

and

mor

e. J

ust a

s ear

ly d

etec

tion

in th

e pu

blic

hea

lth sp

here

oft

en m

eans

the

di!e

renc

e be

twee

n lif

e an

d de

ath,

the

spee

d w

ith w

hich

w

e de

tect

red

flags

in a

stud

ent’s

aca

dem

ic

care

er co

uld

mea

n th

e di!e

renc

e be

twee

n a

quic

k fix

, a d

raw

n-ou

t int

erve

ntio

n or

failu

re.

The

Frid

ay In

stitu

te is

con

nect

ed w

ith

Cent

enni

al C

ampu

s Mid

dle

Scho

ol, w

hich

TEC

HN

OLO

GIE

S C

ON

VER

GE:

Is

this

adm

inis

trat

ive,

inst

ruct

iona

l or r

esea

rch

com

putin

g?

Is it

for h

ighe

r edu

catio

n or

K-1

2?

The

wor

ld o

f tec

hnol

-og

y us

ed to

be

a lo

t les

s co

mpl

ex th

an it

is to

day.

W

hene

ver a

new

pie

ce o

f te

chno

logy

cam

e on

the

scen

e, it

cou

ld b

e pl

aced

in

to o

ne o

f thr

ee n

eatly

de

fined

cat

egor

ies.

Adm

in-

istr

ativ

e sy

stem

s, li

ke p

ayro

ll an

d ac

coun

ting

appl

ica-

tions

, ran

in th

e ba

ck o

!ce

to

man

age

the

oper

atio

ns o

f th

e in

stitu

tion.

Inst

ruct

iona

l te

chno

logi

es w

ere

leve

r-ag

ed b

y in

stru

ctor

s w

hile

th

ey ta

ught

thei

r stu

dent

s.

And

rese

arch

com

putin

g

asse

ts w

ere

lock

ed a

way

in

a la

b so

mew

here

, as

the

lone

ly p

rovi

nce

of a

cade

mic

re

sear

cher

s. T

oday

, tho

se

boun

darie

s ar

e qu

ickl

y co

llaps

ing.

Big

dat

a sp

ans

all o

f tho

se s

epar

ate

des-

igna

tions

, and

inte

grat

es

them

in a

way

that

was

ne

ver p

ossi

ble

befo

re. T

his

conv

erge

nce

mea

ns th

at

big

data

is m

ore

than

a

nuts

-and

-bol

ts te

chno

logy

pr

opos

ition

. It’s

a s

trat

egic

so

lutio

n th

at re

quire

s th

e at

tent

ion

of to

p o!

cial

s, e

x-ec

utiv

es a

nd fa

culty

to b

ring

to fr

uitio

n. A

lex

Kap

lan,

na

tiona

l pra

ctic

e le

ader

for

educ

atio

n fo

r the

Glo

bal

Bus

ines

s Se

rvic

es D

ivis

ion

of IB

M, s

ees

big

data

bei

ng

rele

vant

acr

oss

all d

omai

ns

of e

duca

tion.

“Fr

om IB

M’s

po

int o

f vie

w,”

say

s K

apla

n,

“Big

dat

a is

the

larg

est t

opic

in

edu

catio

n to

day.

I w

ould

sa

y th

at is

true

for b

oth

K-1

2 an

d hi

gher

edu

catio

n.

Mom

entu

m h

as re

ally

bee

n bu

ildin

g ov

er th

e pa

st fe

w

year

s.”

Acc

ordi

ng to

Kap

lan,

“T

he p

rimar

y re

ason

for t

his

is a

real

izat

ion

on th

e pa

rt o

f

polic

y m

aker

s an

d pr

acti-

tione

rs th

at if

you

are

real

ly

goin

g to

mak

e a

di"e

renc

e in

term

s of

teac

hing

and

le

arni

ng in

the

clas

sroo

m,

or in

term

s of

ope

ratio

nal

e!ci

ency

in ru

nnin

g yo

ur

scho

ol s

yste

m, y

ou n

eed

to a

ncho

r all

of th

is in

dat

a.

All

of th

e ed

ucat

ion

inst

itu-

tions

in th

e U

nite

d St

ates

ha

ve a

ple

thor

a of

dat

a. It

is

n’t a

lack

of d

ata

that

is th

e pr

oble

m —

the

prob

lem

is

that

they

are

stil

l str

uggl

ing

with

con

vert

ing

that

dat

a in

to u

sefu

l inf

orm

atio

n.”8

Acco

rdin

g to

Cla

rk, l

ever

agin

g da

ta is

sim

ply

expe

cted

thes

e da

ys. “

I thi

nk w

e al

l hav

e to

face

th

e re

ality

of t

he c

hang

es th

at w

e’re

und

ergo

ing

in so

ciet

y. W

hat h

appe

ns in

scho

ols b

ecom

es

a re

flect

ion

of th

at. W

e ar

e m

ore

and

mor

e de

pend

ent o

n te

chno

logy

to d

o ou

r job

s, an

d if

you’

re u

sing

cha

rt p

aper

and

Sha

rpie

s to

anal

yze

your

dat

a, th

en I

don’

t thi

nk y

ou’re

doi

ng ju

stic

e fo

r you

r stu

dent

s. Yo

u’re

not

mak

ing

your

de

cisio

ns o

n th

e be

st d

ata

that

you

alr

eady

hav

e.”

But e

ven

the

mos

t ext

ensi

ve b

ig d

ata

appl

icat

ions

can

’t w

ork

in is

olat

ion.

The

y re

quir

e ne

twor

ks a

nd a

mpl

e ba

ndw

idth

to m

ake

them

ac

cess

ible

to e

very

par

ticip

ant.

To a

ddre

ss th

is

nece

ssity

, Sco

ttsd

ale

has i

mpl

emen

ted

a w

irel

ess

infr

astr

uctu

re a

cros

s all

of it

s cam

puse

s and

al

low

ed st

uden

ts to

acc

ess t

he n

etw

ork.

Clar

k ad

ds, “

This

lets

them

leve

rage

our

di

stri

ct co

nnec

tion

to th

e In

tern

et, a

s opp

osed

to

thei

r ow

n or

thei

r par

ent’s

cell

phon

e bi

ll.

It’s

a ni

ce p

artn

ersh

ip. W

e’re

leve

ragi

ng

tech

nolo

gy th

at th

ey a

lrea

dy h

ave

with

a

com

pone

nt th

at w

e ca

n pr

ovid

e fo

r the

m.”

Uni

ting

Adm

inis

trat

ion,

Res

earc

h an

d K

-12

in N

orth

Car

olin

aBi

g da

ta h

as d

iver

se a

nd w

ide-

rang

ing

appl

icab

ility

, as e

vide

nced

by

its im

plem

enta

tion

in m

any

disp

arat

e fie

lds o

f aca

dem

ic re

sear

ch.

One

such

fiel

d se

ems,

at fi

rst g

lanc

e, li

ke a

n un

likel

y ca

ndid

ate

for b

ig d

ata

anal

ysis

: med

ieva

l

man

uscr

ipt s

tudi

es. T

extu

al sc

hola

rs h

ave

been

stud

ying

boo

ks a

s phy

sical

art

ifact

s for

so

me

time

alre

ady

— tr

ying

to d

eter

min

e th

eir

prov

enan

ce, o

wne

rshi

p lin

eage

and

so fo

rth.

Bu

t Dr.

Tim

othy

Stin

son,

an

assi

stan

t pro

fess

or

of E

nglis

h at

Nor

th C

arol

ina

Stat

e U

nive

rsity

(N

C St

ate)

, det

erm

ined

that

the

man

uscr

ipts

pr

oduc

ed in

the

mon

astic

scri

ptor

ium

s of t

he

Mid

dle

Age

s had

mor

e in

form

atio

n to

o!e

r, gi

ven

the

righ

t app

licat

ion

of th

e ri

ght t

ools

.7 H

e re

ason

ed th

at th

e m

any

man

uscr

ipts

w

ritt

en o

n ve

llum

(tre

ated

ani

mal

skin

s) m

ight

al

so co

ntai

n th

e D

NA

info

rmat

ion

of th

e an

imal

s fr

om w

hich

they

wer

e m

ade.

A D

NA

anal

ysis

of

the

vellu

m w

ould

reve

al a

kin

d of

“gen

etic

hi

stor

y” o

f the

text

s, en

ablin

g th

e sc

hola

r to

bett

er

dete

rmin

e w

hat a

rea

of th

e w

orld

the

mat

eria

ls

orig

inat

ed. D

epen

ding

on

how

muc

h w

e kn

ow

abou

t a p

artic

ular

man

uscr

ipt’s

his

tory

alr

eady

, th

is co

uld

answ

er q

uest

ions

abo

ut th

e m

edie

val

book

trad

e an

d th

e ci

rcul

atio

n of

man

uscr

ipts

. A

noth

er fi

eld

of a

cade

mic

rese

arch

that

has

be

nefit

ed fr

om b

ig d

ata

is in

fect

ious

dis

ease

. Su

zann

e K

enne

dy-S

tosk

opf,

a re

sear

ch p

rofe

ssor

of

vet

erin

ary

med

icin

e, w

as co

nduc

ting

a st

udy

that

invo

lved

pla

cing

colla

r-m

ount

ed

sens

ors o

n w

olve

s. Th

e co

llars

tran

smit

GPS

co

ordi

nate

s and

env

iron

men

tal d

ata,

such

as

tem

pera

ture

, at r

egul

ar in

terv

als.

Nat

ural

ly,

the

mor

e w

olve

s tra

cked

and

the

long

er th

ey

are

trac

ked,

the

mor

e da

ta is

acc

umul

ated

. Ev

entu

ally

ther

e w

as to

o m

uch

data

for t

he

vete

rina

rian

to d

isce

rn p

atte

rns e

asily

.H

owev

er, a

t an

NC

Stat

e-ho

sted

“Big

Dat

a Re

trea

t,” th

e in

fect

ious

dis

ease

exp

ert w

as a

ble

to fi

nd th

e ki

nd o

f sup

port

and

tech

nolo

gy sh

e ne

eded

to m

ake

sens

e of

the

data

. And

, as i

f to

und

ersc

ore

the

idea

that

big

dat

a is

inde

ed

ubiq

uito

us, t

he v

eter

inar

ian

foun

d re

trea

t-go

ers i

n di

spar

ate

field

s who

se e

xper

ienc

es

para

llele

d he

r ow

n. A

s Dr.

Mar

c Hoi

t, vi

ce

chan

cello

r for

info

rmat

ion

tech

nolo

gy a

nd C

IO

at N

C St

ate,

exp

lain

s, “N

ow th

ey’re

mat

ched

“WE

HAV

E TE

ACH

ERS

AN

D

TEC

HN

OLO

GY

TRA

INER

S W

HO

A

RE

GO

ING

INTO

CLA

SSR

OO

MS

AN

D U

SIN

G M

OB

ILE-

BA

SED

AU

DIE

NC

E PO

LLIN

G, J

UST

LIK

E

THE

WAY

YO

U V

OTE

FO

R

AM

ERIC

AN

IDO

L.”

TOM

CLA

RK

, CIO

, SC

OTT

SDA

LE U

NIF

IED

SC

HO

OL

DIS

TRIC

T, A

RIZ

.

