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Medical Textile and Opportunity in India

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Page 1: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 143

Medical Textile and Opportunityin India

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 243

Contents

2

bullAditya Birla Group amp Birla Cellulose

-About Aditya Birla Group

-About Birla Cellulose The Brand

-Birla Cellulose Product Offerings amp Services

bull Medical Textile

-Definition Classification amp Importance

-Global Scenario

-Indian Scenario

-Global Vs Indian Scenario

-Specific Meditech Application

-Standards of Meditech

-Issues of concerns amp recommendadation

-Market size

-Birla Cellulose as partner

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 343

Aditya Birla Group and BirlaCellulose

862019 Birla CelluloseTechnotex

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AB Group ndash Taking India to the World

bull The Aditya Birla Group is a US$ 295 billion conglomerate

bull It is anchored by a force of 130000 employeesbelonging to 25 nationalities

bull Our operations span 25 countries

bull The Group has been adjudged ldquoThe Best Employer inIndia and among the top 20 in Asiardquo by the Hewitt

Economic Times and Wall Street Journal Study 2007bull The Group is present in diverse Manufacturing and

Service businesses with leadership position in several of

them

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 543

Largest Player Aluminum Copper Viscose Staple Fibre Insulators

Branded Apparels

Amongst Top-5 Cements Mutual Fund FertilisersChem icals Textiles Telecom

Life Insurance (Private) CarbonBlack Viscose Filament Yarn

VSF Worldrsquos largest produce

23 global market shareMetals Global cost leadership regional

major

Cement 11 th Largest Globally

Insulators 4 th largest in the W orld

Carbon Black 4 th largest in the W orld

Leadership across Businesses

Global Size andCompetitiveness

India MarketLeadership

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

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Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

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Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

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Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

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Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

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Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

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Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

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Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

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Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

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FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

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FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 2: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 243

Contents

2

bullAditya Birla Group amp Birla Cellulose

-About Aditya Birla Group

-About Birla Cellulose The Brand

-Birla Cellulose Product Offerings amp Services

bull Medical Textile

-Definition Classification amp Importance

-Global Scenario

-Indian Scenario

-Global Vs Indian Scenario

-Specific Meditech Application

-Standards of Meditech

-Issues of concerns amp recommendadation

-Market size

-Birla Cellulose as partner

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 343

Aditya Birla Group and BirlaCellulose

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 443

AB Group ndash Taking India to the World

bull The Aditya Birla Group is a US$ 295 billion conglomerate

bull It is anchored by a force of 130000 employeesbelonging to 25 nationalities

bull Our operations span 25 countries

bull The Group has been adjudged ldquoThe Best Employer inIndia and among the top 20 in Asiardquo by the Hewitt

Economic Times and Wall Street Journal Study 2007bull The Group is present in diverse Manufacturing and

Service businesses with leadership position in several of

them

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 543

Largest Player Aluminum Copper Viscose Staple Fibre Insulators

Branded Apparels

Amongst Top-5 Cements Mutual Fund FertilisersChem icals Textiles Telecom

Life Insurance (Private) CarbonBlack Viscose Filament Yarn

VSF Worldrsquos largest produce

23 global market shareMetals Global cost leadership regional

major

Cement 11 th Largest Globally

Insulators 4 th largest in the W orld

Carbon Black 4 th largest in the W orld

Leadership across Businesses

Global Size andCompetitiveness

India MarketLeadership

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 3: Birla Cellulose,Technotex

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Aditya Birla Group and BirlaCellulose

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 443

AB Group ndash Taking India to the World

bull The Aditya Birla Group is a US$ 295 billion conglomerate

bull It is anchored by a force of 130000 employeesbelonging to 25 nationalities

bull Our operations span 25 countries

bull The Group has been adjudged ldquoThe Best Employer inIndia and among the top 20 in Asiardquo by the Hewitt

Economic Times and Wall Street Journal Study 2007bull The Group is present in diverse Manufacturing and

