blackwell publishers partnerships in learning and research rené olivieri
TRANSCRIPT
![Page 1: Blackwell Publishers Partnerships in learning and research René Olivieri](https://reader030.vdocuments.net/reader030/viewer/2022032612/56649ef45503460f94c07d08/html5/thumbnails/1.jpg)
Blackwell Publishers
Partnerships in learning and research
René Olivieri
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WILL THE LAST ONE OUT PLEASE TURN OUT THE LIGHTS?
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WILL THE LAST ONE OUT PLEASE MAKE SURE THE COMPUTER IS STILL RUNNING?
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THE RETURN OF THE
READER
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What we saw• Customers are getting a raw deal
• Marginal costs fall to near zero
• Demand is ‘elastic’
• The virtuous circle
• Contract law rules
• A mixed economy
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What we did
Site licenses are good
Free electronic access
Encourage access
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WHO NEEDS…..
AGENTS?
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WHO NEEDS…..
AGGREGATORS?
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WHO NEEDS…..
JOURNALS?
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WHO NEEDS…..
LIBRARIANS?
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TAKE HIM NEXT!
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FLIGHT
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FIGHT
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SUBMISSION
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VALUE CHAINWhat is a value chain?
What is value?
What is the value added between author and reader in the information value chain
What can this model tell us about the future of publishing?
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Added value
The value chain
ConsumerRaw
materialMarg
inMargin
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Publishing value chain modelC
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Business process support
Human resource management
Finance
Firm Infrastructure
Business strategy and planning
MARGIN
MARGIN
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What value does the user look for?
Separating that which has value from that which does not
Selection
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The information value chain
Sele
ctio
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ReaderAuthor
Develo
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Acces
Navig
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Au
thority
Does this model tell us anything useful?
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The information value chain
Sele
ctio
n
ReaderAuthor
Develo
pm
en
t
Acces
Navig
atio
n
Au
thority
Does this model tell us anything useful?READER FEEDBACK
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AUTHOR SERVICES
• speed
• peer review
• production
• branding
• maximum readership and influence
• feedback
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READER SERVICES• retrievability• personalization• alerting• display options• integration
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‘Endeavor’s Voyager library management system will serve as a platform for uniting library collections with the scientific content in Elsevier Science’s primary and secondary publications and databases. It will provide seamless navigation between the system and Science Direct Web editions’ titles’
Scholarly Communications Report
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THE MICROSOFT LESSON
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WORD OF WEB