1011

Tale

nt C

omm

unity

.” Th

is co

mm

unity

will

pr

ovid

e a

sing

le w

ebsit

e to

hel

p ve

tera

ns a

nd

tran

sitio

ning

serv

ice

mem

bers

find

em

ploy

men

t op

port

uniti

es in

hig

h-de

man

d re

gion

s and

in

dust

ries

in th

e U

nite

d St

ates

. The

com

mun

ity

will

als

o br

ing

vete

rans

and

em

ploy

ers t

oget

her

and

prov

ide

asse

ssm

ents

that

allo

w v

eter

ans

to id

entif

y ca

reer

pat

hs (i

nclu

ding

add

ition

al

educ

atio

n) th

at a

re b

est s

uite

d fo

r the

m.10

Th

is co

mm

unity

will

requ

ire

the

aggr

egat

ion

and

impl

emen

tatio

n of

a si

gnifi

cant

am

ount

of

big

dat

a. In

ord

er to

loca

te e

mpl

oym

ent

oppo

rtun

ities

in h

igh-

dem

and

regi

ons a

nd

indu

stri

es, H

irin

g ou

r Her

oes w

ill n

eed

to

aggr

egat

e an

d an

alyz

e da

ta fr

om st

ates

, citi

es,

mun

icip

aliti

es a

nd co

mpa

nies

aro

und

the

coun

try.

And

in o

rder

to h

elp

vete

rans

iden

tify

the

care

er p

aths

that

are

righ

t for

them

, the

pr

ogra

m w

ill h

ave

to co

nstr

uct a

sses

smen

ts

and

link

them

to sp

ecifi

c car

eer p

aths

, util

izin

g da

ta a

bout

the

inte

rest

s, sk

ills a

nd ce

rtifi

catio

ns

requ

ired

for d

i!er

ent c

aree

rs. T

his e

!ort

is a

pe

rfec

t exa

mpl

e of

how

big

dat

a is

tran

sfor

min

g th

e w

orld

for s

ervi

ce m

embe

rs re

turn

ing

from

co

nflic

ts o

vers

eas.

As s

uch,

big

dat

a is

cha

ngin

g ed

ucat

ion

in m

yria

d w

ays,

incl

udin

g im

prov

ing

care

er re

adin

ess f

or to

day’

s vet

eran

s.11 Q

PHOTO BY KENDALL JAMES

PHOTO BY TOM CHERRY

is ti

ed to

the

univ

ersi

ty a

nd lo

cate

d on

its

Cent

enni

al C

ampu

s. Th

ey a

re k

ey c

ompo

nent

s of

the

stat

e’s R

ace

to th

e To

p gr

ant.

NC

Stat

e is

als

o pa

rtic

ipat

ing

in w

hat’s

cal

led

an “e

arly

co

llege

hig

h sc

hool

” — a

hig

h sc

hool

whe

re

stud

ents

can

take

uni

vers

ity c

lass

es, w

hich

D

r. H

oit d

escr

ibes

as s

imila

r to

a “d

ual d

egre

e pr

ogra

m w

ith c

omm

unity

col

lege

s.” T

he W

ake

NC

Stat

e U

nive

rsity

STE

M E

arly

Col

lege

H

igh

Scho

ol p

rogr

am is

focu

sed

on o!e

ring

ST

EM (s

cien

ce, t

echn

olog

y, en

gine

erin

g an

d m

athe

mat

ics)

-rel

ated

cou

rses

. Dr.

Hoi

t not

es

that

thes

e ty

pes o

f col

labo

ratio

ns, w

ith th

e un

iver

sity

, Fri

day

Inst

itute

and

mid

dle

scho

ol;

and

with

the

univ

ersi

ty a

nd e

arly

-col

lege

hig

h sc

hool

, o!e

r a w

ealth

of i

nfor

mat

ion

that

can

be

util

ized

for f

urth

er le

arni

ng o

ppor

tuni

ties.

Car

eer

Rea

dine

ss t

o P

ower

Hir

ing

our

Her

oes

This

pas

t dec

ade

has b

een

a ch

alle

ngin

g on

e fo

r the

Uni

ted

Stat

es m

ilita

ry. M

any

vete

rans

stru

ggle

to fu

lly a

ssim

ilate

bac

k in

to

soci

ety,

findi

ng it

di"

cult

to b

ecom

e ca

reer

re

ady

and

find

a jo

b. F

ortu

nate

ly, b

ig d

ata

has

a pl

ace

in v

ocat

iona

l and

job

trai

ning

as w

ell.

Whi

le v

eter

ans o

ften

hav

e sp

ecifi

c an

d us

eful

sk

ills,

man

y ha

ve b

een

in th

e m

ilita

ry si

nce

high

scho

ol o

r col

lege

, and

sim

ply

do n

ot k

now

whe

re

to lo

ok to

find

em

ploy

men

t. H

irin

g ou

r Her

oes

was

laun

ched

in M

arch

201

1 to

addr

ess t

his

prob

lem

. Wor

king

with

Cha

mbe

rs o

f Com

mer

ce,

Hir

ing

our H

eroe

s par

tner

s with

stat

e an

d lo

cal

chap

ters

and

oth

ers f

rom

the

publ

ic, p

riva

te

and

nonp

rofit

sect

ors t

o he

lp v

eter

ans a

nd

thei

r spo

uses

find

mea

ning

ful e

mpl

oym

ent.

T his

pro

gram

wou

ld n

ot b

e po

ssib

le w

ithou

t th

e ut

iliza

tion

of d

ata.

Rec

entl

y, H

irin

g ou

r H

eroe

s cre

ated

the

“Fas

t Tra

ck” p

rogr

am to

sh

ow v

eter

ans c

ritic

al p

aths

to e

mpl

oym

ent

and

assi

st th

em in

mak

ing

deci

sion

s abo

ut

educ

atio

n an

d em

ploy

men

t opp

ortu

nitie

s. Th

is

prog

ram

uti

lizes

a si

gnif

ican

t am

ount

of d

ata

to m

ap c

aree

rs b

y in

dust

ry to

100

met

ropo

litan

st

atis

tical

are

as (M

SAs)

that

are

fore

cast

ed

to se

e th

e la

rges

t am

ount

of j

ob c

reat

ion

in

the

near

futu

re. T

he p

rogr

am a

lso

iden

tifie

s th

e sk

ills n

eede

d fo

r vet

eran

s to

appl

y fo

r jo

bs in

thes

e M

SAs,

pro

vide

s inf

orm

atio

n on

how

vet

eran

s can

use

the

GI B

ill to

gai

n ad

ditio

nal e

duca

tion

and

help

s vet

eran

s gai

n cr

eden

tial

s to

incr

ease

thei

r opp

ortu

nitie

s.9 A

s a p

art o

f the

Fas

t Tra

ck p

rogr

am, H

irin

g ou

r Her

oes h

as p

artn

ered

with

a te

chno

logy

fir

m to

cons

truc

t an

onlin

e “H

irin

g ou

r Her

oes

PHOTO BY TOM CHERRY

Hiri

ng o

ur H

eroe

s’

“Fas

t Tra

ck” p

rogr

am

utili

zes

a si

gnifi

cant

am

ount

of d

ata

to m

ap

high

-dem

and

care

ers

by

indu

stry

, ide

ntify

the

skill

s ne

eded

for v

eter

ans

to

appl

y fo

r job

s an

d he

lp

vete

rans

gai

n ad

ditio

nal

cred

entia

ls to

incr

ease

th

eir o

ppor

tuni

ties.

WH

Y IT

MAT

TER

S:D

ecod

ing

the

Tech

nolo

gy

Big

dat

a is

full

of p

ossi

bilit

ies.

Som

e sp

ecifi

c be

nefit

s an

ticip

ated

by

educ

atio

n le

ader

s ar

e:

▸ Id

entif

ying

at-r

isk

stud

ents

bef

ore

the

trou

ble

star

ts▸

Targ

etin

g re

sear

ch-b

ased

inte

rven

tions

in re

al ti

me

▸ P

redi

ctin

g an

d m

anag

ing

cam

pus

goal

att

ainm

ent

▸ Im

prov

ing

prof

essi

onal

dev

elop

men

t str

ateg

ies

▸ Im

plem

entin

g st

uden

t, te

ache

r and

inst

ruct

or

valu

e-ad

ded

grow

th m

odel

s▸

Impr

ovin

g st

uden

t out

com

es▸

Ach

ievi

ng c

aree

r rea

dine

ss

1213

W

here

are

you

sto

ring

data

?

73%

68%

65%

62%

61%

60%

55%

49%

STU

DEN

T IN

FORM

ATIO

N

SYST

EM (S

IS)

CLA

SS/

CO

UR

SE

SCH

EDU

LIN

G

TEST

ING

OR

AS

SESS

MEN

T SY

STEM

STAT

E

REPO

RTIN

GTR

ANSC

RIPT

SLE

ARN

ING

M

ANAG

EMEN

T SY

STEM

(LM

S)

GR

ADE

BO

OK

OR

RE

PORT

C

ARD

S

PRO

FESS

ION

AL

DEV

ELO

PMEN

T SY

STEM

STU

DEN

T BI

LLIN

G

SYST

EM

80%

70%

60%

50%

40%

30%

20%

10% 0

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

45%

Acco

rdin

g to

rese

arch

by

the

Dat

a Qua

lity

Cam

paig

n, “B

est-p

ract

ice

dist

rict

s hav

e w

ell-e

stab

lishe

d, d

ocum

ente

d, a

nd co

nsis

tent

pr

oced

ures

and

bus

ines

s rul

es fo

r dat

a va

lidat

ion.

Lac

king

clea

rly d

efine

d bu

sine

ss

rule

s for

dat

a ent

ry ca

n le

ad to

dup

licat

ion

of

info

rmat

ion

in [s

ourc

e] sy

stem

s or s

omet

imes

om

issio

n of

dat

a.”13

To

get b

ig d

ata r

ight

, we

mus

t man

age

our s

ourc

e sy

stem

s pro

perly

, an

d co

nsid

er th

em a

vita

l lin

k in

the

over

all

chai

n le

adin

g to

hig

h-le

vel a

naly

tics. Q

FOR

MO

RE

INFO

RM

ATIO

NTh

e D

ata

Qua

lity

Cam

paig

n is

com

mitt

ed to

real

izin

g th

e vi

sion

of a

n ed

ucat

ion

syst

em in

whi

ch a

ll st

akeh

olde

rs

are

empo

wer

ed w

ith h

igh-

qual

ity d

ata

to m

ake

deci

sion

s th

at e

nsur

e ev

ery

stud

ent g

radu

ates

hig

h sc

hool

pr

epar

ed fo

r suc

cess

in c

olle

ge a

nd th

e w

orkp

lace

.w

ww

.dat

aqua

lityc

ampa

ign.

org

THE

FOUN

DATI

ON

Big

dat

a isn

’t ju

st a

bout

the fi

nal s

tage

s of t

he

data

pro

cess

: dat

a vis

ualiz

atio

n an

d di

rect

an

alyt

ics a

pplic

atio

ns. I

t’s a

lso

abou

t the

ha

rd w

ork,

syst

ems,

proc

esse

s and

dat

a gov

erna

nce

that

hel

p to

get

us t

here

in th

e firs

t pla

ce. S

ince

th

e ear

ly d

ays o

f the

edu

catio

n da

ta m

ovem

ent,

grou

ps li

ke th

e Dat

a Qua

lity

Cam

paig

n ha

ve b

een

high

light

ing

the i

mpo

rtan

ce o

f get

ting

info

rmat

ion

righ

t fro

m th

e sou

rce s

yste

ms t

hem

selv

es, s

uch

as st

uden

t inf

orm

atio

n sy

stem

s (SI

S), l

earn

ing

man

agem

ent s

yste

ms (

LMS)

and

the l

ike.