Service businesses with leadership position in several of

them

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 543

Largest Player Aluminum Copper Viscose Staple Fibre Insulators

Branded Apparels

Amongst Top-5 Cements Mutual Fund FertilisersChem icals Textiles Telecom

Life Insurance (Private) CarbonBlack Viscose Filament Yarn

VSF Worldrsquos largest produce

23 global market shareMetals Global cost leadership regional

major

Cement 11 th Largest Globally

Insulators 4 th largest in the W orld

Carbon Black 4 th largest in the W orld

Leadership across Businesses

Global Size andCompetitiveness

India MarketLeadership

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 4: Birla Cellulose,Technotex

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AB Group ndash Taking India to the World

bull The Aditya Birla Group is a US$ 295 billion conglomerate

bull It is anchored by a force of 130000 employeesbelonging to 25 nationalities

bull Our operations span 25 countries

bull The Group has been adjudged ldquoThe Best Employer inIndia and among the top 20 in Asiardquo by the Hewitt

Economic Times and Wall Street Journal Study 2007bull The Group is present in diverse Manufacturing and

Service businesses with leadership position in several of

them

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 543

Largest Player Aluminum Copper Viscose Staple Fibre Insulators

Branded Apparels

Amongst Top-5 Cements Mutual Fund FertilisersChem icals Textiles Telecom

Life Insurance (Private) CarbonBlack Viscose Filament Yarn

VSF Worldrsquos largest produce

23 global market shareMetals Global cost leadership regional

major

Cement 11 th Largest Globally

Insulators 4 th largest in the W orld

Carbon Black 4 th largest in the W orld

Leadership across Businesses

Global Size andCompetitiveness

India MarketLeadership

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 5: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 543

Largest Player Aluminum Copper Viscose Staple Fibre Insulators

Branded Apparels

Amongst Top-5 Cements Mutual Fund FertilisersChem icals Textiles Telecom

Life Insurance (Private) CarbonBlack Viscose Filament Yarn

VSF Worldrsquos largest produce

23 global market shareMetals Global cost leadership regional

major

Cement 11 th Largest Globally

Insulators 4 th largest in the W orld

Carbon Black 4 th largest in the W orld

Leadership across Businesses

Global Size andCompetitiveness

India MarketLeadership

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

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Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 6: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 643

Birla Cellulose The Company

6

bull Birla Cellulose is the umbrella brand and Flag ship of the Aditya BirlaGroup

World leader in Viscose Staple fibre with a Global share of 23

bull Operations span 6 countries Plantations India Canada amp LaosPulp plants India and CanadaFibre plants India Thailand Indonesia and China

Fully integrated operations with In-house

TechnologyEngineering DivisionChemicalsPower generators

bull In house Research amp Development facility for Plantation toGarments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 743

Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

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Thanks for the Attention

Page 7: Birla Cellulose,Technotex

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Birla Cellulose-at a glance(P ulp and fibre Business )

Birla Cellulose Total Capacity1925 TPD

Indian units

915 TPD

(RGWP 310 TPD) (350 TPD fibre)

(425 TPD fibre)(140 TPD fibre)

(RGWP 204 TPD)

(390 TPD fibre)

(525 TPD fibre)

China(95 TPD)

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

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Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 8: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 843

Birla Cellulose Eco-friendly fibre

8

Responsible sourcing of raw material

In India Birla Cellulose believes in credible sourcing of self-

sustained raw materials by encouraging scientifically raised

plantations of high yielding Eucalyptus trees on even fallow

lands and Canada operations depends on sustained forestry

bull Eco-friendly products

Birla Cellulose is 100 Natural and bio-degradable

Is the only manufacturer of Heavy Metal free viscosebull Eco-friendly processes

The treated effluents are completely non toxic and

abundant fish are seen in it

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 9: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 943

Birla Cellulose Eco-friendly fibre

9

Land conservation

The yield of viscose is more than 7 times than that of

cotton for the same land acreageWater conservation

With use of Birla Cellulose downstream textile processes

conserve water by the elimination of processes like

scouring pre-treatment and washing saving 84 liters of

water per kg of viscose processed

Spun-dyed VSF saves 30 litres of water per meter of fabric

produced compared to processing of piece dyed fabrics

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 10: Birla Cellulose,Technotex

