blackberry 10 rises
DESCRIPTION
The slides to my talk held at Casual Connect Europe in Hamburg on 14 Feb 2013.TRANSCRIPT
Photo: (c) Octavio Aburto
How will users find you?
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Blac!Berr" 10 #ises
@vhirsch
Casual Connect Europ$, Hamburg - 14 Feb 2012
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30 Januar" 2013
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It’% %*** hot !
http://www.wallchan.com/images/sandbox/64591-cogs.png
What’% in it?- C++, Webkit, Adobe Air, etc, etc
- BlackBerry Flow
- BlackBerry Balance
- BlackBerry Timeshift Camera
- Engines & tools galore
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Speaking of tools...
PRO
Commercial release: Spring 2013
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Developers’ nightmaresNo OS or Hardware PowerNo Ease (complicated dev)No Discovery No Retention No Money
✓✓
Interlud$...
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C#eat$ D#eams!
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C#eat$ excitement!“Unless you have a game that is inherently fun to play, you
won’t have a game that’s engaging and you won’t have these players playing for months & months & months. And
if you don’t have that, then it doesn’t really matter what the monetization per user is.”
Ilkk! Paananen, Supe" Cell
Social is interaction in contexthttp://upload.wikimedia.org/wikipedia/commons/e/e0/Petanque_players_in_Cannes_(France)_2003.jpg
C#eat$ Cont$&!
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One more Farmville invite...
I dare you! I double-dare you!
Not this!
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Hit it out of th$ par!!!!
Photo: (c) Octavio Aburto
1. How will users find you?
Blac!Berr"World
Games AppScoreloop-powered- Peer-to-Peer Challenges
- Achievement System- Leader Boards- Save State, etc.
Anchored on Home Screen
Additional Discovery routes
http://raykliu.files.wordpress.com/2011/11/shepherd-sheep-12.jpg
2. How do you keep you' users?
BBM80m+ UsersAchieve up to 15x Uptake
In-game via API, supporting:- Gifting- Asynchronous multi-player- In-game chat- Increase visibility: status updates, etc.
ScoreloopMulti-platform SDK- BlackBerry 10, Android, iOS
- Achievement- Peer-to-peer challenges- Leader Boards- Save State, etc.
265m users and counting...
Remembe' ...
Create excitement!
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...No tool can make a rubbish game great!
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3. Show m$...
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Ecosystem- Carrier billing on 85+ carriers
- PayPal & credit card- IAP, subscriptions- Marketing opportunities- 70,000 apps at launch 35% games
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Tim$ to join thos$ guys...
...And that's why birds do it, bees do it Even educated fleas do it Let's do it, ...
Cole Porter
@vhirsch
+44 7795 970 191
Than! you!
http://developer.blackberry.com