12

“Dat

a qua

lity

is p

roba

bly

one

of th

e bi

gges

t ar

eas y

ou st

rugg

le w

ith, b

ecau

se th

ere’s

so m

uch

varia

tion

on h

ow p

eopl

e do

thin

gs, p

artic

ular

ly

at th

e cam

pus l

evel

,” ex

plai

ns H

oust

on IS

D’s

CIO

Sc

had.

Whe

n yo

u ar

e pul

ling d

ata f

rom

man

y di!e

rent

syst

ems,

som

etim

es IT

sta!

nee

d to

im

plem

ent “

wor

k-ar

ound

s” o

r pro

cess

chan

ges t

hat

hurt

dat

a int

egrit

y but

are

nec

essa

ry fo

r sys

tem

fu

nctio

nalit

y. W

hen

sour

ce sy

stem

s hav

e bee

n in

pl

ace f

or a

whi

le a

nd h

ave b

een

colle

ctin

g dat

a for

a l

ong t

ime,

thes

e pro

blem

s can

be m

agni

fied.

“The

ana

logy

of ‘

garb

age

in, g

arba

ge o

ut’ i

s ne

ver m

ore

rele

vant

than

whe

n w

e’re

talk

ing

abou

t dat

a qua

lity

in d

ashb

oard

s,” sa

ys S

chad

. “B

ecau

se w

hat t

ends

to h

appe

n is

, whe

n th

ere

is

bad

data

com

ing

in a

nd y

ou’re

repo

rtin

g on

it, t

he

first

ass

umpt

ion

is th

at th

e to

ol is

bad

, or t

he to

ol

is re

adin

g it

inco

rrec

tly.”

This

pos

es m

ajor

risk

s fo

r big

dat

a ini

tiativ

es, w

hich

can

be e

asily

shut

do

wn

befo

re th

ey a

re e

ven

star

ted.

“You

end

up

spen

ding

a lo

t of t

ime

just

ifyin

g th

at th

e to

ol’s

righ

t, ra

ther

than

spen

ding

the

ener

gy o

n fix

ing

the

data

goi

ng in

. The

re ca

n be

a lo

t of t

ime

lost

th

ere.

You

hav

e to

hav

e th

e pr

oces

ses i

n pl

ace

so th

at th

e qu

ality

of t

he d

ata i

n th

e sy

stem

is

bein

g co

rrec

ted

as it

goe

s in,

” exp

lain

s Sch

ad.

Cont

ribut

ing t

o th

is pr

oble

m is

the r

apid

incr

ease

in

the a

mou

nt o

f dat

a tha

t edu

catio

n in

stitu

tions

ar

e exp

ecte

d to

mas

ter.

Seve

nty-

nine

per

cent

of

resp

onde

nts t

o th

e CD

E su

rvey

told

us t

hat

thei

r org

aniz

atio

n w

as ex

perie

ncin

g sub

stan

tial

adm

inist

rativ

e dat

a gro

wth

. And

that

’s on

ly o

ne

part

of t

he p

ictu

re, s

ince

dist

ricts

and

inst

itutio

ns

are i

ncre

asin

gly r

espo

nsib

le fo

r cat

alog

ing a

wid

e ra

nge o

f typ

es o

f inf

orm

atio

n in

incr

easin

gly

larg

e qua

ntiti

es. T

his s

tart

s with

the l

arge

st

singl

e dat

a sou

rce,

stud

ent i

nfor

mat

ion,

whi

ch is

co

llect

ed el

ectr

onic

ally

by 8

4 pe

rcen

t of d

istric

ts

and

inst

itutio

ns. B

ut it

goes

way

bey

ond

that

to

incl

ude d

igita

l con

tent

, ass

essm

ents

, tra

nsac

tiona

l in

form

atio

n, re

sear

ch an

d ev

en so

cial

med

ia.

Gat

herin

g, C

olle

ctin

g an

d C

aptu

ring

Big

Dat

a

LAYI

NG

TH

E FO

UN

DATI

ON

:

“DAT

A Q

UA

LITY

IS

PRO

BA

BLY

ON

E O

F TH

E B

IGG

EST

AR

EAS

YOU

STR

UG

GLE

WIT

H,

BEC

AUSE

TH

ERE’

S SO

MU

CH

VA

RIA

TIO

N

ON

HO

W P

EOPL

E D

O

THIN

GS,

PA

RTI

CU

LAR

LY

AT T

HE

CA

MPU

S LE

VEL.

”LE

NN

Y SC

HA

D, C

IO, H

OU

STO

N IN

DEP

END

ENT

SCH

OO

L D

ISTR

ICT,

TE

XA

S

“Sea

mle

ss s

tude

nt in

form

atio

n sy

stem

(SIS

) and

lear

ning

m

anag

emen

t sys

tem

(LM

S)

inte

grat

ion,

as

wel

l as

inte

grat

ion

into

sen

sibl

e w

orkfl

ows

— m

eani

ng

way

s to

do

som

ethi

ng w

ith th

e da

ta.”

“Int

egra

tion

— tr

acki

ng a

stu

dent

’s

data

from

kin

derg

arte

n al

l th

e w

ay th

roug

h co

llege

.”

“Bei

ng a

ble

to p

rovi

de in

form

atio

n w

hile

stil

l mai

ntai

ning

con

fiden

tialit

y is

the

ultim

ate

goal

. Tha

t tra

nsla

tes

to a

n in

dexe

d re

port

ing

syst

em w

ith

filte

rs to

add

ress

con

fiden

tialit

y re

late

d to

the

Fam

ily E

duca

tiona

l R

ight

s an

d Pr

ivac

y A

ct (F

ERPA

) an

d id

entit

y th

eft.”

“I w

ould

like

to s

ee a

cam

pus

man

agem

ent s

yste

m th

at ti

es

toge

ther

all

units

with

in th

e in

stitu

tion

to m

ake

data

acc

ess

and

track

ing

seam

less

. Our

ent

ire c

ultu

re n

eeds

to

cha

nge

to im

plem

ent t

his.

FROM

THE

EXP

ERTS

AS

PAR

T O

F C

DE

’S R

ES

EA

RC

H S

UR

VE

Y, w

e as

ked

educ

atio

n le

ader

s ho

w th

ey a

re p

repa

ring

for b

ig

data

and

wha

t big

dat

a ap

plic

atio

ns th

ey n

eed.

In in

terv

iew

s, w

e as

ked

the

priv

ate

sect

or h

ow th

ey a

re

resp

ondi

ng to

the

big

data

tren

d an

d in

wha

t way

s th

ey a

re s

eein

g th

e m

arke

t shi

ft.

THE

RES

PON

SE T

O B

IG D

ATA

: FE

EDB

ACK

FRO

M B

OTH

SID

ES

“We

are

still

usi

ng m

onol

ithic

dat

abas

e an

d da

ta w

areh

ouse

sys

tem

s to

pr

oces

s th

e da

ta to

get

bus

ines

s an

alyt

ics.

We

need

to in

vest

in n

ewer

pr

oces

sing

pla

tform

s su

ch a

s H

adoo

p (N

oSQ

L) o

r New

SQL.

Cur

rent

dat

a se

ts a

re to

o la

rge

to p

roce

ss q

uick

ly

with

our

trad

ition

al m

etho

ds.”

“Lin

e sp

eed

capa

bilit

y in

our

sm

alle

r o!

ces

arou

nd th

e st

ate,

w

hich

wou

ld e

nabl

e us

to m

ake

our d

ata

colle

ctio

n th

roug

h in

tera

ctiv

e tra

inin

gs m

ore

robu

st.”

“ Wou

ld li

ke to

hav

e a

syst

em to

ext

ract

da

ta in

a ti

mel

y m

anne

r for

gre

ater

us

e an

d be

nefit

to o

ur d

istri

cts.

“Big

dat

a is

less

abo

ut th

e vo

lum

e of

da

ta o

r new

tech

nolo

gies

; it’s

mor

e ab

out n

ew u

sage

pat

tern

s th

at in

form

ac

tion

at th

e po

int o

f del

iver

y, s

uch

as

bette

r stu

dent

adv

isin

g or

per

sona

lized

le

arni

ng p

athw

ays.

Our

cus

tom

ers

real

ize

they

do

not n

eed

expe

nsiv

e ne

w

tool

s to

get

sta

rted

— th

ey a

re a

lread

y do

ing

big

thin

gs w

ith ju

st a

littl

e SQ

L.”

RO

BER

T C

UR

TIN

, MIC

RO

SOFT

C

OR

POR

ATI

ON

“Our

shi

ft is

goi

ng to

war

ds p

redi

ctiv

e an

alyt

ics

in p

artic

ular

. The

re is

so

muc

h bi

g da

ta o

ut th

ere.

We

are

look

ing

at

di"e

rent

way

s of

ask

ing

ques

tions

, or

perh

aps

to h

elp

our c

usto

mer

s as

k qu

estio

ns th

at th

ey d

idn’

t eve

n kn

ow

they

nee

ded

to a

sk. P

redi

ctiv

e an

alyt

ics

open

s up

so

man

y av

enue

s th

at c

an

cont

ribut

e to

stu

dent

suc

cess

.”

CA

RR

IE H

AN

DLE

Y, D

ESIR

E2LE

AR

N

THE

ED

UC

ATIO

N

PER

SPEC

TIVE

THE

IN

DU

STR

Y PE

RSP

ECTI

VE

“With

the

abun

danc

e of

dat

a,

stor

ed in

mul

tiple

loca

tions

, sch

ools

sh

ould

con

side

r an

eDis

cove

ry

solu

tion

to id

entif

y an

d lo

cate

im

port

ant i

nfor

mat

ion.

MIK

E M

AX

WE

LL, S

YM

AN

TEC

“Big

dat

a is

edu

catio

n’s

secu

re,

scal

able

and

cos

t-e"e

ctiv

e an

swer

to

driv

ing

stud

ent s

ucce

ss b

y un

lock

ing

the

pow

er o

f ada

ptiv

e le

arni

ng p

lans

for

all s

tude

nts.

CR

AIG

PO

WE

LL, C

ON

NE

CTE

DU

“Dis

trict

s ha

ve to

man

age

this

influ

x in

sto

rage

— a

ll of

the

incr

ease

d vi

deo,

ele

ctro

nic

reco

rds,

stu

dent

da

ta —

eve

ryth

ing

that

is g

row

ing

from

a d

ata

stan

dpoi

nt. M

ore

and

mor

e of

thos

e re

cord

s ar

e on

line,

and

th

e am

ount

of d

ata

is s

kyro

cket

ing.

W

e ar

e fo

cuse

d on

hel

ping

dis

trict

s pr

otec

t it,

man

age

it an

d se

cure

it.

Whe

n it

com

es to

dat

a, d

istri

cts

need

to

hav

e a

disa

ster

reco

very

pla

n, o

f co

urse

, but

they

als

o ne

ed a

gro

wth

pl

an fo

r how

they

are

goi

ng to

kee

p up

with

thei

r eno

rmou

s st

orag

e ne

eds

and

secu

re d

ata

for a

n ex

tend

ed

perio

d of

tim

e.”

“Big

dat

a to

us

mea

ns e

nsur

ing

our

scho

ols

can

teac

h w

ithou

t lim

its.

Mak

ing

sure

sch

ools

can

eng

age

stud

ents

with

inno

vativ

e, s

tate

-of-t

he-

art f

orm

ats

to a

mpl

ify le

arni

ng s

uch

as v

irtua

l cla

ssro

oms

or a

llow

ing

stud

ents

to b

ring

thei

r ow

n m

obile

te

chno

logy

ont

o ca

mpu

s is

big

dat

a.