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1043

Strong presence in Textiles amp Clothing

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

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httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 11: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1143

Unique features of all Birla Cellulose fibres vis-agrave-visother Textile Fibres

11

Soft feelEco-friendly

Breathable amp Highly absorbent

Vibrant color depth Highly Uniform

Static Dissipation

All Birla Cellulose fibres are Oeko tex 100 certified

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 12: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1243

Birla CelluloseProduct Offerings

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 13: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1343

Cotton RegularViscose

ViscosePlus

Modal Excel

Photomicro ndash

graphs

bull Tenacity

Dry (gpd) 28 26 29 38 42

Wet (gpd) 32 13 17 24 35

Ratio wetdry 114 050 058 063 084bull

Elongation 8 20 19 15 13Moisture R 75 13 13 13 13

bull Initial wet

modulus gpd

110 025 040 07 142

bull Fibrillation No No No No Yes

Typical Fibre Properties

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 14: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1443

Supports offered by Birla Cellulose

bull Design and Development Support

bull Technical Support

bull Marketing Support

bull Logistic Support

bull Information Support

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 15: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1543

bull Total Solution Provider for Value chain Partners

bull State-of-the-art textile equipment from spinning to

garments enabling small to mid bulk sampling

bull Center of excellence for textile research innovations

bull Research Projects and training to improve industry skills

TEXTILE RESEARCH AND APPLICATION DEVELOPMENT CENTER

15

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 16: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1643

Medical Textile amp Opportunity

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 17: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1743

Definition of Medical Textiles

Medical textiles encompass all thosetextile goods which find their use in

health care applications in consumerand medical usage segments

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 18: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1843

Classification of Medical Textile

Medical Textile

Surgical Extra

Corporeal

Health care

amp Hygiene

Implantable

Soft Tissues

Hard Tissues

Cardiovascular

Non-Implantable

bullWound Dressings

bullOrthopedicBandagesPadding

bullSurgical Caps GownsMasks

bullHospital Linen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 19: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 1943

Importance of Medical Textiles

bull Meditech is a key to Health Safety Hygiene mostimportant for any country

bull In developed countries an ageing populationnecessitated better medi-care

ndash In Europe 41 of the population is above 60 in2007 compared to 22 in 1980bull World population is growing at CAGR of 114

bull Developing countries are improving health amp hygienestandards supporting meditech growth

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 20: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2043

Importance of Medical Textiles

bull Attitudes to health amp changes in standard of livingacross the developing markets fuel growth

bull Increased share of non-woven brought about bybenefits of performance convenience and disposabilityMore than 70 is Non-woven

bull Product innovation brought about by leading brandsacross the globe has ensured better usage amp growth

bull Medical tourism is projected to touch USD 10 bil marketin India by 2012 1 million health tourist per annum areexpected to contribute USD 5 bil to the economy

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 21: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2143

Meditech - Global Scenario

bull Consumption of fibre into Medical Textiles amounted to15 Mil Tons valued at USD 54 billion in 2000

bull With a CAGR of 45 it is to reach 24 Mil Tons valuedat USD 82 billion by 2010 (source DRA)

bull Meditech forms 95 of the total technical textile market

bull Hygiene market share is 33 of deliveries amounting to497900 tons in 2006

bull MedicalSurgical had a growth rate of 251 in 2005

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 22: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2243

Matured Developed Marketsbull US EU Canada

bull Japan Korea Taiwan Singapore Hong Kongbull Australia New Zealand

Growing Developing Marketsbull Chinabull South East Asian countries like Thailand Indonesia

Malaysia Philippines

Nascent Still Under developed Marketsbull Indian subcontinentbull Middle east North Mediterranean Africabull Latin American countries

Market Segmentation Usage pattern

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 23: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2343

Major Global Players In Medical Textile Market

Company Product Area

Procter and Gamble (Worldwide) Diapers Feminine Hygiene Adult IncontinenceWipes

Kimberly ClarkScott (Worldwide) Diapers Feminine Hygiene Wipes AdultIncontinence Medical Textiles

Johnson amp Johnson (Worldwide) Feminine Hygiene Wipes Adult Incontinence Medical Products

