bips deck presentation
TRANSCRIPT
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Project
ISCTE-IUL MIT Portugal Venture Competition
Diana Almeida Suzy Vasconcelos Roberto di Cera Maria FerrazProduct Development Project Manager IT Research Manager UI Development
Lisbon, October 27th, 2010
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Is this what you want for your investment?
the problem
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Important questions to answer...
the problem
Visitors only crossing through
Density maps
Ranking of the most visited places
Percentage of Employees vs Visitors
True footfall
Average visiting time
How can you answer them?
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Times Square counting - summer 2010
this is the reality
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actual solutions
Passive counters
Facial recognition
Mobility market studies
Observation studies
Body temperature observation
How can you answer them?
Time Cost?
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the solution
we proudly present you
Tagless Real Time Location System
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how it works
ISCTE-IUL MIT Portugal Venture Competition
How it works
✓ Bluetooth
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how it works
2011 GSM
ISCTE-IUL MIT Portugal Venture Competition
How it works
✓ Bluetooth
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how it works
2011 GSM
ISCTE-IUL MIT Portugal Venture Competition
How it works
✓ Bluetooth
2011 CDMA
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how it works
2011 GSM
ISCTE-IUL MIT Portugal Venture Competition
How it works
✓ Bluetooth
2012 Wi-Fi
2011 CDMA
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how it works
2011 GSM
ISCTE-IUL MIT Portugal Venture Competition
How it works
✓ Bluetooth
2012 Wi-Fi
privacy is never compromised
2011 CDMA
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who can benefit
ISCTE-IUL MIT Portugal Venture Competition
architecture
retail
real estate
safety
security
brands
airports
traffic
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opportunity
ISCTE-IUL MIT Portugal Venture Competition
What Google & Amazon did in the virtual world
google analytics - web analyticsfor the real world
Imagine we can do it in the real world
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business model - Multi-Site Data Aggregation
One location - Multiple clients
Additional revenue stream
Multiplier effect
Information is valuable
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BIPS Network Revenue Streams
Integrated Data Service
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Portugal Technological Fair - September 2010
Average visit duration: 34 min.
Ratio exhibitors: 24 %
Proof of concept at Pav. 3 FIL
people/hours
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Benefits of Tagless Real Time System
BIPS vs Actual Solutions
Lower Cost (up to 89% savings)Real Time dataScalable & PrecisePervasive (always tracking)Multi TechnologyPrivacy aware
0
50
100
150
200
LiteNormal
Premium
BIPS traditional market studies
89 %
€
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potential market
1b USD World Wide Market Potential
Total Market (market research): 33.9b USD *
Sales projections of almost 1b USD (gtmp)
* “Gartner Reveals Five Business Intelligence Predictions for 2009 and Beyond”, Gartner, 2009
By Market 42 % Retail
29 % Security & Safety
11 % Traffic Control
18 % Other applications
By Region46% North America
31% Europe
23 % Asia
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our team, accomplishments and future
4 full-time team members Networks & Telecommunications background
20k € founder investment for research & 200k € IVC award
Indoor Positioning Patent pending US #61378936
Advisory Board:FCUP | INESC-Porto | SERRALVES
Accolades • 2008 - 1st Prize “Securitas Niscaya Systems”
• 2008/2009 - 3 projects selected to Sapo Summerbits
• 2010 - Finalist of “Criative Industries National Prize” - Selected to be Incubated at INSerralves
• 2010 - Selected as one of the 20 most innovative projects of NEW NORTH by CCDR-N
• 2010 - Winner of the ISCTE | MIT Portugal Caixa Empreender + Award
ISCTE-IUL MIT Portugal Venture Competition
node prototype
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how we will invest your money
Funds used to establish an investable company
Prove Model:
3 customers by the end of 2011
(33% achieved)
GSM/CDMA prototype:
Q4 - 2011Productenhancement:
-> system extensions -> analytics-> web reporting
Tagless Real Time Location System
ISCTE-IUL MIT Portugal Venture Competition
for your attention
Thank you
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