Our

priv

ate

netw

ork

allo

ws

scho

ols

and

univ

ersi

ties

to u

nlea

sh n

ew le

vels

of

col

labo

ratio

n am

ong

stud

ents

, pa

rent

s an

d te

ache

rs li

ke n

ever

bef

ore,

an

d w

e at

Cox

Bus

ines

s ar

e de

dica

ted

to m

akin

g bi

g da

ta a

real

ity fo

r the

sc

hool

s an

d st

uden

ts in

our

foot

prin

t.”

PHIL

MEE

KS,

CO

X B

USI

NES

S

1617

base

d on

a n

umbe

r of k

ey co

mpo

nent

s, an

d al

low

the

orga

niza

tions

to co

ntro

l for

thos

e co

mpo

nent

s whe

n co

mpa

ring

stud

ent o

utco

mes

.O

nce

they

had

the

data

, the

org

aniz

atio

ns

wor

ked

to b

uild

colle

ge- a

nd c

aree

r-pl

anni

ng

tool

s. Th

ey a

lso

deve

lope

d a

real

-tim

e da

ta

syst

em fo

r tra

ckin

g st

uden

ts’ c

olle

ge a

nd

care

er re

adin

ess b

y le

vera

ging

dat

a w

are-

hous

e ca

pabi

litie

s, st

uden

t-lev

el d

ata

ag-

greg

atio

n an

d cu

stom

ized

, rea

l-tim

e pr

ogre

ss

repo

rtin

g. T

he re

sults

wer

e st

unni

ng.

Toda

y, N

AF

can

anal

yze

stud

ent p

erfo

rman

ce

at th

e st

uden

t, sc

hool

, dis

tric

t, st

ate

and

natio

nal

leve

ls in

real

tim

e (w

ith a

dmin

istr

ator

s at a

ll le

vels

dri

ving

the

anal

ysis)

. Thi

s ana

lysi

s allo

ws

NA

F to

mea

sure

stud

ent a

chie

vem

ent,

mon

itor

prog

ress

, dri

ve ta

rget

ed in

terv

entio

ns a

nd d

raw

co

nclu

sion

s abo

ut k

ey co

mpo

nent

s, de

cisi

ons

and

curr

icul

a th

at d

rive

succ

ess i

n st

uden

ts.

In a

dditi

on, t

his s

yste

m h

as p

rove

n N

AF’

s su

cces

s. Th

e da

ta sh

owed

that

stud

ents

in N

AF

acad

emie

s att

end

scho

ol m

ore

freq

uent

ly, r

ecei

ve

mor

e cr

edits

and

ear

n hi

gher

gra

des t

han

non-

NA

F st

uden

ts in

the

sam

e di

stri

ct. I

n ad

ditio

n,

mor

e th

an fo

ur o

ut o

f five

NA

F st

uden

ts g

o on

to

colle

ge o

r oth

er p

ost-s

econ

dary

edu

catio

n, a

nd

mor

e th

an 5

2 pe

rcen

t of N

AF

grad

uate

s ear

n ba

chel

or’s

degr

ees i

n fo

ur y

ears

— co

mpa

red

with

32

per

cent

nat

iona

lly. D

ata

anal

ysis

now

hel

ps

NA

F be

tter

serv

e its

stud

ents

eve

ry d

ay.14

Q

STA

RTI

NG

AT

THE

SOU

RC

E:D

ecod

ing

the

Tech

nolo

gy

Con

nect

ing

syst

ems

take

s w

ork

and

spec

ializ

ed

tool

s. C

onsi

der a

ll of

the

follo

win

g in

you

r ow

n

syst

em c

onne

ctio

n eff

orts

:

▸ M

anag

ing

pass

wor

ds a

nd u

ser p

rofil

es

▸ In

tegr

atin

g w

ith le

gacy

and

tran

sact

iona

l sys

tem

s ▸

Inte

ract

ing

with

offl

ine

sour

ces

and

surv

ey in

form

atio

n▸

Gat

herin

g un

stru

ctur

ed d

ata

▸ Im

plem

entin

g ET

L te

chno

logi

es —

ext

ract

, tra

nsfo

rm, l

oad

▸ U

nitin

g di

spar

ate

soft

war

e sy

stem

s an

d pr

oduc

ts

JERRY SPEIER & THE NATIONAL ACADEMY FOUNDATION

“[TH

E N

EW

SYST

EM] P

RO

VID

ED

US

WIT

H T

HE

INTE

LLIG

ENC

E N

ECES

SAR

Y TO

SU

CC

ESSF

ULL

Y IN

ITIA

TE A

CR

ITIC

AL

PHA

SE O

F O

UR

PE

RFO

RM

AN

CE

MA

NAG

EMEN

T SY

STEM

.” JD

HO

YE

, PR

ESID

ENT,

N

ATIO

NA

L A

CA

DEM

Y FO

UN

DAT

ION

The so

urce

syst

ems h

ave

the

info

rmat

ion,

but

it

won

’t be

use

ful i

f it s

tays

ther

e. B

ig d

ata

requ

ires

that

dat

a be

com

es m

obile

. It n

eeds

to

be

extr

acte

d fr

om so

urce

syst

ems,

amas

sed

and

inte

grat

ed in

to a

cohe

rent

, uni

fied

pict

ure.

The

Nat

iona

l Aca

dem

y Fo

unda

tion’

s (N

AF)

in

itiat

ive

in “c

onne

ctin

g th

e do

ts” p

rovi

des a

n ex

celle

nt e

xam

ple

of h

ow th

is co

ncep

t can

wor

k.

NA

F is

an

orga

niza

tion

of co

llege

and

car

eer-

prep

acad

emie

s tha

t pri

des i

tsel

f on

indu

stry

-focu

sed

curr

icul

a, w

ork-

base

d le

arni

ng a

nd th

e ut

iliza

-tio

n of

bus

ines

s-pa

rtne

r exp

ertis

e. M

ore

than

60

,000

stud

ents

par

ticip

ate

acro

ss 3

9 st

ates

.N

AF

rece

ntly

impl

emen

ted

a ne

w e

lec-

tron

ic d

ata

initi

ativ

e th

at w

as a

ble

to in

corp

orat

e in

form

atio

n fr

om u

pstr

eam

sour

ces.

Acco

rdin

g to

JD

Hoy

e, p

resi

dent

of N

AF,

“[Th

e ne

w sy

stem

] pr

ovid

ed u

s with

the

inte

llige

nce

nece

ssar

y to

succ

essf

ully

initi

ate

a cr

itica

l pha

se o

f ou

r per

form

ance

man

agem

ent s

yste

m. [

The

upst

ream

info

rmat

ion]

is e

ssen

tial i

n he

lpin

g us

reac

h ou

r res

earc

h an

d ev

alua

tion

goal

s.”La

st y

ear,

NA

F be

gan

build

ing

a pe

rfor

man

ce

mea

sure

men

t sys

tem

to e

valu

ate

the

prog

ress

an

d ac

hiev

emen

t of s

tude

nts i

n N

AF

acad

emie

s. It

wan

ted

to b

e ab

le to

see,

in re

al ti

me,

exa

ctly

ho

w it

s stu

dent

s wer

e pe

rfor

min

g an

d be

abl

e to

com

pare

them

with

oth

er g

roup

s of p

ublic

sc

hool

stud

ents

. Thi

s wou

ld a

llow

NA

F to

ba

ck u

p its

succ

ess w

ith e

mpi

rica

l ana

lysi

s, te

st th

e e!

ectiv

enes

s of t

he c

urri

culu

m a

nd

impl

emen

t con

sist

ent c

hang

es to

bet

ter s

erve

th

e ed

ucat

iona

l nee

ds o

f NA

F st

uden

ts.

To so

lve

this

pro

blem

, NA

F pa

rtne

red

with

a

tech

nolo

gy fi

rm to

gat

her a

nd co

llect

dat

a fr

om th

ousa

nds o

f NA

F st

uden

ts a

nd p

ublic

sc

hool

stud

ents

aro

und

the

coun

try.

The

firm

ga

ther

ed a

cade

mic

and

dem

ogra

phic

dat

a,

as w

ell a

s dat

a on

soci

oeco

nom

ic st

atus

, at-

tend

ance

rate

s, G

PA a

nd S

AT/A

CT sc

ores

from

a

vari

ety

of so

urce

s. Th

is co

mpr

ehen

sive

dat

a ga

ther

ing

wou

ld a

llow

NA

F to

dri

ve a

naly

sis

LINK

ING

DATA

Link

ing

Syst

ems

Toge

ther

for B

ig D

ata

CO

NN

ECTI

NG

TH

E D

OTS

OF

STA

TES

PAR

TIC

IPAT

E IN

TH

IS P

RO

GR

AM

78%

Nat

iona

l Aca

dem

y Fo

unda

tion

Fact

s

OF

NA

F S

TUD

ENTS

G

O O

N T

O

CO

LLE

GE

OR

O

THER

PO

ST-

SE

CO

ND

AR

Y ED

UC

ATIO

N

OR

MO

RE

OF

NA

F G

RA

DU

ATE

S E

AR

N

BA

CH

ELO

R’S

D

EG

REE

S IN

FO

UR

YE

AR

S

80%

52%

STU

DEN

TS60

,000

WH

ICH

IS M

OR

E TH

AN

1819

“The

re a

re so

man

y way

s tha

t you

can

mak

e da

ta ac

cess

ible

to p

eopl

e,” sa

ys S

chad

. “If

you

thin

k, fr

om a

daily

per

spec

tive,

das

hboa

rds a

re

prob

ably

one

of t

he b

est m

echa

nism

s to

get p

eopl

e to

real

ly u

se d

ata t

hat’s

rele

vant

to th

em ev

ery

sing

le d

ay.”

Hou

ston

ISD

doe

sn’t

expe

ct to

stop

w

ith a

succ

essf

ul d

ata w

areh

ouse

and

das

hboa

rds

proj

ect.

The d

istr

ict’s

visi

on g

oes b

eyon

d th

is

and

tow

ards

an

inte

grat

ed le

arni

ng p

latfo

rm:

“The

n th

ere’s

mor

e of t

he ju

st-in

-tim

e rep

ortin

g,

tren

ding

, for

ecas

ting

anal

ysis

,” Sc

had

expl

ains

. U

ltim

atel

y, he

sees

thes

e ini

tiativ

es le

adin

g to

the

full

scop

e of p

redi

ctiv

e and

pre

scrip

tive a

naly

tics

and

pers

onal

ized

inst

ruct

iona

l exp

erie

nces

for

stud

ents

that

are

adap

tive t

o th

eir u

niqu

e nee

ds.

Dr.

Je!

Bord

en, w

ho le

ads t

he R

esea

rch

and

Inno

vatio

n N

etw

ork

at P

ears

on, s

ees b

ig d

ata a

s cl

osel

y tie

d to

impr

ovin

g st

uden

t out

com

es. B

ut h

e th

inks

the v

alue

of d

ata p

rese

ntat

ion

and

anal

ysis

to

ols g

oes w

ell b

eyon

d th

e cla

ssro

om. “

To m

e, th

e ul

timat

e goa

l of b

ig d

ata i

s tru

e ind

ivid

ualiz

atio

n fo

r a u

ser e

xper

ienc

e. If

you

real

ly g

et b

ig d

ata

doin

g w

hat p

eopl

e wan

t it t

o do

, wha

t the

y bel

ieve

it

can

do a

nd w

hat i

t is s

tart

ing

to d

o, it

is g

oing

to

crea

te in

divi

dual

ized

expe

rienc

es at

ever

y lev

el.