SCA Hygiene Products (Europeworldwide) Feminine Hygiene Wipes Adult Incontinence

Moumllnlycke Health Care (Europe worldwide) Medical and Hospital Textiles

Baxter (US) Medical Textiles

Smith amp Nephew (Worldwide) Medical Products

Lehm and Fink (US) Wipes

Uni-Charm (Japan) Diapers Feminine Hygiene Adult Incontinence

Kao (Japan) Diapers Feminine

Paragon (US) Diapers

DuPont (Worldwide) Disposable Medical Clothing

3M Disposable Medical Clothing Surgical Dressings

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 24: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2443

Indian ScenarioIndian Meditech data has been collated along withFICCI task force

The market size figures through purchased webreports vary widely and hence needauthentication through fresh survey

Growth in Indian market is higher than worldmarket 18-20 pa at present level

The Non-implantable market size is approx 57300TPAThe G own s and Drapes market size is approx9000 TPA

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 25: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2543

Indian ScenarioIn Non implantable the scenario is as followsbull Supplies are mostly from unorganized sectors concentrated in

Rajapalayam Kanth and Ahmedabad in woven non implantable

bull Datt Medical is a prominent exporter from India PremierEnterprises Supreme Bandages Arumugaperumal ShriramMediproducts are others They are exporting almost all theirproduce We should ask ourselves why

bull World leaders Smith and Nephew J and J and KOB have set upfacilities for certain products for export and domestic usage

bull The irony is that there is negligible nonwoven usage where asthe world usage is otherwise

bull Ginni has started spunlace nonwoven unit as well as converted

surgical non implantables

I di S i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 26: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2643

Indian Scenario

bull For Health Care products the scenario is as follows ndash Ahlstrom has incorporated itrsquos subsidiary Ahlstrom Fiber Composites

India Pvt Ltd for manufacturing medical technical textiles in India atMundra SEZ with investment of Euro 38 Million Capacity 10000 TPA

of meditech nonwoven

ndash Du Pont India is supplying nonwoven meditech fabrics for thje last 5years to major converters of gowns and drapes

ndash Woven products are from fragmented sources around the country andform the bulk usage but decreasing due to tech superiority of barrierproperties of nonwoven

bull For Implantables ndash J amp J are the market leaders ndash Sutures India Surgiware and few others

bull Chinese imports increasing and mostly in nonwoven

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 27: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2743

Meditech - Global Vs Indian Scenario

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 28: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2843

Non-woven ndash Global vs Indian Scenario

India China W Europe N America World

Developing Developing Developed Developed Developing

1Per Capita NWConsumption(Kg)

lt 0001 06 3 4 07

2 Disposable Share()

33 30 63 6555

3Durable Share()

67 70 37 3545

ParticularsSNo

bull Non-woven particularly spun lace technology has been the majortechnological innovator for meditech product

bull Gini Supreme amp Alpha have commissioned Spun lace plants

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 29: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 2943

Global vs Indian ndash Reason for difference

Global IndianPositives

bull Cultural - Disposability

- Hygienebull Better Technology ndash HEbull FMCG Players Drivenbull Huge Retail Sector

bull Government Legislation

Positives

bull Low cost producer

bull Raw Material availability ndash VSFPSFCottonbull Mid-segment Populationbull Export Potential

bull Technical manpowerLimitationsbull Higher cost of productionbull Saturated Markets

Limitationsbull Less Hygiene consciousnessbull Less Tilt towards Disposablesbull Lack of Intensive Marketingbull Lack of Convertersbull Price Sensitive-domestic

bull IP BIS standards do not mentionnonwoven products

S ifi M di h A li i

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 30: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3043

Specific Meditech Applications

bull Four Major Application Heads identified ndash Non- Implantables ndash Healthcare Products ndash Implantables ndash Extra Corporeal

bull All applications have extensive usage and are in use in India

bull In Health care products predominantly woven cotton cloth is inuse which involves laundry and is not as effective

bull Taskforce report contains details of all except Extra corporealas these are owned as patents by International mfrs

Fibre FabricApplication- Non-implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 31: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3143

