blockchain & the hollywood supply chain · what is blockchain? •the technology behind bitcoin...

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October 23, 2017 Steve Wong DXC Technology Cloud, Platforms & IT Outsourcing (CPI) Group Blockchain & The Hollywood Supply Chain HITS: Fall 2017 - Innovation & Technology: Hollywood 2025 October 18, 2017 2:50 3:10 PM Skirball Cultural Center Los Angeles, CA @SteveWongLA #HITSFall17 #Blockchain

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Page 1: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017

Steve Wong

DXC Technology

Cloud, Platforms & IT Outsourcing (CPI) Group

Blockchain & The Hollywood Supply Chain

HITS: Fall 2017 - Innovation & Technology:

Hollywood 2025

October 18, 2017

2:50 – 3:10 PM

Skirball Cultural Center

Los Angeles, CA

@SteveWongLA #HITSFall17 #Blockchain

Page 2: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 2© DXC 2017

Agenda

Goal of today:

Start a conversation about the possibilities for Blockchain in Hollywood.

Page 3: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 3© DXC 2017

Who in the audience knows the term Blockchain?

Page 4: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 4© DXC 2017

Has anyone in the audience done a transaction paying with bitcoin?

Page 5: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 5© DXC 2017

Is anyone a Bitcoin miner in the audience?

Page 6: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 6© DXC 2017

What the Internet did for information, Blockchain will do for transactions

Page 7: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 7© DXC 2017

“Blockchain allows for one Internet user to transfer a unique piece of digital property to another Internet user such that the transfer is guaranteed to be safe and secure... The consequences of this breakthrough are hard to overstate.”

- Marc L. Andreessen, Co-founder Andreessen Horowitz & HPE Board of Directors

Page 8: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 8© DXC 2017

Agenda

2

3

5 Implementation Considerations

6 DXC Point of View

4 Blockchain Business Benefits

1 What is Blockchain?

The Blockchain Evolution

2 How does Blockchain work?

Page 9: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 9© DXC 2017

What is Blockchain?

• The technology behind Bitcoin• A ledger of transactions replicated to all servers•Distributed, peer-to-peer network•Requires no central authority

•Digital cryptography ensures- Transactions are verifiable- System is tamper-proof

• Ledger updates are applied through automated network consensus

Page 10: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 10© DXC 2017

Blockchain: Why was it invented?

Because “… no mechanism exists to make payments over a communications channel without a trusted party”

Page 11: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 11© DXC 2017

How does Blockchain work?

Page 12: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 12© DXC 2017

Technology Basics

Public Key Cryptography

1QGGBQEKgxxjqth4QTbiq

z1UFpu1pcoTGF

Public Key

Private Key

5Jza1DZn2mBvrmMdBLVbQ

jSu33oKCjpkVbwo8jX6vE

tZBpSsaEt

Peer-to-Peer Networking Cryptographic hash functions

e3b0c44298fc1c149afbf4c8996fb92427ae41e4

649b934ca495991b7852b855

Page 13: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 13© DXC 2017

Block 1 Header

Hash of previousblock header

Merkle Root

Block 1Transactions

Block 2 Header

Hash of previousblock header

Merkle Root

Block 2Transactions

How does a Blockchain work?

Page 14: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 14© DXC 2017

How does a Blockchain work?

Merkle tree: every leaf node is labelled with a data block and every non-leaf node

is labelled with the cryptographic hash of the labels of its child nodes.

Page 15: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 15© DXC 2017

How does a Blockchain work?

Blockchain Consensus Mechanisms

Latency

Adju

sta

ble

Tru

st

DecentralizedHigh

Proof Of WorkTendermint

High

Byzantine Agreement

Proof Of Stake

Stellar Consensus

Protocol

Federated Byzantine

Agreement

Practical Byzantine

Fault Tolerance

LowLatency

Adju

sta

ble

Tru

st

CentralizedHigh

HighLow

Non-triviality : If all generals have the same input bit b then, the only possible decision value of the loyal generals is b. More formally,

Agreement : The loyal generals should agree on the decision. That is,

Limited bureaucracy : The protocol must terminate.

Byzantium (Constantinople) May 1453 AD.