And

that

mea

ns n

ot ju

st fo

r stu

dent

s. Yo

u w

ill

star

t to

see m

ore i

ndiv

idua

lizat

ion

in te

rms o

f te

achi

ng, f

acili

tatio

n an

d ad

min

istr

ativ

e wor

k.”15

Q

HOUSTON INDEPENDENT SCHOOL DISTRICT

Hou

ston

ISD

’s

teac

hers

and

ad

min

istr

ator

s us

e da

shbo

ards

to g

auge

st

uden

t per

form

ance

hi

stor

ical

ly, a

nd

ultim

atel

y to

impr

ove

stud

ent o

utco

mes

.

MA

KIN

G IT

WO

RK

:D

ecod

ing

the

Tech

nolo

gy

All

of th

e fo

llow

ing

are

the

tool

s th

at c

an s

uppo

rt o

r en

hanc

e bi

g da

ta a

t the

end

of t

he d

ay —

they

are

wha

t w

ill h

elp

you

deco

de d

ata

to tu

rn it

into

a fi

nal p

rodu

ct:

▸ D

ata

war

ehou

sing

▸ Pe

rfor

man

ce d

ashb

oard

s▸

Stan

dard

s-ba

sed

stud

ent/

pare

nt p

orta

ls

▸ D

escr

iptiv

e an

alyt

ics

▸ Pr

edic

tive

anal

ytic

s▸

Pres

crip

tive

anal

ytic

s▸

Mac

hine

lear

ning

mod

els

LEVE

RAGI

NG D

ATA

Onc

e we h

ave c

onne

cted

the d

ots,

it’s

time t

o fin

ish th

e job

. To

do th

at,

prac

titio

ners

nee

d to

dem

ystif

y th

e en

dpoi

nt te

chno

logi

es th

at m

ake

big

data

real

, an

d pr

esen

t the

dat

a in

a way

that

is v

isua

l an

d in

tuiti

ve fo

r the

dec

isio

n-m

aker

s who

will

ac

tual

ly u

se th

e in

form

atio

n to

impr

ove

educ

atio

n.

Acco

rdin

g to

our

rese

arch

, edu

catio

n in

stitu

tions

ar

e in

crea

sing

ly aw

are

of th

e be

nefit

s of b

ig d

ata,

an

d ar

e m

akin

g its

impl

emen

tatio

n a p

rior

ity.

Vis

ualiz

ing

Stu

dent

Per

form

ance

in D

ashb

oard

sLe

nny

Scha

d, H

oust

on IS

D’s

CIO

we

note

d ea

rlie

r, ai

ms t

o tr

ansf

orm

his

dis

tric

t with

po

wer

ful n

ew p

erfo

rman

ce d

ashb

oard

s. “W

e’re

in

the

proc

ess o

f rol

ling

out a

dat

a w

areh

ouse

,” ex

plai

ns S

chad

. “W

e ha

ve o

ur p

rinc

ipal

das

hboa

rd

done

, we

have

our

teac

her d

ashb

oard

don

e an

d no

w w

e ar

e st

artin

g on

the

busi

ness

side

.” H

oust

on IS

D’s

chal

leng

e is n

ot o

nly t

o m

ake t

he

data

avai

labl

e, b

ut to

als

o sp

end

enou

gh ti

me w

ith

its u

sers

to h

elp

them

und

erst

and

how

to p

rope

rly

utili

ze th

e dat

a. P

ower

ful v

isua

lizat

ion

tool

s can

im

part

a lo

t of i

nfor

mat

ion

quic

kly a

nd ea

sily

, bu

t tea

cher

s nee

d pr

ofes

siona

l dev

elop

men

t and

tr

aini

ng to

be a

ble t

o an

alyz

e dat

a and

und

erst

and

wha

t the

das

hboa

rds a

re re

ally

telli

ng th

em.

In o

rder

to ac

hiev

e thi

s, da

ta m

ust b

e int

egra

ted

and

visu

aliz

ed in

one

cent

raliz

ed lo

catio

n. “A

ll of

th

ese [

dash

boar

ds] a

re g

oing

to st

art c

onve

rgin

g to

geth

er so

they

bec

ome o

ne p

latfo

rm,”

says

Sc

had.

“You

r tea

cher

s will

be a

ble t

o go

in a

nd

see l

ongi

tudi

nal d

ata a

bout

thei

r stu

dent

s, al

ong

with

the h

omew

ork

and

the l

esso

n pl

ans f

or

the d

ay.”

Scha

d en

visio

ns v

isua

lizat

ion

tool

s for

st

uden

ts a

s wel

l, w

hich

will

wor

k to

geth

er w

ith

the t

each

er re

sour

ces f

or co

mm

on o

utco

mes

.Sc

had

expl

ains

that

teac

hers

and

adm

inis

trat

ors

are a

lread

y e!e

ctiv

ely u

tiliz

ing i

nfor

mat

ion

unde

r th

e cur

rent

syst

em: “

Your

teac

hers

and

pri

ncip

als

can

use t

he d

ata l

ongi

tudi

nally

, so

that

they

can

now

tie

thei

r stu

dent

dat

a tog

ethe

r to

see,

his

toric

ally

, ho

w th

eir s

tude

nts h

ave d

one o

n va

rious

test

s or

whe

re th

ey h

ave s

trug

gled

. Tha

t hel

ps th

em

form

ulat

e wha

t nee

ds to

be d

one,

espe

cial

ly w

hen

they

’re re

ceiv

ing n

ew st

uden

ts.”

Mov

ing f

orw

ard,

Sc

had

wan

ts to

impr

ove a

cces

sibili

ty a

nd u

tiliz

atio

n by

mak

ing a

wid

e ran

ge o

f inf

orm

atio

n av

aila

ble

in d

ashb

oard

s tha

t are

cust

omiz

ed fo

r eac

h us

er.

Visu

aliz

ing,

Ana

lyzi

ng a

nd L

ever

agin

g B

ig D

ata

FIN

ISH

ING

TH

E JO

B:

For m

y

inst

itutio

n,

big

data

...

7%

HA

S IM

PR

OV

ED

STU

DEN

T O

UTC

OM

ES

HA

S IM

PR

OV

ED

AD

MIN

ISTR

ATIO

NR

EMA

INS

A

TOP

PR

IOR

ITY

FOR

US

6%14

%43

%35

%49

%40

%45

%29

%7%

11%

5%3%

3%4%

STR

ON

GLY

AG

REE

AG

REE

NE

UTR

AL

DIS

AG

REE

STR

ON

GLY

DIS

AG

REE

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

2021

Net

wor

k con

nect

ivity

. No

stor

age a

rea

netw

ork

(SA

N) i

s an

isla

nd. T

o be

use

ful,

al-

mos

t all

stor

age n

eeds

to b

e on

an ac

cess

ible

in

tern

al n

etw

ork.

Muc

h of

it w

ill n

eed

to b

e ac

cess

ed b

etw

een

trus

ted

phys

ical

site

s, an

d so

me w

ill e

ven

need

to b

e ava

ilabl

e on

the

publ

ic In

tern

et (m

ore o

n se

curi

ty la

ter).

Net

wor

ks a

nd B

andw

idth

are

Cru

cial

for B

ig D

ata

In a

n ea

rlier

sect

ion,

we c

over

ed th

e suc

-ce

ss th

at S

cott

sdal

e and

oth

er d

istr

icts

hav

e ha

d ge

ttin

g th

eir c

ampu

ses w

ired

to th

e Int

er-

net.

Toda

y, it

goes

with

out s

ayin

g th

at K

-12

and

high

er e

duca

tion

inst

itutio

ns n

eed

netw

ork

band

wid

th, a

nd th

ey n

eed

it no

w. A

s new

ca-

paci

ty is

bro

ught

onl

ine,

appl

icat

ion

poss

ibili

-tie

s em

erge

. Cal

l it t

he ci

rcle

of n

etw

ork

life.

N

o in

stitu

tion

requ

ires

net

wor

ked

spee

d lik

e a r

esea

rch

univ

ersit

y. M

any

of th

ese i

nstit

u-tio

ns a

lrea

dy h

ave g

reat

conn

ectio

ns b

ut th

ey d

o no

t rea

ch o

ut in

to th

e com

mun

ity, a

nd to

geth

er

they

are

look

ing

to g

igab

it Et

hern

et n

etw

orks

as

the s

olut

ion.

Impl

emen

ting

thes

e pro

gram

s in

conj

unct

ion

with

the u

nive

rsity

can

bene

fit th

e br

oade

r com

mun

ity, s

omet

imes

thro

ugh

dire

ct

part

ners

hips

but

als

o ov

er th

e lon

ger t

erm

. Fo

r ins

tanc

e, th

e nat

iona

l Gig

.U p

roje

ct a

ims

to b

ring

ultr

a-hi

gh-s

peed

Inte

rnet

conn

ectiv

-ity

to u

nive

rsiti

es a

nd co

mm

uniti

es a

s a st

artin

g po

int f

or m

ore e

xten

sive b

road

band

initi

ativ

es.

Form

er F

CC A

dmin

istr

ator

Bla

ir L

evin

, now

th

e exe

cutiv

e dir

ecto

r of G

ig.U

, say

s tha

t uni

-ve

rsiti

es a

re lo

gica

l and

cost

-e!e

ctiv

e pla

ces t

o de

velo

p an

d te

st th

ese g

igab

it ne

twor

ks. T

hirt

y-se

ven

mem

ber u

nive

rsiti

es a

re w

orki

ng to

bui

ld

next

-gen

erat

ion

netw

orks

and

to g

alva

nize

the

spre

ad o

f the

se n

etw

orks

to o

ther

uni

vers

i-tie

s and

thei

r sur

roun

ding

com

mun

ities

.Th

e Uni

vers

ity o

f Was

hing

ton,

a G

ig.U

mem

ber,

in co

njun

ctio

n w

ith S

eatt

le, i

ssue

d an

d fil

led

a re

ques

t for

pro

posa

l (R

FP) t

o de

velo

p a g

igab

it ne

t-w

ork

in se

vera

l nei

ghbo

rhoo

ds in

Sea

ttle

, and

the

Uni

vers

ity o

f Chi

cago

is d

oing

som

ethi

ng si

mila

r in

its re

gion

. Jus

t thi

s yea

r, N

C St

ate —

in co

oper

atio

n w

ith G

ig.U

, thr

ee o

ther

uni

vers

ities

and

six

com

-m

uniti

es —

put

out

an

RFP

to th

e reg

ion

(Ral

eigh

–D

urha

m–C

hape

l Hill

and

Win

ston

/Sal

em) t

o br

ing

giga

bit c

onne

ctiv

ity to

Nor

th C

arol

ina r

esid

ents

an

d bu

sine

sses

. Thi

s par

tner

ship

look

s to

brin

g do

wn

cost

s by

shar

ing

asse

ts su

ch a

s the

uni

vers

i-tie

s’ “d

ark

fiber

” (i.e

., exc

ess fi

ber-

optic

capa

city

), so

the w

ider

com

mun

ity ca

n m

ore q

uick

ly re

ap

the b

usin

ess,

rese

arch

and

oth

er b

enefi

ts o

f thi

s hi

gh-s

peed

, hig

h-ca

paci

ty n

etw

orki

ng in

fras

truc

-tu

re. A

hig

h-sp

eed

netw

ork

wou

ld re

mov

e bar

rier

s to

all

kind

s of f

requ

ently

dis

cuss

ed b

ut n

ot-y

et-

feas

ible

idea

s, fr

om th

e pra

ctic

e of t

elem

edic

ine

and

dist

ance

edu

catio

n, in

clud

ing

trai

ning

in th

e pe

rfor

min

g ar

ts, t

o th

e spe

edy

and

relia

ble d

eliv

ery

of h

igh-

defin

ition

mov

ies t

o ho

me a

udie

nces

. T h

e G

ig.U

stra

tegy

is co

nsis

tent

with

tren

ds

in in

nova

tion

and

deve

lopm

ent:

Dr.