Fibre FabricApplication Non implantable

Fibre Type Fabric Structure ApplicationsCotton viscose lyocell Nonwoven Absorbent pad

Alginate fibre chitosan silk viscose lyocellcotton

Woven Nonwoven knitted Wound-contact layer

Viscose lyocell plastics film Woven nonwoven Base material

Cotton viscose lyocell polyamide fibreelastomeric-fibre yarns

Woven Nonwoven knitted Simple non-elastic and elasticbandages

Cotton viscose lyocell elastomeric-fibre yarns Woven Nonwoven knitted High-support bandages

Cotton viscose lyocell elastomeric-fibre yarns Woven knitted Compression bandages

Cotton viscose lyocell polyester fibrepolypropylene fibre polyurethane foam

Woven nonwoven Orthopaedic bandages

Cotton viscose plastics film polyester fibre glassfibre polypropylene fibre

Woven Nonwoven knitted Plasters

Cotton viscose lyocell alginate fibre chitosan Woven Nonwoven knitted Gauze dressingCotton Woven Lint

Viscose cotton linters wood pulp Nonwoven Wadding

Polyactide fibre polyglycolide fibre carbon Spunlaid needle-punchednonwoven Scaffold

FibreFabricApplication ndash HealthcareHygiene

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 32: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3243

FibreFabricApplication HealthcareHygieneFibre Type Fabric Structure Applications

Cotton polyester fibre polypropylene Woven nonwoven Surgical gowns

Viscose PP PSF Nonwoven Surgical caps

Viscose polyester fibre glass fibre Nonwoven Surgical masks

Polyester fibre polyethylene fibre Woven Nonwoven Surgical drapes cloths

Cotton polyester fibre polyamidefibre elastomeric-fibre yarns

Knitted Surgical hosiery

Cotton polyester fibre Woven Knitted BlanketsCotton Poly cotton Poly viscose Woven Sheets pillowcases

Cotton poly Cotton Poly viscose Woven Uniforms

Polyester fibre polypropylene fibre Nonwoven Proactive clothingincontinence diapersheetcoverstock

Superabsorbent fibres wood uff Nonwoven Absorbent layer

Polyethylene fibre Nonwoven Outer layer

Viscose lyocell with polyester blend Nonwoven Clothswipes

FibreFabricApplication Implantable

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 33: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3343

FibreFabricApplication ImplantableFibre Type Fabric Structure Applications

Collagen catgut polyglycolide fibrepolylactide fibre

Monofilamentbraided

Biodegradable sutures

Polyester fibre polyamide fibre PTFEfibre polypropylene fibre polyethylenefibre

Monofilamentbraided

Non-biodegradablesutures

PTFE fibre polyester fibre silk collagenpolyethylene fibre polyamide fibre

Woven braided Artificial tendon

Polyester fibre carbon fibre collagen Braided Artificial ligament

Low-density polyethylene fibre Artificial cartilageChitin Nonwoven Artificial skin

Poly (methyl methacrylate) fibre siliconfibre collagen

Eye contact lenses andartificial cornea

Silicone polyacetyl fibre polyethylenefibre

Artificial jointsbones

PTFE fibre polyester fibre Woven knitted Vascular grafts

Polyester fibre Woven knitted Heart valves

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 34: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3443

FibreFabricApplication - Extracorporeal

Fibre Type Application FunctionHollow polyester fibre hollowviscose

Artificial kidney Remove waste productsfrom patients blood

Hollow viscose Artificial liver Separate and dispose ofpatients plasma and supplyfresh plasma

Hollow polypropylenefibrehollow siliconemembrane

Mechanical lung Remove carbon dioxidefrom patients blood andsupply fresh oxygen

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 35: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3543

Medi-tech requires Fibre attributes ofhellip

bull Purified and Hygienic

bull Bio ndash degradable

bull Fast amp Highly absorbent

bull Wicking performance

bull Barrier to percolationbull Good Insulation

bull Good thermal stability

bull Soft feel

bull Excellent drape ability

bull Breathability

bull Static Dissipation

bull Engineered Specialties-Anti-bacterial

d d f d h

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 36: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3643