Page 16: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 16© DXC 2017

Where is Blockchain right now?

Page 17: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 17© DXC 2017

The Evolution

Evolution of Internet

ArpanetTCP/IP

1969 20171973 1977 1981 1985 1989 1993 1997 2001 2005 2009 2013

Ethernet

Internet

DNS World-Wide-Web MP3

Google

Myspace Napster

YouTube

APIs

Cloud Computing

IoT

Evolution of Blockchain

2009 2013 2017 2021 2025 2029 2033

Bitcoin BlockchainEthereum

Smart Contracts

Blockchain

IoT

Page 18: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 18© DXC 2017

Hype Cycle for Emerging Technologies

Blockchain

Page 19: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 19© DXC 2017

Blockchain Business Benefits

Page 20: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 20© DXC 2017

Blockchain Business Benefits

Efficiency

•Decentralization

•Data Reliability

•Transparency

•Data Protection

•Attestation

• IoT integration

•Collaboration

•Empowered Consumer

•Cross-Economy Interoperability

•Cryptographic Reputation

•Public Transparency

•Business Confidence

•New forms of value interpretation

•Optimized time to value

•Continuous and autonomous markets

Assurance Amplification Serenity Business Intelligence

•Programmable Business through Smart Contracts

•Decentralized Autonomous Organizations

•Autonomous and decentralized value creation collaboration platforms

Page 21: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 21© DXC 2017

Script

SellsProduce Distribute

The Hollywood Hustle

Page 22: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 22© DXC 2017

The Hollywood Hustle

Page 23: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 23© DXC 2017

Blockchain Applications

Page 24: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 24© DXC 2017

BITCOIN is the first APPLICATION on Blockchain

Many more applications on many more Blockchains are being developed!

Proof of Existence

Decentralized IoT Autonomous Organizations

...

Smart

Contracts

Page 25: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 25© DXC 2017

Blockchain Implementation Considerations

Page 26: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 26© DXC 2017

Permissionless vs Permissioned Blockchains

A question of control and trust

PermissionlessBlockchains

Trust is enforced by Cryptographic proof from the Software Protocol

PermissionedBlockchains

Trust is enforced through restricted access to transaction validation

Page 27: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 27© DXC 2017

Blockchain Fundamentals

Industrial

Commercial

Social

Public

Business Logic

Transaction Based

Pe

rmis

sio

ne

d

Un

pe

rmis

sio

ne

d

Production Distribution

Page 28: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 28© DXC 2017

Blockchain Implementation Considerations

Scalability

•Admission/qualification of network participants

•Policy definition and administration

•Data and interoperability standards

•Dispute resolution

•Change control

•On chain vs off chain storage

•Transparency vs privacy

•Transaction data encryption

•Data leakage

•Key management (issuance, revocation)

•Lost/compromised keys

•Unknown threat vectors

•Decentralized Security

•Requirements on compute, bandwidth and storage can lead to centralization

•Viability of different consensus models

Governance Data Privacy Security Regulatory/ Compliance

•Impact of digital currency to systemic risk

•Incorporation of AML/KYC into digital payments systems

•Regulator access to data

•New regulations required?

Page 29: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 29© DXC 2017

DXC Point of View

Page 30: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 30© DXC 2017

Node n

Blockchain Functional View

IaaS / PaaS

Node 2

Client Software

Platform Foundation

Platform Core Developers

Node 1

Admission Control

Community

Identity

Node Software

Dev Software

Consensus

Client Software

Suggest Change

Draft Change

Vote Change

Re

qu

est

Ch

an

ge

Release (Fork)

Up

da

te

Smart Contracts

Developers

People Software Hardware

Consensus

Off

-ch

ain

S

tora

ge

Interfaces

Page 31: Blockchain & The Hollywood Supply Chain · What is Blockchain? •The technology behind Bitcoin •A ledger of transactions replicated to all servers •Distributed, peer-to-peer

October 23, 2017 31© DXC 2017

Thank you for your time!

Steve Wong

DXC Technology

Cloud, Platforms & IT Outsourcing (CPI) Group

@SteveWongLA #HITSFall17 #Blockchain