Hoi

t fro

m

NC

Stat

e pos

its th

at “m

ajor

inn

ovat

ion

com

es fr

om

a 30-

to 5

0-m

ile ra

dius

of u

nive

rsiti

es,”

notin

g th

at

in th

e hi

stor

y of

inno

vatio

n, “i

t fol

low

ed w

here

th

e te

legr

aph

wir

es w

ent;

it fo

llow

ed w

here

the

railr

oads

wen

t; it

even

tual

ly fo

llow

ed w

here

th

e hi

ghw

ays w

ent.

And

the

new

infr

astr

uctu

re

that

’s go

ing

to sp

ur in

nova

tion

is b

andw

idth

.”

BIG

DAT

A A

ND

TH

E C

LOU

D

Som

e m

ay th

ink

that

big

dat

a an

d th

e cl

oud

cann

ot c

o-ex

ist.

Afte

r all,

w

ith h

uge

amou

nts

of d

ata

sitt

ing

out i

n th

e cl

oud

in o

ne d

ata

cent

er,

how

cou

ld o

ther

sys

tem

s ac

cess

it?

As

it tu

rns

out,

the

netw

ork

is

the

answ

er, a

nd b

ig d

ata

in th

e cl

oud

is a

lread

y a

real

ity. A

s to

ols

beco

me

avai

labl

e to

mor

e us

ers

— te

ache

rs w

orki

ng a

t hom

e on

the

wee

kend

, stu

dent

s on

a fi

eld

trip

and

par

ents

aw

ay fr

om th

eir o

!ce

in

the

mid

dle

of th

e da

y —

a c

loud

com

putin

g st

rate

gy is

incr

easi

ngly

se

en a

s a

conv

enie

nt a

nd e

asily

acc

essi

ble

solu

tion.

Lenn

y Sc

had

from

Hou

ston

ISD

agr

ees:

“If

it’s

a cl

oud-

base

d so

lu-

tion,

now

you

hav

e pa

rent

s an

d st

uden

ts a

nd te

ache

rs a

nd a

dmin

-is

trat

ors

bein

g ab

le to

leve

rage

big

dat

a an

ytim

e, a

nyw

here

. It’s

not

re

stric

ted

to th

e sc

hool

day

any

mor

e.”

Big

dat

a isn

’t a o

nce-

and-

done

pro

posit

ion.

To

be va

luab

le, m

uch

of th

is da

ta n

eeds

to re

mai

n av

aila

ble f

or a

long

tim

e. In

orde

r to b

e pre

-se

rved

, hug

e vol

umes

of in

form

atio

n —

som

etim

es en

-tir

e dat

a war

ehou

ses —

ofte

n ne

ed to

be m

oved

from

on

e phy

sical

loca

tion

to an

othe

r. An

d po

wer

ful a

naly

t-ic

s dem

and

even

mor

e pow

erfu

l pro

cess

ing h

ardw

are.

This

real

ity cr

eate

s key

chal

leng

es in

the b

ig d

ata

mov

emen

t: st

orag

e, ne

twor

ks an

d co

mpu

ting p

ower

.

Sto

rage

, Sto

rage

and

Mor

e S

tora

geH

avin

g m

ore d

ata,

and

usi

ng it

e!e

ctiv

ely,

chan

ges t

he st

orag

e req

uire

men

ts o

f our

IT

ente

rpri

ses.

In fa

ct, 5

5 pe

rcen

t of K

-12

IT p

ro-

fess

iona

ls a

nd 4

7 per

cent

of h

ighe

r edu

catio

n IT

pro

fess

iona

ls sa

y th

at th

ey n

eed

to m

ake

impr

ovem

ents

to th

eir s

erve

r and

stor

age e

nvir

on-

men

ts in

ord

er to

acco

mm

odat

e and

inco

rpor

ate

mor

e adv

ance

d te

chno

logi

es, s

uch

as b

ig d

ata.

16

But t

his i

sn’t

just

abo

ut g

ettin

g m

ore s

pace

.Th

ere a

re o

ther

aspe

cts o

f sto

rage

that

coul

d m

ake

or b

reak

a bi

g dat

a pro

ject

. Con

sider

the f

ollo

win

g:D

ata

acce

ss sp

eed.

How

qui

ckly

can

you

get d

ata

onto

the d

isk

and

o! o

f it?

Or i

s you

r ope

ratio

n da

ta

even

stor

ed o

n a h

ard

disk

at a

ll (s

ome n

ew te

chno

l-og

ies a

re a

llow

ing

grea

ter i

n-m

emor

y pr

oces

sing

)?

Onc

e a b

ig d

ata a

pplic

atio

n is

in p

lace

, you

will

be

mak

ing

man

y m

ore “

read

s” a

nd “w

rite

s” th

an e

ver

befo

re. A

nd y

our u

sers

will

wan

t the

resu

lts fa

st.

Arch

ivin

g and

bac

kup.

The

re is

a si

mpl

e ans

wer

to

que

stio

ns o

f bac

kup

freq

uenc

y and

arc

hivi

ng:

Save

ever

ythi

ng fo

reve

r. Th

e pro

blem

is th

at th

is isn

’t pr

actic

al. W

e can

’t ke

ep ev

eryt

hing

fore

ver,

so

we n

eed

a sm

art p

lan

for k

eepi

ng w

hat w

e nee

d.

Use

rs sh

ould

be i

nfor

med

abou

t any

chan

ges.

Dat

a co

mpr

essi

on te

chni

ques

. Man

y ne

w st

or-

age s

yste

ms a

re ca

pabl

e of c

ompr

essi

ng d

ata,

not

m

erel

y st

orin

g it.

Thi

s sav

es d

isk

spac

e and

cons

e-qu

ently

, har

d do

llars

.

STOR

ING

DATA

A PL

ACE

TO

PUT

IT A

LL:

Stor

age,

Ban

dwid

th a

nd C

ompu

ting

Pow

er

Wha

t are

you

r inv

estm

ent p

riorit

ies?

63%

55%

45%

28%

18%

10%

5%

INTE

GR

ATIO

N

WIT

H E

XIST

ING

SY

STEM

S

AN

ALY

TIC

SD

ASH

BO

AR

DS

STO

RAG

ER

ESEA

RC

H/

SCIE

NC

E A

PPLI

CAT

ION

S

SOC

IAL

NET

WO

RK

SO

THER

70%

60%

50%

40%

30%

20%

10% 0

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

2223

60%

50%

40%

30%

20%

10% 0W

e al

l kno

w th

at se

curi

ty is

a ve

ry

impo

rtan

t con

sider

atio

n w

hen

wor

king

w

ith b

ig d

ata a

nd it

s app

licat

ions

. Th

e sh

arin

g of

so m

uch

data

ope

ns u

p a r

ange

of

impo

rtan

t sec

urity

conc

erns

— m

ore

than

can

be

adeq

uate

ly a

ddre

ssed

her

e. B

ut e

ven

at th

is st

age,

ou

r CD

E re

sear

ch d

rive

s thi

s poi

nt h

ome:

Sec

urity

is

at th

e to

p of

the

list o

f eve

ryon

e’s co

ncer

ns w

hen

it co

mes

to b

ig d

ata.

How

ever

, rea

l inf

orm

atio

n sa

fety

is p

ossi

ble

and

achi

evab

le if

edu

catio

n in

stitu

tions

adh

ere

to

the

bedr

ock

prin

cipl

es th

at h

ave

mad

e se

curi

ty

and

priv

acy

initi

ativ

es w

ork

in th

e pa

st. W

e ne

ed

to co

mpl

y w

ith th

e Fa

mily

Edu

catio

nal R

ight

s and

Pr

ivac

y Ac

t (FE

RPA

), of

cour

se. B

ut w

e ne

ed to

go

bey

ond

the

spec

ifics

of r

ules

and

pro

cedu

res

to le

vera

ge n

ew st

rate

gies

for a

ggre

gatin

g an

d

anal

yzin

g in

form

atio

n w

ithou

t com

prom

isin

g th

e ri

ghts

and

edu

catio

nal e

xper

ienc

es o

f tho

se w

ho

are

prov

idin

g th

e in

form

atio

n in

the

first

pla

ce.

One

pro

mis

ing

deve

lopm

ent i

s the

rece

nt

adva

nces

mad

e in

mas

king

dat

a at i

ts so

urce

. N

ew te

chni

ques

and

capa

bilit

ies f

or E

TL (e

xtra

ct,

tran

sfor

m, l

oad)

soft

war

e ap

plic

atio

ns a

llow

se

nsiti

ve d

ata t

o be

mas

ked

at th

e da

taba

se

leve

l whe

n br

ough

t int

o a d

ata w

areh

ouse

. Thi

s m

eans

that

eve

n if

som

eone

gai

ned

phys

ical

ac

cess

to th

e da

ta w

areh

ouse

’s da

taba

se, s

ensit

ive

info

rmat

ion

like

Soci

al S

ecur

ity n

umbe

rs w

ould

st

ill b

e ob

fusc

ated

. Mas

king

may

not

wor

k in

ev

ery

circ

umst

ance

, but

it’s

an in

dica

tion

of th

e ty

pes o

f cre

ativ

e ap

proa

ches

that

will

mak

e bi

g da

ta ap

plic

atio

ns p

ossi

ble

whi

le st

ill p

rote

ctin

g co

nfide

ntia

l stu

dent

and

inst

ruct

or in

form

atio

n. Q

SECU

RITY

& P

RIVA

CY

IN T

HE A

GE

OF

BIG

DAT

A

Wha

t are

som

e of

you

r dat

a ch

alle

nges

?

58%

48%

47%

43%

42%

SEC

UR

ITY

CO

NC

ERN

SA

NA

LYTI

CS

SUPP

OR

T/M

AIN

TEN

AN

CE

DAT

A

STR

UC

TUR

E O

R F

OR

MAT

PRIV

ILEG

E,

IDEN

TITY

OR

C

RED

ENTI

AL

MA

NAG

EMEN

T

DAT

A FI

ELD

S O

R D

ATA

C

OLL

ECTI

ON

40%

38%

27%

26%

AD

OPT

ING

A

BIG

DAT

A

CU

LTU

RE

INTE

RO

P-

ERA

BIL

ITY

DEP

LOYM

ENT

ISSU

ESFE

DER

ATIO

N

OF

IDEN

TITY

M

AN

AGEM

ENT

FOR

CR

OSS

-IN

STIT

UTI

ON

AL

USE

46%

44%

STO

RAG

E

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

SECU

RING

DAT

A

Citie

s tha

t don

’t im

plem

ent t

hese

pro

gram

s in

thei

r com

mun

ities

will

be a

t a d

isadv

anta

ge.

Whe

n co

mpa

nies

cons

ider

whe

re to

loca

te, t

hey

look

for t

hree

thin

gs: “

A go

od su

pply

of w

ork-

ers (

in w

hich

case

they

look

for u

nive

rsiti

es

that

pro

duce

the k

ind

of g

radu

ates

they

wan

t to

hire

); a g

ood

livin

g env

ironm

ent,

whi

ch in

clud

es

good

scho

ols f

or th

eir c

hild

ren;

and

high

-spe

ed

Inte

rnet

conn

ectiv

ity, b

ecau

se yo

u ca

n’t r

un a

mod

ern

busin

ess w

ithou

t it,”

says

Dr.