Standards for Meditech

bull The taskforce had decided to have standards for all classes in NonImplantables and Levels in Health Care products

bull Standard for Non ndash Implantables are furnished in Non ImplantablesDuttdoc

bull Most applications have a mention in IP and BP

ndash Standards are for woven fabrics only Nonwoven is not mentioned as aproduct option

Issues of Concern amp

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 37: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3743

Recommendations

bull Indian Medical Textile Industry is highly fragmented andstandards are not followed

bull Majority of buyers are also not aware about theinternational standards and they go for low cost productbull Strong regulatory body need to be in place to

standardize and regulate the product

bull Awareness creation among manufacturer and buyerbull Imports are happening for different product mainly which

need to be restricted by giving same level productbull Discussed with Asst Drug Controller General of India

about regulatory aspects

Issues of Concern and

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 38: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3843

RecommendationsAs in Drug and Cosmetic Act of India Part XIIRule 124 2 (c) any standard finding a mention inother listed Pharmacopoeias would be applicable forIndian Pharmacopoeia users This has facilitated themanufacture and sale of meditech products in Indiawherever other Pharmacopoeia we can quoteFor Health care products no standards are in placeStandards have to be approved by BIS andthereafter IP has to do necessary amendments Tillsuch time there is no restriction for usage in anymanner

In nonimplantables BIS standards as well as IP onlymentions woven products and hence all hospitals arenot encouraging better nonwoven productsAll standards for Non-implantables should have

Woven amp Nonwoven both as product option andshould thus find a place in govt tenders

Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 39: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 3943

1) GauzeS No Market Production TPA Remarks

1 Rajapalayam 36000 middot 55000 looms 25gsmmiddot 35 Export 65 Cap utilization

2 Kanth 7200 middot 25000 looms middot 22 gsmmiddot All Domesticmiddot

3 Ahmedabad 1800 middot 5000 looms middot 25 gsmmiddot All Domestic ( 65 utilization)

4 Organised 7200 middot 500 high speed loomsmiddot 23 gsmmiddot All export 90 utilisation

Total 52200

2) Bandages The market is dominitaed by organised players Datt J amp J Smith andNephew KOB SabberwalProduct 75 gsm Market size 4800 TPA

3) Orthopeadic Rolls The market is dominitaed by organised players J amp J Smith andNephewProduct 100 gsm Market size 300 TPA

Health Care Products ndash Market Size

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 40: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4043

Product Consumption

TPA

Assumptions

1 Linen - Woven 8000 Hospital beds per thousand population ndash 111 (Ernst andYoung)middot 110 lakh hospital beds approx in India

middot 30 wash cyclesmiddot 4 Gowns per bed and one cycle is 3 daysmiddot 4 sq m per gown middot 130 gsm approxmiddot Number of gowns per annum -17600 lakhs

If single use gowns replace woven ndash linen then themultiplying factor is 30 wash cycles but only 65 gsm

2 Single use -Nonwoven

1000 middot 4 sq m per gownmiddot 5065 gsmmiddot Market info base

Total 9000

Gowns

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 41: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4143

How Birla Cellulose can supportbull Development of product at RampD center and with associate with

existing fiber of viscose and excelbull Continuous development of entire value chain by BC support as per

the Global trends in Medical Textilesbull Trial and all relevant test during development will be taken care by

BCbull New fiber coming Antibacterial Mosquito Repellent which can be

tried in product development and seedingbull Awareness creation among buying communitybull Branding support

bull Support with extensive marketing network which is already working toexpand application of fiber in Medical Textile

bull Technical support for product perfection and logistic support at vendorplace

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 42: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4243

ContactsIf you want to know more about Birla Cellulose

or you want to get associate in MedicalTextile you may contact at

Tapan SannigrahiAGM- Business DevelopmentEmail tapansannigrahiadityabirlacomCell +910-9702019555

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention

Page 43: Birla Cellulose,Technotex

862019 Birla CelluloseTechnotex

httpslidepdfcomreaderfullbirla-cellulosetechnotex 4343

Thanks for the Attention