blogging and social media marketing from nimble media

Nimble Media Blogging and social media marketing

Nimble Media

Drive website traffic | Educate and Entertain targeted audiences | Index more Webpages Engage your community | Develop brand leadership | Kickstart Business growth

+ Who We Are Nimble Media is a content marketing firm based in Toronto, Canada. We are at the leading edge of the digital

content industry, providing engaging, entertaining and educational content for your digital consumer and

online community. We know how digital media is consumed and just how critical and discerning an audience

can be. Our core strength is the creation of unique, impact driven content. Content about your business, its

products and services, all structured towards achieving your digital marketing objectives. We create content that gets people talking with shares, tweets, likes and recommendations. It’s the kind of content that builds

brands, customer loyalty and drives sales.

+ What We Do We utilize our suite of research tools and market intelligence to plan and develop a comprehensive digital

strategy that’s right for your business and unique brand. Our strategies establish and maintain your online

profile, drive qualified traffic to your business, and engage your customers (both new and loyal), all while

maximizing your publicity, exposure and search engine rankings. We’re digital media experts, content

authorities and search engine optimizers, and we’re for hire. With a staff of marketing professionals, web designers, content strategists and over 40 writers and content creators as capable as they are diverse, we

have the talent, the team and the means to deliver an effective digital content strategy that’s right for your

business. And we offer this in a flexible, customizable and adjustable solution – we deliver results by creating

unique content that is fully optimized for success.

+ Why Blog? Traffic generation. Converting traffic into sales. Long-term results. Establishing your business as the thought-

leader in your industry. These are all reasons why we take blogging very seriously at Nimble Media. After all,

everything you publish helps define who you are. Effective blogging takes more effort than simply throwing

together a few posts about your latest products or services. You need posts that are impact-driven, highly

relevant and informational. Think shareable content. This can range from the latest news in your industry (and how it relates to you and your customers) to evergreen content like “how-to” and “tips” posts, to case

studies that show how your service saved your customers time and money. The trick is to write the type of

valuable content that’s keyword-rich and Google friendly, thereby increasing traffic to your site. More traffic

means more sales. And compelling posts help establish you as the leader in your industry. Through all this,

you’ll not only see an uptick in unique visitors to your site, but many of those potential customers will keep coming back to your site, day after day.

Simply put, a business that does not have an active, insightful blog will get passed by competitors that do. As

part of our digital marketing package, you’ll be assigned to one of our talented social media technicians (SMTs). Working in concert with you, we’ll carefully craft an editorial style guide that utilizes keywords and

topics relevant to your industry. The blog posts will be packed with high-value information that’s both useful

and engaging. And your SMT will keep his or her pulse on the news and trends in your particular industry.

This includes setting up Google alerts and monitoring various Twitter feeds of competitor sites and relative

news outlets.


Companies with an active blog report

67% more leads

Blogs give

websites 434% more indexed

pages and 97% more indexed links

Companies that blog Regularly

earn five times more

traffic

68% of consumers spend

time reading content from a brand they are

interested in

+ Why market using social media? Nimble Media understands the value of social media content as it pertains to the development and

maintenance of your brand’s digital presence. More importantly, we understand how to properly structure

social media content in the grander scheme of a digital marketing strategy. Increasingly, social media cues

define search rankings. There’s a natural play for search engines when it comes to social media. Logically,

the more people that engage with you on social media, the more times your links are shared, the most relevant and authoritative your website is within a certain context.

Our talented group of social media technicians will make sure your voice is heard loud and clear in all social

media spheres. Not only will they update your social media feeds across your desired platforms, but they’ll keep their pulse on the latest trends. They’ll reach out to other thought-leaders in your industry. And, most

importantly, they’ll engage your social community. This, in turn, presents your company as modern,

competent and reliable. It drives traffic to your website. It helps increase sales. It builds a loyal customer

base that will keep coming back. And it helps to build out your search rankings. Nimble Media's social media

strategy includes daily curated content within a specific industry, featuring information and content your company wants to present through the most popular social media platforms, from Twitter and Facebook to

LinkedIn and Google+.


72% of internet users are on social media.