Hoi

t.17

Just

How

Impo

rtan

t is

Com

puti

ng P

ower

to

Big

Dat

a?As

we n

oted

earli

er, t

he ap

plic

atio

ns fo

r big

da

ta ru

n th

e gam

ut fr

om te

achi

ng n

umbe

rs a

nd

lette

rs in

kin

derg

arte

n to

the h

eady

real

ms o

f ac

adem

ic re

sear

ch in

hig

her e

duca

tion.

The

Tr

ansla

tiona

l Gen

omic

s Res

earc

h In

stitu

te, o

r TG

en, i

s at t

he fa

r end

of t

his r

ange

in te

rms

of b

oth

com

plex

ity a

nd im

port

ance

. TG

en is

a no

npro

fit g

enom

ics r

esea

rch

inst

itute

that

is

usin

g dat

a fro

m th

e hum

an g

enom

e to

try t

o fin

d a c

ure f

or ca

ncer

. Its

spec

ific t

arge

t is c

ur-

ing n

euro

blas

tom

a in

four

-yea

r-ol

d ch

ildre

n.

Neu

robl

asto

ma i

s one

of t

he m

ost c

omm

on

canc

ers i

n ch

ildre

n, a

nd is

par

ticul

arly

har

d to

trea

t. It

isn’

t a si

ngle

dise

ase,

and

scie

n-tis

ts ca

n’t s

epar

ate o

ut th

e di!

eren

t typ

es o

f di

seas

e sim

ply b

y loo

king

und

er a

mic

rosc

ope.

To

find

a so

lutio

n, T

Gen

had

to d

ig d

eepe

r.TG

en’s

rese

arch

met

hodo

logy

invo

lves

ru

nnin

g a cl

inic

al tr

ial b

y util

izin

g per

sona

l-iz

ed m

edic

ine.

It st

arts

with

the a

naly

sis o

f an

indi

vidu

al p

atie

nt’s

tum

or b

y com

pari

ng

the t

umor

’s ge

nom

e and

a no

rmal

gen

ome.

This

give

s TG

en in

sight

into

the t

ypes

of t

reat

men

ts

that

can

be ap

plie

d fo

r eac

h sp

ecifi

c pat

ient

. Bu

t the

curr

ent t

rial r

equi

res t

he se

quen

cing

of

an

entir

e gen

ome.

And

since

thes

e pat

ient

s ar

e fou

r-ye

ar-o

ld ch

ildre

n, ti

min

g mat

ters

.Th

e pro

cess

of s

eque

ncin

g an

entir

e gen

ome i

s le

ngth

y, an

d ge

nera

tes t

rem

endo

us a

mou

nts o

f dat

a.

And

it’s o

nly b

ecom

ing m

ore c

ompl

icat

ed as

the

tria

l pro

gres

ses.

Whe

n TG

en st

arte

d, it

look

ed at

10

,000

mar

kers

acro

ss th

e gen

ome.

Toda

y, it

look

s at

mor

e tha

n 3 b

illio

n m

arke

rs a

nd it

coun

ts ea

ch o

f th

ose m

arke

rs 30

tim

es to

det

erm

ine w

hat’s

hap

-pe

ning

. As y

ou ca

n im

agin

e, th

is re

quire

s som

e se

rious

fire

pow

er fr

om T

Gen

’s ha

rdw

are a

nd

gene

rate

s a lo

t of d

ata t

o st

ore a

nd tr

ansp

ort.

To d

ecre

ase d

ata p

roce

ssin

g tim

e, in

crea

se th

e am

ount

of d

ata s

tora

ge a

nd a

llow

for e

asie

r tra

ns-

port

, TG

en p

artn

ered

with

a te

chno

logy

com

pany

to

acqu

ire n

ew se

rver

s on

a new

arc

hite

ctur

e. T

he

resu

lt w

as a

12-fo

ld in

crea

se in

com

putin

g po

wer

. Th

e new

arc

hite

ctur

e allo

ws f

or h

igh-

spee

d ac

cess

to

dat

a and

par

alle

l file

acce

ss. T

Gen

is a

lso

able

to

stor

e lar

ger a

mou

nts o

f dat

a, sp

ecifi

cally

thre

e tim

es th

e num

ber o

f cor

es, i

n th

e sam

e phy

sical

sp

ace.

With

all

of th

at co

mpu

ting

pow

er, T

Gen

pr

edic

ts th

at it

will

be a

ble t

o ge

t the

righ

t dru

g to

pa

tient

s muc

h fa

ster

. Thi

s, TG

en sa

ys, w

ould

hav

e be

en co

mpl

etel

y im

poss

ible

with

its l

egac

y sy

stem

s.M

oreo

ver,

TGen

is n

ow a

ble t

o ta

rget

new

da

ta a

naly

sis c

halle

nges

. Pri

or to

inst

allin

g th

e ne

w sy

stem

s, tim

e-se

nsiti

ve p

robl

ems w

ere o

! lim

its. T

Gen

coul

d an

alyz

e the

dat

a, b

ut it

took

to

o lo

ng to

get

the r

esul

ts b

ack

to th

e pat

ient

s to

mak

e any

sign

ifica

nt im

pact

. In

addi

tion,

the

smal

ler h

ardw

are f

ootp

rint

allo

ws T

Gen

to h

ouse

m

ore s

cien

tists

and

few

er co

mpu

ters

, and

its

new

arc

hite

ctur

e sys

tem

boa

sts i

nter

conn

ectiv

-ity

am

ong

syst

ems —

all

with

few

er ad

min

istr

a-to

rs a

nd n

o ad

ditio

nal s

pace

. Fin

ally

, TG

en’s

new

serv

ers u

se le

ss p

ower

and

impr

ove c

ost-

e"ci

ency

, whi

ch a

llow

s for

mor

e pat

ient

s to

be in

th

e tri

al a

nd h

elps

TG

en to

bet

ter m

ore l

ives

.18 Q

BR

ING

ING

IT A

LL

TOG

ETH

ER:

Dec

odin

g th

e Te

chno

logy

Ther

e ar

e m

any

part

s

to a

suc

cess

ful b

ig

data

infr

astr

uctu

re.

Her

e ar

e so

me

of th

e

mos

t im

port

ant o

nes:

▸ Se

rver

s an

d pr

oces

sing

ha

rdw

are

▸ St

orag

e ar

ea n

etw

orks

(S

AN) a

nd n

etw

ork-

atta

ched

sto

rage

(NAS

)▸

New

tech

nolo

gies

fo

r fas

ter a

cces

s

and

retr

ieva

l▸

Net

wor

k up

grad

es

and

band

wid

th

cons

ider

atio

ns,

i.e.,

next

-gen

erat

ion

netw

orks

for b

ig d

ata

▸ A

rchi

ving

and

dis

aste

r re

cove

ry

PHOTO COURTESY OF TGEN

TGen

is a

non

profi

t ge

nom

ics

rese

arch

in

stitu

te th

at is

usi

ng

data

from

the

hum

an

geno

me

to tr

y to

find

a

cure

for c

ance

r.

2425

prof

essi

onal

mas

ter’s

pro

gram

— “a

lmos

t an

appr

entic

e pr

ogra

m,”

Hoi

t exp

lain

s — d

edic

ated

to

pro

duci

ng a

naly

tic o

r dat

a sc

ient

ists

. In

the

Inst

itute

’s m

aste

r’s p

rogr

am fo

r dat

a an

alyt

ics,

stud

ents

are

taug

ht a

ll th

e sk

ill se

ts th

ey n

eed

to ta

ckle

big

dat

a pr

oble

ms o

ver 1

1 mon

ths.

If

its g

radu

ates

’ mul

tiple

job

o!er

s — a

ll at

the

top

end

of th

eir s

alar

y ra

nge

— a

re a

ny in

dica

tion,

th

e pr

ogra

m h

as b

een

very

succ

essf

ul.

Sinc

e its

ince

ptio

n, th

e pr

ogra

m h

as d

oubl

ed

in si

ze a

nd n

ow p

repa

res 8

0 st

uden

ts e

ach

year

fo

r a w

orkf

orce

in n

eed

of d

ata s

cien

tists

. The

st

uden

ts a

re h

eavi

ly in

volv

ed w

ith th

e ca

mpu

s de

part

men

ts a

nd b

eyon

d. E

ach

coho

rt is

div

ided

in

to te

ams o

f fou

r or fi

ve st

uden

ts. T

he p

rogr

am

dire

ctor

ass

igns

eac

h te

am a

prob

lem

; som

etim

es

that

pro

blem

will

com

e fr

om g

over

nmen

t age

ncie

s, su

ch a

s the

Dep

artm

ent o

f Jus

tice,

whi

ch m

ay,

for e

xam

ple,

wan

t hel

p so

rtin

g an

d m

akin

g se

nse

of la

rge

amou

nts o

f dat

a. O

ther

pro

blem

s m

ight

com

e fr

om p

riva

te in

dust

ry. F

or in

stan

ce,

a bus

ines

s may

nee

d he

lp p

roce

ssin

g th

e da

ta

gene

rate

d by

its m

achi

nery

, or i

dent

ifyin

g an

d/or

tr

acki

ng p

rodu

ctio

n-lin

e fla

ws a

nd in

e"ci

enci

es.

Stud

ents

in th

e pr

ogra

m le

arn

stat

istic

s, ho

w to

ext

ract

des

ired

info

rmat

ion

from

da

taba

ses,

how

to m

anag

e th

e sig

nal-t

o-no

ise

ratio

in d

ata s

ets,

how

to cl

ean

the

data

and

ho

w to

figu

re o

ut w

hat i

s req

uire

d of

the

data

for e

ach

uniq

ue p

robl

em to

mee

t the

cu

stom

er’s

requ

irem

ents

. With

hel

p fr

om th

e cl

ass m

ento

r, st

uden

ts a

re co

nnec

ted

with

the

peop

le w

hose

pro

blem

they

are

wor

king

on,

as

they

wou

ld b

e in

a re

al-w

orld

scen

ario

.W

ith a

stea

dy p

ipel

ine

(or a

t lea

st so

me

emer

ging

sour

ces)

of d

ata

scie

ntis

ts id

entifi

ed,

we

can

mov

e on

to o

verc

omin

g th

e ot

her

barr

iers

to a

dopt

ion

of b

ig d

ata.

We’

ll ne

ed

to id

entif

y ou

r sta

keho

lder

s, an

d so

licit

thei

r act

ive

invo

lvem

ent i

n ou

r pro

ject

s. W

e ne

ed to

secu

re so

lid e

xecu

tive

spon

sors

hip

whi

le p

rovi

ding

the

fund

ing

need

ed to

m

ake

proj

ects

and

pro

gram

s a su

cces

s. W

e’ll

need

to in

tegr

ate

IT sy

stem

s and

bus

ines

s pr

oces

ses,

and

over

com

e th

e ty

pica

l tur

f ba

ttle

s tha

t acc

ompa

ny th

em. A

nd fi

nally

, we

will

nee

d to

est

ablis

h a

com

preh

ensi

ve v

isio

n of

wha

t the

futu

re o

f big

dat

a will

look

like

. Q

Wha

t wou

ld h

elp

you

bett

er le

vera

ge b

ig d

ata?

28%

26%

16%

15%

5%4%

4%2%

PRO

FESS

ION

AL

DEV

ELO

PMEN

TFU

ND

ING

QUA

LIFI

ED

STAF

FC

HAN

GE

IN

CAM

PUS/

D

ISTR

ICT

C

ULT

URE

CH

ANG

E O

F P

OLI

CYBE

TTER

SE

CU

RITY

CH

ANG

E O

F G

OVE

RNAN

CE

OTH

ER

30%

25%

20%

15%

10% 5%

0

Sour

ce: C

ente

r for

Dig

ital E

duca

tion

Surv

ey, 2

013

OVER

COM

ING

CH

ALLE

NGES

Simpl

y pu

t, bi

g da

ta is

har

d w

ork.

But

w

ith p

lann

ing

and

e!ec

tive

dilig

ence

, pr

ojec

t ris

ks a

nd th

e ba

rrie

rs to

ad

optio

n ca

n be

ove

rcom

e. T

he fi

rst,

and

perh

aps m

ost g

lari

ng b

arri

er, i

s a la

ck o

f sk

illed

peo

ple.

Whe

re w

ill w

e ge

t the

peo

ple

we

need

, the

“dat

a sci

entis

ts” w

ho w

ill m

ake

big

data

a re

ality

for o

ur o

rgan

izat

ions

?Fo

rtun

atel

y, D

r. H

oit h

as a

n an

swer

fo

r thi

s as w

ell.

Wor

king

with

SA

S, D

r. M

icha

el R

appa

cre

ated

the

Inst

itute

for

Adva

nced

Ana

lytic

s at N

C St

ate,

the

natio

n’s

first

pro

fess

iona

l mas

ter’s

pro

gram

in

data

ana

lytic

s. O

ne y

ear,

a sin

gle

com

pany

o!

ered

to h

ire

the

prog

ram

’s en

tire

coho

rt

of 4

0 st

uden

ts. A

ccor

ding

to D

r. H

oit,

“Em

ploy

ers w

ant t

o co

me

to o

ne p

lace

an

d kn

ow th

at th

ey ca

n fin

d a l

arge

coho

rt

of p

ossi

ble

cand

idat

es a

nd h

ire

them

.” O

ther

hig

her e

duca

tion

inst

itutio

ns a

re

follo

win

g N

C St

ate’s

lead

and

dev

elop

ing

sim

ilar p

rogr

ams o

f the

ir o

wn.

Th

is p

rogr

am w

as a

natu

ral m

ove

for

NC

Stat

e, w

hose

repu

tatio

n fo

r big

dat

a le

ader

ship

is th

e w

ell-d

eser

ved

resu

lt of

de

cade

s of a

ccom

plis

hmen

ts in

dat

a ana

lysi

s. In

the

late

1970

s, a f

acul

ty m

embe

r and

so

me

grad

uate

stud

ents

foun

ded

wha

t has

be

com

e on

e of

the

wor

ld’s

larg

est a

nd m

ost

influ

entia

l dat

a ana

lysi

s com

pani

es, S

AS,

w

ith h

eadq

uart

ers n

ear N

C St

ate.

Dr.

Hoi

t ex

plai

ns th

at th

e un

iver

sity

’s pa

rtne

rshi

p w

ith th

is “g

ood

next

-doo

r nei

ghbo

r” le

d to

th

e cr

eatio

n of

the

Inst

itute

for A

dvan

ced

Ana

lytic

s abo

ut fi

ve y

ears

ago

. It i

s a

OVE

RCO

MIN

G

BARR

IER

S AN

D

MAK

ING

IT R

EAL

The

Inst

itute

for

Adv

ance

d A

naly

tics,

a

prof

essi

onal

m

aste

r’s p

rogr

am a

t N

C S

tate

, is

dedi

cate

d to

pro

duci

ng d

ata

scie

ntis

ts a

nd

prep

ares

80

stud

ents

ea

ch y

ear f

or th

is

spec

ializ

ed w

orkf

orce

, sa

ys D

r. H

oit o

f N

C S

tate

.

BRYAN REGAN

26

FROM

THE

PUB

LISH

ERCO

NCLU

SION

Lenny

Sch

ad se

es a

grea

t fut

ure

for b

ig d

ata.

Bu

t he

also

exp

ects

that

cur

rent

mod

es o

f th

inki

ng w

ill n

eed

to ch

ange

to m

ake

that

po

tent

ial a

real

ity. “

Big

data

conv

ersa

tions

typi

cally

ju

mp

dow

n in

to th

e w

eeds

, and

I th

ink

that

is

the

mos

t dan

gero

us p

ositi

on th

at w

e, a

s lea

ders

, ca

n ta

ke. I

thin

k th

e big

dat

a con

vers

atio

n, fr

om a

lead

ersh

ip p

ersp

ectiv

e, ne

eds t

o fo

cus o

n w

hat o

ur

expe

ctat

ions

are

, wha

t we w

ant p

eopl

e to

do w

ith

the d

ata a

nd p

repa

ring

them

for a

cces

s to

that

dat

a.”W

hile

the

chal

leng

es lo

om la

rge,

the

pote

ntia

l be

nefit

s are

larg

er st

ill. I

mag

ine

havi

ng a

co

nver

satio

n w

ith a

stud

ent j

ust a

s his

or h

er

acad

emic

trou

ble

star

ts, i

nste

ad o

f man

y m

onth

s af

ter t

he p

robl

ems h

ave

beco

me

full

blow

n an

d ob

viou

s. Im

agin

e to

ols t

hat l

et in

stru

ctor

s app

ly

the

best

, mos

t res

earc

h-pr

oven

inte

rven

tions

to

the

stud

ents

who

nee

d th

em. I

mag

ine

adm

inis

trat

ors w

ho a

re a

war

e of

the

pote

ntia

l tr

ends

in th

eir s

choo

l’s p

erfo

rman

ce —

up

or

dow

n —

and

can

act

on

them

bef

ore

anyt

hing

ir

repa

rabl

e ha

ppen

s.Im

agin

e a c

ampu

s whe

re d

ata i

sn’t

just

colle

cted

fo

r pos

teri

ty in

a du

sty

mai

nfra

me,

but

min

ed

in re

al ti

me

for a

ctio

nabl

e in

sight

s. W

here

the

cam

pus a

ntic

ipat

es th

e ne

eds o

f the

stud

ent a

nd

mee

ts th

em —

bef

ore

the

stud

ent e

ven

asks

. And

w

here

inst

ruct

ors a

re e

mpo

wer

ed to

do

wha

t the

y do

bes

t: ed

ucat

e th

e ne

xt g

ener

atio

n of

lead

ers.

This

isn’

t a d

ream

. With

som

e el

bow

gre

ase

an

d th

e ri

ght b

ig d

ata t

ools

, it c

ould

ver

y m

uch

be

real

ity. Q

BIG

DAT

A LE

ADS

TO B

IG R

ESU

LTS

26SHUTTERSTOCK

The

pote

ntia

l of

big

dat

a in

ed

ucat

ion

is h

uge.

It

allo

ws

cam

puse

s to

ant

icip

ate

the

need

s of

th

eir s

tude

nts,

an

d em

pow

ers

inst

ruct

ors

to d

o w

hat t

hey

do b

est:

educ

ate

the

next

ge

nera

tion

of

lead

ers.

SOLUTION SPOTLIGHT:

BIG

DAT

A. T

wo

little

wor

ds w

ith

such

pro

mis

e fo

r edu

catio

n. W

heth

er it

’s

Com

mon

Cor

e St

ate

Stan

dard

s, o

nlin

e te

stin

g, IE

Ps o

r jus

t a g

ener

al d

esire

to

tailo

r les

sons

to a

n in

divi

dual

stu

dent

’s

need

s, d

ata

is a

hug

e ke

y to

suc

cess

. Lu

ckily

, the

re’s

no

shor

tage

of d

ata

— b

ut

brin

ging

it a

ll to

geth

er in

a m

eani

ngfu

l w

ay is

not

nec

essa

rily

easy

. Tha

t’s w

here

B

ig D

ata

and

Bus

ines

s In

tellig

ence

so

lutio

ns c

an h

elp

— c

onve

rting

dat

a to

us

able

info

rmat

ion,

whi

ch in

turn

giv

es

educ

ator

s th

e in

sigh

t the

y ne

ed to

mak

e m

eani

ngfu

l cha

nges

in th

e cl

assr

oom

.D

istri

cts

have

end

less

sou

rces

of d

ata

avai

labl

e to

them

. The

re’s

uns

truct

ured

da

ta th

at’s

hel

d in

spr

eads

heet

s, d

epar

t-m

enta

l rep

orts

and

eve

n so

cial

med

ia.

Ther

e’s

also

stru

ctur

ed d

ata

like

test

sc

ores

bro

ken

out b

y gr

ade

leve

l, ge

nder

,

ethn

icity

and

soc

ioec

onom

ic s

tatu

s.

Toda

y, te

ache

rs a

nd a

dmin

istra

tors

sp

end

a lo

t of t

ime

look

ing

at a

ll th

ese

piec

es to

ens

ure

that

they

are

hel

ping

th

eir s

tude

nts

whe

re th

ey n

eed

it th

e m

ost.

This

is w

here

Big

Dat

a co

mes

in.

Bus

ines

s In

tellig

ence

gar

nere

d fro

m

Big

Dat

a he

lps

dist

ricts

qui

ckly

gen

erat

e ac

tiona

ble

insi

ghts

from

eve

r-gro

win

g vo

lum

es o

f int

erna

l and

ext

erna

l dat

a to

mak

e be

tter d

ecis

ions

that

can

im

prov

e te

achi

ng. D

istri

cts

can

then

la

yer t

his

info

rmat

ion

and

brin

g it

all

toge

ther

thro

ugh

Bus

ines

s In

tellig

ence

an

d B

usin

ess

Ana

lytic

s. T

hese

tool

s gi

ve e

duca

tors

the

abilit

y to

ext

ract

an

d le

vera

ge th

e da

ta in

nea

r rea

l tim

e w

ithou

t alw

ays

havi

ng to

dep

end

on

othe

r res

ourc

es, s

uch

as IT

, to

deliv

er th

e re

sults

. Fin

ally,

Big

Dat

a an

d B

usin

ess

Inte

lligen

ce s

trate

gy c

an lo

wer

tota

l cos

t of

ow

ners

hip

(TC

O) b

y le

vera

ging

new

er

depl

oym

ent m

odel

s to

o! s

et li

mite

d IT

reso

urce

s, w

hile

impr

ovin

g R

OI o

n ex

istin

g in

vest

men

ts th

roug

h co

nsol

ida-

tion,

impr

oved

use

and

end

-use

r tra

inin

g.

need

hel

p na

viga

ting

the

com

plex

ity

of d

ata’

s vo

lum

e, v

eloc

ity a

nd v

arie

ty

to c

reat

e a

solu

tion

that

mee

ts e

ach

dist

rict’s

uni

que

need

s —

with

a fa

ster

tim

e to

insi

ght,

grea

ter p

rodu

ctiv

ity a

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mar

ket-l

eadi

ng p

artn

ers,

com

bine

d w

ith

its te

am o

f tec

hnol

ogy

expe

rts p

rovi

de

dist

ricts

with

full

supp

ort —

ass

essm

ent,

desi

gn, p

roof

-of-c

once

pt, i

mpl

emen

ta-

tion

and

supp

ort —

to e

nsur

e su

cces

s.B

ig D

ata.

Tw

o lit

tle w

ords

with

so

muc

h op

portu

nity

for e

duca

tion.

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BIG

D

ATA

Dat

a to

Info

rmat

ion

to In

sigh

t —

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ppor

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Sponsored Content��

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THE CENTER FOR DIGITAL EDUCATION

is a national research and advisory institute

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Acknowledgements: JOHN MIRI, Senior Fellow at the Center for Digital

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education agency on the technical architecture, enterprise governance,

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more than 500,000 teachers and administrators. Prior to his work in

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and Business Intelligence solutions to leading companies in the private

sector. Miri is the principal inventor on U.S. Patent #7,571,138 — an

advanced data management software tool for financial risk management.

Miri graduated from Harvard University with an honors degree in Physics.

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