Typically for 37 minutes each day

8 in 10 small businesses are

using social media to attract new

customers

7 in 10 are more likely to make a

purchase based on a social media

referral

75% of americans use social media to

guide their purchase decisions

4 monthly 6 monthly 8 monthly 10 monthly

Basic content $100 $150 $200 $250

Basic + image $120 $180 $240 $300

Basic + graphic $200 $300 $400 $500

Premium content $160 $240 $320 $400

Premium + image $180 $270 $360 $450

Premium + graphic $300 $450 $600 $750

Link-bait content $300 $450 $600 $750

Link-bait + image $320 $480 $640 $800

Link-bait + graphic $400 $600 $800 $1,000

+ Blogging from Nimble Media We start by getting to know you. Who are you? What does you company do? What is your unique value

proposition? How can we position your brand appropriately using your blog? Are there special influencers

that we can feature in our blog? From here we develop out our editorial strategy and calendar. Working

closely with our clients to developing the right messaging, the right tone, and the right editorial path to reach

the most people within our target market.

We offer 3 primary tiers for our blogging efforts. Basic content is offered at 5 cents a word. For basic content,

your work will be completed by one of our many talented professionals. Our premium content service is

offered @ 8 cents a word. For premium content your account will be staffed by a writer with specific and

note-worthy experience within your market. Finally, we offer serious reverse guest blogging as well. This Link-Bait content will always feature influencers from your space. This kind of content encourages

influencers and the like to share your content, helping drive brand awareness and earning valuable back

links. *Examples of all 3 tiers are availables upon request.


+ Social media marketing from nimble media After a thorough needs assessment and competitive analysis, our team develops a content curation and

editorial strategy for the social media content we intend to promote. We work closely with our clients to push

content that is worthwhile as part of your overall marketing strategy. Do you have an event coming up?

Maybe a special holiday promotion? Maybe you are sponsoring a charity or an athlete? It’s important that

your digital community is kept abreast of all your activity. But that’s not all: we work hard to promote your brand as a friendly and knowledgeable digital resource for members of your target market. Promoting great

content and engaging with the community at large.

Nimble Media also does forum marketing as part of our social media marketing efforts. It’s our aim to

establish a specific branded profile on behalf of you and your company. Participating in relevant forums is another free tool to promote yourself and your name. Answering questions. Promoting good content. Starting

threads. All of the social media best practices that we employ on facebook, or twitter, for example, are used

when participating in a relevant forum in your industry. This drives traffic to your site and establishes a good

name for your company.

2 daily posts 3 daily posts 4 daily posts 5 daily posts

One channel $150 $175 $200 $225

Two channels $300 $350 $400 $450

Three channels $430 $500 $570 $640

Four channels $540 $630 $720 $810

Five channels $640 $750 $850 $950

sixchannels $720 $840 $960 $1,080

Seven channels $790 $920 $1,050 $1,180

Eight channels $900 $1,050 $1,200 $1,350


+ Monthly reporting Nimble Media’s Digital Marketing Packages are self-serve. We have developed a set of research and

analysis that we push into monthly client reports for all subscription-based accounts. We track key metrics

across all of our digital marketing activities and present our findings in our monthly reports. The findings,

insights, and analysis helps us to fine tune and recalibrate our strategy on an ongoing basis. Our monthly

reports allow you to see real results from your digital marketing package, ranging from the keywords that were targeted, to the most successful blog posts to the days that had the highest amount of traffic and what

tweets/posts gained the most traction. The bottom line? Nimble Media’s Monthly Report shows what worked

and what didn’t. We gather trending data that is useful, high value, and exploitable. We use a variety of top-

tier analytics, tracking, and social media measurement tools to fine-tune our processes for your account.

While these tools are readily available, our experience in digital marketing allows us to generate quality insights that are impactful and can resonate through our client’s industries.


+ The team

+ Satisfied Partners

Thanks for your consideration!

Please don’t hesitate to reach out if you have any questions.

David Tile Founder and Ceo

[email protected] 1.647.448.6752

Skype: david_tile Twitter: @davidtile


Jacob Rigdon Executive Editor

Keith Baird Director of social Marketing

David Tile Founder and CEO

Corinna Rogers Managing Editor

blogging and social media marketing from nimble media

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